The MadTech Podcast

<div>All your MadTech podcasts from ExchangeWire in one feed: <br /> <br /> <strong>The MadTech Podcast:</strong> our weekly news wrap-up with a special guest<br /> <br /> <strong>The MadTech Daily:</strong> your media and marketing news in minutes each morning<br /> <br /> <strong>Podcast Specials:</strong> interviews with industry leaders on their specialist subjects</div>

The Telegraph's Samara Hocihara on AI litigation, Reddit's big moment and the new Browser Wars

On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new Browser Wars. *Check out the winners from The Wires Awards 2025*

11-14
43:29

MadTech Daily: EU plans a new probe into Google over news rankings; Tencent’s profit jumps 19% on AI gains; 58% of UK households holds fewer than three streaming services

In today’s MadTech Daily, we cover the EU planning a new probe into Google over news rankings, Tencent’s profit jumping 19% on AI gains, and 58% of UK households holding fewer than three streaming services.

11-14
01:52

digitalAudience and Mediahuis on Data Distribution Across European Marketing & Advertising

In this special episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Bastiaan Spaans, Chief Commercial Officer at digitalAudience, and Remco Steen, Manager of Advertising Technology at Mediahuis Netherlands, to discuss their companies' latest partnership. They look at data distribution and collaboration between publishers, brands, and agencies, tools like data clean rooms, and how publishers are experimenting with their monetisation strategy. 

11-13
34:55

MadTech Daily: ITV Launches Linear TV Solution and Joins TikTok Pulse Premiere; Reddit Reels in Advertisers with Interactive Ads

In today's MadTech Daily, we look at the latest announcements from ITV’s Palooza event, Reddit reeling in advertisers with the launch of a new ad format, plus Microsoft making its behavioural analytics tool mandatory for publishers.  

11-13
01:57

Reed Smith's Nikki Bhargava on California's AB566 and Data Privacy in Ad Tech

In this special episode of the MadTech Podcast, ExchangeWire’s head of content John Still is joined by Nikki Bhargava, partner at Reed Smith LLP, to discuss the convergence between privacy and ad tech in the US. They look at the California Consumer Privacy Act (CCPA) and the AB566 bill recently signed by governor Gavin Newsom, and what the implementation of opt-out preference signals might look like for both businesses and consumers.

11-12
27:15

MadTech Daily: Trump Threatens $1bn Lawsuit Against BBC; Major Podcast Push; Wikipedia Urges Responsible Use of its Content by AI

In today’s MadTech Daily, we look at Trump threatening a USD$1bn lawsuit against the BBC over the editing of a Panorama broadcast, TikTok and iHeartMedia launching a podcast network to tap the creator economy, and Netflix eyeing original video podcasts. We also discuss Wikipedia urging AI developers to use its content responsibly.

11-12
02:12

MadTech Daily: Amazon Expands Global Reach with Bazaar App; OpenAI Proposes Teen Safety Standards

In today’s MadTech Daily, we cover Amazon expanding its global reach with a low-cost Bazaar app, OpenAI proposing teen safety standards amid rising scrutiny, and the Daily Mail seeing its traffic disrupted. 

11-11
01:54

MadTech Daily: Comcast in Talks to Buy ITV’s Broadcast Arm; Apple Nears $1bn Deal to Power Siri; EU to Weaken AI Act

In today’s MadTech Daily, we cover Comcast looking to buy ITV’s broadcast arm for £2bn, Apple nearing a USD$1bn deal to power a Siri overhaul with Google’s Gemini AI, and the EU weakening its landmark AI Act amid Big Tech pressure.

11-10
01:33

ExchangeWire on Big Tech’s Anticompetitive Behaviour, WPP’s Latest Partnership, and the DSP Wars

In this MadTech Podcast team episode, ExchangeWire editor Aimee Newell Tarín is joined by co-founder & CEO Rachel Smith and COO Lindsay Rowntree. They look at UK broadcasters' appeal to the government to stamp out big tech’s anticompetitive practices, WPP’s partnership with analytics firm Sightly, and the DSP wars between Amazon, Google, and The Trade Desk. They also discuss AI regulation in journalism and publishing, the modularisation of ad tech, and parallels between the DSP wars and the Chinese economy.

11-07
45:44

MadTech Daily: Document Reveals Meta's Profits from Scam Ads; Netflix Introduces New Metric

In today’s MadTech Daily, we discuss documents revealing Meta’s profits from scam ads, Netflix entering its third year of ads with an eye on the future, and Snap soars surging after a USD$400m Perplexity AI deal.

11-07
02:16

MadTech Daily: Amazon Sues Perplexity Over AI Shopping Tool; Epic and Google Settle Lawsuit; People Inc. Signs Deal with Microsoft

Today, we look at Amazon suing Perplexity over its AI shopping assistant, Epic and Google settling their lawsuit, and People Inc. signing an AI deal with Microsoft. 

11-06
01:55

MadTech Daily: Digest: Amazon Ads Expands Sports Streaming Inventory; Getty and Perplexity Ink Deal

In today’s MadTech Daily, Dot discusses Amazon Ads expanding its sports streaming inventory, Getty and Perplexity inking a multi-year deal to power AI search visuals, as well as Sky, BBC, and ITN urging a crackdown on Big Tech.

11-05
01:57

MadTech Daily: Tech Giants Step Up Efforts to Fix AI Security Flaws; TV & Video Market on Track for $1tn by 2030

In today’s MadTech Daily, we discuss tech giants stepping up efforts to fix AI security flaws; Alibaba investing USD$281m to expand Taobao stores; and the global TV and video market on track to hit USD$1tn by 2030.

11-04
02:01

MadTech Daily: Netflix Eyes Warner Bros. Discovery Acquisition; IAB Unveils New CTV Framework

In today’s MadTech Daily, look at Netflix eyeing a Warner Bros. Discovery acquisition, the IAB unveiling a framework to standardise conversion APIs for CTV, and ABC and ESPN being pulled from YouTube TV ahead of their deal expiry.

11-03
01:56

ExchangeWire on Ads in Apple Maps, Comcast Linear TV Going Programmatic, and AdCP

In this MadTech Podcast team episode, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree. They look at Apple Maps moving towards ad monetisation, Comcast making their linear TV inventory available programmatically for advertisers, and the launch of the new Ad Context Protocol (AdCP). They discuss Apple’s and Google’s relationships with long tail businesses, the state of the TV landscape for media buyers, and the adoption of ad tech industry standards.

10-31
33:02

MadTech Daily: Bending Spoons Acquires AOL for $1.5bn; New WPP CEO Issues Profit Warning

In today’s MadTech Daily, we cover Bending Spoons acquiring AOL for $1.5bn, WPP’s new CEO issuing a profit warning, and Meta’s ad revenue jumping 26% in Q3. 

10-31
02:20

MadTech Daily: Video on Demand to Drive 17% Growth in Q4 Ad Spend; Publicis Acquires HEPMIL Media Group

In today’s Digest, we cover the latest ad spend forecast from the AA and WARC, Publicis buying HEPMIL Media Group to boost its influencer marketing in Southeast Asia, and US senators pushing to ban teen use of AI chatbots.

10-30
02:04

MadTech Daily: ChatGPT Adds PayPal Wallet; Musk Launches AI Encyclopedia

In today’s MadTech Daily: ChatGPT adds a PayPal wallet, Musk launches an AI encyclopedia, plus StarHub and Mediacorp team up to enhance the viewing experience for customers in Singapore

10-29
02:19

MadTech Daily: Apple Plans Ads for Maps; X Loses Advertising Boss; EU Finds Meta & TikTok Broke Transparency Obligations

In today’s MadTech Daily, we discuss Apple planning ads for Maps, X losing its advertising boss, and the EU’s preliminary findings that Meta and TikTok broke transparency obligations.

10-28
02:07

MadTech Daily: WPP Courts Businesses with Self-Serve Platform Launch; Comcast Linear TV Goes Programmatic; The Observer Signs AI News Deal

In today’s MadTech Daily, we look at WPP launching a self-serve version of its ad platform, Comcast bringing biddable and programmatic to its linear TV offering, and The Observer signing a deal to appear on AI news platform Particle. 

10-27
02:02

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