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The Goal Digger Podcast

Author: Jenna Kutcher

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How do I build my dream job? How do I make money online? Am I ready to leave my 9 to 5? How can I create passive income? How can I grow my Instagram following? And the biggest question of all, can I *really* turn my passion into profits?

Welcome to the Goal Digger Podcast where we will answer ALL of these questions and so much more! Week after week, host Jenna Kutcher brings you the the productivity tips, social media strategies, business hacks,, and inspirational stories that can help YOU design your dream career. Jenna shares tangible tips and hacks that she used to become a self-made millionaire in photography, online courses, Instagram sponsorships, and navigating the world of being a #girlboss social media influencer. Along with sharing her best kept secrets, she interviews the best in the industry (Amy Porterfield, Jamie Ivey, Melyssa Griffin, Lori Harder, Cathy Heller and so much more) who will share their secrets to ensure you are seen, heard, (and hired!)

With millions of downloads and counting, the Goal Digger Movement is growing every day and now it’s YOUR TURN to hear from the experts, get inspired, and tackle your biggest goals along the way.

What do you say? Are you in? Because we believe that work doesn’t have to feel like work.
276 Episodes
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SE-Oh no, what does it all mean? Search Engine Optimization, the beast we all have to tame if we want our content to get seen on the world wide web. And best case scenario our content isn’t only SEEN, but it’s ranked high up on that Google results page and gets those coveted clicks. I’ve covered SEO on the show before but I’m seeing the question pop up more and more ‘cause it’s just one of those things that continues to challenge us, confuse us, and keep us from even starting. The Google algorithm judges our pages with over 200 different criteria -- Trying to master them all would be a full time job, and you’ve got bigger things to do. So what will actually move the needle? How can you rank ahead of your competitors? What’s worth the fuss? It’s all in this episode.  GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/seorefresh/ 
You don’t need 10K to start your business as an influencer. What do you need? Today’s episode. Today’s guest, Ali Grant, knows influencers. She launched her business as one of the first agencies working on influencer outreach and collaboration. I’m asking her your biggest questions: How many followers do I need to start making money? What are the secrets to NAILING a brand pitch? And really, how much do influencers actually make per post?  Remember when “Influencers” weren’t even a thing? Like when advertising on the internet was mainly in the form of pop up ads and spam emails? I can’t say I miss those days -- I love the Influencer Marketing world we live in today. You probably know that I’m an influencer and I make money from sponsored posts, but the reality is if you have ONE follower you are an influencer. Getting paid to post? With the right strategy, I know you can do it. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/aligrant/ 
I don’t have time. My dream is too big. Where do I even start? Our big dreams can take a backseat to everyday life. It’s so easy to push them away, fire off every excuse for not leaning into our biggest goals, and ignore the little pull they have on our hearts. I wholeheartedly believe that these big ideas that both excite and frighten us are the only things worth pursuing at all. Let me warn you from the beginning that this is not going to be an episode on general goal setting or how to be more productive and stick to your goals. This episode is about figuring out that one thing you should be doing and then reverse engineering your way to achieve the result you want. The first three steps to take plus how to hop right over whatever roadblocks come your way on the path to making it happen… I’m sharing it all. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/reverse/ 
Work smarter, not harder. How many times have you heard that in your life? That’s the goal, but it’s not always the starting point. It can take years to get your business to a place where it’s running itself, you’re making money while you sleep, and you’re not burning the midnight oil every. single. night. I love sharing my own strategies on this show for efficient workflows and staying productive, but today with my guest, we’re looking at the science and data behind it all. What are the proven methods to being more productive while actually doing less? And get this… the productivity hack relating to our menstrual cycle that actually BLEW MY MIND. Kate Northrup teaches data-driven and soul-driven time and energy management practices that result in saving time, making more money, and experiencing less stress. Check, check and check, right? She’s an author, an educator, a speaker, and today she’s on Goal Digger. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/katenorthrup/ 
There are a ton of educators out there, am I right? Your Facebook and Instagram are inundated with free webinars, downloads, and guides to help you accomplish the next big thing -- heck, you probably see ads for MY trainings and programs! If you’re anything like me, you’ve signed up for things left and right but only leave unsure of what will actually move the needle for you. I’ve been an educator for over 5 years, I’ve watched a ton of trends come and go, I’ve seen people rise and fall... I’m breaking down how you can choose the right educator for you and how to sift through the fluff. I’m sharing what I really think about the rise of online education and how you can make the right choice for you and where you are headed. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/coach/ 
You already have what you need to build a course. Now let’s turn that knowledge of yours into profits. She’s back, my sweet friend Amy Porterfield, because when talking about courses and online education, she’s got a way of walking us through the overwhelming, confusing, and frustrating parts with total ease. We’ve been talking a lot about course building on the show lately… But Amy is here with concrete steps to take what you already know (ahem, because you’re an expert in SOMETHING) and turn it into an income stream. From the first phase of extracting your knowledge, to building the blueprint that will give your audience results, and how to approach pricing… If you’ve ever dreamed of creating a course, start here. So pour a cup of coffee, open up that notebook, and get ready to scribble down your roadmap for creating your very own course. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/amyporterfield/ 
A few weeks ago, I was standing on a balcony in Puerto Rico… The sun was setting, I was staring down at the beach, holding a glass of champagne and I had a moment. One of those moments when time freezes and you see this sort of highlight reel of a part of your life. For me, it was this flashback to when I started this whole thing and here I was in this reality that was a total *pinch me* moment. I came back to earth when a photographer walked up to me and I asked him what lens he was shooting on. Our conversation took off and he asked me ONE question that inspired this whole episode. He said, “If you had $5,000 and had to start all over again, where would you spend it and what would you do?” Wow. My free strategies to get started, places to save a little cash while growing, and the most important investments… I’m sharing what I’d do with a blank slate, $5K and the knowledge I have now. Listen in right now. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/launchabiz/ 
Goal Digger Coaching is back and you get to listen in as a listener gets coached on AIR by me! Create a course? Teach people online? Who… Me? Be kind and rewind to 4 years ago when I was asking myself those same questions. Now, I’m an online educator bringing in 90% of my profits with my courses on Instagram, Pinterest, Email List Building, and more. Now the only question is: Could YOU create a course? My answer is YES. I’m going one-on-one with today’s guest, Meg Wheeler. She’s a student in my List to Launch Lab, and she’s toying with the same course questions that you might be facing in your own business. How do you know you’re ready to offer a course? What should your course be about? And how do determine what your audience needs not what you think they need? All that, plus more, going all the way from the basics through launch in this coaching session. If a course is on your mind, press play and listen in on this coaching session with a Goal Digger like you. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/oneonone/ 
Maybe you’re sitting in our soul-crushing job thinking, “Life has more for me.” That was me in the early days. The windowless corporate office days. The early entrepreneur days asking myself if I could really make it happen. You don’t know much about how I really got my start or what those early days looked like for me… You’ve heard the story about my $300 Craigslist camera but I want to dive into my reality as I took a leap into the world of entrepreneurship. Maybe, just maybe you’re sitting where I was those years ago, wanting more but not even sure what “more” could look like or if you could make it happen. So let me pull back the curtain and welcome you into the life of 23-year old Jenna who believed there was more for her out there but could have never dreamed what was ahead… I’m holding nothing back, are you ready? GOAL DIGGER FB COMMUNITY:  https://www.facebook.com/groups/goaldiggerpodcast/  GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/  GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/earlydays/  
I’m on a total high right now. It’s how I always feel after a call with my business coach. I’ve taken courses and joined masterminds and chosen my mentors carefully. Did you know every coach I’ve ever hired has been led by a male? Enter: Dean Graziosi. I saw Dean speak about a year ago, and even though he’s been in this game for a few decades, he still lights up when he talks about what he does. I never stop learning or investing in my development and these calls keep me moving forward. I always record our calls (because I seriously cannot scribble notes fast enough!) so I’m peeling back the curtain big time and letting you listen into a session so you can hear what it’s like to be coached and what I am asking. It’s kind of like the old-school landline days when you could pick up the phone and listen to your parents talk from the other room… Except it’s an unscripted, raw, and unedited call with the business coach that always leaves me fired up and focused. I get really open and honest about where I’m at, the feeling of contentedness, my fear of selling, and MORE. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/dean/ 
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Comments (75)

Sarah Morrison

soooooo enjoying your podcasts!!

May 4th
Reply

Marcello MZ

Sarah Morrison 😎

May 4th
Reply

Katie Schiek

jenna thank you!!!!

Apr 26th
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Monica Byram

I loved this episode. Please do this again. Better audio quality next time, I felt we missed some of his advice.

Apr 25th
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J L

I literally had goosebumps when you asked at the end! 😅

Apr 24th
Reply

Michelle King

so great. I never knew about what I missing. thank you for sharing this.

Apr 23rd
Reply

Alicia Pettys

What are the two books Dean & Jenna mentioned? Want to check them out!

Apr 23rd
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Angela Thorp

so great! thank you

Apr 19th
Reply

Karen Rosasco

Great interview!

Apr 19th
Reply

Ounjandere Ndjiharine

First of the many podcasts listen. Buckled up and ready.

Apr 13th
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Laura O' Mahony

Great stuff as usual Jenna

Apr 10th
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Cashe Kidd-Collocott

Oh my gosh, I ugly cried over this episode. Especially the Rachel Hollins quote. I am working hard on my money mindset and didn't realize how much I still need to do.

Apr 10th
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Diana Marie

I have been working on my video game. This was just the perfect time to hear this encouragement to work through the fear of getting it wrong and just continuing to show up.

Apr 9th
Reply

Cindy Waller

whoa! this was exactly what I needed to hear this morning!!!

Mar 29th
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Rachel Worsley

Awesome show. Learned heaps from the episode.

Mar 18th
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Bethany Warner

just listened to your ennegram episode, we took it with our family too, it was so interesting and helpful!

Mar 12th
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Sarah Elizabeth

Hey Jenna! The enneagram link to your blog keeps coming up not found.

Mar 6th
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Sarah Elizabeth

Sarah Elizabeth Yay it's working now!!

Mar 6th
Reply

Tejas Ukalkar

same here. I'm also a type 3 - Achiever

Mar 6th
Reply

Carol Leon Guerrero

Thank you for sharing your wisdom with us, always.

Feb 28th
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Wonder MacHingura

thanks: enjoyed your Podcast about growing on #instagram

Feb 23rd
Reply

Bethany Warner

Such a great episode!! I said out loud "so good" multiple times. I have really long commutes and your pod casts are perfect

Feb 12th
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