The Metrics Maven: Data Driven Business Growth Strategy for Solopreneurs
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© Amy Traugh
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The thing you’ve been avoiding is actually the secret you’ve been searching for!
Metrics are the FASTEST way to sustainable business growth… in fact, up to 23x faster, according to research by McKinsey, without working any harder!
Your host, business strategist and bestselling author Amy Traugh, will teach you how to ditch the generic cookie cutter strategies keeping your sales stuck and use your metrics as a custom solution to grow your sales… without getting buried in spreadsheets.
*Formerly The Motivated CEO: Business Strategy for Entrepreneurs
Metrics are the FASTEST way to sustainable business growth… in fact, up to 23x faster, according to research by McKinsey, without working any harder!
Your host, business strategist and bestselling author Amy Traugh, will teach you how to ditch the generic cookie cutter strategies keeping your sales stuck and use your metrics as a custom solution to grow your sales… without getting buried in spreadsheets.
*Formerly The Motivated CEO: Business Strategy for Entrepreneurs
444 Episodes
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Tracking the wrong metrics, could be wasting your time. Today, we’re digging into the world of vanity metrics. What they are, why we’re obsessed with them, and what metrics to focus on so that you can stop wasting your time and focus on the metrics that will actually lead to business growth!🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!424. How to Audit Your Business in Under 30 Minutes to Grow FASTER413. 3 Easy Ways to Use Metrics to Increase Your Sales402. Are You Tracking the Wrong Business Metrics?💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly poll on LinkedIn here!💻 EPISODE WEBSITE
You look at your metrics… and your stomach drops. Sales are down. Engagement’s flat. Expenses crept up. Maybe even your email list took a hit. Suddenly, you’re questioning everything you’ve been doing. If this sounds familiar, you’re not alone. So many solopreneurs dread checking their metrics because it feels like they’re staring straight at failure. But what if those “bad” metrics were actually pointing you toward your next growth opportunity? In this episode, I’m walking you through exactly what to do when your numbers don’t look the way you hoped and how to turn that frustration into clarity and direction.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business418. 3 Things You’re Doing To Secretly Sabotage Your Business Growth403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly poll on LinkedIn here!💻 EPISODE WEBSITE
Have your sales slowed down even though you’re still doing all the same things that worked last year? You’re not imagining it. The economy has shifted, buyer behavior has changed, and if you’re not adjusting your sales strategy, you’re going to feel stuck. In this episode, we’re digging into what worked last year but isn’t landing the same way now, what IS working in today’s slower economy, and simple adjustments you can make to start growing your sales today.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business415. Caught in the Messy Middle? Here's the Easy Way Out!410. 5 Underrated Places for Solopreneurs to Generate Ready-to-Buy Leads💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Are you tired of being seen as “just another coach”? In this episode of The Metrics Maven Podcast, learn how to communicate your value in a way that cuts through the noise, connects with the right people, and makes you the obvious choice. If you’re ready for your ideal clients to start seeing you as the best option, this episode is a must-listen.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!430. Feeling Like a Best Kept Secret? Simple Strategies to Stand Out in a Noisy World409. How to Position Yourself as the Authority You Are with Renee Warren404. A Simple 3 Step Framework to Attract Ready-to-Buy Clients with Jess Glazer DeRose💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
What if the reason your leads aren’t buying has nothing to do with your offer… or even your sales skills?Most business owners are skipping a critical step that creates a huge disconnect between getting leads and actually making sales.In this episode, I’m breaking down:What that missing step really isWhy so many entrepreneurs overlook itThree simple actions you can take right now to close the gapIf you’re tired of leads showing interest but never pulling out their credit card, this conversation will help you connect the dots so those leads don’t just disappear… they turn into paying clients.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!431. The Costly Gap That’s Killing Your Sales (and How to Close It FAST)421. The ONE Metric Crucial to Business Growth408. More Leads Won't Solve Your Sales Problem; Here's What Will💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Do your launches leave you feeling drained, overwhelmed, and exhausted? In this episode, you’ll learn the simple step that turns a launch from a one-time event into a repeatable growth strategy so that you can stop guessing, start spotting hidden wins, and walk into your next launch with clarity and confidence.If launching feels heavy right now, this episode will give you a clear process to make it easier, lighter, and more profitable.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!429. The Real Reason You’re Struggling to Sell (That Has Nothing to Do With Your Strategy)416. The Mistake Most Solopreneurs Make With Their Data408. More Leads Won't Solve Your Sales Problem; Here's What Will💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
How amazing would it feel to finally step off the income rollercoaster and know that consistent cash months aren’t just possible, but totally within reach? The best part? It’s actually so much simpler than you might think. Today, we’re diving into the 3 essentials you need for consistent cash months and how to easily implement them without piling more work onto your plate.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!424. How to Audit Your Business in Under 30 Minutes to Grow FASTER414. Why You’re Always Working… But Still Stuck405. Can You Grow a 6-Figure Business… Without Social Media?💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
You’ve launched your evergreen offer, the emails are sent and the posts are live. Now, your sales have come to a screeching halt and you’re left asking yourself, “What’s next?” In this episode, I’m sharing how to keep sales coming in on repeat… without relying on Facebook ads.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!421. The ONE Metric Crucial to Business Growth415. Caught in the Messy Middle? Here's the Easy Way Out!403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Right now, there’s a costly gap in your business quietly draining thousands from your bottom line… and you probably don’t even know it’s there. But, don’t worry! There’s good news… You can close it without adding more to your plate, paying for ads, or building a complicated funnel. In this episode, you’ll find out what it is and how to fix it fast.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business416. The Mistake Most Solopreneurs Make With Their Data403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Do you ever feel like the best kept secret in your industry? With all the noise, social media, emails, podcasts, it can feel like you have to shout louder or show up everywhere just to get noticed. In this episode, we’re getting to the root of why your business might feel invisible, and spoiler: it’s likely not a visibility problem. Let’s cut through the noise and talk about simple strategies you can implement today that will actually help you stand out.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!418. 3 Things You’re Doing To Secretly Sabotage Your Business Growth410. 5 Underrated Places for Solopreneurs to Generate Ready-to-Buy Leads398. Pitch Perfect: Strategies to Land Any Guest Spot with Joanne Bolt💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Are you truly confident in your offer or is there a little doubt hiding under the surface? In this episode, we’re talking about the sneaky thoughts that chip away at your confidence and how that hesitation might be holding your sales back. You’ll learn why confidence isn’t just a mindset shift, but a simple, strategic way to grow your business.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!419. The Simple Shift that DOUBLED My Business Growth in 2025406. The Real Reason Your Offer Isn’t Selling399. Marketing Not Converting to Sales? Here’s Why!💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
What are the numbers actually telling you, and why do they matter? In today’s episode, we’re talking metrics, but not the kind that leave you overwhelmed or make your eyes glaze over. I’m sharing the numbers that actually bring clarity, guide your decisions, and help you grow your business in a way that’s simple and sustainable.If you’ve ever thought, "I know I should be tracking things, but I don’t know what any of it means," this episode is for you. Let’s take the stress out of metrics and turn them into one of the most helpful tools in your business.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!423. How to Truly Detach from the Outcome & Achieve Massive Business Growth407. Ready to Raise Your Prices? Check This First387. Are You Making This Common Mistake With Your Metrics?💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
How good would it feel if you didn’t have to chase sales every month and could create them on demand with a simple, repeatable system? Predictable sales aren’t just possible; they’re practical when you’ve got a rinse-and-repeat sales cycle you can count on. Let’s break it down step by step so that you can create a predictable sales cycle that creates for a more profitable business!🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!417. How to Sell Your Offer without Feeling Sleazy404. A Simple 3 Step Framework to Attract Ready-to-Buy Clients with Jess Glazer DeRose390. Turning Data to Dollars: Simple Strategies for Solopreneurs with Alyssa Lang🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Have you ever hit a slow season in your business and thought, “Nothing’s working. Maybe it’s time to burn it all down and start over…”? What really matters isn’t if a slow season shows up, but how you respond when it does. In this episode I’m sharing the simple shift that’s helped me stay grounded, stay focused, and keep the momentum going… even when business feels slower than usual. If you’ve ever felt tempted to pivot during a slow season, this episode is for you.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!408. More Leads Won't Solve Your Sales Problem; Here's What Will400. Mistakes Were Made… But You Don’t Have to Make Them Too371. The Secret to Tracking Marketing ROI Mentioned in this episode!🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
In a world overflowing with “shoulds” and endless advice, how do you stay true to your vision and build a business you genuinely love? In this episode, Lindsay Dotzlaf shares practical strategies to help you stay focused, spot the red flags that signal misalignment, and confidently make decisions that align with your goals. If you’re ready to ditch the noise and create a business that feels right for you, press play! 📋Get your copy of Lindsay's “50 Open-Ended Questions For Any Coach” here.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!418. 3 Things You’re Doing To Secretly Sabotage Your Business Growth412. 4 of 5 Businesses Will Fail. Beat the Odds With This Proven Strategy393. 3 Powerful Mindset Shifts for Entrepreneurs📄 GRAB THE FREE BUSINESS AUDIT MENTIONED IN THE EPISODE HERE!🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Are you so busy running your business that you haven’t stopped to actually assess what’s working and what’s not? Most solopreneurs are so deep in the day-to-day that they don’t give themselves the time or space to zoom out and look at the big picture. And that’s exactly what we’re talking about today: why business audits matter, why we tend to avoid them, and how you can do a super simple one in under 30 minutes to bring in major clarity in a simple way🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!413. 3 Easy Ways to Use Metrics to Increase Your Sales401. The Sneaky Habit Slowing Down Your Business Growth385. The ONE Way to Guarantee Business Success in 2025📄 GRAB THE FREE BUSINESS AUDIT MENTIONED IN THE EPISODE HERE!🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
We hear it all the time: "detach from the outcome," however it’s so much easier said than done! In this episode, let's talk about why it’s so tough to stay emotionally neutral in business and how to shift out of that spiral without pretending you don’t care. If detaching feels impossible, you’re not alone… and this conversation is exactly what you need.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!415. Caught in the Messy Middle? Here's the Easy Way Out!406. The Real Reason Your Offer Isn’t Selling396. Is Belief Actually Slowing Your Business Growth? with Molly Claire🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Wondering if an offer is still worth it—or if it’s time to let it go?Whether sales have slowed, never took off, or it just feels out of sync, you’re likely weighing three options: Retire it, reposition it, or scale it. In this episode, you’ll learn a simple data-driven framework to help you make the right decision… without second-guessing yourself.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!409. How to Position Yourself as the Authority You Are with Renee Warren406. The Real Reason Your Offer Isn’t Selling388. Secrets to Booking More Sales Calls with Allison Henderson🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Did you know there is one simple metric that will pinpoint exactly why your sales aren’t consistent? In this episode, we’re breaking down the most overlooked, underused metric that holds the key to business growth. It’s not complicated, but it’s a total game-changer (without being another thing on your to-do list). Most solopreneurs skip this step, but once you start tracking it? Everything shifts.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!413. 3 Easy Ways to Use Metrics to Increase Your Sales402. Are You Tracking the Wrong Business Metrics?390. Turning Data to Dollars: Simple Strategies for Solopreneurs with Alyssa Lang🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Overwhelm is one of the most common struggles solopreneurs face—and it makes sense. When you're juggling everything, it’s easy to feel like there’s never enough time. But what if breaking free from the overwhelm was simpler than you thought?In this episode, time management expert, Anna Dearmon Kornick shares a practical approach to reclaiming your time and focus. If you’re ready to escape the endless to-do list and create more breathing room in your business, this is a must-listen!✅ Get Anna’s FREE video course: Blueprint to Balance here.🎙️DID YOU LOVE THIS EPISODE? Check out these episodes packed with even more strategies to help you shatter your sales plateau!414. Why You’re Always Working… But Still Stuck397. When is the Right Time to Outsource as a Solopreneur?379. I Didn’t Reach 80% of My Goals This Year🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST?Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
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