The Force & Friction Podcast

<p>The Force & Friction Podcast, your go-to show for the latest  GTM, RevOps, AI and Partnership Strategies, Discussions & Interviews</p>

The Launch | S1:E1

Send us a text Announcing the launch of the "Force and Friction" Podcast, join the 6teen30 Digital Agency team as we explore the world of revenue operations. This launch episode covers an intro to the weekly podcast that will feature discussions with industry experts, interviews and insights examining how the fundamental concepts of force and friction can be applied to optimize revenue operations in businesses of all sizes, especially those looking to Scale Support the show Lear...

03-01
09:29

Maximizing Your Efficiency And Impact with RevOps | S1:E2

Send us a text Welcome to the force and friction podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today's episode, we're going to be speaking and talking about how RevOps, assists you to maximize your efficiency and impact. We have five core areas to discuss with the team today. 1: Establish Metrics and KPIs: The first step in measuring and optimizing your revenue operations is to establish clear metrics and key performance indicators (KPIs). 2: Coll...

03-02
52:31

Fostering a Data-Driven Culture: The Key to Successful RevOps for Businesses Looking to Scale | S1:E3

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how to foster a data-driven culture. We have five core areas to discuss with the team today on how to implement a data-driven culture: 1: Make Data Accessible to All Employees: The first step is to ensure that all employees have access to the data they need to make informed decisions. 2: Encourage Data-Dr...

03-09
34:13

Unlock Business Growth: The Importance of Defining and Documenting Your Revenue Processes for Scaling Up with RevOps | S1:E4

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the importance of defining and documenting your revenue processes. We have five core areas to discuss with the team today on how to implement a data-driven culture: 1: Assess Current Processes: The first step is to take a step back and assess the revenue processes that your company currently has in place....

03-16
37:41

Secrets to Hiring the Right Revenue Operations Team | S1:E5

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the secrets to hiring a team that is built to implement your RevOps strategy. We have four core areas to discuss with the team today on how to implement a data-driven culture: 1: Hiring RevOps Team Members The first step is to assess what type of people and which roles need to be filled in your RevOps team. Y...

03-23
50:21

Unlocking Revenue Growth: How Alignment is Key to a Successful RevOps Strategy | S1:E6

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how alignment is the key to a successful RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: Avoiding The Tactics Shiny Balls The first step is to adopt a strategy precedes everything approach, this will enable you to build a solid bearing for your fl...

03-30
36:23

The Role of AI and ML in Modern RevOps | Chris Selland, Squark AI CEO | S1:E7

Send us a text Support the show Learn more at www.forceandfrictionpodcast.com

04-06
43:22

How Tech Enablement Can Optimize Your RevOps Strategy | S1:E8

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how tech enablement can optimize your RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: The Tech Challanges Overview First, we discussed the challenges of tech, causing inefficiencies throughout your entire business model. Challenges can include a p...

04-20
40:20

Is Your Organization Ready for RevOps? The 10 Questions We Ask Every C-Suite | S1:E9

Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the 10 questions we ask every C-Suite. Here are the core areas we discuss with the team today: Adding Positive Friction to Our Sales Process First, we discuss how adding in 'positive friction' during the sales process can help ensure that clients are willing to put in the work required for RevOps success. As ...

04-27
01:00:41

Growth Driven Design: Revolutionizing the Web Build Process

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05-31
30:10

NEARBOUND and The Rise of The Who Economy | Jared Fuller | S1:E11

Send us a text Learn more at www.forceandfrictionpodcast.com Join our online community exclusively for GTM RevOps professionals and C-Suites at community.forceandfriction.com Support the show Learn more at www.forceandfrictionpodcast.com

05-14
43:26

Capital Efficient Growth for Partnerships | Martin Scholz | S1:E12

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05-21
36:57

Startup Death and Resurrection to Positioning SaaS Partnerships | Sunir Shah | S1:E13

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05-28
50:26

Nearbound Ecosystems & Partnerships | Jay McBain | S1:E14

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06-04
35:37

Nearbound Surround Sound Marketing | Logan Lyles | S2:E1

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06-11
52:29

Partnerships & Building the SalesForce App Exchange | Bobby Napiltonia | S2:E2

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06-18
56:33

Take Me to Pirate Island | Max Traylor | S2:E3

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06-25
46:32

Operator-Immersive Capital | Justin Gray | S2:E4

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07-02
35:14

Building The Future Of Partnerships | Asher Mathew | S2:E5

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07-09
44:37

People-First GTM | Mark Kilens | S2:E6

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07-16
40:52

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