The K-Pop Crossover

<p>Covering K-Pop's American and global crossover through features, fun bits, newletters and more with K-pop columnist and expert Jeff Benjamin.</p>

K-Pop With the Best 2026 Grammy Awards

As a fun feature, here are K-pop's best bets to get nominations at the upcoming 68th Annual Grammy Awards including G-Dragon, BTS, BLACKPINK, TWICE, KATSEYE and more.

08-30
11:31

SM Entertainment Stock August 4, 2025 - Jumps After BoA Album, aespa & Chanyeol Comeback Announcements

SM Entertainment Stock Jumps on August 4, 2025 After BoA Album, aespa & Chanyeol Comeback Announcements

08-04
02:02

11 Most Surprising Stats in Billboard's 'K-Pop Fandom in the US' Report

After surveying more than 1000 K-pop fans in the States, Billboard lead analyst Glenn Peoples crafted an impressive and broad look at the American fandom.

07-31
08:47

VIVIZ Adds 17 North America Dates Across U.S. and Canada on World Tour in Forbes Exclusive

After reuniting with their original girl group GFriend earlier this year, VIVIZ's Eunha, SinB and Umji returned with a full-length album and expanding global trek.

07-29
01:53

BLACKPINK Jump to New U.S. Label Distribution, PR Representation

New single "JUMP" was supported by Sony's indie arm The Orchard as well as Full Coverage Communications, the same publicity team for BTS, TXT, Fleetwood Mac and more.

07-12
02:12

BLACKPINK, TWICE, ATEEZ vs. Bieber; K-Pop's Big 4 Legal Matters & Stock Thoughts; New BLACKPINK Reps

This newsletter touches on 'Kpop Demon Hunters,' BTS, Diplo, Tomorrow X Together, JVKE, EVNNE, Daddy Yankee, Wonho, Post Malone, SEVENTEEN, Goldman Sachs, Morgan Stanley, and more, but first...

07-11
26:11

ARTMS' 'Club Icarus' Physical Albums Are Available in America: How to Support

The five former LOONA members are finally getting their records in U.S. stores like Amazon, Target, Barnes & Noble and more. Get details on deals now.

06-06
01:55

BLACKPINK's Almost Back...So Why Are Fans Worried?

This newsletter discusses YG Entertainment's Yang Hyunsuk, Pharrell Williams, SEVENTEEN, 2NE1, Scooter Braun, TREASURE, Timbaland, BABYMONSTER, CL, and more.

05-27
04:34

Friday Crossover Cuts; Felix Slays at Louis Vuitton Cruise; Are U Down With Labubu?

This newsletter discusses Jay Park, Jeon Somi, Rihanna, dearALICE, gamma. and more.

05-24
09:37

U.S. Producer MZMC Debuts His K-Pop Girl Group;

This newsletter discusses and more. But first, the girl group crafted by an Italian-American expat is here...

05-20
06:06

Behind the Screens With PLAVE, K-Pop’s Biggest Completely Virtual Band Yet - Billboard Exclusive

A story months in the making, mega-selling virtual boy band PLAVE is proving that virtual artists can impact mainstream K-pop — and want to go further. More thoughts inside.

05-15
03:05

New K-Pop Crossover Music: May 13, 2025

New K-Pop Crossover Music: May 13, 2025

05-14
03:00

Winners and Losers of LA's K-Poppin' Weekend

This newsletter touches on Lee Soo Man, NMIXX, RIIZE, BTS' Jin, Morgan Wallen, Girls' Generation, Meghan Trainor, Poo Ting, Teddy, tripleS, Ty Dolla $ign, Jay Park and more.

05-14
07:32

Getting Ready for LA's Juicy K-Pop Weekend; Plus, Did WMG Just Confirm a New ROSÉ Album?

This newsletter touches on Fifty Fifty, albume, BLACKPINK, Lee Soo Man, KATSEYE, Diljit Dosanjh, Jackson Wang, Lay Banks, VVS, Lizzo, NCT WISH, Ed Sheeran and more.

05-10
09:56

Who Named ROSÉ "Best Dressed" at Met Gala 2025 & Media Reactions

The media reaction to the BLACKPINK star on fashion's biggest night.

05-07
02:10

S.Coups Makes These Best Dressed Lists for Met Gala 2025 & Media Reactions for SEVENTEEN Leader

The media reaction to the SEVENTEEN leader star on fashion's biggest night.

05-07
02:07

Who Named JENNIE "Best Dressed" at Met Gala 2025 & Media Reaction

The media reaction to the BLACKPINK star on fashion's biggest night.

05-07
02:21

Met Gala Roundup: Jennie Slays, Lisa Confounds, Rosé and S.Coups

The media reaction to three BLACKPINK stars and the leader of SEVENTEEN on fashion's biggest night.

05-07
13:16

Crossover Ready: 'Call It Off' by Emotional Oranges and Jaehyun

One of the year's smoothest records that sounds ready to impact R&B radio, TikTok and beyond.

04-29
03:45

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