Can you relate to any of these?...“We added our details to their websites but not getting gigs”, “We can’t get any traction with agents”, “How do we crack the apathy from entertainment agents”, “The agents take us on and then hide our brand so all the impact is lost”. In this the first of a two parter we cover multiple strategies to help you overcome all these problems. The post GS 25: How To Get Agents To Get Gigs For You – Part 1 appeared first on Gigging Success.
At the start of 2014 All Covered Up party band had one booking. Adam, the band leader set himself a target of 20 private event bookings by the end of 2014. Adam smashed that goal. Hear how he managed to do it all while being employed full time . The post GS 24: How Adam From All Covered Up Party Band Smashed His First Year Bookings Goal Target appeared first on Gigging Success.
Being unique and different is critical in a market place that is filled with cover bands and acts that look and sound like their competition. Joe Lee from Party Piano’s made damn sure he didn’t fall into that trap. He cleverly borrowed a unique concept for his band and marketed his way to the success he now achieves. Listen to the podcast to find out how... The post GS 23: Why Joe Lee Decided To Create An Act That Was Different From Everything Else And How It’s Paid Off appeared first on Gigging Success.
One of the biggest challenges for most cover bands is how to not look and sound like every other band out there. It's very easy to fall into 'The Cover Band Commodization Trap'. When you do, you leave your prospective client with no other reason to make their decision on apart from what you cost. That’s bad news for you. Here’s how to overcome the problem and beat your competition to the booking EVEN when you’re more expensive. The post GS 22: 6 Ways To Stop Your Cover Band Being Undercut On Fees appeared first on Gigging Success.
Sometimes a band comes a long that makes success look effortless. The Bluejays are one of those bands. BUT don’t think for one minute that the bookings just fall out the sky miraculously. These guys have cleverly used branding, social media, networking and serious organisation to make things happen for them. Check out the podcast to find out how. The post GS 21: How The Bluejays Went From No Shows To 70 Shows In 3 Years And How 2015 Is Set To Be An Even Better Year appeared first on Gigging Success.
The number of cover band marketing ideas, strategies and tactics available is huge. It can be really overwhelming to know where to even start. In this podcast we discuss 3 simple strategies that'll help you get on the right track. The post GS 20: 3 Simple Steps To More Cover Band Bookings appeared first on Gigging Success.
If you want well paid gigs with good clients in great venues then you absolutely must have a website. Relying on a Facebook page is just not going to cut it. Your website is your bands home online. It’s where your prospective clients go to make their final decision as to whether they want to book. You need it to show your band off in the best way possible. Dave Cool is Artists Relations Manager at Bandzoogle. They’ve helped over 2500 musicians build amazing websites. He knows a thing or two about websites and shares that with us on this podcast. The post GS 19: Cover Band Websites That Get Gigs With Bandzoogle’s Dave Cool appeared first on Gigging Success.
The Musicians Union in the UK have a number of initiatives ongoing that are there to help you achieve a fairer deal for your performance. In this podcast we run through all of these in detail as well as covering some key factors involved in how to value yourself as a performer. The post GS 18: Getting a Fairer Deal For Musicians With Dave Webster & Kelly Wood from the Musicians Union appeared first on Gigging Success.
If the word ‘sales’ fills you with dread and fear then this is the post for you. That feeling of nervousness, sweaty palms and dry mouth is enough to make you never pick up the phone again. It doesn't have to be that way though. In this post I'm going to walk you through a much softer and gentler approach to selling your cover band over the phone or face to face. The post How to ‘Sell’ Your Cover Band Without Feeling Like A Sleazy Salesman appeared first on Gigging Success.
If you're standing on a soap box and yelling about how great your band is, chances are you're losing bookings. Prospects aren't interested in your opinion of your band. They want you to show them clear evidence that real people paid their hard earn cash to have you perform for them at their event. The most effective way of communicating this is through testimonials. The most powerful of all testimonials are video ones. In this post I take you step by step through a system I call the 'Stage Right Technique'. It's a no cost, fast way of producing multiple video tesimonials that'll help you secure more gigs for your band and, done well, at higher fees. Look out for the bonus material in this post. The post How to Create Amazingly Powerful Video Testimonials That’ll Get More Gigs For Your Band (All with Zero Budget and Just Using Your Camera Phone) appeared first on Gigging Success.
Running your own small business places massive strains on the time you have available for other things in your life. That doesn’t faze Brad Wills. He’s successfully balancing running a small business with family life commitments while also finding the time to work on marketing his cover band. Listen to this episode to find out how. The post GS 17: How Brad Wills Balances A Full Time Job And Busy Family Life While Finding The Time To Grow His Indie Rock Cover Band appeared first on Gigging Success.
For the last 10 years Dominic Halpin has earned a living as a full time musician successfully running a cover band and releasing his own original material independently. His enthusiasm for both areas of his career is infectious. If you’re looking to carve a similar path to your career then this episode is essential listening The post GS 16: How Dominic Halpin Spent The Last 10 Years Earning A Full Time Living Running A Cover Band And Working On His Own Original Material appeared first on Gigging Success.
Taking your cover band to the next level of success is a challenge. It’s easy to get comfortable in the status quo or just think that ‘we’re a 10 gigs a year cover band’ and not really believe or have the confidence to increase that number significantly. But there are ways, many in fact. It all starts by thinking bigger. Here’s how... The post How Big Do You Want Your Cover Band To Be? appeared first on Gigging Success.
Graeme Nash of cover ‘Daft’ is one of those brave characters that took the decision to ‘go pro’. He’s successfully gone from being a full time sales professional on a great salary to earning all his income from his band. He now supports a family of four and is going from strength to strength. In this episode we get to grips with how he managed to do this and what obstacles he faced along the way. The post GS 15: What Graeme Nash Of Cover Band ‘Daft’ Did To Go From Part Time Semi-Pro To Full Time Professional Musician Running A Successful Band That Supports Him And His Family appeared first on Gigging Success.
Over the last few years websites that cut out the middle man ie agents have become increasingly popular. They allow you to showcase your band directly to thousands more potential clients than your website could ever achieve. I speak with Neville Thurlbeck of TalentGB.com and get under the skin of how we can best use these sites to our advantage. He shares some great tips and tricks. The post GS 14: How To Reach Thousands More Potential Bookers Of Your Band Than Your Website Will Ever Be Able To Do appeared first on Gigging Success.
Natasha manages a very unique act called Urban Soul Orchestra. Originally from New Zealand she arrived in the UK in the late 2000s and had no experience of the UK private and corporate events market. In the last 5 years she’s been the driving force behind booking 100 plus events a year primarily in the high end of the market. Listen to podcast to see how she’s been able to achieve this success. The post GS 13: How Natasha Beckman Took Urban Soul Orchestra To 100 Plus Bookings A Year At High End Events And A Performance At An Oasis Album Launch. appeared first on Gigging Success.
Rehearsed and ready to gig – check. You’ve got a great promo video – check. Websites looking good – check. You’re getting enquiries and emailing back quotes – check. So why are so few couples getting back to you? There’s a few good and actually quite obvious reasons. Find out what they are and how you can start getting them to reply to you... The post 3 Reasons Why Wedding Couples Aren’t Responding To Your Emailed Quotes…And What To Do About It appeared first on Gigging Success.
With 10 years experience of running a successful cover band you would be excused for thinking that Billy and Andy knew everything there was to know about getting gigs. 2012 saw them rack up 100 bookings then in 2013 it plummeted to half that. Why such a sudden drop? How did they feel about that? What are their plans to bring that number back up to a 100. Listen to podcast to find out what they did next. The post GS 11: How Billy and Andy of Soul Avenue Went From 100 Bookings in 2012 to 50 Bookings in 2013 And How They Plan To Get Back To 100 In 2014 appeared first on Gigging Success.
Once in a while I meet someone who just gets it. Sera is one of them. In 2013 her band, MIB did 175 bookings and she still finds time to manage multiple other bands and pursue other projects. How? Early on she understood that marketing and selling her band were as important as how good they were. It’s served her well. Listen to the podcast to find out how you can achieve similar success. The post GS 10: 175 Bookings in 2013 – How Sera Golding of MIB Band Achieved This Many Bookings Through Mastering Key Marketing And Sales Tactics & Strategies. appeared first on Gigging Success.
There are literally thousands of cover bands that want the gigs you want. You need to do everything you can to communicate to your audience why you’re the right choice for their event. Your promo video is hands down the best way of getting your message across but most cover band promos are boring and dull. Don’t fall into that trap. Read on to see how... The post The 7 Critical Things Your Cover Band Promo Video Probably Doesn’t Have But Should appeared first on Gigging Success.