DiscoverThe Interior Collective
The Interior Collective
Claim Ownership

The Interior Collective

Author: IDCO Studio

Subscribed: 52Played: 1,696
Share

Description

A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.
96 Episodes
Reverse
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s episode takes us inside the walls—both literal and figurative—of what it really means to design with purpose, clarity, and care. I’m joined by Harper Halprin and Aaron Leshtz, the husband-and-wife founders behind AAHA Studio. Based in Los Angeles, AAHA is known for their concierge-style approach to design, blending architecture, permitting, and full-service interiors into a seamless experience for their clients. Their studio is built on collaboration, curiosity, and a deep respect for the people they serve. But recently, their work has taken on an entirely new dimension. After the devastating fires across California, several of AAHA’s projects—some newly completed—were destroyed. Overnight, their firm shifted focus to helping over a dozen families rebuild, navigating complex legislative hurdles and emotional recovery in equal measure. In this conversation, Harper and Aaron share how they’re guiding their clients through unimaginable loss—using design as a way to restore hope, dignity, and vision for what comes next. We’ll also unpack what makes their studio’s integrated approach so effective, how they lead with elevated service and strong systems, and what interior designers can learn about working more cohesively with architects from the very beginning.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective—I’m your host, Anastasia Casey. Today’s guest embodies what it means to learn at the highest levels before going out on your own. Coco Greenblum spent over a decade honing her craft at five different AD100 design firms—each with its own aesthetic, leadership style, and process. From her first role at Emily Summers Design in Dallas, through creative chapters in San Francisco with Geremia, The Wiseman Group, and Ken Fulk, to leading Jeremiah Brent’s West Coast studio, Coco was very intentional about where she learned, who she learned from, and why. In just two and a half months, she’s launched STUDIO COCO GREENBLUM in Los Angeles—a full-service interior design studio built on the lessons she gathered, the mentors who shaped her, and the pitfalls she vowed to avoid. Today, we’ll unpack how she strategically chose each firm, balanced creative vision with operational rigor, and ultimately weighed the risks of leaving brand-name studios to build her own brand. We’ll dive into everything from team structure and pricing models to client onboarding rituals and mentorship philosophies—practical insights you can apply in your own practice. Whether you’re dreaming of opening your own studio or aiming to level up in your current role, Coco’s story offers a masterclass in turning experience into entrepreneurship.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today we’re diving into one of the most anticipated design events of the year — the Kips Bay Decorator Showhouse in Dallas — through the eyes of Austin-based interior designer Avery Cox. Known for her bold use of color, artful storytelling, and a knack for creating interiors that feel both soulful and sophisticated, Avery is bringing her distinctive point of view to Kips Bay for the very first time. Born and raised in Dallas, this project marks a full-circle moment — merging her Texas roots with the refined, expressive aesthetic that’s made Avery Cox Design one of the most admired studios in the region. In this episode, Avery shares what it’s really like behind the scenes of a showhouse — from brand partnerships and creative constraints to the business strategy behind saying yes to an opportunity of this scale. We’ll also talk about balancing artistry with logistics, building visibility, and crafting spaces that leave a lasting impression.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today we’re exploring one of my very favorite corners of design that is often overlooked on this show—hospitality design. Joining me is Amanda Jacobs, founder and principal designer of Amanda Jacobs Design, a studio known for creating boutique hospitality spaces that are both deeply intentional and wildly memorable. This episode is a powerful reminder that good design isn’t just about the way a space looks—it’s about the way it makes people feel. Amanda and her team approach every project with storytelling, sensory experience, and soul at the forefront, blending elevated aesthetics with true hospitality. Whether she’s designing a hotel lobby, a cafe, or a wellness retreat, her work invites people in and makes them feel cared for—something we could all use a little more of. In this conversation, Amanda shares how she vets aligned clients, her exact process for crafting emotionally resonant spaces, and why she believes thoughtful design has the power to shape culture. If you’re ready to move beyond “looking cool” and design with more heart, more soul, and more staying power—this episode is for you.Holy Grale Project
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Today on The Interior Collective, I’m joined by Cyrus Loloi, CMO + Principal of Loloi and Joon Loloi. What began as his father’s American dream — immigrating from Iran with almost nothing, and later building Loloi Rugs from the ground up — has become one of the most recognizable names in the home industry. Cyrus and his brother have carried that vision forward, scaling Loloi into a powerhouse brand while simultaneously launching Joon Loloi, a digitally native sister brand expanding into furniture, lighting, art, and more. In our conversation, we’re talking about the evolution of vendor–designer relationships, how brands like Loloi are adapting in today’s challenging marketplace, and what’s next for this family-run business that’s shaping the way designers source for their clients.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s conversation is one that every interior designer needs to hear—especially if you’ve ever felt like you're running a successful business on the outside but struggling to make sense of the numbers behind the scenes. I’m joined by Gabriela Eisenhart, founder of the award-winning Silo Studio Design based in Atlanta, Georgia. Known for her sophisticated, storytelling interiors that push boundaries while honoring comfort and function, Gabriela leads a growing team creating homes and boutique commercial spaces across the country. But beyond her incredible aesthetic, what really struck me about Gabriela is how seriously she takes the business of design—especially when it comes to profitability, cash flow, and keeping your head in the books as you scale. In this episode, Gabriela opens up about the early mistakes that shaped her financial approach, the KPIs she watches like a hawk, and why staying personally connected to your bookkeeping is one of the most creative decisions you can make as a business owner. We’re talking pricing strategy, cash flow, profit margins, and how to build a team while staying lean, nimble, and profitable. If you’re ready to trade burnout for sustainability, and guesswork for clarity—this conversation is your permission slip to get intimate with your numbers and build a business that truly supports your life.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective What happens when you combine high-level experiential design with concierge-level project oversight, architectural fluency, and a completely fixed-fee pricing model? You get a firm that’s quietly redefining what full-service interior design can look like—and that firm is Haldon House. In today’s episode, I’m joined by Autumn Oser, co-founder and creative director of Haldon House, a Philadelphia-based studio delivering fully bespoke homes that reflect the lives, tastes, and aspirations of the people who live in them. Known for their soulful, client-led aesthetic and comprehensive approach, Haldon House serves as the single point of contact for their clients—overseeing not just interiors, but architecture, landscape, township approvals, and construction project management across the board. With a background leading experiential design at Google, Autumn brings a fresh perspective to the design process—rendering entire homes before materials are ever sourced and building a visual language that guides every creative and logistical decision. And at the core of it all? A flat-fee, all-inclusive structure that prioritizes trust, transparency, and strategic execution at every turn. In this conversation, Autumn shares the exact systems behind their fixed-fee model, how she defines scope across disciplines, and what it takes to run a truly client-first firm alongside her husband and business partner. Whether you’re looking to streamline your pricing, refine your client experience, or reimagine what’s possible in a design studio, this episode is a masterclass in doing things differently—with intention.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s guests are two women whose work I’ve admired for years. I’m joined by Lucia Bartholomew and Cayley Lambur, the co-founders and design principals of Electric Bowery. Based in Venice, California, Electric Bowery is a design studio that has carved out a distinct niche at the intersection of residential and hospitality design. With a philosophy rooted in wellness, inclusivity, and creating spaces for “a life well-lived,” their work is as soulful as it is striking. What began with residential development projects has grown into a portfolio of hospitality destinations that celebrate landscape, site specificity, and collaboration at every level. Lucia and Cayley’s story is also one of partnership—meeting at Gehry Partners, building a shared vision, and founding a female-led studio that thrives on openness and innovation. In this conversation, we’ll explore what it means to run a business together as women in a male-dominated industry, how they’ve grown their firm, and how their signature Electric Bowery aesthetic translates seamlessly between private homes and public spaces. If you’ve ever been curious about partnership, hospitality, or the design philosophies shaping today’s most inspiring spaces, this is an episode you won’t want to miss.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s guest is no stranger to the show—Brooke Stoll is back, and this time we’re going deep on one of the most powerful tools a designer can have in their business: SOPs. That’s right—standard operating procedures might not sound glamorous, but they’re the key to building a design firm that runs smoothly, scales intentionally, and actually gives you your time back. If you caught our episode with Brooke and Renee from Tandem earlier this season, you already know that Brooke is a systems genius with nearly a decade of experience helping interior designers streamline their operations and scale without the chaos. Today, she’s walking us through exactly what an SOP is, how it can reduce mistakes, increase profitability, and create consistency both for your team and your clients. Whether you're just starting to document your processes or you’ve got a whole Google Drive full of half-finished systems, Brooke shares where to begin and how to approach SOPs in a way that actually supports creativity instead of stifling it. Plus, we’re sharing a behind-the-scenes look at our collaborative product, the Interior Design Process Outline, and how it’s designed to help you build your SOP library one phase at a time.
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer. This episode is brought to you in partnership with LoloiSubscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s guest is someone whose career I have admired for years — the incomparable Corey Damen Jenkins. As principal and CEO of Corey Damen Jenkins & Associates, Corey has built an internationally acclaimed design and architecture firm recognized for its fearless layering of color, pattern, and texture to create spaces that are nothing short of iconic. From being named to the Architectural Digest AD100 and ELLE Décor A-List to launching bestselling coffee table books, globally recognized licensed collections, and a MasterClass viewed by millions, Corey has redefined what it means to build a design business with both creative vision and commercial success. His work spans residential and hospitality projects across the U.S. and beyond, yet his ethos is always the same — putting the client’s personality and lifestyle at the center of the story. In our conversation, we’re diving into the moments of triumph and challenge behind the scenes, from scaling a team and developing product lines to building partnerships that feel authentic and lasting. Corey shares what it takes to stay creatively energized while leading a growing firm, why education and mentorship remain so central to his mission, and what we can expect from his highly anticipated second book, Design Reimagined, launching this fall. This is a conversation about design, yes — but it’s also about legacy, resilience, and the courage to evolve.
Season 7 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective What happens when a celebrated interior designer hits a wall—and chooses to rebuild everything from the ground up? In today’s episode, I’m joined by Meg Lonergan, founder of Meg Lonergan Interiors, whose timeless, story-driven spaces have long stood out for their layered beauty and impeccable detail. But behind the scenes, like so many of us, Meg reached a breaking point in 2020. Burnout forced her to step back and completely rethink how she was running her business—what clients she said yes to, how her team was structured, and most importantly, how she could protect her creative energy for the long haul. This conversation is a masterclass in business resilience. Meg walks us through exactly how she restructured her firm with process at the center—shifting from reactive to intentional, from hustle to harmony. We talk about aligning with the right clients, what it really costs to ignore red flags, and how investing in team culture can completely transform the quality of your work and your life. If you’ve ever felt like your business was running you instead of the other way around, this episode is for you.
Season 7 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Today’s guest is not only a seasoned design entrepreneur, but also a dear friend and a familiar voice here on The Interior Collective. I’m so excited to welcome back Bria Hammel, the visionary behind Bria Hammel Interiors and Brooke & Lou. If you’ve been with us since the early seasons, you might remember Bria’s first appearance in Season 2, Episode 2, where she shared her insights on pivoting through uncertainty with strength and strategy. That episode is still one of our most listened-to—and for good reason. This time, Bria’s back to pull back the curtain on her most recent and ambitious move: opening a second interior design office in a completely different city. We’ll get into the why, how, and what now of growing her team across state lines, building systems that can scale, and leading with confidence from afar. Whether you’re dreaming of expanding your business or simply curious what it actually takes to make a multi-city firm run smoothly, this episode is full of practical insights and candid reflections you won’t want to miss.
Season 7 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey — and if you’ve ever felt like running the business side of your design studio is harder than the actual design work, you are not alone. That’s why I’m so excited to be joined today by Mary Beth Chau, co-founder of Materio — the first end-to-end project delivery system designed specifically for interior design and build teams. Materio brings together visual-first project management and real-time financial clarity in one connected workflow — from concept to client presentation, procurement to install. In this conversation, we’re digging into what makes Materio different from clunky legacy platforms, how it helps designers make smarter decisions faster, and what it looks like to finally have one beautiful, intuitive system that handles both the creative and the business side of your projects. If you’ve been stuck between tools that feel overly corporate, overly complicated, or just… not built for you — this episode might just change the way you run your studio. That’s why I’m genuinely excited (and proud) to introduce you to Materio.
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective, where we go behind the business of interior design with the most compelling voices in our industry. I’m your host, Anastasia Casey. Today’s guest is a force of creative energy and intention—Jessica Schuster, the visionary behind Jessica Schuster Design, based right in the heart of SoHo, New York. Known for her fearless use of color, sculptural form, and soulful storytelling, Jessica has carved out a design identity that’s instantly recognizable, yet deeply personal. In this conversation, we’re diving into the power of personal brand—how Jessica’s recent rebrand became an anchor point for growth, the strategy behind her website and visuals, and how boldness and clarity can translate into business success in one of the most competitive markets in the world. We’re also pulling back the curtain on her design process—where inspiration begins, how she balances client identity with her own signature style, and why her work always begins with the story behind the space. If you’ve ever felt like your design voice was “too much” or worried about breaking away from the status quo—this episode is for you.
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today I’m joined by someone whose work has stopped me in my scroll more times than I can count—Keren Richter, the co-founder and creative director behind the New York-based design studio White Arrow. Known for her background as a commercial illustrator and painter, Keren brings a singular perspective to interiors—one that’s rooted in narrative, color theory, and the emotional composition of a space. In a design world where maximalist color trends are everywhere, Keren’s work stands out for its methodical restraint. Her use of color feels both intentional and expressive—never overwhelming, always artful. In this conversation, we unpack how Keren’s background in the fine arts informs everything from material selection to custom furniture design, how she thinks about color as a strategic tool, and why artwork plays such an essential role in her process. For all of you listening who want to bring more color into your designs—without going full colordrenching—this one is for you. 
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s guest is someone I’ve admired for years—Lisa Staton of Lisa Staton Interior Design. Based in Seattle with deep roots in the East Coast, Lisa brings a timeless sensibility to every space she touches. But what makes this conversation so special is Lisa’s perspective after two decades of running her own design firm. We’re digging into what it means to evolve as a designer—through economic highs and lows, through shifts in client expectations, and through the massive transformation of our industry from physical portfolios to the Instagram age. Lisa’s insight is both refreshingly grounded and incredibly relevant, especially as so many of us are recalibrating what this “new normal” looks like after the Covid boom. We talk about staying creatively inspired in a world of algorithms, the art of sourcing outside the digital mainstream, and how to build a design career that actually lasts. Whether you’re just starting out or 15 years in, Lisa’s perspective is a masterclass in longevity and intentionality. Let’s get into it.
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Hi everyone, and welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today we’re diving into a topic that’s been top of mind for so many designers lately: signature style. I’m joined by Minneapolis-based interior designer Heather Peterson—principal of Heather Peterson Design and a self-proclaimed “mix master” known for her richly layered and genre-spanning interiors. As the design scene in Minneapolis continues to flourish and take on a distinct identity of its own—Heather has found herself asking: how do you stand out in a market that’s beginning to look a certain way? In this conversation, Heather pulls back the curtain on the deeply personal process of defining her studio’s signature style. From creating a “Love List” of materials her team consistently gravitates toward—think cork, burl, patchwork, and marble—to wrestling with the vulnerability of saying, “this is what we like,” Heather shares what it means to lead with intuition in a world that rewards trend-following. Whether you’re in the thick of a rebrand or just trying to define your design identity, this episode is a must-listen. Thanks for listening.
Access the tools in this episode at www.idco.studio This bonus episode marks the beginning of something game-changing for interior designers. Today, I’m joined by two of the most trusted experts in the business of design: Studio Growth Strategist Renee Bush of Tandem and Brooke Stoll, Operations and Profitability Strategist for interior designers. When we had tapped out all possible ideas for products at IDCO Studio, I called the best in the business to create something extraordinary. Together, we’ve developed a brand-new suite of tools created specifically for the way interior design studios operate—and scale. Renee brings years of experience leading creative teams, including her time as Director of Design Operations at Studio McGee, and now consults studios across the country through her firm, Tandem. Brooke has spent nearly a decade inside high-performing firms, building systems that help designers grow their businesses intentionally—without sacrificing creative control or burning out. This collaboration was built from the ground up to solve the real, day-to-day challenges designers face. Inside this new collection, you’ll find three powerful bundles: a Financial Toolkit that brings clarity to your numbers, a Project Pipeline System that helps you forecast and convert the right clients, and a comprehensive Process Outline that maps every step from inquiry to install. In this episode, we’re breaking down what each tool does, how to implement it, and why it has the power to completely transform how you lead your business. These aren’t just spreadsheets—they’re decision-making systems. They’re clarity tools. And they’re here to help you scale your design firm with purpose, confidence, and a whole lot less stress.
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective, I’m your host, Anastasia Casey — and today, I am so excited to be joined by one of the most influential voices in modern American design, Nina Freudenberger. As the founder of Freudenberger Design Studio, Nina has built a body of work that transcends trend cycles, coasts, and even design styles — yet every space she touches evokes the same feeling: grounded, effortless, and deeply personal. You might know her from her bestselling design books like Surf Shack, Bibliostyle, and most recently Mountain House, or from her projects featured in Architectural Digest and Vogue. But what’s perhaps most fascinating about Nina’s journey is how she’s built a brand that evolves with her — from interiors, to publishing, and beyond — all while staying visually cohesive and emotionally resonant. In this conversation, we’re pulling back the curtain on what it takes to grow a multidisciplinary design studio, how to build a signature style that still leaves room for reinvention, and how Nina’s expanded her business into new creative categories without losing sight of what matters most. If you’re a designer looking to grow a timeless business that evolves with you, this is a conversation you don’t want to miss. Let’s dive in.
Season 6 of The Interior Collective is brought to you by Materio.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.Subscribe now at patreon.com/theinteriorcollective Welcome back to The Interior Collective, where we dig into the business of beautiful spaces. I’m your host, Anastasia Casey, and today’s episode is one I’m especially excited to share. We’re pulling back the curtain on a beloved Canadian-based brand in the design community—Moe’s Home Collection—and exploring what it really takes to evolve a 25-year-old, family-run company into a rising force in the wholesale furniture space. Joining me are Co-CEOs and siblings, Sara and Moe Jr. Samieian, who have not only scaled Moe’s in impressive ways, but done so with interior designers at the center of their strategy. From streamlining shipping and inventory to launching designer-led product collaborations and educational events, they’ve reimagined what a wholesale partner can look like in 2025. In this conversation, we talk about what designers are asking for right now, how feedback directly influences Moe’s product collections, and why building an authentic community is just as important as beautiful furniture. Whether you’re a solo designer or a studio with a full team, this episode offers a refreshing, behind-the-scenes look at a company that’s putting our industry first. Let’s dive in.
loading
Comments