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The Jesse Mecham Show

Author: Jesse Mecham

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Money shouldn't be this hard - and it isn't! Join YNAB founder Jesse Mecham each week as he dives into spendfulness, a mindset that will help you stop second-guessing, spend more confidently, and live the life you want.
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Jesse is taking a short break while he's on the road. He'll be back in a couple weeks!   Follow Budget Nerds on YouTube: https://www.youtube.com/channel/UCuIUGmbCDklkDCDm-cQqv2g     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
In today's episode, Jesse hands over the mic to YNAB team member Dave Crombleholme, who presented at the Minneapolis Fan Fest in June 2025. Dave is perhaps most famous for his idea of the Wish Farm at YNAB, but he's also spent a long time wrestling with the word budget. In Dave's presentation, he outlines various iterations of the YNAB rules over the years, explains why the concept of rules never sat right in the first place, and how trying redefining the word budget proved to be a frustrating endeavor. In the end, it was always about spending, about giving every dollar a job, and spending to build the live you want to live.   Sign up for YNAB Fan Fest updates: https://www.ynab.com/events   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
In June 2025 at YNAB Fan Fest Minneapolis, Jesse gave a talk about how money is a medium -- not just of exchange, but, ultimately, of you. When you really examine what it is that money does in the world, it is a thing which translates your energy and effort (required to earn the money) into tangible goods and services. When you draw a throughline between your work and your spending, money just falls away. It's simply a medium for you to express yourself in the world.   Sign up for YNAB Fan Fest updates: https://www.ynab.com/events   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
When worry creeps in to your money, the knee jerk response is to think: "I just need to make more money, that will solve my problems." But as Jesse shares in a humorous conversation with his daughter, it's interesting how quickly you can spend more and more money in your mind. Unless you're a billionaire, money has a way of becoming stressful when you're only solution is to need more and more of it.   Jesse's approach when worry creeps in? Double down on YNAB. Go back to giving every dollar a job -- which is the core principle of the YNAB method -- and taking active control of your money. Doing this not only helps you create a plan for your money, it puts you in the driver seat of your money, and helps you regain confidence in your plan, one transaction at a time.   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
It's no secret, college is expensive. But if you haven't looked in a few years, college has gotten really expensive, especially certain schools with a lot of name recognition and clout. Jesse has a senior in high school, so as he's been helping with the college application process, he's been pondering: is college worth it? And more importantly, is every college worth it?   As Jesse balks at the eye watering price of Yale (over $100k a year now), he urges listeners to really check in with their "why" for college, get clear about their priorities, and not get caught up in the hype of prestige.   Resources mentioned in this episode: The Price You Pay for College by Ron Lieber   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
When you don't have a plan for your money, it can feel like money is in control of your life. That can be a terrifying feeling! YNAB can not only help you set a plan for your money, but reclaim control of your money, and control over your life.     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
Money shouldn't keep you up at night, and it doesn't have to! Giving every dollar a job and asking yourself five questions about what your money needs to do not only grows your bank account, it gives you peace of mind (and better sleep)     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
Did you make a resolution to have a "no buy year" this year? How's that going? While Jesse loves the idea of a no-buy year, mainly because he loves to experiment with money and behavior, he admits the concept of it is flawed. A "no buy year" typically means you refrain from making any non-essential purchases so that you can save more money. As Jesse explains, though, saving money really means being good at spending money, and the way you get good at that... is to spend money! Spend money according to a plan, after asking yourself 5 essential questions about what that money needs to do for you.     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
Football season is nearly upon us, and Jesse is thinking about the pigskin again. And money, of course. When you look at the great sports movies, they usually revolve around a struggling team -- often a team of stragglers and dubious athletes -- and a great coach who motivates them, helps them find their desire to compete, and puts them in positions to maximize the abilities they do have. You can do the same thing with your money. Give your dollars jobs, identify the best places to use your dollars so that they can work together to achieve your goals. Coach your money from a disorganized mess (like a 6-year old soccer game) into an intentional, well-oiled, strategic athletic team.   It all starts with one rule, and five questions.     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial  
Saving vs spending... there's no question which one is more fun, right? Obviously, spending! By comparison, saving feels like a chore, something you ought to do, the responsible thing to do, but is definitely less fun. After all, you get something when you spend -- an item, an experience, a service. With saving you get, well, just more money in a pile somewhere.   As Jesse points out, no one says "I have a saving problem" but you hear "I have a spending problem" all the time. It's because spending is concrete. It has weight to it. Spending has a clear line to the value of the money being spent and what you value in the spending of it.   Saving money is actually a misnomer. All money exists to be spent, whether it's now or in the future. Savings is really just spending that will take place in the future. When you follow the YNAB method and give every dollar a job, including your "savings" dollars, you are planning for how you will spend that money in the future. You're making your savings concrete, putting a vision behind those dollars.   When you reframe the idea of saving like that, all of a sudden it becomes much easier to do!   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
You've probably heard the term "moving the goalposts," that is, a deceptive argument strategy in which you change the question, the criteria, or the standard by which you are evaluating something. The metaphor comes from sports, and it's a good metaphor for personal finance. Early in our adult lives we make a lot choices because money is scarce -- you choose to live with roommates instead of your own apartment, you skip buying something you want to prioritize schooling or training, for instance -- but as we get older and accumulate more financial resources our standards change and our choices change along with that. The goalposts move, so to speak.   Some call that lifestyle inflation or lifestyle creep, but Jesse doesn't like the term. It connotes something bad, something you shouldn't indulge in, but as Jesse points out, it's perfectly reasonable to want more things and different living conditions when you're older. That moldy apartment might have been fine as a college student, but with a family of five you probably want cleaner, more spacious accomodations.   So instead think of living a more expansive life as the goalposts shifting over time, and that's ok.  Just take some time to reflect back on where those goalposts started, and appreciate how well your spending aligns with your priorities.     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
Change Your Plan, Today!

Change Your Plan, Today!

2025-08-0706:301

Personal finance is personal, as the saying goes, and the only constant in life is change, to employ another saying. On that note, Jesse issues a challenge in today's episode: change your plan! Add a category, put some money in it, delete a category, shuffle some dollars around... just make a change. This is a reminder to yourself that the beauty of a plan is it's flexibility. As life changes, your plan can change along with it.     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
Flying airplanes is serious business. Mistakes are costly, not just because of the cost of the aircraft; if you're flying people, their lives are on the line. Jesse knows this better than most, having two brothers who are pilots. One day he overheard them talking shop and narrowed in on a common occurence they had teaching student pilots to fly -- these pilots were afriad of "hooking," that is, making a mistake on a flight and having to redo the assignment.   Jesse realized that everyone, including people who work high stress, high stakes jobs, learns through making mistakes. He quotes his favorite definition of intelligence, which "error correction." We learn by making mistakes then fixing them. And this must happen even for the most critical jobs like flying airplanes.   The same applies to money. Can you afford to make mistakes? Of course! You will mistakes, it's all about how you error correct after the fact. That's what the Five Questions help you do. They help you clarify what you want your money to do for you, and when you make a mistake with money, they help you correct your path and get you back on track. So, ultimately, you can live spendfully, loving the way you spend.   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
Jesse has ranted about credit cards and their pernicious way of separating you from your money, both literally and metaphorically -- obfuscating the way you spend and distancing your priorities from the point of sale. Today he warns against the newest form of this pernicious spending: buy now, pay later programs. It's like a credit card you don't have to sign up -- just purchase an item, and via an app like Klarna or Affirm, you can split up the cost of that item over several smaller installments.   Of course, buy now pay later programs encourage spending you don't have, rather than finding the money first in YNAB. But even if you have the money, splitting a purchase into multiple installments is just putting off the decision to purchase into the future. YNAB's goal is to help you be spendful, to spend with joy and clarity about what it is you want your money to do for you. Buying something the YNAB way means you've given your dollars a job and you have money set aside in a category meant to cover that purchase. Or, you don't have money in a category for that purchase, but you pull money from other categories to find the money -- making a clear decision to forego something else to buy this thing now.   Putting off the payment for an item is ultimately just robbing you of clarity, because the money doesn't flow out of the category when you purchase. It sits there, unused while you have the item but earmarked for a future date when the installment comes due. A buy now pay later purchase adds a layer of complexity to your spending plan, while lacking the conviction to say "do I really want this right now?"   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
For some reason when the topic of money comes up, many people immediately want to jump into Excel and start exercising the so-called rational part of their brain. Money seems to demand sober, quantitative analysis, devoid of emotion which obfuscates the mathematical truth of the situation. Yet we rarely make decisions in a purely rational manner; emotion plays a large, if not bigger role, than rational thinking in how we choose to act. And if there's anything you've learned hanging around YNAB, it's that money is really just you -- it's a medium for translating your energy and effort in the world into things and experiences.   That's why YNAB came up with five questions, to help you make better decisions with your money while considering your whole self -- both your emotional needs and a rational analysis of your financial situation.   In today's episode Jesse shares the example of a conversation with a self-described highly rational friend, talking about whom he was going to marry. The conversation highlights how the biggest decisions often don't come down to rational analysis alone. Working the five questions, however, you end up at a reasonable place, considering your whole self, both rational and emotional. In a word, we call it spendfulness.   Resources mentioned in this show: The Psychology of Money by Morgan Housel   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
We talk about how YNAB is the ultimate weapon against money stressors -- as you gain control over your spending, learn to give every dollar a job, and bring your spending in line with your priorities, the stresses decrease and are replaced by a growing confidence. There are other psychological "costs" of money, such as the anxiety and mental overhead created by second guessing your choices.   Should I buy this? Can I even afford it? Should I have bought that? Is this what we should be doing right now? YNAB gives you the freedom to act, to spend your money confidently without second guessing every decision.   Like Jesse and his GE upright freezer, it doesn't mean you'll never regret your purchases, but you won't second guess the fact that you spent the money!   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
Jesse reflects on his interactions with YNAB'ers at the recent Fan Fest in Minneapolis, and how spendfulness manifested in many different ways. One important takeaway for Jesse was that while practicing spendfulness could mean taking a cool international vacation, or buying something fun and interesting (and those are totally valid things to spend money on!), it could also mean having the freedom and peace of mind to take risks and embark on new ventures.   Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
In 2017 the Mecham family decided to live in Manhattan for three months to experience the city, soak up the food and culture, and just have fun doing something different. While they were there they chose to maximize their opportunity to eat out -- Jesse went back and counted over 140 different establishments during that 90 day stay!   After that experiment, Jesse and the family decided to try the complete opposite. No eating out for 90 days. The result? They didn't really care about it much, and now the family rarely eats out. What the experience in Manhattan taught them was that, for them, eating out is about the experience. They like big, "journal worthy" meals. Day to day eating out at average restaurants just doesn't hold much appeal.   They only know this because they have examined their priorities and tested things out. Jesse encourages you to do the same -- question why you do what you do, and try to live differently for a little while. You may find, like many, many YNAB'ers before you, that eating out is not as much of a priority as you were making it!     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
It seems obvious that you should save money. It's the right thing to do, after all! But even the words that we use talk about saving money have problems -- should, ought --  loaded with moral baggage. Jesse reminds us that even money earmarked for savings is still spending, just spending that has been deferred to a later date, retirement for example. That money still needs to have a job, however. Saving for what in retirement? Utility bills? Travel? Presents for the grandkids?   Money for the future has a job just like money for the present, and when you view money through the lens of giving every dollar a job, you begin to see that money is only meant to be spent. There is no savings, only spending!    Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial
When you really want to buy something, what do you do? Do you wait for 48 hours to cool off a bit and think it over? Or perhaps do you create a category for it in YNAB and fund it with a few dollars, just to see how it feels? Having the urge to buy something is not a bad or shameful thing, but there should be a process for weighing that purchase against your other priorities. That's what YNAB does -- it makes money more real by giving you a framework to evaluate your spending against your priorities. That way when you buy something, you can feel really good about it -- no shame, no guilt, just joy!     Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow   Got a question for Jesse? Send him an email: askjesse@ynab.com   Sign up for a free 34-day trial of YNAB at www.youneedabudget.com   Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial   Tickets to YNAB Fan Fest 2025 are on sale now! Coming to Minneapolis and NYC: YNAB.com/events  
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Comments (26)

Eat

I experienced moving the speed faster and almost email to ask them to speak slower. I told my sister and she was like . duh. You changed the speed. So funny!! Now I always listen at 2.5+ speed. can listen to so much more!!

Mar 30th
Reply

Mariah Faretto

they're not saying they don't want to be careful. they're saying they are already careful. they already budget except the budget is not self-imposed, it's imposed by the literal dollar amount left in their checking account.

Dec 16th
Reply

Miss T

TY TY As a Scorpio, I'm intense about finances, so yes, I can overwhelm a partner, if there are shared finances are at play. I attempted that methodology mentioned before in various ways I attempted creatively as well as asking how can & what can we do to create less overwhelm for them in managing finances. I work hard & believe in playing harder. So I don't desire a high debt ratio to interfere with my leisure. If so & it can't or won't be rectified. Now, I would have to exit the relationship because it spills over to every other area of the relationship. That is difficult to do if a person doesn't have a healthy relationship with money & was taught scarcity/poverty mentality around finances. It was a mindset that I quickly had to release as a child because I instinctively knew that I would have to rely solely on myself financially. So I personally wouldn't date a person again before we established a healthy basic basis for finances. This is what I would attribute to a very high risk

Sep 8th
Reply

Candice Mcrae

Great information about getting your finances in check.

Dec 31st
Reply

Kenya Britt

What is the name of the app she used for tracking?

Aug 20th
Reply

Raina B

Thank you so much for this episode! I rent and love the flexibility and ease of renting, at least right now. That is a hard concept for others to grasp, this podcast helps me feel so much better about my decision.

Apr 17th
Reply

Jill Mayer

$1000 like Dave Ramsey or buffers for true expenses

Nov 21st
Reply

Jill Mayer

Adam Carro

Nov 20th
Reply

Jill Mayer

start by not taking about money. talk about priorities

Nov 14th
Reply

Jill Mayer

Your money or your life by joe Dominguez

Nov 14th
Reply

Jill Mayer

find blog. find books

Nov 10th
Reply

Jonathan Schenk

It's easy to get too far into being overly critical about miscellaneous purchases, but if you're hitting your goals it shouldn't matter.

Nov 5th
Reply

Jill Mayer

resources jesse likes

Nov 4th
Reply

Jill Mayer

notes

Nov 4th
Reply

Jill Mayer

Fixed expenses and not being too granular

Nov 4th
Reply

Jill Mayer

casey

Nov 3rd
Reply

Jill Mayer

casey

Nov 3rd
Reply

Jill Mayer

find early version of this ppdcast transcript

Nov 2nd
Reply

Jill Mayer

tax advisor

Oct 28th
Reply

Austin Peek

Awesome podcast, long-time listener, first time commenter! If anyone is interested in how Jesse started YNAB 😮, we interviewed him on Ep 17 of Millionaire Interviews... Keep up the awesome work, Jessman!!! 👍

Jul 10th
Reply