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The Lazy CEO Podcast with Jane Lu

The Lazy CEO Podcast with Jane Lu
Author: Jane Lu
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© Jane Lu
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Join Jane Lu, Founder & CEO of the global fashion brand Showpo, as she chats with the amazing entrepreneurs behind some of the most iconic brands we all know and love, as well as the trailblazers and subject matter experts in their respective industries. This podcast will cover all things business, mindset, personal development while taking you on a journey to become your best self.
Hosted on Acast. See acast.com/privacy for more information.
147 Episodes
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In this month’s Help My Small Business episode, Jane is joined by Anaita Sarkar, co-founder of Hero Packaging, to help Bec from Glow by Becca get her business back on track after financial setbacks and product losses. As a mum juggling entrepreneurship, Bec faces the challenge of balancing family life while trying to grow her self-tanning brand.Jane and Anaita explore practical ways to stabilise cash flow, make strategic financial decisions, and set up systems that allow for growth without burnout. They also discuss the importance of defining a unique selling proposition, leveraging founder-led storytelling, optimising websites and product pages, and using content-driven marketing strategies to attract the right customers.Want your business featured on the pod? Send us a 30 to 90 second video telling us about your brand and how we can help. Email your video to hello@thelazyceo.com.Connect with us:Follow The Lazy CEO podcast: @thelazyceo_podcast @thelazyceopodStay updated with Jane Lu: @thelazyceoConnect with Anaita Sarkar: @sellanythingonline Hosted on Acast. See acast.com/privacy for more information.
How do you actually get a buyer’s attention and convince them to put your brand on shelves nationwide?In this episode, Jordan Mylius shares exactly how he did it. From buying a tanning salon at just 21, to helping Bondi Sands expand into thousands of doors, to launching Hairification, a haircare brand that landed in Coles, Woolworths, and Priceline in under two years and is on track to turn over $20M, Jordan knows what it takes to win in retail.He dives into the sales tactics buyers cannot ignore, how to pitch a brand with zero product and still secure a national rollout, and why the hardest part is not getting stocked, it is selling through. Jordan also shares the story behind a viral TikTok campaign that took Hairification from a concept to a shelf favourite and why listening more than speaking can make all the difference in closing a deal.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoStay updated with Jordan: @mistermyliusFollow Hairification! @hairification_haircare Hosted on Acast. See acast.com/privacy for more information.
Leadership isn’t about doing it all yourself - it’s about building high-performing teams, protecting your vision, and knowing when to evolve. In this episode, Jane sits down with her close friend Jude, a keynote speaker and masterful moderator who knows how to shake up workplace culture and spark action through storytelling. Who better to put Jane in the hot seat than one of her closest mates?They dive into the realities of building a business: hiring generalists before specialists, creating a culture of trust, fun, and psychological safety, and knowing when to outgrow people without guilt. Jane shares lessons from failure, feedback, and high-pressure growth moments, showing how optimism, authenticity, and clear vision are what really drive teams forward.This is leadership unfiltered - the stumbles, the tough calls, and the resilience it takes to keep moving. Whether you’re building your first team or navigating the next stage of growth, Jane and Jude offer honest, actionable insights that will leave you thinking differently about what it takes to lead.Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with Jane Lu: @thelazyceo Stay updated with Jude: @jude_batrac_mc Hosted on Acast. See acast.com/privacy for more information.
Would you believe you can scale a business without social content, influencers, or followers? Jeremy Levitt founder of Brunt Work, Baden Bower, and ServiceSeeking has done exactly that.From being fired from a top lawfirm to building multiple businesses, Jeremy has scaled companies without social media- leaning on Google Ads, SEO, PR, and AI to grow smarter and faster.We dive into the realities of scaling - how businesses can be tactical, leverage AI, and manipulate search engines to their advantage. Jeremy explains how to use the technology already at your fingertips to grow fast and efficiently.He reveals how to stay focused on what matters, understand unit economics, and spot market opportunities. Jeremy also dives into risk, purpose, and feedback, explaining how running multiple ventures reduces single points of failure - and why the harshest, most valuable feedback is the kind that stings.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow Jeremy Levitt on LinkedIn: jeremy-levitt-entrepreneur Hosted on Acast. See acast.com/privacy for more information.
Struggling with pricing and value perception? You’re not alone.This episode of The Lazy CEO dives into the sales and marketing challenges faced by early-stage founders – through the lens of Lauren’s business, Colour Capsule, a colour analysis service helping women feel confident in what they wear.Jane and Jack Delosa (founder of The Entourage, AFR Young Rich Lister, and one of Australia’s top business coaches) unpack the key levers to charge with confidence and attract the right customers. They explore why price objections often mean you’re targeting the wrong audience, how to position your service to high-value clients, and why before-and-afters, case studies, and success stories are essential for showing your worth. They also discuss building urgency through an appointment-style sales process and creating premium offerings for clients who want more than a one-off service.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. Email your video to hello@thelazyceo.com.Connect with us:Follow The Lazy CEO podcast: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoConnect with Jack Delosa: @jackdelosa Hosted on Acast. See acast.com/privacy for more information.
Stanley Henry didn’t build The Attention Seeker with big budgets - he built it from coffee catch-ups, LinkedIn posts, and relentless consistency.Today, his agency has over a million followers, including 800k on TikTok, creating content people actually want to watch.You’ve probably seen him as the grumpy boss on TikTok, constantly provoked by his Gen Z sidekick Jony. Behind the skits is a strategist who knows how to capture attention.In this episode, Stanley shares how he turned daily LinkedIn posts into a seven-figure agency, breaks down the five stages of attention every brand needs to learn, and why everyday life often makes the most compelling content.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Stanley: @stanleychenryFollow The Attention Seeker: TikTok | Instagram Hosted on Acast. See acast.com/privacy for more information.
Jane teams up with STAX founders Don Robertson and Matilda Murray to break down the 8 fundamentals of building a brand that lasts.Drawing on a decade of growing STAX from $80,000 in debt to an 8-figure activewear empire, Don and Matilda share the wins, mistakes, and turning points that shaped their business. From making inclusive sizing a non-negotiable from day one, to turning hype drops into a loyalty machine, to understanding the true difference between selling products and building a brand - this is real, actionable advice from founders who have lived it.Whether you’re launching your first idea or scaling past seven figures, these fundamentals will change how you approach building something that stands the test of time.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Don & Matilda: @donnrobertson & @matilda_murrary_Check out STAX: @staxoffical_ Hosted on Acast. See acast.com/privacy for more information.
How do you disrupt a heritage industry with no retail experience, no paid ads, and zero brand awareness? Just ask Annabelle and Thomas Burns.These siblings are the founders of Femmé Organic, a brand that went from selling just seven products on launch day (mostly to family) to being stocked in every Priceline across Australia. With no retail background and no marketing budget, they relied on LinkedIn, sibling chaos, and a viral TikTok to break into a billion-dollar personal care market dominated by giants.In this episode, they share the story of how a pre-meeting shot helped land their first retail deal, what happened when Woolworths dropped them, and how they recovered from printing 20,000 units with the wrong label. From walking the CBD in a tampon suit for content to building a brand entirely without paid ads or agencies, their journey is as chaotic as it is inspiring.If you’re ready to hear how unpolished hustle and sibling teamwork can rewrite the rules, this episode is for you.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Anabelle & Thomas: @anabelleburns & @thomasburns__Check out Femmé Organic: @femmeorganic_ Hosted on Acast. See acast.com/privacy for more information.
Struggling with your first hire? You’re not alone. This episode of The Lazy CEO dives into the hiring challenges faced by early-stage founders - through the lens of Sarah’s business, Pinc Wellness. Jane is joined by entrepreneur Jeremy Levitt, founder of Brunt Work, Baden Bower, and ServiceSeeking. With a proven track record of building global businesses, Jeremy shares advice on how to hire smart, scale fast, and avoid the common traps founders fall into. They explore who your first hire should be and why getting it wrong can stall your growth, plus the difference between freelancers, outsourcing, and both offshore and onshore hires. Jeremy breaks down how to build a lean team that actually moves the needle, and where to find great talent - without blowing the budget.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to hello@thelazyceo.com.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow Jeremy Levitt on LinkedIn: jeremy-levitt-entrepreneur Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Lazy CEO, Jane chats with Melanie Gleeson, founder of Endota Spa, Australia’s largest spa service provider. With over 110 locations, a skincare line, a training school, and more than 850,000 treatments performed each year, Endota Spa is a masterclass in building a franchise empire.But it didn’t come without challenges. Melanie shares how her very first spa almost didn’t open after the council mistook it for a brothel. From there, she takes us through how she turned an unproven idea into a nationally recognised brand. They dive into what it really takes to scale through franchising, the importance of brand consistency, and why slowing down might actually be the most productive thing you can do - especially when leading a wellness business.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow @endotaspa Hosted on Acast. See acast.com/privacy for more information.
This week, we’re diving into Labubu - the chaotic little toy that's outselling PlayStations, hanging off celebrity bags, and fuelling billion-dollar hype.We unpack how a forest creature toy became a global status symbol - thanks to blind boxes, limited drops, and a business model built on FOMO.Is this one of the smartest marketing strategies we’ve seen… or should brands be held accountable for selling dopamine disguised as collectables?Plus, we break down the week that was, including Jane’s new Microsoft campaign and how it nailed authentic, reactive marketing. Watch it hereConnect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceo Hosted on Acast. See acast.com/privacy for more information.
What do you do after seven years in high finance? If you're Julian Parisi, you trade the suits for fresh produce and step into a 70-year-old family business - only to rebuild it from the ground up.In this episode of The Lazy CEO, Julian shares how one elevator pitch landed him a job at Goldman Sachs as a uni student… and how another brought him back to Parisi Australia - his family’s multi-million dollar produce business now supplying clients like Merivale.We unpack the unique challenges of stepping into a legacy operation (and earning respect fast), the shift from retail to wholesale and catering, and why Julian sees the future of fruit and veg as a branding opportunity - not just a supply chain. From baby cherry truss tomatoes to export dreams and shutting down the eastern suburbs (literally), Julian proves there’s nothing “small” about the fruit and veg game.Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with Jane Lu: @thelazyceoCheck out Parisi Australia: Website: parisisydney.com Instagram: @parisiaustralia Hosted on Acast. See acast.com/privacy for more information.
This week on Help My Small Business, Jane is joined by marketing guru and podcast queen Kelly McCarren to review Lucy’s business, Antico - a vintage-inspired homewares brand.With just $500 and one hero product (the Fiore Vase), Lucy has already hit $54k in revenue. But now she’s stuck: Where should she invest her time and money next? Should she expand her range? Run ads? Fix her conversion issues in the US?Jane and Kelly break it all down - from why having just one product might be holding her back, to how pricing and bundling could shift the game. They dive into website tweaks, TikTok strategy, and why Lucy’s founder story is her biggest asset.If you’ve got a small business and you’re overwhelmed by all the things - this episode is a roadmap for making smarter, more strategic decisions with your limited resources.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to hello@thelazyceo.com.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow Kelly McCarren: @kelly_mccarrenCheck out Antico: @antico.home Hosted on Acast. See acast.com/privacy for more information.
What do you do when your own employee starts stealing your clients… and your entire business model? If you’re Katelin Gregg and Ella James, you put on matching suits and handle it.But that’s just one chapter in the wild story behind Fayshell, Australia’s first membership-based skincare clinic. Launched in 2022, Fayshell was built on a simple but disruptive idea: make good skin accessible through consistency, not one-off facials. With a personalised, subscription-based model and twice-weekly LED treatments, Katelin and Ella set out to shake up the beauty industry and they did exactly that.In this episode, the best-friend co-founders share how they turned a podcast about skincare into a full-blown business, how they pitched to investors with zero clinical experience, and what it really took to scale from living above their first clinic to managing a team of 16. They open up about early hurdles, big wins, and the marketing stunts they’d rather forget.It’s a chaotic, unfiltered look at building a brand in an industry that’s still catching up, and proof that you don’t need permission to do things differently.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Katelin & Ella: @katelingregg @ella.james2Check out Fayshell: @fayshell.au Hosted on Acast. See acast.com/privacy for more information.
Doing it all on your own? It’s overrated.This week, Jane sits down with Kelly McCarren - marketing consultant, beauty expert, and co-host of You Beauty - to talk about why going solo isn’t the flex we think it is.From business to friendships to life in general, they unpack how building a strong support circle can change everything and why it’s one of the smartest (and most underrated) moves you can make.Plus, they get into what's been trending in the beauty world, including their take on the Rhode x e.l.f. deal and what it means for the future of celeb beauty brands.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFind Kelly here: @kelly_mccarren Hosted on Acast. See acast.com/privacy for more information.
This episode dives deep into a story that starts long before today’s guest was even born - one of resilience, reinvention, and the legacy of pubs, people, and a little chaos.Jane sits down with Elliot Solomon, CEO of Solotel Group, a fourth-generation hospitality leader whose family fled Russia during the pogroms and ended up building one of Australia’s most iconic venue groups - behind The Sheaf, The Clock, Opera Bar, Chiswick, Aria, and more.Elliot shares how the business has evolved across generations - how his dad ditched law to work in pubs, how changing the menu overnight didn’t go as planned, and how Elliot stepped up as CEO at 30. Now juggling 1700 employees and three kids under three, Elliot opens up about what it really takes to lead a legacy - through expansion, reinvention, and staying emotionally objective in a deeply personal business.This one’s got family drama, business grit, and a whole lot of pub wisdom.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFollow Elliot on Instagram: @elliotsolomonFollow Solotel on Instagram: @solotel_group Hosted on Acast. See acast.com/privacy for more information.
Not all advice is good advice. Especially when it’s trying to make you blend in.In this solo episode, Jane gets real about the well-meaning (but completely off-brand) advice she’s glad she ignored when building Showpo. From industry “rules” to branding tips that would’ve diluted everything she was trying to do, Jane shares the decisions that helped her stand out and why playing it safe was never the plan.Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with our host, Jane Lu: @thelazyceo Hosted on Acast. See acast.com/privacy for more information.
This week’s extended Help My Small Business episode is packed with real talk and practical advice for product-based founders. Jane is joined by interior designer and business mentor Emma Blomfield to review Bek’s business, Luckies - the knickers that ditch the shame around discharge.Together, they unpack some of the most common (and costly) mistakes early-stage brands make - from building a website that doesn’t convert to relying on a product range that’s too niche to grow. Emma and Jane get honest about what makes a business actually investable, sharing tips on how to pitch for funding, what investors want to see, and why investing in your own business can sometimes be a smarter move than giving away equity too early.They also reflect on their own experiences starting out, including the tough lessons, mindset shifts, and business pivots that made the biggest difference. If you're a founder who’s hit a plateau, this episode will give you the insight (and reality check) you didn’t know you needed.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to hello@thelazyceo.com.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFollow Emma Blomfield: @emmablomfield Hosted on Acast. See acast.com/privacy for more information.
In this Help My Small Business episode, Jane is joined by Tori Clapham and Chris Hole - founders of Peaches Pilates - to help out Nikolina, the founder of I See by Nikolina, an Australian-made fashion brand that blends style with spiritual connection.The big question on Nikolina’s mind? When is the right time to start running ads and investing in SEO?Tori and Chris break down how to know if your brand is ready to scale with paid ads, and what groundwork needs to be done first - think product, website, and conversion rates. From understanding your margins to refining your brand experience, this is a must-listen for anyone itching to hit "launch" on their digital marketing.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to hello@thelazyceo.com.Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with our host, Jane Lu: @thelazyceo Follow Tori on Instagram: @toriclapham Follow Chris on Instagram: @chrishole Follow Peaches Pilates: @peachespilates Hosted on Acast. See acast.com/privacy for more information.
This week on The Lazy CEO, we’re joined by Tori Clapham and Chris Hole, the husband-and-wife team behind Peaches Pilates, the mat-based Pilates brand shaking up the fitness world.In this episode, Tori and Chris dive deep into how building from their client community helps create loyal staff and reduce turnover. Tori opens up about the mindset shift she experienced as a mentor, learning to accept that staff will eventually outgrow the business, and why that’s a sign of good leadership. She also shares how becoming a mother shifted her priorities, giving her new perspective and setting clearer boundaries between herself and the business. As owners and franchisors, they talk honestly about being involved in everything and the challenge of learning to delegate more effectively. Together, they discuss the challenges and rewards of scaling a business as a married couple with two young kids, offering leadership lessons for thriving through fast growth rather than just surviving it.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFollow Tori on Instagram: @toriclaphamFollow Chris on Instagram: @chrisholeFollow Peaches Pilates on Instagram: @peachespilates Hosted on Acast. See acast.com/privacy for more information.
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