Recently, we sat down with Scott Brinker, HubSpot's VP of Platform Ecosystems, to talk about the importance of ecosystems and the future of the marketing technology landscape.
HubSpot is a CRM platform that makes it easy for your entire company to work together — from marketing, to sales, to customer service.
Besides that, Scott is also the founder and editor at chiefmartec.com, founder of the MarTech Conference, and author of 'Hacking Marketing'.
During our interview, we talked to him about:
The importance of ecosystems for HubSpot’s growth
How marketing is becoming more technical nowadays
The evolution of the MarTech landscape
How AI and Machine Learning are shaping the future of marketing technology
Enjoy the episode!