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The Story of Software

Author: Zartis

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Software is changing the world in many powerful ways. This podcast aims to understand the impact of software from an evolutionary perspective - what came before, what is now and what will be in the future. The Story of Software is a bi-weekly podcast looking at the people and technology that have transformed our world. It is hosted by Ricky Hill, Commercial Director at Zartis and historian by academic background.

101 Episodes
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Éric Värnild, VP of Engineering & AI at Paretos,  talks about the importance of trust in software development, both internally and externally. The Guest – Éric Värnild, VP of Engineering & AI at ParetosÉric Värnild is the VP of Engineering & AI at Paretos, a company providing the leading forecasting and optimization technology for controlling complex supply chain processes. Éric  has 30+ years of experience in the software engineering industry and worked in many startups and global companies. He graduated in AI, UX and advanced programming in 1992, before it was hype. The Backbone of Collaboration: Trust in Tech CompaniesIn the intricate ecosystem of tech companies, trust permeates every facet of operation, from the relationships between colleagues to the bond between consumers and products. It's the invisible thread that weaves together teams, fosters innovation, and underpins the very essence of a company's identity. While, trust between colleagues cultivates an environment of transparency and empowerment, trust within a company's culture drives organisational resilience, and ultimately shaping the trajectory of success in the competitive landscape of the tech industry. Some of the highlights in this episode include:Way to create trust in the workplaceHow trust impacts the capacity and performance of a teamThe future of software development in the AI-powered worldListen to the Story of Software on:Apple Podcasts, Spotify, Stitcher, Deezer, & any other podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Leeanna Pitt, CPO at Gener8, talks about her experiences in scaling product management from early stage companies through to growth, exit and beyond.The Guest - Leeanna Pitt, CPO at Gener8:Leeanna Pitt is the CPO at Gener8, a London-based company that empowers users to understand, control and be rewarded for their data. Previously she led the product department and successfully scaled and exited “We Got Pop” backed by Octopus Ventures, and following the acquisition of WeGotPOP by Entertainment Partners, Leeanna moved into the role of SVP International Product, where she led product globalisation to further territories and acquisitions. Scaling Product Management: Strategies and Challenges:Product Management today is a critical aspect of tech companies, that bridges the gap between business strategies and customer needs, but what does it take to start your product management journey on the right foot?First of all, it is important to start with a deep understanding of the business goals and align the product strategy accordingly. One of the critical challenges in scaling is ensuring that product management does not devolve into a mere delivery function but remains a strategic collaborator within the organisation. The misconception that product management is just about churning out features can inhibit its true potential to drive the business strategy through an effective product roadmap and meet both business goals & user needs.If utilised and empowered correctly, product management can function as the strategic engine of a business, capable of translating market needs, technical feasibility, and user requirements into a coherent strategy that aligns with the organisation's objectives.--This episode is a treasure trove for anyone involved in or interested in the intricacies of product management. Her journey illustrates the significance of strategic thinking, the challenges of scaling, and the future potential of AI in shaping product strategies across industries. For further insights and inspiration, tune into this compelling episode of Story of Software.Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Aine Buckley, Director of Engineering, ERP, at the Access Group talks about Mergers & Acquisitions, having been part of an acquired business and now being on the acquiring side.The Guest: Aine Buckley, The Access Group:Aine Buckley is the Director of Engineering for ERP at the Access Group, one of the largest providers of business management software to small and mid-sized organisations in the UK, Ireland, the US and APAC. Aine is leading a global team of over 280 engineers across a wide technology stack and is responsible for over 20 products. Aine is here today to talk about the M&A process and managing the transition within teams. Having been part of an acquired business and now on the acquiring side, it’s fair to say that she’s gained invaluable experiences along the way.Navigating the Mergers and Acquisitions Landscape:Mergers and Acquisitions (M&A) are a key strategy for businesses to expand their reach, resources, and market share. But what exactly are mergers and acquisitions, and are they a guaranteed path to success? Aine Buckley helped us explore the different types of deals, the potential benefits and drawbacks, as well as the factors companies consider before taking the plunge. Some of the highlights in this episode include:The experience and process of being acquiredHow to adapt your leadership styles to different company sizes and situationsThe influence of company cultureIntegration processes and employee impact in M&AListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Allan Noer, CTO at Agreena, talks about the mission that drives his work at Agreena, and the lessons learned during the company's growth trajectory. The Guest – Allan Noer, CTO at Agreena:Allan Noer, is the CTO at Agreena, a Copenhagen-based company providing a platform that supports farmers in their transition to regenerative agriculture by issuing third-party verified carbon certificates. Allan is a technology leader with wide knowledge and expertise in innovation, scalability, fintech, development processes, and developer experience.The Intersection of Technology, Business, and Purpose:In the ever-evolving landscape of business, the intersection of technology and purpose has become a pivotal point of discussion. This convergence not only shapes how companies operate, but also influences their impact on society and the planet. In fact, a clear sense of purpose not only attracts talent but also serves as the guiding force in decision-making, particularly in the tech sector where rapid advancements often outpace ethical considerations.Some of the highlights in this episode include:How to foster a culture of innovation to drive progress and stay ahead in the tech industryThe need for tech companies to prioritise societal impact and responsibility alongside financial successThe development and adoption of sustainable technologies to address environmental challengesUse of technology as a tool for promoting equality and empowermentListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Nick Verkroost, CEO at Canopy, talks about the current state of the procurement software industry and his predictions for what’s next in this spaceThe Guest – Nick Verkroost, CEO at Canopy:Nick Verkroost is the CEO at Canopy, an innovative supplier relationship management platform that gives procurement teams complete visibility of their supplier data and eliminates manual administration. With over 10 years of experience setting up and growing B2B technology companies, Nick has worked with organisations of all sizes to assess blind spots in their operational execution and organisational growth. The Strategic Significance of Procurement Tech in Modern Business:In the modern business landscape, technology procurement plays a pivotal role in enabling organisations to effectively acquire the necessary tools and resources to support their operations. While the market was once dominated by a handful of major players, the landscape has shifted dramatically over the last decade, giving rise to the rise of a new industry - Procurement Tech. These emerging entities are dedicated to addressing specific challenges within procurement processes, such as supplier relationship management and administrative automation.The spotlight on Procurement Tech is intensifying, with a growing emphasis on data-driven solutions and the transformative potential of AI. This paradigm shift heralds a new era in procurement, where advanced analytics and AI algorithms promise to revolutionise operational efficiency and decision-making processes.Some of the highlights in this episode include:Common challenges faced in procurementThe evolving landscape of Procurement TechWhy companies need procurement software The use of AI in the Procurement Tech Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
 Laura Tacho, CTO at DX, talks about successful cross functionality between engineering and product teams, including roadmapping and identifying value for your business.  The Guest - Laura Tacho, CTO at DX:Laura Tacho is the CTO at DX, a developer insights platform built specifically for leaders of internal developer productivity and/or platform teams. Laura is also an engineering leadership coach, partnering with software engineering leaders to level up their leadership skills.Understanding Software Teams to Achieve Smooth Collaboration:Integrating engineering and product roadmaps is crucial to avoid misalignment and competition between engineering priorities and business objectives. A unified approach ensures that both engineering issues and business priorities are evaluated by the same criteria, facilitating decision-making that benefits the overall business.A big part of this equation is developer productivity, but measuring it effectively is a  challenging task. Traditional productivity metrics are no longer cutting it, and it is important for companies to prioritise developers' voices and experiences, moving beyond conventional metrics like lines of code, or number of commits, which can be misleading. By involving developers in the structuring of metrics, companies can enable Improved workforce happiness, retention, and a culture of self-improvement. Some of the highlights in this episode include:The intersection of engineering and product teams The importance of developer productivityStrategies and metrics for assessing developer productivity  Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
István Kovács, CTO at Recart, talks about the role of AI in text marketing, and how companies change their marketing strategies in the lead up to Black Friday.The Guest - István Kovács, CTO at Recart:István Kovács is the CTO at Recart, a Budapest-based text marketing company that manages your SMS marketing through the use of AI. István has over 15 years of experience working in software development and leading teams in various domains, including e-commerce, banking, insurance, and airlines. AI SMS Marketing and More:Imagine you're walking through the bustling streets of Budapest, your phone pings with a perfectly timed, personalised text message about a sale on those sneakers you've been eyeing. This isn't just a coincidence; it's the result of sophisticated AI-driven text marketing, a rapidly evolving field that's changing the way businesses connect with customers.From the humble beginnings of simple email tools to the cutting-edge use of SMS and AI, István's insights offer a rare glimpse into the future of e-commerce marketing. Tune in as we explore how personalised messaging is not just about selling products, but creating meaningful connections in our digital age.Some of the topics covered in this episode include:Industries that leverage SMS marketing the mostCustomer targeting and benchmarking for outreachThe power of personalisation in SMS marketingHow AI can enhance SMS marketing technologiesListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
 Brit Myers, VP of Engineering at System Initiative, talks about her experiences in improving business outcomes through DevOps practices.The Guest - Brit Myers, VP of Engineering, System Initiative:Brit Myers is the VP of Engineering at System Initiative, a collaborative power tool designed to remove the paper cuts from DevOps work. Brit is a technology leader with over a decade of experience leading and scaling global engineering teams, and is passionate about implementing powerful DevOps strategies to improve software teams and business outcomes.How DevOps Can Make or Break Your Team:Implementing a successful DevOps strategy can unlock the true potential of a software team and help companies adapt to agile ways of working. However, many companies, regardless of their size or status, fall into common traps when it comes to incorporating DevOps principles into daily practices. These include, but are not limited to, slow feedback loops, difficulties in collaboration due to abstractions and handoffs, and the struggle to balance automation with necessary control. Therefore, it is of utmost importance to understand risk tolerances within an organisation to facilitate change and to take a more experimental and iterative approach in adopting DevOps principles.Some of the topics covered in this episode include:Strategies and best practices for adopting DevOpsChallenges in DevOps practices across different organisation sizes.System Initiative's innovative approach to improving DevOps.The potential impact of AI on software teamsListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
David Lush, an experienced CTO with 19 years of experience, talks about two pivotal areas in scaling teams: attracting and retaining tech talent.  The Guest - David Lush, CTO:David Lush has held leadership roles in the software space for over 19 years, and he specialises in scaling software teams. Having worked with international market giants such as Visa, as well as technology startups, David has experience enabling teams of all sizes to thrive and grow.How To Attract and Retain Engineering Talent:In the ever-evolving world of technology, the challenge of attracting and retaining top talent is more critical than ever. Companies are not just competing for skills; they're vying for individuals who can drive innovation and adapt to rapidly changing environments.So, today, attracting the right talent goes beyond offering competitive salaries. It's about understanding what motivates individuals, their career aspirations, and their fit within the company culture. Similarly, retention is as much about the environment as it is about the role. It's crucial to create a workplace that offers growth, challenges, and a sense of purpose. For tech professionals, opportunities to work on interesting projects, continuous learning, and a flexible work environment can be more appealing than traditional incentives.Some of the topics covered in this episode include:The current state of the tech labour marketStrategies for hiring at different stages of a businessKey factors for employee retentionEnabling career growth for your employeesListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Alexander Safonov, CTO at Visualfabriq talks about his experience in scaling the company, and the complex process of revenue forecasting using Artificial Intelligence.Alexander Safonov is the CTO of Visualfabriq, an innovative company providing revenue forecasting and optimisation software to its customers in the consumer-packaged goods industry. Alexander is an experienced CTO with a proven track record of 20+ years in engineering high-tech solutions within security and fintech domains. He specialises in leading diverse cross-functional teams across product, technology, and innovation fronts. Scaling A Company and Maturing an AI Product:AI is a pivotal tool in software development, offering automation and efficiency at every stage – from idea generation to user communication. Companies that leverage AI successfully, and incorporate AI functionalities into their products and services stand to benefit from increased customer satisfaction and high growth. With their innovative approach to revenue forecasting that leverages AI to analyse customer data, sales history, and financial information, Visualfabriq is a great example of such companies. Some of the main topics covered in this episode include:Lessons learned in scaling a tech company Strategies for scaling a technology productThe growing role of AI in software engineering Applications of AI in data processing and forecastingListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Lisa Schnettler, an experienced CPO with 15+ years of experience, talks about her career in product management, and the lessons learned while leading teams through significant transformations.The Guest - Lisa Schnettler, Chief Product Officer:Lisa Schnettler is an experienced Chief Product Officer with over 15 years of experience as a technology product development and management leader. Lisa specialises in building diverse teams, transforming organisations, and driving revenue through effective digital technology solutions. Having worked in organisations ranging in size, locations, and culture, Lisa brings extensive insights in how product management works across different organisations.The Road to Successful Product Transformation:The complexities of product management and leading a team through a big transformation requires careful planning, transparency, and ethical considerations in the development process - especially when incorporating emerging technologies like AI in today’s world.There are many factors that can make or break a transformation journey, but among the most important ones is getting your team’s buy-in. And that involves constant communication and getting their buy-in at different steps of the process, as expectations and reality are rarely a perfect match.Some of the topics covered in this episode include:Understanding the reasons behind the need for changeKey requirements for a successful transformationThe biggest challenges in product developmentListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
 Ivar Conradi Østhus, CTO and CPO at Unleash, joins us to talk about his experiences when creating Unleash, and lessons learned on the route to efficient software development.The Guest - Ivar Conradi Østhus, CTO and CPO at Unleash: Ivar Conradi Østhus, is the Chief Technology and Product Officer at Unleash, an open-source feature management software, built with large enterprises in mind. Ivar has 15 years of experience in the software world and has worked in many leading technical roles before creating Unleash.How to Achieve Efficiency in Software Development:Efficient software development is a journey still in progress for many organisations. While the transition to DevOps and automation is well underway at a larger market level, many challenges remain, particularly across larger enterprises. A transformation in mindset and processes is essential to achieving efficiency in software development in terms of adopting agile processes. Efficiency in software development revolves around the ability to change and improve software quickly. Some of the other topics covered in this episode include:How to simplify the SDLC processHow to accelerate feedback loops and agile cyclesHow to use AI for efficient software developmentResources on Efficient Software Development:Recommendations by Ivar on valuable resources for those aspiring to enhance their software development knowledge:The Phoenix Project: A captivating introduction to DevOps, shedding light on its importance in business success.Accelerate: A book that summarises years of DevOps reports, providing insights into metrics and practices for efficient software development.Skin in the Game by Nassim Taleb: Emphasising the significance of aligning incentives with outcomes in the software development world.Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Meet Ricky Hill, Commercial Director at Zartis, who joins the Story of Software as our new co-host!
Ian Brady, Head of Talent Acquisition for EMEA & APAC at Zoom, talks about global market trends, the impact of AI, and the evolving demand for skilled talent in the tech industry.The Guest - Ian Brady, Head of Talent Acquisition for EMEA & APAC at Zoom:Ian Brady is the head of talent acquisition for EMEA & APAC at Zoom, the household name for video conferencing. Ian has extensive experience in remotely leading talent acquisition teams within multinational corporations across the globe. The Current and Future State of the Tech Labour Market:Contrary to what the headlines might suggest, the tech industry has weathered many storms, and it's not just surviving; it's thriving. Despite the so-called recession, when we look at the data, job opportunities are still outpacing available talent by a considerable margin. Especially, when we look at the booming sectors within tech such as AI - the demand for engineers is skyrocketing. So, is the tech industry truly recession-proof? What secrets lie behind its resilience during economic downturns? Some of the topics covered include: The effects of global economic conditions on the tech labour marketHow certain sectors and regions experience more growth than othersThe increasing demand for AI-related skillsListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Radhika Åberg, CTO at Fundler, joins our podcast to talk about her career path, and the challenges she has faced as a technology leader.Radhika Åberg is the CTO at Fundler, a Stockholm-based company that provides a platform allowing private investors to manage their savings portfolios. Radhika is a leader with over 20 years of IT experience in product development, infrastructure and IT management. She has deep expertise in the Fintech industry, and in building high-performing software departments in close alignment with business goals. Establishing Yourself As A Leader:Entering a new organization as a senior tech leader or Chief Technology Officer (CTO) is exciting, yet, it's not without its challenges. The first hurdle often faced is winning over the tech team. These seasoned professionals have likely been working together for some time, and they might be wary of change. To succeed in this role, it's crucial to balance your technical input with effective leadership skills. Showing respect for the team's existing knowledge and expertise, and focusing on creating an environment that encourages collaboration and empowers team members to contribute are key. By building trust, demonstrating your commitment to their growth, and aligning your vision with the company's goals, you can overcome initial skepticism and lead your tech team towards new heights of innovation and success. However, this is only one of the many challenges a leader might face. Some of the topics covered in this episode include:Establishing yourself as a leader in a new companyChanging leadership style over the yearsThe challenges of tech leadershipBeing the bridge between business and technologyListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
 Sebastian Stadil, CEO at Scalr, talks about his experience navigating through the undulating tech sector, and the changing fortunes of the cities that have served as the backdrop.The Guest - Sebastian Stadil, CEO at Scalr:Sebastian Stadil is the Co-founder and CEO of Scalr, a San Francisco-based cloud computing company specialising in automation and collaboration software for Terraform. Sebastian is also the founder of SVCCG, Silicon Valley's second largest user group, and sits on the cloud advisory boards at Google and Microsoft. He has been developing products and services that leverage AWS and other cloud providers since 2004.Entrepreneurship, Growth, and Fundraising in Today’s Tech Sector:What are the unique dynamics of tech entrepreneurship in different regions, particularly comparing experiences in the Bay Area and Europe? Find out the benefits of being in the heart of tech hubs like San Francisco for networking and accessing resources and funding, emphasizing the invaluable role of in-person connections and the mindset of founders. Ultimately, we delve into the complex interplay between location, fundraising, and the growth trajectory of tech companies, offering a nuanced perspective on the evolving landscape of entrepreneurship.Some of the topics covered in this episode include:The current state of the tech industry and the tech hubs that host most companiesThe future of tech hubs, in a remote-first worldUnderstanding VCs and getting access to funding Emerging technology trends that will shape the sectorListen to the Story of Software onany podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Ganesh Krishnan, Co-Founder and CEO at Anzenna, talks about all things cybersecurity, including current trends and innovations we can expect to see next.Ganesh Krishnan is the Co-Founder and CEO at Anzenna, an innovative cybersecurity startup that focuses on empowering an organisation's employees to make them more security aware. Ganesh has over 25 years of experience protecting the digital world from cyber threats, having held top-level security and engineering roles at companies like Yahoo!, LinkedIn, and Atlassian. The Future of Cybersecurity:As we navigate the digital age, new opportunities and challenges emerge at an unprecedented pace, making it crucial for organisations to stay ahead of the curve and stay protected. Find out about the current trends that are shaping the cybersecurity sector, such as the rise of generative AI and machine learning in enhancing simulations and threat detection. So, how can companies scale their cybersecurity capabilities as they grow and expose themselves to more attacks?Some of the topics covered in this episode include:The emerging cybersecurity trends that companies need to followThe rise and sophistication of cyberattacks with the use of AIEntrepreneurship and leading a tech company through acquisition and scalingThe opportunities to enhance cybersecurity as a company growsListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Kateryna Gridina, Engineering Manager at Jodel, shares her own career journey in the tech sector, and her insights on career progression towards becoming a tech leader.The Guest - Kateryna Gridina, Engineering Manager, Jodel:Kateryna Gridina is an Engineering Manager at Jodel, a Berlin-based company building a platform that is creating a unique way for people to share and connect at a local level. Kateryna joins us to share some context about her own career journey in the technology sector, and we get her insights on career progression towards becoming a tech leader in today’s work environment.The Route to Tech Leadership:In today's technology-driven world, the role of a technology leader transcends conventional management; it embodies the essence of guidance, innovation, and strategic direction. A successful tech leader's arsenal should comprise of soft skills such as adaptability, communication, and empathy. However, we see that most of the time, successful tech people are thrust into leadership roles, without being provided the necessary training for utilising their soft skills. So, how should future leaders prepare themselves to take on such roles and excel at them? Some of the topics covered include:The right motivation and skills needed to become a tech leaderThe role of people management and soft skills in tech leadershipTraining & gaining the skills expected of a strong leaderListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
 Matthias Heicke, CTO & Co-Founder at Sweap, takes us through his experience growing Sweap, and the effect of the recent pandemic on the events industry. The Guest:Matthias Heicke is the CTO & Co-Founder at Sweap, a Berlin-based company on a mission to provide functional and innovative software solutions for organisations who want to make events an essential part of their marketing strategy. Matthias has 15 years of experience in the software industry and has been leading teams for 10+ years.In-Person Events in the Post-Covid Era:The events industry has undergone a profound metamorphosis in the wake of the COVID-19 pandemic, with technology emerging as its steadfast ally. As traditional in-person gatherings faced unprecedented challenges, event organizers and attendees swiftly turned to virtual platforms to bridge the gap. Webinars and online events surged to the forefront, providing a lifeline for conferences and workshops that could no longer take place in physical spaces. As the world gets back to a new normal, what does the events landscape look like today, and where does the public stand with online events now?Some of the topics covered in this episode include:The initial industry reaction to Covid-19Planning for the future of the business during unprecedented timesAchieving technological readiness to adapt to the new marketBusiness model flexibility and optimisation Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
Daniella Rhodes Lorenzo, Founding Member at Toqio, joins our podcast to talk about her experiences in growing her career and business.The Guest - Daniella Rhodes Lorenzo, Founding Member at Toqio:Daniella Rhodes Lorenzo is a Founding Member and the Director of Strategy and Innovation at Toqio, a fintech platform ​that gives companies the ability to create and launch fully branded banking or finance solutions as apps or on the web. Daniella has over 10 years of experience in the tech industry, and has been leading & growing software teams for the majority of her career.Growing A Tech Company From The Ground Up:Embarking on the journey of building a tech company from the ground up can be an exhilarating adventure that promises both challenges and rewards. There is a delicate balance between adopting a growth mindset and not compromising on your company culture and productivity. Let’s say it all goes well and now you are at the point of scaling a business; how do you approach growth and how do you structure a tech team that can maintain efficiency while growing? Some of the topics discussed in this episode include:How women in tech have to navigate the leadership landscape Growing a technology-focused business from the ground upHow to structure the tech team when scaling a businessThe challenges and opportunities that come with a large funding roundListen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com
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