The Metrics Maven: Data Driven Business Growth Strategy for Solopreneurs
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© Amy Traugh
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The thing you’ve been avoiding is actually the secret you’ve been searching for!
Metrics are the FASTEST way to sustainable business growth… in fact, up to 23x faster, according to research by McKinsey, without working any harder!
Your host, business strategist and bestselling author Amy Traugh, will teach you how to ditch the generic cookie cutter strategies keeping your sales stuck and use your metrics as a custom solution to grow your sales… without getting buried in spreadsheets.
*Formerly The Motivated CEO: Business Strategy for Entrepreneurs
Metrics are the FASTEST way to sustainable business growth… in fact, up to 23x faster, according to research by McKinsey, without working any harder!
Your host, business strategist and bestselling author Amy Traugh, will teach you how to ditch the generic cookie cutter strategies keeping your sales stuck and use your metrics as a custom solution to grow your sales… without getting buried in spreadsheets.
*Formerly The Motivated CEO: Business Strategy for Entrepreneurs
453 Episodes
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Tracking your metrics will not grow your business. Yep… you read that right. Most business owners know they should be tracking their metrics, but here’s the problem: most conversations about metrics stop at the spreadsheet. Track this. Monitor that. Check your numbers weekly. As if simply collecting data could magically fix inconsistent sales, burnout, or overwhelm.Today, I’m giving you permission to burn the spreadsheet. We’re diving into why this belief is so common, why collecting data often leaves business owners frustrated, and what actually needs to happen for your metrics to truly matter.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!439. Are Your Metrics Making You Money... Or Wasting Your Time?432. How to Sell an Evergreen Offer on Repeat… Without Facebook Ads421. The ONE Metric Crucial to Business Growth💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Are you tired of being stuck on the revenue rollercoaster? Inconsistent income usually has less to do with effort and more to do with focusing on the wrong things. In this episode, you’ll learn the common three myths keeping most solopreneurs stuck and simple, yet effective strategies that will lead you to consistent cashflow.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!438. Metrics Trending Down? Don’t Panic! Here’s Exactly What to Do424. How to Audit Your Business in Under 30 Minutes to Grow FASTER407. Ready to Raise Your Prices? Check This First💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Have you ever asked ChatGPT something like, “What’s a good conversion rate?” or “What should my revenue be by now?” and then immediately felt either relieved… or totally panicked?Today, we’re talking about industry standards, and why they’re not the villain… but they’re also not your business bestie and could actually be slowing down your business growth. Because while they can be helpful, they can just as easily mess with your confidence, your decisions, and your momentum if you don’t keep them in their proper place.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!439. Are Your Metrics Making You Money... Or Wasting Your Time?421. The ONE Metric Crucial to Business Growth413. 3 Easy Ways to Use Metrics to Increase Your Sales💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
But wait! There’s more! Ever wondered why your amazing offer isn’t selling, even though you know it’s THE solution people need? You don’t need endless 90's-style bonuses to make your offer irresistible. In this episode, we’re diving far deeper than the surface level advice you’ve seen everywhere. Learn what makes someone hesitate, what helps them feel ready to buy, and how to position your offer so it feels like the obvious next step.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!436. The Messaging Mistakes Keeping You Invisible (and How to Become the Go-To Expert)429. The Real Reason You’re Struggling to Sell (That Has Nothing to Do With Your Strategy)422. Scale, Shift, or Scrap Your Offer? Use This Framework to Decide with Confidence💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
You planned. You created content. You emailed your list. And then, silence. Not one sale. If you’ve been there, you’re not alone. Silent launches are far more common than most business owners realize. In this episode, we’re digging into why silent launches happen, what your metrics are really telling you, and the small adjustments you can make to turn your next launch into your most profitable launch yet.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!434. The Most Overlooked Part of a Launch (That’s Costing You Sales)423. How to Truly Detach from the Outcome & Achieve Massive Business Growth417. How to Sell Your Offer without Feeling Sleazy💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Have you ever reached December and wondered why all that effort didn’t add up to the results you expected? In this episode, we’re dialing in the three essential steps you can take right now so 2026 becomes your most profitable year yet, without adding even more things to do to your already full plate.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!440. How to Think Like a CEO (Even If You’re a Team of One)424. How to Audit Your Business in Under 30 Minutes to Grow FASTER412. 4 of 5 Businesses Will Fail. Beat the Odds With This Proven Strategy💥 DOWNLOAD THE FREE CHECKLIST MENTIONED IN THE EPISODE HERE! amytraugh.com/gap🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
It sounds backwards, right? We’ve all been sold the idea that social media is the key to growing a business. But what if all those hours spent creating content, chasing trends, and trying to outsmart the algorithm are actually slowing your business growth instead of driving it? Tune in as we break down this powerful concept and what it means for your business.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!435. You’ve Got Leads, But No Sales... What’s Going On?427. How to Create a Rinse-and-Repeat Sales Cycle for Your Business that Converts! 410. 5 Underrated Places for Solopreneurs to Generate Ready-to-Buy Leads💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
How many times have you caught yourself scrolling and seeing another coach celebrating a big win, only to hear that quiet voice whisper, “You should be further along by now”? We’ve all been told comparison is the thief of joy, but what if comparison really isn’t the issue, rather it’s actually a powerful tool for business growth? In this episode we’re digging into the neuroscience behind why we compare, how to turn that instinct into motivation, and how tracking your metrics transforms comparison into clarity. 🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!427. How to Create a Rinse-and-Repeat Sales Cycle for Your Business that Converts! 419. The Simple Shift that DOUBLED My Business Growth in 2025412. 4 of 5 Businesses Will Fail. Beat the Odds With This Proven Strategy💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
If your business feels more like a never-ending to-do list than the freedom you imagined, this episode’s for you. You’ll learn the 3 CEO traits that help you move from overwhelmed and overworked to confident and in control. Once you start thinking like a CEO, even as a team of one, everything changes.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!431. The Costly Gap That’s Killing Your Sales (and How to Close It FAST)423. How to Truly Detach from the Outcome & Achieve Massive Business Growth414. Why You’re Always Working… But Still Stuck💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here💻 EPISODE WEBSITE
Tracking the wrong metrics, could be wasting your time. Today, we’re digging into the world of vanity metrics. What they are, why we’re obsessed with them, and what metrics to focus on so that you can stop wasting your time and focus on the metrics that will actually lead to business growth!🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!424. How to Audit Your Business in Under 30 Minutes to Grow FASTER413. 3 Easy Ways to Use Metrics to Increase Your Sales402. Are You Tracking the Wrong Business Metrics?💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly poll on LinkedIn here!💻 EPISODE WEBSITE
You look at your metrics… and your stomach drops. Sales are down. Engagement’s flat. Expenses crept up. Maybe even your email list took a hit. Suddenly, you’re questioning everything you’ve been doing. If this sounds familiar, you’re not alone. So many solopreneurs dread checking their metrics because it feels like they’re staring straight at failure. But what if those “bad” metrics were actually pointing you toward your next growth opportunity? In this episode, I’m walking you through exactly what to do when your numbers don’t look the way you hoped and how to turn that frustration into clarity and direction.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business418. 3 Things You’re Doing To Secretly Sabotage Your Business Growth403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly poll on LinkedIn here!💻 EPISODE WEBSITE
Have your sales slowed down even though you’re still doing all the same things that worked last year? You’re not imagining it. The economy has shifted, buyer behavior has changed, and if you’re not adjusting your sales strategy, you’re going to feel stuck. In this episode, we’re digging into what worked last year but isn’t landing the same way now, what IS working in today’s slower economy, and simple adjustments you can make to start growing your sales today.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business415. Caught in the Messy Middle? Here's the Easy Way Out!410. 5 Underrated Places for Solopreneurs to Generate Ready-to-Buy Leads💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Are you tired of being seen as “just another coach”? In this episode of The Metrics Maven Podcast, learn how to communicate your value in a way that cuts through the noise, connects with the right people, and makes you the obvious choice. If you’re ready for your ideal clients to start seeing you as the best option, this episode is a must-listen.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!430. Feeling Like a Best Kept Secret? Simple Strategies to Stand Out in a Noisy World409. How to Position Yourself as the Authority You Are with Renee Warren404. A Simple 3 Step Framework to Attract Ready-to-Buy Clients with Jess Glazer DeRose💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT to hear on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
What if the reason your leads aren’t buying has nothing to do with your offer… or even your sales skills?Most business owners are skipping a critical step that creates a huge disconnect between getting leads and actually making sales.In this episode, I’m breaking down:What that missing step really isWhy so many entrepreneurs overlook itThree simple actions you can take right now to close the gapIf you’re tired of leads showing interest but never pulling out their credit card, this conversation will help you connect the dots so those leads don’t just disappear… they turn into paying clients.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!431. The Costly Gap That’s Killing Your Sales (and How to Close It FAST)421. The ONE Metric Crucial to Business Growth408. More Leads Won't Solve Your Sales Problem; Here's What Will💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Do your launches leave you feeling drained, overwhelmed, and exhausted? In this episode, you’ll learn the simple step that turns a launch from a one-time event into a repeatable growth strategy so that you can stop guessing, start spotting hidden wins, and walk into your next launch with clarity and confidence.If launching feels heavy right now, this episode will give you a clear process to make it easier, lighter, and more profitable.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!429. The Real Reason You’re Struggling to Sell (That Has Nothing to Do With Your Strategy)416. The Mistake Most Solopreneurs Make With Their Data408. More Leads Won't Solve Your Sales Problem; Here's What Will💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
How amazing would it feel to finally step off the income rollercoaster and know that consistent cash months aren’t just possible, but totally within reach? The best part? It’s actually so much simpler than you might think. Today, we’re diving into the 3 essentials you need for consistent cash months and how to easily implement them without piling more work onto your plate.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!424. How to Audit Your Business in Under 30 Minutes to Grow FASTER414. Why You’re Always Working… But Still Stuck405. Can You Grow a 6-Figure Business… Without Social Media?💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
You’ve launched your evergreen offer, the emails are sent and the posts are live. Now, your sales have come to a screeching halt and you’re left asking yourself, “What’s next?” In this episode, I’m sharing how to keep sales coming in on repeat… without relying on Facebook ads.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!421. The ONE Metric Crucial to Business Growth415. Caught in the Messy Middle? Here's the Easy Way Out!403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Right now, there’s a costly gap in your business quietly draining thousands from your bottom line… and you probably don’t even know it’s there. But, don’t worry! There’s good news… You can close it without adding more to your plate, paying for ads, or building a complicated funnel. In this episode, you’ll find out what it is and how to fix it fast.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!426. A Simple Shift to Maintain Momentum During Slow Seasons of Business416. The Mistake Most Solopreneurs Make With Their Data403. The 3 Essentials Every Solopreneurs Needs to Quickly Break Out of a Sales Slump💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Do you ever feel like the best kept secret in your industry? With all the noise, social media, emails, podcasts, it can feel like you have to shout louder or show up everywhere just to get noticed. In this episode, we’re getting to the root of why your business might feel invisible, and spoiler: it’s likely not a visibility problem. Let’s cut through the noise and talk about simple strategies you can implement today that will actually help you stand out.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!418. 3 Things You’re Doing To Secretly Sabotage Your Business Growth410. 5 Underrated Places for Solopreneurs to Generate Ready-to-Buy Leads398. Pitch Perfect: Strategies to Land Any Guest Spot with Joanne Bolt💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
Are you truly confident in your offer or is there a little doubt hiding under the surface? In this episode, we’re talking about the sneaky thoughts that chip away at your confidence and how that hesitation might be holding your sales back. You’ll learn why confidence isn’t just a mindset shift, but a simple, strategic way to grow your business.🎙️DID YOU LOVE THIS EPISODE? Hit that follow button & then check out these episodes packed with even more strategies to help you shatter your sales plateau!419. The Simple Shift that DOUBLED My Business Growth in 2025406. The Real Reason Your Offer Isn’t Selling399. Marketing Not Converting to Sales? Here’s Why!💥 ARE YOU READY TO TURN YOUR METRICS INTO MONEY? Get started for FREE at amytraugh.com 🙋♀️ WANT FEATURED ON THE METRICS MAVEN PODCAST? Here’s your opportunity! Learn more here🎧 WHAT TOPIC DO YOU WANT TO HEAR on the podcast next week? Cast your vote in my weekly Instagram poll every Monday @amytraugh💻 EPISODE WEBSITE
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