The Google Ads Podcast

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

Master Landing Page SEO | Quick Fixes for Traffic and Conversions

In this episode, we provide a detailed guide on improving landing page SEO to drive more traffic, leads, and conversions. Learn how to enhance your page's structure, intent, and schema markup to make it more understandable for search engines and AI systems. Key topics include the importance of clean URLs, internal linking, canonical tags, and maintaining semantic coverage. We also cover traditional SEO elements like title tags and meta descriptions, and how to align your page content to match search intent. Follow our steps to see faster indexing, better ranking, and increased visibility.00:00 Introduction: Overcoming Landing Page Challenges01:16 Understanding Search Intent02:54 Structuring Your Page for Machines06:01 The Importance of Schema Markup07:23 SEO Basics and AI Evolution09:00 Advanced SEO Practices10:09 Conclusion and Next StepsšŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ’” Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to https://sol8.com/consultation/ Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.šŸ–„ļø Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.#digitalmarketing a...

11-25
12:22

From Ad Clicks to Customer Conversions: Essential Landing Page Strategies

Join Hannah as she shares expert strategies for building high-converting landing pages in your paid media campaigns. Learn how to tailor your message to specific audiences, make conversions effortless, and continually test and optimize your pages with tools like Microsoft Clarity. Discover actionable tips to enhance headline relevance, improve form interactions, and effectively use social proof to boost your conversion rates. Follow these best practices and transform your landing pages today!00:00 Introduction to Optimizing Landing Pages00:48 Nailing the Message Match02:00 Effortless Landing Page Conversions03:40 Testing and Learning05:03 Recap and Final TipsšŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/šŸ’” Want to get customized strategies, actionable...

11-19
07:37

From 3% to 30% Conversions: The Strategies You’re Not Using

Stuck at a 3–6% conversion rate and wondering why your paid ads aren’t profitable? In this video, Paid Media Manager, Amelia Lark, and Junior Digital Designer, Megan Hall, break down the biggest mistakes businesses make that are costing them conversions. They also share how simple, data-backed testing strategies and landing page optimizations can unlock 25–30%+ conversion rates. If you're running Google Ads, Facebook Ads, or any kind of paid media and you're not seeing ROI, this is the video you need!šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/šŸ’” Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to https://sol8.com/consultation/ Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.šŸ–„ļø Keep in mind that the digital marketing...

10-01
08:57

eCommerce Success with Demographic-Focused Creatives

Paid Social Managers Emily Hlavac and Emma Nold share real case studies of eCommerce clients who had success by tailoring their creatives and user experience based on demographics. They also share why generic ads fail, how to create highly specific messages that speak directly to each audience's unique pain points and triggers, and how to expand into new demographics. Watch this video now.Chapters:00:00:00 - The Value of Demographic-Specific Creatives 00:00:43 - Case Study: A Health & Wellness Client's Segmented Campaigns 00:01:21 - Using Audience Research & First-Party Data to Identify Pain Points 00:02:40 - Strategy: Expanding into New Demographics with Creative 00:03:22 - Case Study: Repositioning a Fashion Brand for a Younger Audience 00:04:47 - Adopting a "Test and Learn" Approach for Creatives 00:06:05 - Aligning the Post-Click Experience with Ad Creative 00:06:56 - Balancing Demographic Relevance with Brand Identity šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/šŸ’” Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to a...

09-19
09:14

Meta Ads Automation Problem: When Algorithms Fail Your Strategy

While Meta Ads automation can be a powerful tool, you can’t always rely on it especially when you need to reach diverse audiences. Paid Social Managers Emily Hlavac and Emma Nold talk about understanding Meta Ads automation limits and how to strategically combine it with precise, human-led targeting and creative control so you can connect with diverse audiences and avoid wasting ad spend.Chapters:00:00:00 - Intro00:00:51 - Over-reliance on algorithms limits creative tailoring and marketer control.00:01:50 - An Advantage+ campaign skewed its budget to wrong audience.00:03:13 - Use Advantage+ campaigns as a supplementary, catch-all approach.00:04:05 - Create audiences based on core targets and purchasing triggers.00:05:13 - Measure bottom-of-funnel results and also creative engagement metrics.00:06:15 - Avoid audience expansion features to prevent audience cannibalization.šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/šŸ’” Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to a...

09-13
09:06

Generic Creatives: The Silent Killer of Your Ad Performance

Ever wonder why your ads are underperforming? Your generic creatives might be the culprit! In this video, Paid Social Managers Emily Hlavac and Emma Nold explain why generic ads fail to connect with audiences and how a focus on relevance and segmentation is the only way to boost ad performance. They also share a case study of how a simple creative switch led to massive gains for a client.Chapters:0:00 - Introduction0:27 - Why Generic Creatives Kill Ad Performance2:49 - How to Track Creative Performance Across Platforms4:21 - How Different Age Demographics Respond to Ads7:31 - Case Study: The Power of Segmented CreativesšŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/šŸ’” Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to https://sol8.com/consultation/ Solutions 8 is a global...

09-11
11:35

Mastering Client Management: Handle Tough Problems, Upsell Smart & Win Over Difficult Clients

Stuck without an immediate solution for a client? Want to upsell additional services without sounding salesy? Or are you dealing with difficult clients who ignore your boundaries? This video is your quick client management guide for digital marketing and Google Ads! Our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, share how you can show leadership, use the PAS framework for upselling, and set communication boundaries for stronger, more profitable client relationships. Connect with Tressy on LinkedIn: Ā Ā /Ā tressy-dsouza-81964784Ā Ā Connect with Bryan on LinkedIn: Ā Ā /Ā brcarantoĀ Ā  Chapters:0:00 Intro0:23 Mastering Client Management: Handle Tough Problems, Upsell Smart & Win Over Difficult Clients2:17 Showing Leadership in Client Projects3:57 Upselling Additional Services (Without Being "Salesy")6:12 Handling Difficult Clients Who Disrespect Communication BoundariesšŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: a...

09-01
11:07

Don't Make These Client Management Mistakes! (Hidden Relationship Killers Revealed)

Are you making critical client management mistakes that are costing you trust and retention? In this video, our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, reveal the HUGE errors digital marketers and Google Ads agencies often make: lack of ownership, going silent, and not setting expectations about ad performance. Learn actionable strategies for communication, proactive problem-solving, and using smart tools to build unbreakable client relationships and keep them happy long term!Connect with Tressy on LinkedIn: Ā Ā /Ā tressy-dsouza-81964784Ā Ā Connect with Bryan on LinkedIn: Ā Ā /Ā brcarantoĀ Ā  Related videos:šŸ’£ Client Management Tips: How to Win Back Unhappy Clients & Master Communication Cadence: Ā Ā Ā ā€¢Ā šŸ’£Ā ClientĀ ManagementĀ Tips:Ā HowĀ toĀ WinĀ BackĀ ...Ā Ā  šŸš€ Client Management Basics: Onboarding Clients & Setting Expectations For Success: Ā Ā Ā ā€¢Ā šŸš€Ā ClientĀ ManagementĀ Basics:Ā OnboardingĀ Cli...Ā Ā  āœ… To-Dos on Your First Call With a New Client: Ā Ā Ā ā€¢Ā āœ…Ā To-DosĀ onĀ YourĀ FirstĀ CallĀ WithĀ aĀ NewĀ ClientĀ Ā šŸ”„ Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: Ā Ā 

08-22
08:21

šŸ’° eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts

Think Meta Ads is just for brand awareness? Think again! Our Meta Ads Manager, Jonathan Paquin, reveals how Meta Ads directly impacts your eCommerce sales, boosts Google Ads performance, and drives overall revenue. He also shares simple tests to prove Meta's true value and clarify the role of prospecting & remarketing for lead generation accounts. Watch the video now.Our Marketing Director, Bryan Caranto, asks our experts your questions! So don't hesitate to type away in the comment section below. Want to read the blog version of this? https://sol8.com/google-meta-ads/ Related videos:šŸ’° Google Ads VS. Meta Ads: Why You Should Run BOTH (Not One!): https://www.youtube.com/watch?v=DsKyZU3hdRkšŸ’£ Quick Guide on the Meta Ads L0, L1, L2, & L3 Approach: https://www.youtube.com/watch?v=VZW-1f5_JjYšŸ’° Why Meta Ads Is Critical for Increasing Google Ads Success: https://www.youtube.com/watch?v=SIgASU_5GcwšŸ’ø Meta Ads Case Study: Doubling ROAS in 2 Months with 25% Less Spend: https://www.youtube.com/watch?v=p9hMI6-NpiošŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to a...

08-20
05:18

Google Ads VS. Meta Ads: Why You Should Run BOTH (Not One!)

Is it a battle between Google Ads and Meta Ads? Stop the debate! Our Meta Ads Manager, Jonathan Paquin, shares why running BOTH ad platforms is the smartest strategy. Learn how they work together to capture high-intent searches and build brand awareness for maximum sales. He also shares why turning off one can hurt the other, and how to use a holistic approach to accurately measure your sales across both channels.Our Marketing Director, Bryan Caranto, asks our experts your questions! So don't hesitate to type away in the comment section below. Related videos:šŸ’° Why Meta Ads Is Critical for Increasing Google Ads Success: Ā Ā Ā ā€¢Ā šŸ’°Ā WhyĀ MetaĀ AdsĀ IsĀ CriticalĀ forĀ IncreasingĀ ...Ā Ā  šŸ’ø Meta Ads Case Study: Doubling ROAS in 2 Months with 25% Less Spend: Ā Ā Ā ā€¢Ā šŸ’øĀ MetaĀ AdsĀ CaseĀ Study:Ā DoublingĀ ROASĀ inĀ 2Ā ...Ā Ā  šŸ’ø How to Run Advantage+ Shopping Campaigns for Success: Ā Ā Ā ā€¢Ā šŸ’øĀ HowĀ toĀ RunĀ Advantage+Ā ShoppingĀ Campaigns...Ā Ā  šŸ”„ Measure Your Campaign Success Beyond ROAS: Ā Ā Ā ā€¢Ā šŸ”„Ā MeasureĀ YourĀ CampaignĀ SuccessĀ BeyondĀ ROASĀ Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: a...

08-10
08:45

How to Fix Low Click-Through Rates With Your Creatives

Are your Google Ads campaigns getting seen but not clicked? Paid Social Managers Emily Hlavac and Emma Nold reveal why boring, repetitive, or off-brand visuals are costing you sales. They share tips on how to create scroll-stopping ads that stand out, engage your audience, and drive clicks. Watch this video now.Related videos:šŸš€ How to Build Brand-Aligned Creatives That Help Scale Campaigns: Ā Ā Ā ā€¢Ā šŸš€Ā HowĀ toĀ BuildĀ Brand-AlignedĀ CreativesĀ Tha...Ā Ā Creative Requirements for Meta Ads:    • CreativeĀ RequirementsĀ forĀ MetaĀ AdsĀ Ā  šŸš€ Meta Ads Campaign Structure Part 2: Creatives Setup and Optimization :Ā Ā Ā ā€¢Ā šŸš€Ā MetaĀ AdsĀ CampaignĀ StructureĀ PartĀ 2:Ā Crea...Ā Ā  šŸš€ Creatives and AI: The Future of Digital Marketing? Ā Ā Ā ā€¢Ā šŸš€Ā CreativesĀ andĀ AI:Ā TheĀ FutureĀ ofĀ DigitalĀ ...Ā Ā  🌟 The 5 Golden Rules for Building Creative for Google Ads: Ā Ā Ā ā€¢Ā šŸŒŸĀ TheĀ 5Ā GoldenĀ RulesĀ forĀ BuildingĀ Creative...Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND...

08-08
05:12

How to Build Brand-Aligned Creatives That Help Scale Campaigns

Paid Social Managers Emily Hlavac and Emma Nold reveal how to craft scroll-stopping creatives that convert! Learn how to spot-on brand consistency across all platforms (Facebook, Instagram), connecting emotionally with your audience beyond just product features, and finding your unique competitive edge to stand out. They cover optimizing for different ad placements, leveraging your core values, and why testing is your best friend in digital marketing. Related videos:Creative Requirements for Meta Ads :   • CreativeĀ RequirementsĀ forĀ MetaĀ AdsĀ Ā  šŸš€ Meta Ads Campaign Structure Part 2: Creatives Setup and Optimization :Ā Ā Ā ā€¢Ā šŸš€Ā MetaĀ AdsĀ CampaignĀ StructureĀ PartĀ 2:Ā Crea...Ā Ā  šŸš€ Creatives and AI: The Future of Digital Marketing? Ā Ā Ā ā€¢Ā šŸš€Ā CreativesĀ andĀ AI:Ā TheĀ FutureĀ ofĀ DigitalĀ ...Ā Ā  🌟 The 5 Golden Rules for Building Creative for Google Ads: Ā Ā Ā ā€¢Ā šŸŒŸĀ TheĀ 5Ā GoldenĀ RulesĀ forĀ BuildingĀ Creative...Ā Ā  0:00 Intro0:21 How to Build Brand-Aligned Creatives That Help Scale Campaigns5:45 Creating emotional connection in your creatives7:04 Think about competitor advantagešŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: a...

08-06
10:19

Boost Google Ads Conversions with Message Match

Unlock higher Google Ads conversions with the power of "message match" and ad-to-landing page relevance. In this video, Account Manager Kayla Anderson and Paid Media Manager Amelia Lark share how message match creates a seamless user journey that boosts quality score, lowers costs, and turns clicks into customers.Related videos:šŸ’° Copywriting Made Faster & Smarter with Google Gemini Advanced: Ā Ā Ā ā€¢Ā šŸ’°Ā CopywritingĀ MadeĀ FasterĀ &Ā SmarterĀ withĀ G...Ā Ā  āœļø Meta Ads Copywriting Guide | Part 1: Ā Ā Ā ā€¢Ā āœļøĀ MetaĀ AdsĀ CopywritingĀ GuideĀ |Ā PartĀ 1Ā Ā  āœļø Meta Ads Copywriting Guide | Part 2: Ā Ā Ā ā€¢Ā āœļøĀ MetaĀ AdsĀ CopywritingĀ GuideĀ |Ā PartĀ 2Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to a...

07-15
06:41

The Google Ads Mistake You're Making (That's Costing You a Fortune)

Are your Google Ads clicks costing you a fortune without conversions? Discover the mistake that’s often overlooked: a poor ad-to-landing page match! In this video, Account Manager Kayla Anderson and Paid Media Manager Amelia Lark share why this hurts your Quality Score, drains your budget, and how perfect relevance gets you more sales. Watch the video now.Related videos:šŸ’° Copywriting Made Faster & Smarter with Google Gemini Advanced: Ā Ā Ā ā€¢Ā šŸ’°Ā CopywritingĀ MadeĀ FasterĀ &Ā SmarterĀ withĀ G...Ā Ā  šŸ’° Top of Funnel Strategies: Audience Targeting for New Businesses: Ā Ā Ā ā€¢Ā šŸ’°Ā Top-of-FunnelĀ Strategies:Ā AudienceĀ Targe...Ā Ā  šŸ’° Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: Ā Ā Ā ā€¢Ā šŸ’°Ā BoostĀ ROI:Ā UsingĀ KPIsĀ toĀ DiagnoseĀ MetaĀ &...Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: https://sol8.com/ap/ šŸ‘€ Want to increase your visibility and attract more new customers through Meta Ads? Go to a...

07-13
05:35

Client Management Tips: How to Win Back Unhappy Clients & Master Communication Cadence

Is your client unhappy with results? Learn how to rebuild trust, realign expectations, and set the right communication frequency for every client relationship in digital marketing and Google Ads. Watch this video now as our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, share valuable insights to help boost your client management skills.Connect with Tressy on LinkedIn: Ā Ā /Ā tressy-dsouza-81964784Ā Ā Connect with Bryan on LinkedIn: Ā Ā /Ā brcarantoĀ Ā  Related videos:šŸš€ Client Management Basics: Onboarding Clients & Setting Expectations For Success: Ā Ā Ā ā€¢Ā šŸš€Ā ClientĀ ManagementĀ Basics:Ā OnboardingĀ Cli...Ā Ā  āœ… To-Dos on Your First Call With a New Client: Ā Ā Ā ā€¢Ā āœ…Ā To-DosĀ onĀ YourĀ FirstĀ CallĀ WithĀ aĀ NewĀ ClientĀ Ā šŸ”„ Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: Ā Ā Ā ā€¢Ā šŸ”„Ā GoogleĀ AdsĀ Management:Ā DealingĀ withĀ Frus...Ā Ā šŸ¤ What We've Learned About Effective Client Management: Ā Ā Ā ā€¢Ā šŸ¤Ā WhatĀ We'veĀ LearnedĀ AboutĀ EffectiveĀ Clien...Ā Ā  šŸ”„ The Most Important Conversations To Have With Lead Gen Clients:

07-11
05:17

Client Management Basics: Onboarding Clients & Setting Expectations For Success

Our Account Manager, Tressy Dsouza, reveals her approach to onboarding new clients. With our Marketing Director, Bryan Caranto, Tressy also shares how to set clear performance expectations, adapt your communication style to different client personalities and technical levels, and ensure long-term client satisfaction from day one.Connect with Tressy on LinkedIn: Ā Ā /Ā tressy-dsouza-81964784Ā Ā Connect with Bryan on LinkedIn: Ā Ā /Ā brcarantoĀ Ā  Related videos:āœ… To-Dos on Your First Call With a New Client: Ā Ā Ā ā€¢Ā āœ…Ā To-DosĀ onĀ YourĀ FirstĀ CallĀ WithĀ aĀ NewĀ ClientĀ Ā šŸ”„ Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: Ā Ā Ā ā€¢Ā šŸ”„Ā GoogleĀ AdsĀ Management:Ā DealingĀ withĀ Frus...Ā Ā šŸ¤ What We've Learned About Effective Client Management: Ā Ā Ā ā€¢Ā šŸ¤Ā WhatĀ We'veĀ LearnedĀ AboutĀ EffectiveĀ Clien...Ā Ā  šŸ”„ The Most Important Conversations To Have With Lead Gen Clients: Ā Ā Ā ā€¢Ā šŸ”„Ā TheĀ MostĀ ImportantĀ ConversationsĀ ToĀ Have...Ā Ā šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: a...

07-09
05:44

Client Communication Tips on Boundaries, Updates & Tough Conversations

Ever wonder how to juggle client requests, keep them in the loop, and tackle those tough conversations? Our Account Manager, Tressy Dsouza, with our Marketing Director, Bryan Caranto, share her proven system for digital marketing and Google Ads client management. Learn how to establish firm boundaries without sacrificing responsiveness, leverage powerful tools for transparent campaign updates, and confidently navigate tough discussions about budget adjustments or strategic changes when results aren't aligning. Watch this video now.Connect with Tressy on LinkedIn: Ā Ā /Ā tressy-dsouza-81964784Ā Ā Connect with Bryan on LinkedIn: Ā Ā /Ā brcarantoĀ Ā  Related videos:šŸ’£ Client Management Tips: How to Win Back Unhappy Clients & Master Communication Cadence: Ā Ā Ā ā€¢Ā šŸ’£Ā ClientĀ ManagementĀ Tips:Ā HowĀ toĀ WinĀ BackĀ ...Ā Ā  šŸš€ Client Management Basics: Onboarding Clients & Setting Expectations For Success: Ā Ā Ā ā€¢Ā šŸš€Ā ClientĀ ManagementĀ Basics:Ā OnboardingĀ Cli...Ā Ā  āœ… To-Dos on Your First Call With a New Client: Ā Ā Ā ā€¢Ā āœ…Ā To-DosĀ onĀ YourĀ FirstĀ CallĀ WithĀ aĀ NewĀ ClientĀ Ā šŸ”„ Google Ads Management: Dealing with Frustrated Clients Due To Sales Challenges: Ā Ā 

07-02
05:51

Is The Marketing Funnel DEAD in 2025?

With the massive changes in digital marketing giving us less control than before, is funnel marketing still relevant? Our Meta Ads Manager, Jonathan Paquin, shares his insights on the topic. He also shares how the heavy targeting through creatives is changing the marketing funnel, how long you should run L1 (awareness) video ads, and effective ad strategies for accounts with smaller budgets ($1,000 to $2,000). Watch this video now.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: Ā Ā Ā ā€¢Ā šŸ’£Ā QuickĀ GuideĀ onĀ theĀ MetaĀ AdsĀ L0,Ā L1,Ā L2,Ā ...Ā Ā Related videos:šŸ’° Top of Funnel Strategies: Audience Targeting for New Businesses: Ā Ā Ā ā€¢Ā šŸ’°Ā Top-of-FunnelĀ Strategies:Ā AudienceĀ Targe...Ā Ā  šŸ’° Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics: Ā Ā Ā ā€¢Ā šŸ’°Ā MasterĀ YourĀ MarketingĀ Funnel:Ā BudgetĀ All...Ā Ā  āœ… The Best Way to Track Shopify Sales for Meta Ads and Google Ads: Ā Ā Ā ā€¢Ā āœ…Ā TheĀ BestĀ WayĀ toĀ TrackĀ ShopifyĀ SalesĀ forĀ ...Ā Ā  šŸ’° Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: Ā Ā Ā ā€¢Ā šŸ’°Ā BoostĀ ROI:Ā UsingĀ KPIsĀ toĀ DiagnoseĀ MetaĀ &...Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: a...

06-24
07:10

Top-of-Funnel Strategies: Audience Targeting for New Businesses

Starting a new business is exciting, but getting your first customers can be tough. In this quick video, our Meta Ads Manager, Jonathan Paquin, will explain how to reach new people, what kind of ads to show those who already know you, and the best ways to build your audience from scratch to turn viewers into loyal customers.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: Ā Ā Ā ā€¢Ā šŸ’£Ā QuickĀ GuideĀ onĀ theĀ MetaĀ AdsĀ L0,Ā L1,Ā L2,Ā ...Ā Ā  Related videos:šŸ’° Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics: Ā Ā Ā ā€¢Ā šŸ’°Ā MasterĀ YourĀ MarketingĀ Funnel:Ā BudgetĀ All...Ā Ā  āœ… The Best Way to Track Shopify Sales for Meta Ads and Google Ads: Ā Ā Ā ā€¢Ā āœ…Ā TheĀ BestĀ WayĀ toĀ TrackĀ ShopifyĀ SalesĀ forĀ ...Ā Ā  šŸ’° Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: Ā Ā Ā ā€¢Ā šŸ’°Ā BoostĀ ROI:Ā UsingĀ KPIsĀ toĀ DiagnoseĀ MetaĀ &...Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: https://sol8.com/book/šŸ“ˆ ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC?Sign up for a FREE Growth Plan today: a...

06-20
06:16

Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics

Want to master your marketing funnel? Our Meta Ads Manager, Jonathan Paquin, shares how to budget effectively, understanding the important link between L2 and L3, and the key metrics to track for optimal results.Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below.The viewer's question is from this video: Ā Ā Ā ā€¢Ā šŸ’£Ā QuickĀ GuideĀ onĀ theĀ MetaĀ AdsĀ L0,Ā L1,Ā L2,Ā ...Ā Ā  Related videos: 🧐 Using the Same Meta Pixel for Different Ad Accounts: Ā Ā Ā ā€¢Ā šŸ§Ā UsingĀ theĀ SameĀ MetaĀ PixelĀ forĀ DifferentĀ ...Ā Ā  🧐 Meta Ads Optimization: Should You Enable Advantage+ Custom Audience? Ā Ā Ā ā€¢Ā šŸ§Ā MetaĀ AdsĀ Optimization:Ā ShouldĀ YouĀ Enable...Ā Ā  āœ… The Best Way to Track Shopify Sales for Meta Ads and Google Ads: Ā Ā Ā ā€¢Ā āœ…Ā TheĀ BestĀ WayĀ toĀ TrackĀ ShopifyĀ SalesĀ forĀ ...Ā Ā  šŸ’° Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro: Ā Ā Ā ā€¢Ā šŸ’°Ā BoostĀ ROI:Ā UsingĀ KPIsĀ toĀ DiagnoseĀ MetaĀ &...Ā Ā  šŸ‘‰ Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ šŸ”„ Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Adshere: a...

06-05
06:02

Chad Rourke

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11-01 Reply

Chad Rourke

I needed something that worked for me, not the other way around. I’m no coding whiz, so the no-code integration had me hooked instantly. And let’s talk about flexibility—AppMetrica didn’t box me into any rigid structures. I was actually able to adjust everything to match my specific goals. And thanks to their intuitive data layout, I got to dive deep into my in-app revenue streams with a few clicks. Then came the cherry on top: I stumbled across this overlooked user segment that’s turned out to be way more valuable than I thought. It’s helped my marketing team refine our approach and focus where it really counts. With AppMetrica, I’m finally seeing my app’s potential without any tech headaches. Take my advice, and check it out if you’re ready to get serious https://appmetrica.yandex.com/about/blog/best-analytics-tools-for-mobile-app. This one’s a keeper 😊

11-01 Reply

basith saba

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07-13 Reply

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