The Graham Cochrane Show

If you want to 2X your income this year without hustling harder or jumping on a bunch of trends then you need to answer these 3 questions. In fact, by answering these three questions you will have secretly created the clearest business growth plan imaginable which will give you unstoppable confidence, clarity, and conviction about what to do over the next 12 months to double your business. And be sure to stay to the end where I share the best quote I’ve heard on accomplishing your biggest goals! Chapters 00:00 Unlocking Business Growth: The Three Key Questions04:44 Identifying Your One Big Goal16:01 Defining Your Ideal Client21:40 Weekly Actions for Success26:01 The Power of Focus and DeadlinesExplore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

Today, I have something special for you—something that can transform your new year in ways you never imagined. Bold claim? Absolutely. But this gift has the power to elevate your business, enhance your life, and fill you with joy like never before. It's a rare treasure even the most successful among us often overlook. I've been fortunate enough to receive it myself, and now, I’m passing it on to you. Chapters 00:00 The Gift of Transformation 01:17 Mastermind Weekend Insights 02:38 The Power of Permission 08:33 Overcoming Fear and Insecurity 12:04 Confession and Truth-Telling 15:42 Embracing Your Journey Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

I’m a multi-millionaire and 7 figure business owner and this is how I do my year-end review so that next year is my best year yet. No matter where you are in business, you will never get to the next level of income, impact, or enjoyment if you don’t look back on what’s happened, gather the intel, and make an intentional plan moving forward. So in today’s episode, I’m going to share with you the 6 things you MUST do to make massive traction in 2025 and beyond, and be sure to stay to the end where I share the one single phrase that has transformed my business more than any other! Chapters 00:00 Introduction to Year-End Review 12:03 Analyzing Data for Growth 20:23 Vision Check: Aligning with Future Goals 28:05 Setting Goals for the New Year Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

2025 is just around the corner, and with AI booming and copycat brands popping up everywhere, the business world is changing faster than ever. The competition? Fierce. The risk of blending in? Massive. If you’re not zigging while others zag, you’re going to get left in the dust. In this video, I’m sharing four powerful shifts you must make to not just survive but thrive—and stand out as a true leader in your industry. Let’s break away from the noise and make your business unforgettable. Chapters 00:00 Navigating the AI Landscape in Business 06:20 Four Essential Shifts for Success 14:47 Embracing Counterintuitive Strategies 26:43 Focusing on Quality Over Quantity Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

A billionaire CEO wakes up at 4:30am to work on vacation so he can spend time with his family later. Is this what work life balance is supposed to look like? Today I want to unpack this CNBC article and highlight what I think is crazy about it, but also what I think is genius about it. And more importantly at the end I’m going to share with you the 4 key components of building what I call a Dream Week so you can love your work and your family life. Chapters 00:00 The Work-Life Balance Dilemma 09:56 The Myth of Working on Vacation 17:50 Redefining Success and Workload 26:47 Designing Your Dream Week Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

Forever we’ve been told that the way you sell your products and services is through a sales funnel. And with online automation, this process of “funnel hacking” has made things incredibly complicated.\ What if I told you that sales funnels are out? What if I told you the key to converting a prospect into a customer these days is MUCH simpler? Today I’m going to share with you a better way to think about selling and give you 7 ways to implement this concept in your business. And be sure to stay to the end where I give you my favorite hack for selling without even trying!Chapters 00:00 Rethinking Sales Funnels 06:50 The Trust Funnel Concept 24:29 Selling Without Trying: The Power of Stories Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

There is more fulfillment, joy, and success available to you than you’re currently experiencing. You just need to stop playing small. You need to play a bigger game. Do you believe you have more to offer this world? Do you believe you were destined for more than what you are doing now? My guest today, Markus Kaulius, believes that too. He has spent a lifetime consistently playing a bigger game in business and health. Now he has written the book on it, so you can unlock the high achiever in you. And in today’s episode we unpack the principles that have led him to incredible success, peace, wealth, and impact and you can apply them in real practical ways every day! Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

In a world that glorifies hustle and speed, many entrepreneurs overlook the benefits of slowing down when it comes to building a successful business. In this episode, we will explore the idea of going slow as a strategy for massive success and business growth. Discover how taking a step back, assessing your direction, and aligning with your season of life can lead to long-term success and sustainability in your entrepreneurial journey. Stay tuned until the end for a key question that will provide you with 100% clarity on your business path. Chapters 00:00 The Myth of Hustle: Why Slowing Down Matters 10:36 The Long Game: Understanding Success Takes Time 17:03 Avoiding Burnout: The Dangers of Speed 21:22 Short-Term Thinking vs. Long-Term Success 29:46 A New Perspective: What If Time Is On Your Side? Explore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

If you want your business to become more profitable, stable and predictable without stressing about the numbers, today’s episode is for you. All online business owners deserve this, and this is why my guest today created the Profit Pillars system. This is a step-by-step guide designed to make business finances straightforward and accessible, allowing you to build strong financial systems for your online business. No MBA or CFO required. How profitable should my business be? How much should I pay myself? Which expenses do I need to monitor most as my business grows? How do I build systems that keep my finances organized? How do I use my numbers to make better financial decisions? If you, like most online business owners, have struggled with these questions you’re in the right place. My guest today is Parker Stevenson, Chief Executive Officer and co-owner of Evolved Finance, a unique bookkeeping and accounting firm that specializes in supporting the financial needs of online business owners. He’s taught thousands of online business owners like you how to build simple and sustainable financial systems that allow them to make more profitable decisions in their businesses. And he’s actually MY bookkeeper! Order a copy of Parker's book here - https://evolvedfinance.com/book/ Chapters 00:00 Introduction to Profitability and Financial Stability03:58 The Importance of Understanding Your Numbers09:59 Revenue vs. Profit: The Real Metrics14:59 The Unique Needs of Online Business Owners22:00 Creating a Financial Playbook for Success24:18 Introduction to Profit Pillars25:01 The Mindset of Money26:32 Understanding Lead and Conversion Expenses28:19 The Importance of Team Costs30:16 Analyzing Monthly Financial Snapshots34:17 Separating Personal and Business Finances39:58 Trends in Online Business Post-Pandemic45:22 The Golden Rule: Connecting with PeopleExplore more on my website - www.grahamcochrane.com Follow me on Instagram @thegrahamcochrane

Dozens of eight and nine-figure entrepreneurs are making this shift in their business in 2025. And you should pay attention. We're moving into a new era of online business, one in which tactics from 15 years ago when I got started aren't working quite as well, and I think that's a good thing. And in today's episode, I'm gonna open up about this beautiful trend and state of the end where I show you how to apply it to the five key drivers of your business. Chapters 00:00 The Shift in Online Business for 2025 01:09 Celebrating 300 Episodes and Future Trends 04:55 The Power of Simplicity in Business 08:16 Case Studies: Entrepreneurs Embracing Simplicity 12:21 Long-Term Strategies: The Value of Consistency 14:09 The Importance of Focus in Content Creation 21:23 Simplicity in Business Models: A Personal Journey 24:18 Key Drivers of Business Growth 30:27 Final Thoughts: Embracing Simplicity for Success Explore more on my website - https://www.grahamcochrane.com/ Follow me on Instagram: @thegrahamcochrane

I met a man who made $100 million online and his advice for creators was both shocking and encouraging. Most online business owners I know get overwhelmed with the million conflicting strategies available to them to grow their income. But the good news is you can ignore almost all of it. Because in today's episode, I'm unpacking Brendan Burchard's three part strategy for creating over $100 million in his coaching business. And at the end, I'll reveal the thing he said that gave me the most hope about being an online business owner going into 2025 and beyond.

In this insightful episode, Graham and Katie dive into the art of storytelling and its impact on both personal and professional life. Katie, a former nonprofit leader turned storytelling coach, shares her journey and the transformative power of stories in business. They explore key concepts like micro vs. macro storytelling, the three C’s (context, conflict, conclusion), and how to discover and craft your core story. With an emphasis on authenticity and personal experience, this conversation inspires viewers to embrace their unique narratives and leverage storytelling for meaningful connections. Katie's video course "Story School" https://www.katiequesada.com/speak

I am more convinced than ever before that having an online business is the most safe, most strategic, the most incredible gift you could ever have or give yourself or your family. This has always been true in the last 15 years for me, but this has become more pronounced in the last two weeks that we've dealt with two major hurricanes here in the Tampa Bay region and in Florida. In today's episode, I want to give you an update on how the Cochrane's are doing after two hurricanes. But more importantly to you, I want to share with you the three reasons why I'm grateful for my online business and why I want you to keep pressing into yours, building it, making it more life giving and getting it to the place where you want it to be.

In this conversation, Graham Cochrane and Rich Litvin explore the nuances of coaching, the importance of challenging clients' thinking, and the transformative power of provocative questions. Rich shares his personal journey into coaching, emphasizing the significance of confidence, the role of imposter syndrome, and the need for coaches to create clients through meaningful conversations. They discuss the value of intellectual property in coaching, the importance of building an audience, and the impact of generous content creation. The conversation culminates in insights about finding one's own path in business and the power of sharing personal stories.

In this episode, I share the story of how I hit the USA Today bestseller list with my latest book, Rebel: Find Yourself by Not Following the Crowd. This wasn’t a lucky accident—it was a dream I engineered from day one. 🌟 Join me as I break down the simple but powerful process I used to achieve this long-time goal and how you can apply the same approach to make any of your dreams come true. Whether you're aiming to be a bestselling author or pursue another ambition, the key is to take control and create your dreams, not wait for them to happen.

In this conversation, Graham Cochrane and Jeff Lerner explore the evolution of digital entrepreneurship, emphasizing the importance of authenticity, value creation, and self-worth. Jeff shares his personal journey from adversity to success, highlighting how embracing one's uniqueness can lead to fulfillment and success in the digital age. They discuss the shifting landscape of online business, the significance of personal branding, and the necessity of delivering genuine value to build trust with audiences. The conversation culminates in a powerful reminder of the importance of self-worth and the impact of personal development on achieving one's dreams.

Wow, what a week last week was. Rebel, my brand new book dropped a week ago. It was a very full week for me and an exciting one. But man, thanks to you, it has been an incredible, incredible launch so far. I just want to take a moment today to thank you and celebrate a little bit about what has happened in the last few days.

Today is launch day for my brand new book Rebel: Find Yourself by Not Following The Crowd! In today's episode I give you a sneak peek of the book by reading Chapter 1. Order your copy of the book here: https://www.grahamcochrane.com/rebelbook

So many of us want direction and clarity on where to go, what to do next, but we have no clue as to where we want to end up. We have no vision for our lives. Today's episode, I want to walk you through one of the most powerful questions you could ask yourself, and give you a journal prompt that you can noodle on to get more clarity on what you want out of life and where you uniquely and specifically want to go. I call it the best three years of your life framework.

If the start of your day is the only part of your day you can control, then how you start matters. Today I want to share with you my WAIT Method for priming my day the right way. This comes from Chapter 6 of my new book Rebel: Find Yourself by Not Following The Crowd which drops Sept 3, 2024. Pre order your copy (with bonuses) here: https://www.grahamcochrane.com/rebelbook Chapters 00:00 Living in Alignment with Your Unique Calling and Purpose 01:25 The WAIT Morning Method 08:55 The Power of Ancient Wisdom and Breaking Free from Modern Thinking 13:30 Reinforcing Faith and Belief in Your Dreams through Affirmations 15:56 Pre-Experiencing and Visualizing Desired Outcomes through Imagination 22:43 The Benefits of Gratitude and Starting the Day with a Positive Mindset