The Kick - Exciting growth in your business

Mike Green is a name that the majority of our website clients would know well. Mike is our hero from hackers and our saviour for support. As our web technician, Mike looks after the security and speed of all our websites, making sure they are safe and optimised for Google’s ranking algorithms.  Mike is going to talk to us today about the importance of having a web professional look after the security of your website to ensure it has no vulnerabilities, is backed up regularly and using the plugins that are best suited for your websites needs.  ► CLIENT MANAGEMENT ► WEBSITE DESIGN ► PRODUCTION SCHEDULING ► CLEAR COMMUNICATION Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia

Karl Paustian has been a part of the Excite Media team for over 5 years. From a project manager to now Head of Production, he has developed a thorough system of handling his staff as well as his clients. From urgent work, to technical aspects of a website, Karl get's it all done. We are sitting down with Karl to find out some of his best tips and tricks on how to handle our client's expectations, solve their problems and manage our time efficiently. We all look to Karl for his direction and leadership and you will soon be able to see why. ► CLIENT MANAGEMENT ► WEBSITE DESIGN ► PRODUCTION SCHEDULING ► CLEAR COMMUNICATION Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Karl Paustian online: https://www.linkedin.com/in/karl-paustian-31862157/

Kristen Lowrey is an incredible copywriter who focuses on key messages which best portray your brand whilst also being favourable to Google. By streamlining your message to ensure your core values are underpinning your brands online presence, you can truly succeed. By knowing how Google reads your words, you can optimise your chances of being in that top spot. With over a decade of experience in the world of online copywriting, Kristen has the experience, knowledge and genius to produce copywriting that converts website viewers into paying customers. Join us as we discuss with Kristen copywriting that counts. ► COPYWRITING ► DIGITAL MARKETING ► TARGET AUDIENCE ► KEY MESSAGING Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia   Connect with Kristen Lowrey online: https://kmlowrey.com/ https://www.linkedin.com/in/kristen-lowrey-337559124/

The Morning Kick - Episode 061 Chris Taylor has been a part of Excite Media from the very beginning. Since then, he has watched it grow and help form it into one of the most successful digital marketing agencies in Brisbane. From a project manager to the director of operations, Chris has been there for it all. Join us as we talk with Chris about watching a small business grow from strength to strength and how he reckons Excite Media will develop into this brand new world. ► BUSINESS OPERATIONS ► DIGITAL MARKETER ► SMALL BUSINESS BEGINNINGS ► BUSINESS PROCESS Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia   Connect with Chris Taylor online https://www.linkedin.com/in/chris-taylor-a4aa058/  

James Hodson (Hoddo) is our PPC Performance Specialist here at Excite Media. With years of technical experience in Facebook marketing, there are few who understand the backend of this platform as well as James. As a goal orientated individual, James is sharing with us his experience on why Facebook is the best platform for marketing your business. Today Andrew Pitchford will speak with James and discuss why businesses should invest in Facebook marketing and how to utilise it's tools to get the best return on your investment. ► DIGITAL MARKETER ► ECOMMERCE  ► TARGETED MARKETING ► KNOWING YOUR AUDIENCE Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/busin...   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with James Hodson online https://www.linkedin.com/in/james-hodson-0a56a6b3/

Sam Colclough understands the need for marketing to be targeted to see results. With experience in digital marketing and eCommerce, we are going to draw on Sam's expertise to see where you can improve your business growth by being more focused. Imagine being involved in small business marketing and online marketing strategy and then being able to apply that to a business that does $1.5B in sales online. Today Andrew Pitchford will ask Sam what are principles we should apply no matter what the size of our business. ► DIGITAL MARKETER ► ECOMMERCE  ► TARGETED MARKETING ► KNOWING YOUR AUDIENCE   Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Sam Colclough online https://www.linkedin.com/in/samuelcolclough/

Wil Shelton believes in connecting multi-cultural businesses. Today we will get some insights from Wil on what were the keys to creating an environment that would see a community built and benefiting from integrated marketing. With a network with over 100,000 African American salons and barbershop nationwide and the ability to reach over 100 million consumers annually, Shelton feels that it's important for brands to have multicultural divisions or arms because most brands are setting up multicultural departments. “Multi-Cultural marketing is becoming more and more an important part of the business for the hair industry," he said. "Brands are taking advantage of this and they are seeing it in their bottom line.” ► HAIRDRESSER AND SALON OWNER ► URBAN MARKETING NETWORKER ► CONNECTING BRANDS TO CULTURE ► DEVELOPING ENTREPRENEURIAL NETWORKS Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia   Connect with Wil Shelton online https://www.linkedin.com/in/wil-shelton-25520b18/ https://www.wilpowerent.net/

If one thing has been shown from the year COVID-19 arrived on the scene is that it has tested our core beliefs. Whether in business or personal areas, we have had to analyse what is important in life. Alongside this has been the concern for many regarding family, friends and our own capacity to ride the constant waves of change. In this episode that is valuable for all of us but especially for men, Felipe Oliveira will talk to Andrew Pitchford about how we hold and guide ourselves through these times. Today's topic includes a look at Emotional Intelligence, Emotional Resiliance and having Human Authenticity. Its a look at how being 'real' enables you to make wise choices suited to your circumstances rather than hiding behind a brave mask. Oh, and not 'that' kind of mask. ► EMOTIONAL RESILIENCE ► COUNSELLING FOR MEN ► EMOTIONAL INTELLIGENCE ► AUTHENTIC MASCULINITY Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Felipe Oliveira online https://www.linkedin.com/in/felipeoliveiracounsellorformen/ https://www.counsellingmenbrisbane.com.au/ https://www.counsellingmenbrisbane.com.au/mental-health-business-program

When dealing with the public, all businesses have both the opportunity and responsibility to have clear communication with the market and potential customers. Handling both the upside and downside of business in the public arena is where expertise in public relations is essential. While big business and corporates may rely on PR firms, there are some basics that small business operators can learn and implement in order to keep public goodwill in the market. Today The Morning Kick host, Andrew Pitchford will be speaking with Lyall Mercer, founder of Mercer PR to get some tips for your small business on how to have a PR strategy in place. Some ideas you can deliver and we will talk about the value of having a connection with a PR firm and when you should be talking to them. ► PUBLIC RELATIONS ► CORPORATE COMMUNICATIONS ► MEDIA STRATEGY ► ISSUES AND REPUTATION MANAGEMENT   Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia   Connect with Lyall Mercer online https://www.linkedin.com/in/lyallmercer/ https://mercerpr.com/  

The impact of 2020 is difficult to analyse in the midst of the changing landscape, however Mark McCrindle and is his team has started to analyse trends on where we are heading. McCrindle is a leading research and analysis firm providing trends analysis, brand and product testing, consumer insights, and demographic forecasting. Today on The Morning Kick with Andrew Pitchford. founder Mark McCrindle is able to bring data and trends and explain their application in our current COVID-19 setting. How much change will cement itself in our communities and which elements of our adaption were just transient during the pandemic is yet to be confirmed, however, Mark will be able to share with us some observations to help navigate our 'next steps' as employers, and as a community. ► WORKPLACE WELLBEING ► COVID-19 TRENDS ► SOCIETY IMPACT ► RESEARCH AND DATA ANALYSIS Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Mark McCrindle online https://www.linkedin.com/in/mccrindle/ https://mccrindle.com.au/  https://workwellbeing.com.au/ 

Sam Winch has been an expert in online course creation for some time. As well as working with business on their training systems, she also has a savvy business mind to know when creating a course can be relevant to helping you grow your business and attract leads. Today on The Morning Kick, our host, Andrew Pitchford talks to Sam about when creating a course is suited to growing your business or attracting leads for your sales funnel. Today industries are using courses to attract leads for professional services, onboarding clients, training staff and contractors and a wide range of other unique applications. Find out the how, why and what from course creator expert, Sam Winch. ► ONLINE COURSES ► ONLINE TRAINING ► COURSE CREATION ► COURSE CONTENT Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/   Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia   Connect with Sam Winch online https://www.linkedin.com/in/samwinch/ https://www.samwinch.com.au/

Lots of good jokes have started with "Three... walk into a bar". But your website shouldn't be one of them. When you invest in a website to help build or grow your business you expect results. So why do we treat the investment like a joke? Today, the host of The Morning Kick, Andrew Pitchford, will walk you through some examples where your business is legitimately losing money from lost opportunities. Pretend your website was either a front line customer service or receptionist or one of your sales team. If results of sales or happy clients weren't evident they may have as much chance of being here next season as the coach of the Brisbane Broncos.  Let's change that and grow your business. ► WEBSITE DESIGN ► CUSTOMER FOCUS ► BUSINESS DEVELOPMENT ► SALE SUPPORT Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Andrew Pitchford Online https://www.linkedin.com/in/andrewpitchford/ https://www.andrewpitchford.com/

You know the moment! That time when you heard a speaker and it was like they were talking directly to you. It meant something and powerfully changed who you are and what you do. Words, whether spoken or written can do just that. Imagine if your copy on your website or across your marketing messages wasn't something bland and was targeted at customers and their pain points. Guess what, some of your competitors are doing just that. They spend time on researching the market, consider who the client is, what problem they are trying to solve, and even where will they be and in what mindset when they read this piece of copy or content. Today on The Morning Kick, host Andrew Pitchford talks with copywriter, Nerissa Bentley. Nerissa brings a wide experience to copywriting and understanding the customer. She also has a high degree of experience in the health sector. We're looking forward to sharing some gems for copywriting with you today. ► COPYWRITING ► TARGET AUDIENCE ► CUSTOMER JOURNEY ► WRITING FOR HEALTH Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Nerissa Bentley online https://www.linkedin.com/in/nerissa-bentley-45154977/ https://www.melbournehealthwriter.com/

The world of the internet is often mesmerising and overwhelming. We see the amazing technology and wonder how we ever did without Google. But an investment in a website shouldn't be seen in isolation. Today we look at the basics of any business, from the cafe shop, the builder, or the bricks and mortars retail, or the online eCommerce sales website. All of these examples need 'foot traffic' or an audience of interested and prospective clients. Whether you are in B2C or B2B, this session around a "Lonely Website" is still for you to know how to develop a website that attracts business. Don't leave your website like a floating dead duck in the water. Join us LIVE to find out more. As part of our live show, The Morning Kick we are introducing lessons on website design and digital marketing that can help inform your next decision and grow your business. ► WEBSITES ► DIGITAL MARKETING ► SEARCH ENGINE OPTIMISATION ► PAID TRAFFIC ► LEAD GENERATION ► BUSINESS DEVELOPMENT ► CONVERSION  Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/  Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Andrew Pitchford online https://www.linkedin.com/in/andrewpitchford/ https://www.andrewpitchford.com/

You may be surprised at what your local supermarket can teach your website. Join host, Andrew Pitchford as he walks through some of the key principles in website strategy, structure, and design that can help improve your website from Google rankings through to conversion of users to clients. It doesn't matter where you are in the world, from Woolworths and Coles in Australia, Countdown and Pak'n'Save in New Zealand, Costco and Walmart in the USA or Tesco and Asda in the UK. There are lessons to be learned. It all starts at the front door. Join us LIVE to find out more. As part of our live show, The Morning Kick we are introducing lessons on website design and digital marketing that can help inform your next decision and grow your business. ► WEBSITES ► DIGITAL MARKETING ► SEARCH ENGINE OPTIMISATION ► CONVERSION  Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/  Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Andrew Pitchford online https://www.linkedin.com/in/andrewpitchford/ https://www.andrewpitchford.com/

When it comes to the heart and health of many Australians across Australia, the nonprofit or charity sector is a key lifeline to providing the support services that support the individuals, families, and communities when needed. Right now, particularly due to the financial and economic impact of COVID-19, there are many needs initiated by unemployment. At the same time, the charities we know around us have the same, if not increased workloads to assist. How are each of these groups managing these times and continuing to draw much-needed fundraising support?  Today on The Morning Kick, host Andrew Pitchford talks to the Chief Executive Officer of the Fundraising Institute of Australia, Katherine Raskob to get an insight into our charitable sector. ► FUNDRAISING ► NONPROFIT ► CHARITIES ► CAUSES Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Katherine Raskob online https://www.linkedin.com/in/katherineraskob/ https://fia.org.au/

Over the course of COVID-19, business owners, managers, department heads and CEOs have all had to learn to lead through a crisis. No longer is the dollar figure a significant indicator of a healthy ship on the waves of business life. Some have had to navigate closure, repositioning, adjusting product lines, and adapting the customer sales process and environment to suit a changing market. For all, the way in which we have handled our relationship with staff has defined our business and will ultimately define our brand to the market as stories of the success or failure of handling the human resource function within our businesses have been judged on a daily basis. Today on The Morning Kick, Andrew Pitchford talks to CEO and leadership expert, Justin Lippiatt about some keys for managing during a crisis. The books mentioned by Justin in today's show were; "Great by Choice" by Jim Collins "Pitch Anything" by Oren Klaff "Blue Ocean Strategy" by Kim and Mauborgne ► BUSINESS LEADERSHIP ► VISIONARY ENTREPRENEUR ► TRANSPORT ► MANUFACTURING Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Justin Lippiatt online https://www.linkedin.com/in/justinlippiatt/

Many businesses have struggled with the challenge of moving from instore or having clients come to their cafe or restaurant to the need for a delivery or pick-up based model. Today The Morning Kick's host, Andrew Pitchford talks with innovator, Sandy Lokas from ParkCollect, a startup, currently offering a solution to business owners to deal with sales, deliveries and payments. And best of all... currently a free solution! From the ParkCollect website: Many small businesses are not digital ready due to high startup costs, complicated set-up or tedious process. We get that. This is why we started the ParkCollect initiative. An affordable and community-driven ordering platform, which enables businesses of all sizes to start selling online within a couple of hours. Encompassing three values; It needs to be easy. It's all about our users. Any engagement with the platform will need to be easy. No exceptions. It needs to be affordable. We exist because of our vendors and customers. Pricing needs to be fair to ensure sustainability. It needs to be community driven. Features are driven by user suggestions and always engage local talents. Never outsource it. ► TECHNOLOGY ENTREPRENEUR ► CAFE DELIVERY ► INNOVATION STARTUP ► HOSPITALITY Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Sandy Lokas online https://www.linkedin.com/in/sandy-lokas-62a5837b/ https://parkcollect.com.au/

Out and About Healthcare has a strong history throughout Australia delivering quality personalised solutions in the mobility market. With the onset of COVID-19, the ability to meet with clients was made more difficult. Through creative innovation, the introduction of Virtual Demonstrations has seen the business continue to thrive as it provides the same level of service through video calls. Today our host of The Morning Kick, Andrew Pitchford, is talking with Alana Coleman and Phil Norman about how the service is being delivered. From the Out and About Healthcare website; "We understand that it’s a challenge to be able to get to places in the current climate we’re in. At Out and About Healthcare, your health and welfare are important to us. As such, we’re offering a free virtual product demo where we’ll run you through all the details of any product that you’re asking about. We would also be most happy to answer any questions that you may have on the product during the video call." Out and About Healthcare is one of the longest standing mobility aids suppliers in Australia. The premise for the company has always been ‘Quality, Reliability, Service’ and we make up a team of over fifty Australians dedicated to ensuring the highest quality of service and product for our customers. Our vision is to see radical changes in the lives of those afflicted by mobility restraints, transforming their quality of life and that of the lives around them. ► CUSTOMER CARE ► MOBILITY ► MOBILE SCOOTERS  ► AGED CARE Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Out and About Healthcare online  https://www.outandabouthealthcare.com.au/ https://www.facebook.com/outandabouthealthcare.com.au/ https://www.outandabouthealthcare.com.au/bookavirtualproductdemo/ https://www.linkedin.com/in/alana-coleman-56aa3378/

During 2020 it is the small business cafe owner who has been one of the hardest-hit industries during the pandemic. Many owners employ local full and part-time staff and are a point of community engagement. For Hamish and Val Watson, the founders of Cafe63 this has been a time to support the owners across their franchise network and still continue to plan for future growth. Cafes in their popular network started to innovate on delivery to clients. Orders came in via Facebook, SMS, and other delivery app solutions. Along the way, they also started cooking and providing breakfast packs as well as stocking essentials for purchase such as milk and bread. Now, the cafes are starting to reopen to normal business, opening like again like the flowers they also provide as a unique part of the Cafe63 experience. Today Hamish talks to The Morning Kick host, Andrew Pitchford about the start of the dream, lessons learned during COVID-19 and where life for Cafe63 is heading. ► CAFE ENTREPRENEUR ► SMALL BUSINESS OWNER ► FRANCHISE  ► HOSPITALITY Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/ Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia Connect with Hamish Watson online https://www.linkedin.com/in/hamish-watson-79370135/ https://www.cafe63.com.au/ https://www.facebook.com/cafe63australia/ https://www.instagram.com/cafe63australia/