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The Leveraged Practice Podcast

The Leveraged Practice Podcast
Author: Stephanie Clairmont
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© 2024 | The Leveraged Practice
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As a health practitioner, you have the power to significantly change lives, prevent disease, heal the body, and support people in their quest for happiness and health. This podcast is dedicated to helping you leverage your knowledge, training and practical experience to make a bigger impact on the world. You’ll get quick tips, insightful interviews and actionable strategies so you can get your program out into the world to change more lives and grow your practice.
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Most health professionals are still pricing like it’s 2021. In this solo episode, Stephanie explains why today’s buyers are different, why online programs today require a very different sales engine from the pandemic, and how your pricing needs to change. You’ll hear concrete pricing ranges, a simple revenue math example, and a clear path to restructure your product suite so you stop depending on 1:1 time. Resources Free eBook: 27 Scalable Offers for Health Pros — DM “ebook” or “27” on Instagram @theleveragedpractice and we’ll send the link. Or click here
If you’ve ever wondered why the content you're posting on your website, on social media or anywhere isn’t getting you more clients signed up for your programs, this episode is a must-listen. One of the most common mistakes health professionals make (one I also made myself early in my career), is giving away too much for free. You’re a natural educator and you love helping people, so you share recipes, tips, plans, and strategies… but if you’re giving people what feels like a full solution in your free content, they’ll walk away thinking they don’t need to hire you. In this episode, I’ll walk you through: How to know if you’re over-teaching in your free content Why action steps, checklists, and “mini plans” can actually hurt your sales The critical difference between free “stepping stone” content and paid content How to create a strategic content plan that turns followers into buyers I’ll also share the exact framework I used to go from a struggling health blogger to selling online programs every single day without giving away my best work for free. I also share about an upcoming course I’m hosting live, the Build Your Digital Practice Bootcamp. If you want to finally stop creating endless free content that doesn’t convert and start getting clients signed up every day, you need to be here. Learn more at: https://training.theleveragedpractice.com/bydpbootcamp Register now for our early bird discount at 50% off.
If you’ve ever felt unsure about what content to give away for free and what to charge for, this episode is for you. As a health professional in today’s world - knowing how to connect with people online is essential. You need to first understand the difference between free and paid content and how it works in your business to generate leads and get more people signed up for your programs and to work with you consistently. In this episode, Stephanie breaks down how to strategically structure your content so each piece, whether it’s a free guide, a $27 ebook, or your core program offer, serves a specific purpose in moving leads from curious to committed. She shares real-life examples from her own journey as the Internationally Known IBS Dietitian, including how she turned a self-published book into a high-converting low-ticket offer that sold every day and led buyers into her full program, without needing sales calls or DM convos. Registration is now open: The Build Your Digital Practice Bootcamp happening August 25 to 29. You’ll learn how to create a powerful 3-piece Scalable Offer Suite using the exact strategies from this episode and walk away with a clear, customized roadmap for your digital practice. Get your ticket for 50% off - training.theleveragedpractice.com/bydpbootcamp
In this episode, Stephanie breaks down one of the most common mistakes health professionals make when trying to grow their online programs: running ads too early. If you’ve ever thought, “Maybe I just need to run ads to make more sales,” this conversation is for you. You’ll learn why ads don’t fix sales problems and what you need to have in place before you invest a dollar into paid traffic. Stephanie shares the proven 3-part offer suite that helps health professionals attract leads, build trust, and convert more clients into their signature programs with or without ads. Whether you’ve launched before or are just getting started, this episode will show you how to build a system that actually sells. In this episode, you’ll learn: What ads really do (and why they amplify both success and failure) The 3-part offer suite you need to get more clients signed up for programs in your online health business How to guide cold leads into your program without relying on sales calls What to run your ads to - to make sure you’re not wasting money Mentioned in this episode: Download the free guide: 27 Scalable Offers for Health Professionals Get on the early list for the 5-Day Build Your Digital Practice Bootcamp → DM “BOOTCAMP” to @theleveragedpractice
In this episode of The Leveraged Practice Podcast, Stephanie breaks down the real reasons low priced educational products and programs are a must-have in today’s health business landscape. Whether you're a private practice owner, clinician, or health expert growing your business, this strategy helps you serve more people, build trust, and make daily sales without sales calls or high-pressure tactics. You’ll learn: • Why low-ticket products are more necessary than ever • The 3 secrets to using them effectively in health-based businesses • Where to get the content for your low-priced educational product (hint: you already have it) • Real examples from Stephanie’s past as the IBS Dietitian • How this fits into a larger funnel and buyer journey If you’re looking to create more scalable income and deliver real impact, don’t miss this episode. 🎧 Listen in and start mapping your own low-ticket product strategy today. Links: Join the Healthcare Impact Academy: https://www.healthcareimpactacademy.com
In this episode of The Leveraged Practice Podcast, Stephanie shares how you can get clients signed up daily into your online programs, courses and products without sales calls. But instead connecting, nurturing and building relationships with your potential clients to help them make the decision to work with you. She’ll walk you through the two key marketing strategies working today for health professionals. You'll learn: What kind of free content actually leads to sales The most common content mistakes health professionals make Why “sample selling” is key The exact funnel formula that brings in daily sales How a low price product can be transformative 👉 Resources Mentioned in This Episode: Lead Magnet Fix Workshop – Get it for $29 (70% off) Healthcare Impact Academy Membership
Are you feeling behind in your business growth because of what you’re seeing online? It makes sense that you do. Never in our lifetime have we been able to see the success (or “so-called” success of every business who wants to share. Social media makes it easy for us to see people boost about wins or share income reports, but we don’t actually see what’s making their business tick. In this honest and important episode, Stephanie gets real about the rise of the business influencer, those entrepreneurs on your feed who seem to hit seven figures in 7 months, retire their spouse in year one or work from their backyard pool and make it seem easy. But what are they not telling you? And how is their version of success impacting the way you feel about your business? If you’ve ever found yourself wondering, “Why is it taking me so long?”, this episode will re-ground you, reset your expectations, and remind you that you’re on the right path. 🎧 Listen now to feel seen, encouraged, and ready to keep going.
Are sales calls required to sell your online program or course? In this episode, Stephanie breaks down when you need to hop on a call and when you absolutely don’t. Learn the difference a strong sales system can make and how to build one without pressure, persuasion, or over-giving. Whether you’re already running a course or just getting started, this episode will help you sell smarter and scale faster. What You’ll Learn: Why buyer trust is more important than ever When sales calls are helpful vs. optional What pricing levels usually need a call What to use instead of a sales call How to build a system that sells for you Resources & Links: Join the Lead Magnet Fix Workshop https://training.theleveragedpractice.com/lmfix Start the Product Portfolio Mini-Course https://online.leverageyourpractice.com/product-portfolio
Is free content attracting “freebie seekers” or does it actually work to get clients into your services and programs? In this episode, Stephanie breaks down the truth about the “free stuff” strategy, what works, what doesn’t, and what kind of lead magnet actually brings the right people into your business. You’ll hear how most health professionals and private practice owners are unintentionally giving away too much, repelling buyers instead of attracting them. Stephanie shares one powerful strategy that flips this script and turns your freebie into a trust-building, client-converting machine. Join Stephanie’s upcoming Lead Magnet Fix workshop where you’ll learn how to implement this strategy into your own business. Save your spot for the workshop: training.theleveragedpractice.com/lmfix 🎧 Listen + Subscribe on Apple Podcasts, Spotify, or your favorite podcast app. Connect with me: Website: theleveragedpractice.com Instagram: @theleveragedpractice Email: hello@theleveragedpractice.com
Welcome back to The Leveraged Practice Podcast! After a brief pause, I’m back behind the mic to share why I’ve been intentionally “missing” and what’s been happening behind the scenes as I restructure and grow my business on purpose — for profitability, sustainability, and freedom. In this episode, I open up about: Why patience (my least favorite skill!) has become a necessary part of my business evolution The reality of organic growth vs. intentional growth The behind-the-scenes work I’ve been doing to create lower-cost offers, build stronger backend systems, and restructure for long-term scalability How business growth without structure can leave practice owners overworked and underpaid — even as their business gets bigger Why it's critical to create multiple access points for clients at different stages while building true client experiences (not just self-study courses) How I’m personally helping health professionals and practice owners grow intentionally If you’ve ever felt like your business growth has outpaced your backend structure — or you're stuck in the same place even as more clients come in — this episode will help you reflect on where you are and what the next intentional step might look like. 👉 Interested in working with me this summer? I'm opening up a limited number of 1:1 coaching spots and small group mastermind seats to help you design backend systems, scalable offers, and client experience pathways that support profitable growth. Email us at hello@theleveragedpractice.com or DM me on Instagram to apply. 🎧 Listen + Subscribe on Apple Podcasts, Spotify, or your favorite podcast app. Connect with me: Website: theleveragedpractice.com Instagram: @theleveragedpractice Email: hello@theleveragedpractice.com
How do you sell your online program without sounding salesy or making promises you can’t guarantee? If you’ve ever felt stuck between wanting to help more people and fearing that your sales messaging might be “too much,” this episode is for you. In this episode, I’m diving into the sweet spot of ethical and effective sales messaging—especially for health professionals like you who want to grow your programs without feeling out of integrity. You’ll hear: Why vague sales copy is costing you clients (even if your program is amazing) The spectrum between “unflavored” and “sensational” marketing—and where YOU should land Real examples of how I marketed my IBS program using honest stats (not hype) Why Harvard’s approach to selling applies to your practice too How to confidently talk about results without overpromising Whether you’re launching your first online program, refining your messaging, or trying to scale your sales, this episode will help you clarify what you say, how you say it, and why people need to hear it. 👉 Being ethical doesn’t mean being invisible. It’s time to own your value and share it clearly with the world. 🎧 Mentioned in this episode: 💥 Join the FREE Masterclass: Learn how to create, structure, and sell online programs for your health business — without hype or overwhelm. ➡️ https://leverageyourpractice.com 💡 Get Instant Access to 40+ Trainings + Software: Join the Healthcare Impact Academy starting at just $149/month ➡️ https://healthcareimpactacademy.com Let’s connect! 📱 DM me “masterclass” on Instagram → @theleveragepractice 📩 Questions or feedback? Email us at hello@theleveragepractice.com
In this episode of The Leveraged Practice Podcast, we dive into a question I’ve been getting from my community: “Should you start your online program journey with a high-ticket signature program or a low-ticket starter course?” If you're a health professional who’s been thinking about adding an online program to your practice, but you’re stuck on where to start, this episode will help you figure out which option makes the most sense for you. Whether you're aiming for a high-ticket hybrid group program to replace your 1:1 clients or prefer to start small with a low-ticket intro course, I’ll walk you through: Why a low-ticket course can help you get started faster (and what I did when I launched mine) When a high-ticket program makes more sense—and how to know if it’s right for your business How to decide based on your goals, time, and energy My personal journey of starting small and scaling to a thriving business By the end of this episode, you’ll have the clarity to move forward with confidence and take that first step toward creating a successful online program. Mentioned in This Episode Episode 284: Intro Courses: Are They the Right First Step for You? Healthcare Impact Academy Membership: The # 1 Learning Community for Health Professionals Teaching Online Join Here Masterclass: Want to hear my full story? Sign up here Want My Help Launching Your Online Program? Join me inside the Healthcare Impact Academy Membership where I teach you how to plan, build, and sell your online program—with done-for-you templates, tech, and support. Plus, you’ll get free access to our course hosting software, email platform, and funnels. Join the Membership Here or DM me the word “Membership” on Instagram Bonus Resources for You FREE Masterclass: How to Structure and Sell Out Online Health Programs & Courses … so you can decrease 1:1 clients, make more impact and create more time freedom in your schedule Register Here Loved This Episode? Leave a Review If you enjoyed this episode, please take a minute to leave a 5-star rating and review on Apple Podcasts. It helps me reach more health professionals who want to grow their business and impact.
Is your business starting to feel like a grind? In this solo episode, Stephanie shares real stories and tips on how to reconnect with the why behind your business—and how to bring the joy, fun, and creativity back into your day-to-day. You’ll learn: Where pressure creeps into business (and how to release it) How to use creativity to spark passion and revenue Client stories that show what’s possible with flexible models Join the Healthcare Impact Academy Membership for only $149 today and start building a business model that feels better and earns more: www.healthcareimpactacademy.com
Have you been thinking about launching an online program but keep putting it off? You know it’s a great idea, you see others doing it successfully, but for some reason, you’re stuck. In this episode, I break down the four biggest reasons why you might be procrastinating and, more importantly, how to move past them. I’ll walk you through a simple and effective strategy to launch your first online program in just 30 days—without overcomplicating the process. Whether you’re afraid it won’t be perfect, feeling overwhelmed by all the options, worried no one will sign up, or simply stuck in your daily routine, this episode is for you. Plus, I’m inviting you to a live workshop, where I’ll help you set up and launch your very first “Intro Course” step-by-step in the next 30 days. Tune in and take action—because your online program isn’t going to launch itself! In This Episode, You’ll Learn: The 4 main reasons you’re procrastinating and how to overcome them Why perfectionism is just another form of procrastination How to decide what type of program to create (without getting overwhelmed) Who to launch your program to? A proven 30-day plan to create and launch your first “Intro Course” Join the Live Workshop: 💡 Want step-by-step guidance on launching your first online program? Join my live Intro Course Workshop inside the Healthcare Impact Academy Membership! 📅 Date: March 25 🎟️ Special Offer: Join for just $129 (limited-time pricing) 🔗 Sign up now: HealthcareImpactAcademy.com Resources & Links: 📌 Follow me on Instagram: @theleveragedpractice 📌 Learn more about Healthcare Impact Academy: HealthcareImpactAcademy.com Enjoying the Podcast? ⭐ If you love this episode, please leave a review - it helps more health professionals like you take action and grow their businesses!
What happens when you launch your first-ever membership and get 101 people signed up in three days? A whole lot of learning, fast. In this episode, I’m sharing the behind-the-scenes story of launching my very first membership as an IBS dietitian back in 2016, and the biggest lessons I learned that will help you avoid some of the mistakes I made. You’ll hear: The pricing strategy that helped me sign 100+ members in one weekend The mistake that almost burned me out (so you can avoid it) The biggest lesson about software that no one talks about How these takeaways apply to any online program, course, or membership If you’re thinking about launching—or optimizing—a course, membership, or group program, you need to hear this. Want to launch your own online program? Join my free masterclass on how to work two days less in your practice while growing your income using online programs, groups and products. Register here: https://training.theleveragedpractice.com/programmasterclass Let’s connect. DM me “Podcast” on Instagram and tell me your biggest takeaway → @theleveragedpractice
This episode of The Leveraged Practice Podcast explores a crucial question for private practice owners: Does your practice need a passive income product or a passive income product suite? With the rapidly changing landscape of healthcare, education, and how people consume information, creating passive income streams has become more relevant than ever. Stephanie Claremont, CEO and founder of The Leveraged Practice, breaks down why the answer is a resounding yes and shares actionable insights on building these products to enhance your practice. In This Episode, You’ll Learn: What is a Passive Income Product? Understand what a passive income product is and how it can benefit your private practice. From digital downloads like workbooks and guides to self-study courses, there are many ways to create products that generate income without ongoing time investment. Why Your Practice Needs Passive Income Products: Align with Modern Learning Trends: People are increasingly learning online through affordable and convenient products. Stand Out as an Expert: Don't let less qualified individuals dominate your field—your expertise is needed! Create Flexibility and Reduce Burnout: By supplementing your income with passive products, you can reduce your one-on-one workload and avoid burnout. Who Are Passive Income Products For? People with budget constraints who can't afford one-on-one services. Those who are short on time and prefer the convenience of self-paced learning. Clients for whom your service isn't a massive priority but still need guidance. Individuals seeking accessible and lower-risk ways to engage with your expertise. Real-World Example: I share my journey from creating my first online program in 2013, generating $7,000, to publishing a book called The IBS Master Plan. This experience showed me the power of passive products in helping more people while reducing my workload. The First Step Strategy: How passive products serve as a "first step" for potential clients, lowering the barrier to entry and building trust, ultimately leading to more significant opportunities, such as group programs or one-on-one services. Key Takeaways: Passive income products are not just an opportunity but a necessity for health professionals in 2025 and beyond. They help you build a more sustainable practice, reach a broader audience, and create a better work-life balance. These products also offer a solution for clients who need flexibility, affordability, and convenience. Join the Healthcare Impact Academy: If you're ready to create your own online programs, courses and passive income products, I invite you to check out the Healthcare Impact Academy Membership. Our academy offers step-by-step guidance, an incredible community, and free access to software that simplifies the entire process. 👉 Visit: healthcareimpactacademy.com Love This Episode? If you found this episode helpful, please: Leave a Review: On iTunes, Spotify, or wherever you listen to podcasts. Subscribe & Comment: If you're watching on YouTube, hit subscribe and let me know your thoughts in the comments. Share: Sharing helps me understand what content resonates with you and ensures I create more of what you love. Thank you for tuning in, and I’ll see you in the next episode!
Welcome back to The Leverage Practice Podcast! In this episode, we are thrilled to announce the official launch of the Healthcare Impact Academy Membership. This is the first of it’s kind - a game-changing opportunity for healthcare professionals to create and grow online programs, courses, groups and products with expert guidance, resources, and community support. What You’ll Learn in This Episode: Why I decided to completely flip my business model and transition to a membership structure. The challenges healthcare professionals face when trying to start or grow online programs. How the Healthcare Impact Academy Membership breaks down barriers with accessible pricing and multiple support tiers. A full breakdown of what’s included in the membership, from courses to live workshops to an all-in-one HIPAA-compliant software platform. How this membership will help you build a scalable, profitable business while maintaining work-life balance. Why This Membership? For over a decade, I’ve worked with health professionals - dietitians, doctors, mental health professionals, therapists, OT’s, SLP’s, PT’s, and more to help them create, market, and sell online programs for their practice. This type of arm to their business has allowed 700+ clients to reduce their overall working hours, decrease 1:1 appointments and increase their income. One of the biggest challenges I’ve seen is the high cost of entry, with most traditional “business coaching” programs priced between $5,000 and $10,000 for only 6 months. While those investments can be valuable, many healthcare professionals hesitate due to the financial risk. As well, these kinds of programs give short term results, and we all know business takes years to develop to the level of success you desire. That’s why I’ve designed the Healthcare Impact Academy Membership to make high-quality education, proven strategies, tools, and support accessible at a fraction of the cost of traditional coaching and courses. Enrollment is Open! (Limited Time Only) The membership is open for enrollment from Monday, February 24 through Friday, February 28 at midnight. This initial launch is focused on ensuring a smooth onboarding experience for new members, testing workflows, and refining the experience before scaling further. We already have 140 pre-registered members and aim to welcome 100 more this week, making this an incredible opportunity to be part of our founding group! What’s Included? Extensive Course Library – Over 40+ micro-courses covering everything from lead magnets to program launches. Monthly Live Workshops – Action-focused sessions where you’ll implement key strategies. Private Community Access – Connect with like-minded professionals, collaborate, and get support. All-in-One HIPAA-Compliant Software – Manage courses, sales pages, email marketing, and more—completely free with your membership. Support Tiers to Fit Your Needs: Standard Membership: Access to courses, community, and software. Premium Membership: Live Q&A calls and Monday-Friday tech support. VIP Membership: Small group coaching, hot seats, and deeper mentorship. Limited-Time Founder’s Rate! For this launch, we’re offering a 33% discount on the membership. This is your chance to lock in the lowest price and start building or scaling your online program today! Join Now Before Doors Close! Visit HealthcareImpactAcademy.com to learn more and sign up. If the doors are closed when you visit, be sure to join the waitlist for the next opening. Have questions? Email us at hello@theleveragedpractice.com or DM me on Instagram @theleveragedpractice. Don’t wait—this is your chance to create a more sustainable, scalable, and impactful healthcare business while leveraging your expertise online. I can’t wait to welcome you inside!
Are you pushing so hard against a metaphorical glass window, trying to break through to success, when an open door is right behind you? In this episode, I share the powerful lesson of the fly who couldn't see the easier way out—and how this same struggle has shown up in my own life and career. I take you behind the scenes of my journey from struggling to become a dietitian to breaking barriers in my field, launching an online program before anyone else was doing it, and proving that success doesn’t always follow a traditional path. And now, I’m making another bold move—flipping my business upside down to make it more accessible to the health professionals who need it most. Join me as I unveil The Healthcare Impact Academy Membership, my brand-new program designed to remove the financial barriers that keep health professionals from creating scalable online programs. If you've been waiting for the right opportunity to grow your impact and income with online education, this is it! What You’ll Learn in This Episode: The story of the fly—and how we often block our own path to success How I overcame rejection and built a thriving career against all odds The real problem with high-ticket coaching programs in the online business world Why every health professional needs to understand online education in today’s world How my new Healthcare Impact Academy Membership makes it easier than ever to create, launch, and grow your online program Doors Open Soon! Join the Healthcare Impact Academy Membership 🚀 We’re launching next week! If you want to be part of this first group, you’ll get founder pricing, exclusive bonuses, and direct access as we build this together. 📅 Enrollment opens: Monday, February 24 ⏳ Enrollment closes: Friday, February 28 at midnight 🔗 DM me on Instagram @theleveragedpractice or check out the podcast next week for info to register. Resources & Links 📖 Books Mentioned: You² – Price Pritchett The Big Leap – Gay Hendricks Find me on Instagram to connect @theleveragedpractice 🎧 Subscribe to the Podcast: https://theleveragedpractice.com/podcasts/ 💡 If you loved this episode, share it with a fellow health professional who’s ready to break out of the box and create a life of freedom and impact.
In this episode of The Leverage Practice Podcast, Stephanie Claremont dives into how health professionals can expand their impact by moving beyond the traditional one-to-one client model. Whether you’re a dietitian, therapist, coach, or other health expert, Stephanie offers actionable insights on creating multi-tiered service offerings to better serve your clients and grow your business. Learn how to diversify your services with options like group programs and digital products, while addressing common objections about time, effort, and technology. Stephanie shares real-world examples, discusses pricing strategies, and explains how even small changes can lead to significant income growth. If you’re ready to rethink your business model and explore sustainable ways to help more people while achieving your goals, this episode is for you. What You’ll Learn in This Episode: Why the traditional one-to-one model isn’t enough for many health professionals. The benefits of creating tiered service offerings for your clients. Examples of group programs, digital products, and pricing strategies. How to start small and repurpose your existing knowledge into scalable offerings. The impact of offering options on both client outcomes and your bottom line. Links and Resources Mentioned in This Episode: Join Stephanie’s Free 5-Day Workshop: LeverageYourPractice.com Learn how to identify new opportunities, structure offerings, and market them effectively. Get step-by-step guidance on integrating technology to streamline your services. Connect with Stephanie: Instagram: @TheLeveragedPractice Subscribe to The Leverage Practice Podcast on your favorite platform. If you enjoyed this episode, don’t forget to leave a review and share it with other health professionals looking to grow their practices. Tune in next time as we continue to explore ways to create a thriving, sustainable business.
In this episode of The Leveraged Practice Podcast, we’re diving deep into two powerful ways to structure your online programs: passive and leveraged income models. Both can transform your business, but which one aligns with your goals and lifestyle? I’m sharing the differences between these approaches, from fully hands-off, passive income to partially automated leveraged programs that let you scale without burning out. You’ll learn how to identify which model works best for you—and why blending both might be the key to a thriving, balanced business in 2025. Whether you want to create freedom, increase income, or design a business you love, this episode will show you the possibilities. What You’ll Learn in This Episode: The truth about “passive income” and why it’s not always as effortless as it seems. How “leveraged” income can give you time back while still serving your clients. Practical examples of passive and leveraged programs, from downloadable eBooks to cohort-style group programs. Questions to ask yourself as you plan your 2025 business strategy. Why creativity and customization are the future of online programs. Don’t Miss This: 🎉 Ready to design a business that gives you freedom and income? Join my free 5-day course, Find Freedom with Online Health Programs, from February 3–7. You’ll learn how to create and sell online programs that fit your life and goals. Sign up now at leverageyourpractice.com. 💡 Want to explore all the different types of online products you can create? Check out my Product Portfolio course for just $29. Get started here or DM me the word “PORTFOLIO” on Instagram for the link. Resources & Links Sign up for the free course: leverageyourpractice.com Grab the Product Portfolio course: https://online.leverageyourpractice.com/product-portfolio Connect with me on Instagram: @theleveragedpractice Visit the podcast website: https://theleveragedpractice.com/podcasts/ Subscribe & Review If you found this episode helpful, make sure to subscribe so you never miss an update. I’d love for you to leave a review and share what resonated most with you!