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The Go Ham Podcast
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The Go Ham Podcast

Author: Heather Piselli, Aliscia Martinelli, Monica Rivera

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Welcome to Go Ham, the podcast where three friends turned industry pioneers, Heather Aliscia and Monica, share their journey through the world of entrepreneurship and the beauty industry. As the dynamic trio behind a highly successful multi salon company and a thriving suite facility, they employ nearly 100 professionals and provide a home for 25 independent service providers.

What to Expect:
They're not just business partners; they are innovators and mentors passionate about pushing the boundaries of the beauty industry. In each episode, they bring their unique perspectives, wit, and a healthy dose of sarcasm to the table, discussing their experiences, challenges, and the lessons learned along the way.

Why Listen:

Behind-the-Scenes Insights: Gain exclusive access to the inner workings of a successful salon business and suite facility.

Authentic Stories: Hear honest and unfiltered stories about the mistakes and triumphs that have shaped their journey.

Learning and Innovation: Discover innovative strategies and approaches that can help you grow and succeed in your own endeavors.

Inspiration and Motivation: Be inspired by their commitment to personal and professional growth, and learn how to cultivate the same mindset.

Who Should Listen:
Whether you're a seasoned salon professional, an aspiring entrepreneur, or someone who loves a good success story, Go Ham offers valuable insights and inspiration for everyone. Join Monica, Aliscia, and Heather as they go beyond the surface to explore the heart and soul of the beauty industry.

Tune In:
Subscribe to Go Ham on your favorite podcast platform and never miss an episode. Get ready to laugh, learn, and be inspired by three trailblazers who are changing the game, one episode at a time.
67 Episodes
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In this episode, we sit down with Iyonna Elston, who proves that age has nothing to do with ambition. Iyonna found a way to begin cosmetology school at just 17 years old, built a thriving business behind the chair, and by 19, had the opportunity to do hair at Paris Fashion Week. We talk about the experiences that have shaped her into the businesswoman she is today, the lessons she’s taken from both challenges and opportunities, and the role faith plays in keeping her grounded and driven. Iyonna’s story is a reminder that when you stay focused, trust the path you’re on, and choose to learn from every experience, there’s no limit to how far you can go.
In this episode we sit down with Tara Davis and Sara Gardiner, owners of Blu Salons in Raleigh, to hear a story they never could have planned. After years behind the chair, they approached their salon owners hoping to get their blessing to open a salon of their own. Instead, they were handed an opportunity they never saw coming: the chance to take over all three salon locations. And then, just as they stepped into ownership, the world shut down. We talk about what it was really like going from stylists to salon owners almost overnight, navigating COVID as brand-new business owners, and eventually learning how to lead a company of nearly 100 employees. Tara and Sara share the highs, the hard lessons, the unexpected challenges, and everything that happened in between from figuring out leadership and managing a growing team to carrying the responsibility of a business much bigger than they originally imagined. If you’ve ever wondered what really happens when the opportunity you’ve been asking for shows up way bigger than you imagined, this episode is for you.
What if your biggest setback became your greatest opportunity? In this episode, we sit down with Dom Mednick, who shares how her own hair loss journey led her to create a thriving topper business after feeling dismissed by the medical community and realizing extensions were no longer an option for her. We talk about how she turned a personal challenge into a solution that's helped thousands of clients and salons, how she leveraged social media to grow her brand, and what it's really like balancing life behind the chair, salon ownership, her topper business, and educating as a Redken Artist. This episode is packed with inspiration, resilience, and branding insights for anyone looking to turn obstacles into opportunities.
In this episode, we're getting honest about what happens when leadership evolves and many of the responsibilities salon owners once owned are delegated or outsourced. Heather shares her personal story of feeling lost after stepping away from the day-to-day tasks she had always identified with, and the journey of rediscovering where she could make the biggest impact. Instead of trying to hold onto work that no longer served the business, she leaned into what she's always done best: obsessing over the guest experience and viewing every touchpoint through the eyes of the consumer. That ultimately led her to take over leading our front desk team and completely rethink how the guest journey should feel from the very first interaction.If you've been questioning your place in your own company, struggling to find your purpose as your business grows, or wondering how to reignite the passion that got you here in the first place, this conversation is for you.
Everyone keeps saying you have to become a content creator to grow behind the chair in 2026... but is that actually true? In this episode, we're challenging the idea that social media is the ONLY path to a fully booked schedule. We break down the growth strategies that have consistently worked across our salons, from increasing your rebooking percentage and creating unforgettable guest experiences to generating referrals, word-of-mouth marketing, and turning existing clients into your biggest promoters. If you've been feeling slow, burned out trying to keep up with the algorithm, or wondering if you need to become an influencer to be successful, this episode is your reminder that there are still proven ways to build a thriving business without living on Instagram.
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