DiscoverThe Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
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The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Author: Jenna Kutcher

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You didn’t start your business to be a full-time content creator. You started it to help people, earn consistent income, and finally have the freedom you dreamed of.

The Goal Digger Podcast is your go-to show for clear marketing strategies, proven systems, and honest conversations that help you grow your business in a way that feels good and actually works. Hosted by Jenna Kutcher, New York Times bestselling author of How Are You, Really? and the self-made entrepreneur behind a seven-figure brand, this podcast is where you come to stop winging it and start making real progress.

If you have ever asked yourself how do I grow my business online without burning out, what do I even post on social media that truly connects with people, can Pinterest or podcasting really grow my audience while I sleep, how do I build an email list from scratch without the tech headaches, is it actually possible to make money with a small audience, what should I offer and how do I launch it without second-guessing everything, or am I too late to start over or scale up, this show is your answer.

Every episode blends practical, proven strategies with the mindset shifts you need to break through imposter syndrome, release overwhelm, and clarify your next steps. Past guests include powerhouse names like Amy Porterfield, Mel Robbins, Marie Forleo, Ed Mylett, and Jasmine Star.

With over 110 million downloads, The Goal Digger Podcast has helped thousands of women get strategic with their time, grow brands that feel aligned and profitable, launch offers with confidence, create content that works even while they rest, and replace running on empty with systems that actually support their life.

You do not have endless hours to figure it out. This podcast gets straight to what works. It is where clarity meets action, where practical tips meet personal truth, and where you finally start to feel like you are on the right track.

Subscribe now and join the movement of women building life-first businesses that give more than they take. Visit goaldiggerpodcast.com for show notes, tools, and bonus resources. And if this show helps you, leave a review so more women can find it and feel less alone.

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When I think about those first few years as an entrepreneur, I see a woman who was so full of fire and determination, but honestly had no idea what she was walking into. And I love her for that! Now, after years of growth, evolution, and yes, plenty of beautiful failures, I can see the patterns so clearly. The places where a little more strategy could've saved her months of spinning her wheels, where better boundaries could've prevented that inevitable crash, where more courage to be seen could've accelerated everything. This episode originally aired a while back, but I'm bringing it back because these lessons feel so relevant right now. Because here's what I've learned: we don't get to skip steps. Every fumble, every pivot, every moment of not having a clue was preparing us for what's next. And if sharing these lessons can help you honor your own journey while maybe sidestepping a few of the more painful detours? That feels like the most beautiful full-circle moment. So whether you're in your own 'figuring it out' era or you're revisiting this with fresh eyes, let's dive in with so much love for the versions of ourselves who were brave enough to begin! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/different  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Spend $250 on your first campaign on LinkedIn Ads and get a free $250 credit for the next one—no strings attached. Just go to https://www.linkedin.com/goal.  Shop SKIMS Fits Everybody collection at http://skims.com/goaldigger! Ready to see what powerful banking can do for your business? Visit http://www.mercury.com/goal to apply in minutes. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
Have you ever considered that angel numbers, gut feelings, and “random” synchronicities weren’t just coincidences… but clues? In this episode, I’m joined by Dr. Tara Swart to talk about the brain science behind intuition, the senses we never talk about, and the forgotten wisdom that could reconnect you with your full potential. Dr. Tara Swart is a neuroscientist with a PhD, a former Oxford-trained medical doctor, a Senior Advisor at MIT Sloan, Chief Science Officer at Dirtea, and the best-selling author of The Source, which has been translated into 38 languages. She’s advised high-level leaders across the globe, and this isn’t her first time on The Goal Digger Podcast! Check out her interview from 2021 all about the neuroscience of manifestation! Whether you call it your gut, your inner knowing, or something greater, this conversation will give you a new lens on how to make decisions, overcome blocks, and open yourself to what’s possible. So if you’ve ever wondered whether those “signs” you’ve been noticing are just coincidences or if they’re trying to tell you something, you’re in the right place! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/science-meets-spirituality-trust-your-gut  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Spend $250 on your first campaign on LinkedIn Ads and get a free $250 credit for the next one—no strings attached. Just go to https://www.linkedin.com/goal.  Shop SKIMS Fits Everybody collection at http://skims.com/goaldigger! Ready to see what powerful banking can do for your business? Visit http://www.mercury.com/goal to apply in minutes. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
What if the most transformative mastermind of your life didn’t cost a dime and didn’t require matching notebooks, a private chef, or a keynote speaker?  A few weeks ago, I did a mastermind in Chicago, and I want to talk to you about what made it one of the most powerful days of my year. In today’s episode, I’m going to unpack what a mastermind really is, why it’s different from just networking or hopping on another coffee chat, how you can create one that works for you, and why this kind of space might be the exact thing you didn’t even know you were missing. Click play and let’s chat about the easiest way to build your dream business network… for free! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/build-your-dream-business-network-for-free  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Spend $250 on your first campaign on LinkedIn Ads and get a free $250 credit for the next one—no strings attached. Just go to https://www.linkedin.com/goal.  Shop SKIMS Fits Everybody collection at http://skims.com/goaldigger! Ready to see what powerful banking can do for your business? Visit http://www.mercury.com/goal to apply in minutes. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
AI is everywhere: writing emails, building sales pages, and even outlining courses. So does that mean your expertise isn’t needed anymore? Absolutely not!  In this conversation with Amy Porterfield, we’re breaking down how AI is actually helping course creators succeed, and how your human story, experience, and voice are still the most powerful tools in your business. If you’re new to Amy, she’s the queen of helping everyday people turn their knowledge into profitable online courses. She’s all about freedom, fulfillment, and showing you how to build a business that actually fits your life! And right now, she’s hosting a private live experience called Course Confident: a bootcamp designed to help you get crystal clear on what you could teach, who it’s for, how to price it, and how to actually show up and sell it with confidence. Grab your seat at jennakutcher.com/bootcamp! Now, if you’ve been wondering, “Is it still worth it to create a course?” this episode is your answer. Click play and be sure to sign up for the bootcamp at http://jennakutcher.com/bootcamp!  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/ai-online-course-launch-2025  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Spend $250 on your first campaign on LinkedIn Ads and get a free $250 credit for the next one—no strings attached. Just go to https://www.linkedin.com/goal.  Shop SKIMS Fits Everybody collection at http://skims.com/goaldigger! Ready to see what powerful banking can do for your business? Visit http://www.mercury.com/goal to apply in minutes. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
What if you could count on consistent income every single month without hustling harder, chasing the algorithm, or launching yourself into burnout? In this episode, I’m pulling back the curtain on five ways to finally make that happen. I’m also going to tell you what’s worked best for me and for so many other entrepreneurs starting from scratch. The systems that turn scattered schedules and inconsistent paychecks into predictable income you can count on. Because yes, it’s possible: you CAN have peace, profit, and purpose without more pressure! Click play and let’s get into it! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/consistent-monthly-income-in-business  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger! Spend $250 on your first campaign on LinkedIn Ads and get a free $250 credit for the next one—no strings attached. Just go to https://www.linkedin.com/goal.  Shop SKIMS Fits Everybody collection at http://skims.com/goaldigger! Ready to see what powerful banking can do for your business? Visit http://www.mercury.com/goal to apply in minutes. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
Ever feel like you’re doing everything for everyone and still falling short? That’s the mental load, and it might be silently sabotaging your business, your relationships, and your sanity. Today’s guest is Dr. Morgan Cutlip: a psychologist, relationship expert, and author on a mission to help women feel whole, light, and deeply connected in all their relationships. With a PhD in psychology and a knack for translating research into real-life solutions, she’s helped hundreds of thousands of people navigate the complexities of love, family, and partnership.  Her books Love Your Kids Without Losing Yourself and her upcoming title A Better Share tackle the emotional and mental responsibilities women disproportionately carry, especially when it comes to marriage, motherhood, and yes, running a business. If you’ve ever wondered why you’re burnt out even when your partner or team is “helping,” or if you’ve struggled to balance being a boss and being present at home, this conversation is for you. We’re diving into how the mental load affects your business, your boundaries, and your personal life, and what you can do to take some of that weight off. Want to go deeper? Pre-order Dr. Morgan’s brand new book, A Better Share: How Couples Can Tackle The Mental Load for More Fun, Less Resentment, and Great Sex now!  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/emotional-labor-and-burnout-women  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
Let’s flip the roles, Goal Diggers: today, YOU get to guide the conversation! I asked you to call in with your questions about business, life, creativity, burnout, strategy… Really, anything you’re walking through right now. And you showed up with such incredible honesty, depth, and curiosity. In this episode, I’m answering your real questions. We cover everything from pivoting your business when you’re scared to let go of what’s working, navigating grief while building something meaningful, handling burnout, organizing your growing testimonials, and what’s been giving me life outside of work lately. You’ll hear stories, strategies, and some honest behind-the-scenes of what’s felt really hard (and really good!) for me lately. And if you’re listening and thinking, “Wait, I have a question too!”,  good news! I want to hear from you. If you want your voice featured on an upcoming episode, just call me at 218-203-9660 and leave a voicemail with your question. Seriously, don’t overthink it… just speak from the heart and you might be part of the next AMA episode! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/ask-me-anything-jenna-kutcher-august-2025  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
Have you ever wondered why it feels harder to build a business as a woman? It’s not just you, and Anna Gifty has the stats to prove it. This conversation will explain exactly why… and what we can do about it. Anna is a Harvard-trained economist and the author of The Double Tax, a bold new book that breaks down the invisible costs women—especially women of color—pay just to participate in society. But what makes this conversation essential for entrepreneurs? Anna shows how these “taxes” sneak into your business, your brand, your pricing, your funding, your time, and what you can do to push back. From the cost of motherhood to beauty standards in the workplace to why generational wealth-building still feels out of reach, this episode is a masterclass in economic empowerment. And it’s not just theory; Anna gives us the tools to change things. If you’re building a business and wondering why it still feels this hard or you want to be part of rewriting the rules, this conversation is your permission slip and your playbook. And if you want to dive deeper into this topic, order your copy of The Double Tax here: https://annagifty.com/thedoubletax  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/hidden-cost-of-being-a-woman-in-business  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
If you’re anything like me, you’ve felt that internal nudge: that quiet but persistent pull that says something’s changing.  Maybe you’re shifting directions in your business, pivoting your offers, or simply stepping into a new version of yourself. And when that happens, your brand should evolve right along with you! In this episode, I’m walking you through how to thoughtfully align your brand with who you are becoming, without confusing your audience or losing momentum. From rewriting your mission to doing a full content audit, adjusting your strategy, and letting your people in on the journey, we’ll cover it all! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/brandevolution  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
Your website isn’t a “nice to have”, it’s one of your most powerful business tools. In this conversation with Jen Olmstead, we reveal how to turn your site into an investment that pays you back: attracting the right people, making you money, and finally feeling like you. Jen Olmstead is a brand and web designer, a visual storyteller, and a certified type nerd who’s made it her mission to create online spaces people actually want to explore. She’s also the co-founder of TONIC SITE SHOP: home of the most stunning, cocktail-inspired website templates for modern, stylish creatives. What I love about Jen’s work is how it combines aesthetics and strategy in a way that helps you build a website that actually works, meaning that it attracts the right people, tells your story clearly, and converts visitors into paying clients or customers. And it does all of that while you live your life, step away from your screen, and finally stop feeling like you have to be “on” all the time! So whether you’ve been duct-taping your site together or you don’t have one at all yet, this episode is for you. If you’re ready to give your website a major glow-up after this convo, you can shop TONIC templates at http://www.jennakutcher.com/tonic and use the code JENNASENTME to get 15% off any template. Because you deserve a website that works while you rest! That’s http://www.jennakutcher.com/tonic! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/simple-website-strategy-to-sell-more  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
What if I told you that one simple piece of helpful content could totally change how people find you, connect with you, and eventually buy from you? In this episode, we’re getting really practical about email list building, and I’m sharing the exact steps to create a lead magnet; AKA: the simple, helpful entry point that not only grows your email list but actually attracts the right people into your business! I know email marketing can feel like a lot, but here’s the truth: your email list is one of the most valuable assets you can build. And creating your first (or next) opt-in doesn’t have to be hard. So today, I’m walking you through what to consider before you create a lead magnet, the different types of freebies that actually work, and how to start attracting the people who are most aligned with what you offer. And if you’re thinking, “This sounds great, but how do I actually set it all up?” then don’t worry, I’ve got you covered. We’re covering a LOT today, but if you want to go even deeper, I created a totally free mini-course that walks you through the entire process, step by step. Jump into the mini course right now at https://listbuildchallenge.com! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/email-list-opt-in-ideas-that-convert  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
Have you ever opened your inbox and wondered… “Is anyone out there actually reading this?” Or worse: “Am I just sending helpful tips into the void without ever making a sale?”  If email marketing feels like a mystery to you, today’s coaching session and my FREE minicourse at https://listbuildchallenge.com is about to lift the fog. Andrea Astner, also known as The Productivity Witch, is a coach who helps overwhelmed ADHD solopreneurs find flow and structure in their business in a way that works with their unique brain, not against it. In this coaching session, we’re digging into her biggest challenges around email marketing and list-building, including how to attract the right people, create a newsletter that actually converts (without being spammy), and what metrics are really worth tracking when you’re building a business with intention. Not sure what to say in your emails, how to balance value with sales, or how to grow an email list that actually leads to paying clients? Click play! And if you want even more help with list building, head to https://listbuildchallenge.com and sign up for my free mini-course that will walk you through how to start, serve, and scale your email list! By this time next year, you could have an email list that’s driving sales, creating freedom, and supporting your big dreams. I’ll see you there! https://listbuildchallenge.com   Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/email-marketing-101-beginner-strategy  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
If you’ve ever typed a caption from the Target parking lot or recorded a podcast intro while holding a baby monitor… this one’s for you. Because Goal Digger, you don’t need a 40-hour workweek to build a dream. Sometimes, 20 minutes and a little fire is all it takes! In this episode, I’m walking you through 9 things you can do to grow your business in just 20 minutes.  These aren’t fluff; they’re the exact kinds of micro-moves I made when I was starting out… And honestly, they’re still the ones I come back to now, between mom-ing, meetings, and trying to potty train our dog Hank! Remember: progress doesn’t require perfection, a packed calendar, or even a full day to yourself. It starts with the 20 minutes you have today, and the drive to stay consistent one day at a time. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/grow-your-business-in-20-minutes-a-day  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
We talk a lot about what to DO to grow–-what to post, what to sell, what strategy to follow—but the truth is, none of that matters if your mindset isn’t in the right place.  The biggest transformations usually don’t start with a checklist. They start with a belief, a shift, or a single moment where you realize: “Oh… maybe it doesn’t have to be this way.” This episode is filled with those moments. I’ve pulled together 5 of the most powerful mindset shifts ever shared on the Goal Digger Podcast, straight from some of our most impactful guests. These are the beliefs and inner scripts that changed everything for them, and they just might change everything for you, too. If you’re starting something new, stuck in self-doubt, or just need a reminder that your brain can be your biggest asset (not your biggest roadblock!), click play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/expert-mindset-shifts-for-work-rest-and-dreaming   Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Save 30% on Bitdefender Ultimate Small Business Security at https://bitdefender.com/goaldigger  and keep your business protected. Get 20% off our $25.00 Working Genius assessment at https://workinggenius.com with promo code GOALDIGGER. Reach the right professionals with LinkedIn Ads, used by over a billion professionals worldwide. Get your $100 credit at https://www.linkedin.com/goal!
I haven’t run a full-blown audience survey since 2020. Since then, so much has changed for me, for you, and for how we do business! And honestly? I wasn’t sure we needed to do one. But Marisa, my right-hand and co-strategist, had a different perspective, and I’m so glad I listened. In this episode, we’re pulling back the curtain on how we created a survey that wasn’t just about collecting data. It was about reconnection, reorientation, and rebuilding from a place of listening. And yes, we used AI to help… but only after WE set the vision. So if you’re feeling disconnected from your audience or unsure what to build next, I hope this gives you a few new tools and a little clarity. You can still take the survey at http://www.jennakutcher.com/survey (and yes, there’s a $500 gift card involved as a thank-you!). Head to http://www.jennakutcher.com/survey to share your thoughts on what kind of support would actually move the needle for YOUR business! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/small-business-audience-survey  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
What if the reason you feel tired all the time, struggle with weight changes, or feel disconnected from your libido or energy isn’t “just getting older”? What if the real issue is that your body’s been whispering to you for years… and no one’s been listening? My guest today, Katy Whalen, is flipping the script on women’s health. She’s the founder and CEO of Joi+Blokes, a telehealth brand helping people take control of their hormones, longevity, and overall wellness.  If you’ve ever wondered what’s really going on with your energy, your mood, or your metabolism… or if you’ve been told to “just deal with it,” this episode is your permission slip to expect more from your wellness journey. We’re breaking down the myths around hormone health, talk about the three markers every woman should know by heart, and explore what it really means to take a proactive, not reactive, approach to your health. And hey, if you want to get your own lab work done – which you’ll want to after tuning in, visit https://joiandblokes.com/GOALDIGGER  to get 50% off lab testing or 15% a therapy of your choice. Your journey to feeling like yourself again starts at ⁠https://joiandblokes.com/GOALDIGGER! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/womens-energy-weight-mood-and-hormones  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
If you’ve ever felt a little out of place in the business world because you don’t want to do things the “normal” way, this episode is going to feel like a breath of fresh air. I’m sharing six of my most unpopular opinions and unconventional business practices that have actually helped me build a sustainable, values-driven business! From resisting the pressure to be on every social media platform, to choosing depth over constant creation, to running a lean and mighty team, these choices might go against the grain, but they’ve given me freedom, peace, and impact in ways that align with how I want to live and work. Whether you’re new to the Goal Digger Podcast or you’ve been around for a while, I wanted to bring this one back because it still resonates so deeply with how I run my business and what I stand for. So if you’ve been wondering whether you have to follow the crowd to succeed, this conversation will give you full permission to carve your own path. Let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/build-a-business-without-a-big-team  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!
You’re crushing it: checking boxes, hitting milestones, maybe even growing a team or scaling your business. But if you’re being honest… you don’t really feel it. The joy you expected to come with all of this success? It’s nowhere to be found. If that sounds familiar, then today’s episode is going to feel like a mirror… an empowering one. I’m sitting down with Dr. Judith Joseph, a Columbia-trained psychiatrist, NYU professor, researcher, and social media mental health advocate, and author of the groundbreaking new book High Functioning: Overcome Your Hidden Depression and Reclaim Your Joy. Dr. Judith has worked with high performers from the boardroom to the operating room, and she’s here to unpack a surprisingly common experience: looking like you have it all together, while quietly running on empty. She’s the one who coined the term high-functioning depression and even conducted the first EVER clinical study on it! If you’re building a business, leading a team, and trying to keep it all together while feeling a little “meh” on the inside, this episode is for you. We’re diving into why your emotional flatness might be more than a passing mood, how to spot the signs of high-functioning depression in yourself or your peers, and most importantly, what to do about it. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/hustle-culture-and-high-functioning-depression Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
Recently, I did something rare: I left my home and spoke at an event. And somewhere between the “Let’s welcome to the stage Jenna Kutcher” and the “Q&A,” things got interesting! My friend introduced me as a social media expert, and before I could even stop myself, I said, “I actually hate social media.” At that moment, you could hear a pin drop. But it opened the door to one of the realest conversations I’ve EVER had on stage: mythbusting everything people assume about Pinterest! I used to think Pinterest was just for recipes, outfit inspo, and planning my dream closet before it ever occurred to me it could be a business tool. But one day, everything changed.  Today, I’m busting the most common Pinterest misconceptions so you can finally unlock its true potential for traffic and conversions.  This episode is created in partnership with Pinterest. I’m one of their educators which is the biggest honor since I’ve been teaching this stuff for years! And if you’d like to go EVEN deeper on how to use Pinterest to grow your business, head to http://www.teachmetopin.com and register for my free class! Now, click play and let’s bust some Pinterest myths! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/pinterest-marketing-myths-to-ditch  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Start your risk-free Greenlight trial today at http://greenlight.com/goaldigger!  Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcast.
Is Instagram DEAD? Far from it… but if you’re using it like it’s 2021, your strategy might be! Brock Johnson is an Instagram growth coach, viral content creator, and trusted consultant to Meta. Since launching his coaching business in 2018, Brock has helped thousands of entrepreneurs and creators grow their platforms authentically.  In the past few years, his following has exploded to over a million across social media. And now, with over 40,000 members inside his Instagram coaching membership, he’s one of the most trusted voices in the space. He’s also a keynote speaker and advisor to the very people behind the app… meaning when Brock talks Instagram strategy, it’s not just theory, it’s straight from the source! If you’re feeling stuck, shadow-banned, or like your content just isn’t converting, this episode is your wake-up call. We’re digging into exactly what’s working right now on Instagram, the big myths to ditch in 2025, and Brock’s most powerful, simple tips for growth, even if you have a small following. Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/instagram-growth-strategies-2025-brock-johnson Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at ⁠⁠http://shopify.com/goaldigger⁠⁠.  Find a co-host today at ⁠⁠http://airbnb.com/host⁠⁠.  Start your risk-free Greenlight trial today at ⁠⁠http://greenlight.com/goaldigger⁠⁠!  Follow This Is Small Business on Apple Podcasts, Spotify, or wherever you listen to your podcasts. Transform your living space today with Cozey. Visit ⁠https://www.cozey.com⁠: the home of possibilities, made easy.
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Comments (116)

M

Food prep: Paid help cooks and cleans meals, orders food online, AI creates list with nutrion level prompting. Family Eats. Fitness: Newly inspired - via chat ChatGPT - fitness enthusiast. Has a home gym to facilitate all levels and workouts (and hormonal levels). Holistic Health Habits - No budget or bandwidth - AI created power habits. Good for her. I hope it lasts forever. That she doesn't get (adjective) fatigue. FK knows I'm tired.

Jul 23rd
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Denial Brown

Hi, thanks for your podcast and list of tools. I noticed that I have a similar list updated every day depending on the tasks that I face. For example, yesterday I used the site https://www.gotfreefax.com/free-fax-number to get a fax online, since I didn’t have a fax machine nearby

May 26th
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malutty malu

💚WATCH>>ᗪOᗯᑎᒪOᗩᗪ>>LINK>👉https://co.fastmovies.org

Feb 5th
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Aakash Amanat

I've been an avid listener of "The Goal Digger Podcast" for quite some time now, and I can't express how much value it has added to my life. Jenna's insightful conversations and practical advice have truly helped me reshape my perspective on goal-setting and achieving success. https://soundcloud.com/wax-paperie One of the things I appreciate the most about this podcast is its authenticity. Jenna doesn't sugarcoat her experiences; instead, she shares both her triumphs and challenges, making her advice relatable and genuine. Whether it's discussing time management, building a personal brand, or navigating the world of entrepreneurship, each episode feels like a meaningful conversation with a friend who genuinely wants to see you succeed. https://about.me/Wax-Paperie

Aug 21st
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Tami Ash Godwin

love listening to on my walks❤️

Aug 10th
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Erin L Anderson

SAVING this podcast and MUST take notes! Thank U both!

May 11th
Reply (4)

Erin L Anderson

You r both incredibly encouraging

May 11th
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Erin L Anderson

Thank you for the list of buying emotions. I have heard this but I took notes this time. ❤️

Feb 28th
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Mohamad Hoseini

would you create podcast about mahsa amini?

Oct 2nd
Reply (2)

kareah c

Great episode! I found this very insightful for evaluating your job/career pay.

May 11th
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Samantha Sutton

Great episode! I took so many notes! ❤️ can’t wait to apply them!

Apr 25th
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kaylee

this podcast is pure entrepreneurial gold, and (I have to throw this out there) I saw old comments about Jenna's old email marketing techniques + wanted to let you all know that her email list is actually a really good resource for me personally now. she's great at sending out friendly lil personal notes and insights into her life that ask for literally nothing from you. between the examples set by this podcast, JK blog, and email list, I feel like I finally have some idea of wtf kind of steps to take next. here's to all of our growth and success, beauties!!💟

Dec 14th
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F. Flowers

Super valuable info! Thank you

Dec 11th
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Kari G

Good stuff! so spot on! 🔥

Dec 1st
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Kin W

Thanks Jenna for the value bursting podcast. Learned and grow a lot. I've even signed up for kbb through you after listening to the podcast and totally trust you. Thanks again and keep up the good works.

Jul 11th
Reply

Daryll Malbrough

Hi I'm Listing to your podcast right now thankyou

Apr 28th
Reply (2)

Big Lips Live

thank you so much for doing this podcast! both of my parents are out of work right now and the news doesn't help much with technical details. I am absolutely sharing this information with my family

Apr 13th
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Su Siva

I literally listen to you on my drive or at home almost every single day and I can't tell you how much you've inspired me to just get things done! Overthinking is no longer a thing for me! Thank you for the constant motivation, from one female photographer to another. - Su

Jan 15th
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Johanna Garcia Strand

Jenna! Love the ep but can you please NOT record your episodes with whatever setup you're using for this one, it sounds so strange and uncomfortable when listening with headphones!

Nov 28th
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Finally Ree

love this. i am rebranding so this will definitely help!

Nov 14th
Reply (1)