The Helpful Podcaster
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Description
After trying every short-term trick and tactic to grow his audience, podcast veteran Mark Steadman realised that serving listeners with generosity and consistency is the only way to succeed. Mark works with best-selling authors, TED speakers, TV personalities, impact entrepreneurs, and coaches to help them grow and monetise their podcasts.
You are a Helpful Podcaster. You’re a seasoned, soulful entrepreneur who wants to turn your insights into content fans look forward to, and new listeners can't wait to binge. By leading with your expertise, being consistent and showing authenticity, you’ll build trust with your audience and get paid to do the work you love. Mark is here to help you on that journey.
You are a Helpful Podcaster. You’re a seasoned, soulful entrepreneur who wants to turn your insights into content fans look forward to, and new listeners can't wait to binge. By leading with your expertise, being consistent and showing authenticity, you’ll build trust with your audience and get paid to do the work you love. Mark is here to help you on that journey.
75 Episodes
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The Helpful Podcaster is closing down and in its place is a new daily podcast called Morning Creative.This new daily show explores concepts and questions that creative people often face, and aims to provide creative inspiration. In this episode you’ll hear a taster of what you can expect. If you like it, you can subscribe to Morning Creative wherever you get your podcasts:Apple PodcastsSpotifyOvercastAmazon MusicPocket CastsPodcast AddictCastBox
I’m taking a break to work on new topics and ideas over the summer. If you have questions about your podcast process, I’m not leaving you to fend for yourself!
Here is my guide to launching a helpful podcast
Here’s my guide for crafting a helpful podcast
And my guide for growing a helpful podcast
And if you haven’t already, do check out our free community.
Thank you for your interest over the last few months. I look forward to coming back in September with lots more ways to help you build trust and create rewarding relationships with your listeners.
Have a wonderful summer.
I'm taking a break to work on new topics and ideas over the summer. If you have questions about your podcast process, I'm not leaving you to fend for yourself!
Here is my guide to launching a helpful podcast
Here's my guide for crafting a helpful podcast
And my guide for growing a helpful podcast
And if you haven't already, do check out our free community.Thank you for your interest over the last few months. I look forward to coming back in September with lots more ways to help you build trust and create rewarding relationships with your listeners.Have a wonderful summer.
The only people immune to imposter syndrome are those that feel like life owes them a favour. Being generous and vulnerable means confronting imposter syndrome, so instead of denying it, why not call its bluff?
Links
The Chimp Paradox: The Acclaimed Mind Management Programme to Help You Achieve Success, Confidence and Happiness, by Steve Peters
Join the Helpful Podcasters community
The only people immune to imposter syndrome are those that feel like life owes them a favour. Being generous and vulnerable means confronting imposter syndrome, so instead of denying it, why not call its bluff?
We make podcasts so that we can share what we love and bring people closer to us. We’ve talked about sharing more of your knowledge and expertise. But what about the squishy human parts that make up you? How much of that should we share and how can we avoid sharing too much?
Links
Join the Helpful Podcasters community
We make podcasts so that we can share what we love and bring people closer to us. We've talked about sharing more of your knowledge and expertise. But what about the squishy human parts that make up you? How much of that should we share and how can we avoid sharing too much?
LinkedIn is awash with people inviting you to check out their latest podcast episode. With so many shows created by smart people in your network, how can it be possible to stand out? No, this isn’t about marketing your podcast; it’s about respecting your listener’s time and giving them the best of what you and your guest have to offer… without spending hours slaving over an edit.
Links
Join the Helpful Podcasters community
Descript
Auphonic
LinkedIn is awash with people inviting you to check out their latest podcast episode. With so many shows created by smart people in your network, how can it be possible to stand out? No, this isn’t about marketing your podcast; it’s about respecting your listener’s time and giving them the best of what you and your guest have to offer… without spending hours slaving over an edit.
There’s nothing worse than getting an episode back from your podcast editor – or editing it yourself – only to find the guest sounds great but Zoom had recorded your laptop mic instead of the one in front of your face. It happens all the time. Whether you’ve already experienced it or you’ve been lucky so far, the next few minutes will save you a lot of heartache in the future.
Links
Join the Helpful Podcasters community
The Checklist Manifesto: How To Get Things Right, by Atul Gawande
Duplicate my preflight checklist
There’s nothing worse than getting an episode back from your podcast editor – or editing it yourself – only to find the guest sounds great but Zoom had recorded your laptop mic instead of the one in front of your face. It happens all the time. Whether you’ve already experienced it or you’ve been lucky so far, the next few minutes will save you a lot of heartache in the future.
Dynamic ad insertion (DAI) lets you define points in your audio where timely messages can be placed. If you have a podcast to support your business or cause, there’s never been a better time to investigate DAI.
Links
Join the Helpful Podcasters community
Captivate
Transistor
Buzzsprout
RedCircle
Dynamic ad insertion (DAI) lets you define points in your audio where timely messages can be placed. If you have a podcast to support your business or cause, there’s never been a better time to investigate DAI.LinksJoin the Helpful Podcasters communityCaptivateTransistorBuzzsproutRedCircle
When you’re looking around for new listeners, how much time do you spend thinking about the people who are already in contact with you? Today we’re going to look at how we can grow your podcast audience via your mailing list, what to do if you don’t have a big list, and how to use email to deepen the relationship with the listener once they’re following the show.
Links
MailerLite
Hemingway app
When you’re looking around for new listeners, how much time do you spend thinking about the people who are already in contact with you? Today we’re going to look at how we can grow your podcast audience via your mailing list, what to do if you don’t have a big list, and how to use email to deepen the relationship with the listener once they’re following the show.LinksMailerLiteHemingway app
Remote recording tools like SquadCast and Riverside are great. But if you can’t afford another subscription, you might be surprised at what you can do with Zoom.
Remote recording tools like SquadCast and Riverside are great. But if you can't afford another subscription, you might be surprised at what you can do with Zoom.
Your podcast is like a rope bridge connecting two islands. On one end is confusion, and on the other: clarity.
Each episode is a wooden plank that forms part of that bridge. People will listen to your podcast if you can be clear on the transformation you’re offering, but when we’re busy shipping regular episodes, we can lose sight of that island of clarity.
Let’s work on describing your show to your next listener, so they know exactly how it’s going to help them cross the bridge, and get the transformation they need.
Links
ChatGPT
Write a letter to your future self
Your podcast is like a rope bridge connecting two islands. On one end is confusion, and on the other: clarity.Each episode is a wooden plank that forms part of that bridge. People will listen to your podcast if you can be clear on the transformation you’re offering, but when we’re busy shipping regular episodes, we can lose sight of that island of clarity.Let’s work on describing your show to your next listener, so they know exactly how it’s going to help them cross the bridge, and get the transformation they need.LinksChatGPTWrite a letter to your future self
Your artwork is the first thing new listeners see, and if they like what they hear, it’ll take up permanent residence on their phones. Getting stand-out artwork for your show might not be as expensive or fraught a process as you think, and it could mean the difference between someone hitting Play, and scrolling straight past.
Links
Squoosh
99designs
Fiverr
Canva
Dress: Fancy
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