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The Millionaire Hairstylist

Author: Jordan Drake

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Join Celebrity Hairstylist Cash Lawless and Host, Jordan Drake, as they pursue the financial well-being of hairstylists and creative professionals. New episodes Monday and Thursday. Podcast listeners can access free financial lessons at www.millionairehairstylistpodcast.com
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Jamie Dana joins the podcast to discuss how she's mastered Instagram to elevate her business. She'll share tips on overcoming common challenges creators face, utilizing the 'link in profile' effectively, creating a sense of urgency to attract clients, understanding IG trends, and much more! Guest Bio and Links: Jamie Dana is an educator, Instagram expert, and hairstylist who is devoted to helping other hairstylists grow and scale their businesses using Instagram. Through her online programs, Instagram page, YouTube channel, and speaking engagements all over the world, Jamie loves helping stylists see their full potential not only as a hairstylist, but also as a business owner. Her goal is to help stylists build a business that supports a life they absolutely love without feeling burnt out or overwhelmed.  Listeners can learn more about her at her website https://www.jamiedana.com/, on IG @jamiedanahairstylist, and YouTube @JamieDana Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E40: The 3-Step Secret to Charging More E32: How to Stand Out Through Personal Branding | Farhana Premji, Owner of Beige Label Salon E42: Using Instagram to Go Viral and Fill Your Books with Melanie Hasson E46: The Instagram Breakthrough That Filled My Books with @TheColourChemist The Social Stylist Plan Show Notes:  [0:00] Introduction [1:00] Today's guest is Jaime Dana and today's topic is: Mastering Instagram [4:00] Common barriers that IG users face   [7:30] Rules when choosing a specialty   [9:30] E40: The 3-Step Secret to Charging More   [10:30] Best practices for the 'link in profile'   [15:00] Creating a sense of urgency to gain clients   [20:00] Optimizing IG links and highlights [27:00] Jaimes transition from hairstylist to educator on social media  [36:00] YouTube success and using the platform going forward   [42:00] Hair school or bust - membership and resources for new stylists   [47:30] IG variables to consider to make your page sustainable [51:00] The Social Stylist Plan [54:00] Using captions on IG - SCS method [1:06:00] Current trends on IG that the algorithm loves [1:09:00] Send Jamie a DM! @JamieDana   Connect with Us:   The Millionaire Hairstylist  Cash Lawless  Jordan Drake  Email - hello@themillionairehairstylist.com      
In this episode, Lacy Gadegaard-West, Founder of Laced Hair, shares her inspiring entrepreneurial journey. Starting as a hairstylist at the Bellagio Hotel in Las Vegas at age 19, where she realized the demand for hair extensions and launched her own brand. Lacy gets real about overcoming challenges like funding, inventory management, and a health diagnosis that led her to start the Laced Hair Foundation. She emphasizes the importance of solving your own problems, embracing innovation, supporting stylists, and building a strong team.   Guest Bio and Links: Lacy Gadegaard-West is the founder and CEO of Laced Hair, a leading brand in the hair extensions industry. Lacy started her career as a hairstylist at the Bellagio Hotel in Las Vegas and launched Laced Hair to meet the demand for high-quality hair extensions. Lacy is also the founder of the Laced Hair Foundation, a non-profit organization that provides free wigs and extensions to women experiencing hair loss due to medical conditions. Listeners can learn more about Lacy and Laced Hair at https://lacedhaircare.com/ and https://lacedhairfoundation.org/ and on IG @lacygadegaard, @lacedhairextensions     Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com   Show Notes:  [0:00] Introduction [1:00] Today's guest is Founder of Laced Hair Extensions, Lacy Gadegaard-West  [1:15] Lacy gives a brief background   [3:00] Starting as a hairstylist at the Bellagio Hotel  [7:40] Question: How were you aware that extensions were a growing market demand that you could bring to the Bellagio?   [11:00] Economics of extensions    [18:00] Dealing with inventory costs of extensions   [24:00] Lacy's early marketing strategies  [25:30] Utilizing social media for brand growth  [32:30] Question: What are some of the things that you did in the beginning that you felt like you did well, that worked for you?  [36:00] Bullying in the hair industry  [45:30] Lacy's health challenges, and the inspiration behind starting the Laced Hair Foundation [57:30] Lacy's recent launch of a haircare line [1:00:25] "I'm a hair stylist by trade and a CEO by accident." -Lacy Gadegaard-West [1:02:50] The Laced Hair Foundation   Connect with Us: The Millionaire Hairstylist  Cash Lawless  Jordan Drake  Email - hello@themillionairehairstylist.com  
Is it possible for creatives to conquer financial anxiety and build real wealth? In this episode, our founder, Cash Lawless and Anne Moratto from Modern Salon debunk the myths behind creatives and financial management, wealth, and service. They also discuss the current challenges in talent retention and the evolving landscape of salon retail.  Guest Bio and Links: Anne Moratto is the Director of Brand Content Strategy for Modern Salon and Nails. Anne Moratto's well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with Modern Salon, in beauty publishing.  Listeners can learn more about Modern Salon at https://www.modernsalon.com/  Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Think and Grow Rich by Napoleon Hill Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan  Show Notes:  [0:00] Introduction [1:00] Welcome back! Today's episode is a modern salon interview of Cash [1:20] Question: What do you think are some of the things we've told ourselves that might get in the way of developing a good relationship with money and with our finances? [5:00] Myths surrounding creatives and financial management  [8:30] The necessity for business clarity in achieving success  [13:15] "Love, well, give much and work so hard. You can do the first two extravagantly." [14:00] Think and Grow Rich by Napoleon Hill [17:10] Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork [20:10] Question: Why do you it's so hard to raise prices without apology?  [27:00] Industry trends and 'predictions'  [41:00] Question: What is the main pain that hairstylists and salon owners are experiencing right now? And why? [43:00] Retention rates for hairstylists   [47:00] Question: What have you seen as successful strategies for people to attract new talent?  [50:45] Question: What is your personal opinion about beauty services and the prices they are at right now?  [52:30] The future of retail in salons   Connect with Us: The Millionaire Hairstylist  Cash Lawless  Jordan Drake  Email - hello@themillionairehairstylist.com  
What's it like for instagram demand to completely fill your chair as a stylist? Jacksonville hairstylist, Kourtnee Jinright, shares how embracing her authentic self sparked a journey from stylist to Instagram sensation. Listen to learn how Kourtnee uses Instagram to build her clientele and brand partnerships now and over the past seven years. She discusses the importance of authenticity, creating engaging content, and understanding the viewer's mindset on different platforms.   Guest Bio and Links: Kourtnee Jinright is a hairstylist and Instagram influencer with over 140K followers. She is known for her engaging content, viral videos with her grandma, and her expertise in low maintenance hair. Kourtnee recently moved to a salon suite and is focused on building her brand partnerships and influencer career alongside her hairstyling work.  Listeners can learn more about Kourtnee on IG @thecolourchemist and on TikTok @thecolourchemist     Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Kourtnee's viral video with her Grandma She gets married in two days     Show Notes:  [0:00] Introduction [1:00] Welcome back! Today's guest is, Kourtnee Jinright a.k.a @TheColourChemist   [1:30] Introduction and Kourtnee's journey with Instagram   [2:30] It's time for bloooooooperssss   [3:45] E42: Using Instagram to Go Viral and Fill Your Books with Melanie Hasson  [7:00] She gets married in two days  [9:30] Advice to hairstylists who haven't gone viral on social media  [10:00] Insights into Kourtnee's content creation strategy and engaging her audience [12:30] Kourtnee's experience with the algorithm   [19:00] Low Maintenance color   [25:00] Question: What would your plan be if you lost social media today?  [30:00] Setting boundaries with feelings in business [34:30] "Control the controllable"   [35:00] Cash shares an anecdote about a celebrity client mishap [38:00] Setting boundaries and firing clients [45:30] Co-referral concept [48:30] Modern salon top 100 [51:55] Kourtnee's experiences with brand partnerships    Connect with Us: The Millionaire Hairstylist  Cash Lawless  Jordan Drake  Email - hello@themillionairehairstylist.com  
In this Best Of episode, Sam Brocato joins us to share his remarkable journey from being a high school dropout to building a multi-million dollar salon empire. You'll learn how real estate was an early key to his financial freedom, how he leveraged mentorship to guide his business decisions, how to generate opportunities from the people who sit in your chair, and many more insights from Sam's incredible career. Guest Bio and Links: Sam Brocato is a renowned hairstylist, businessman, and real estate investor. He built a multi-million dollar hair empire in Louisiana before moving to New York City to open the Sam Bracato salon and his own line, Together Beauty. Listeners can learn more about Sam at his website https://www.sambrocatosalon.com/ and https://togetherbeauty.com/ and on IG @sambrocato  Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century (Think and Grow Rich Series) If it Ain't Broke...Break It!: And Other Unconventional Wisdom for a Changing Business World  Beautiful Business: Retailing for the Hairdresser Show Notes:  [0:00] Introduction [1:00] Welcome back! Today's guest is Sam Brocato [2:45] Early days - Sam started in the beauty industry his sophomore year in high school  [5:00] Focusing on real estate investing alongside hairdressing  [14:00] Question: What made you think in your 20s that you could manage both growing a business and investing in real estate? Especially at a time when investing in real estate was not popular? [16:00] Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century (Think and Grow Rich Series)  [18:00] Sam's mentors   [23:00] Transition to New York and expanding horizons [30:00] If it Ain't Broke...Break It!: And Other Unconventional Wisdom for a Changing Business World   [37:00] Developing Together Beauty and pivoting to a consumer-focused model [38:00] Know your numbers!  [40:35] "To me, whether it's 2 percent of 200 million or 2 percent of 2 million is still 2%." [43:00] Beautiful Business: Retailing for the Hairdresser  [43:45] "Being truly wealthy is being able to not work if you don't want to."  [46:00] Sam's recruiting process or new talent  [53:00] Sam's advice on scaling your business     Connect with Us:   The Millionaire Hairstylist  Cash Lawless  Jordan Drake  Email - hello@themillionairehairstylist.com
Mike Paton, is an entrepreneur and expert on the Entrepreneurial Operating System (EOS). He joins Cash to discuss the importance of having an operating system for small businesses to achieve structure, efficiency, and scalability without sacrificing creativity and entrepreneurial spirit. Mike also shares insights from his book "Process" and provides practical advice for implementing EOS in creative service businesses like salons and freelance work. Guest Bio and Links: Over the last 16 years, Mike Paton has helped thousands of leaders around the globe run better businesses and live better lives. An EOS Implementer and sought-after speaker, Paton succeeded Gino Wickman and spent five years as EOS Worldwide's Visionary, is the host of the top-rated podcast The EOS Leader, and co-authored two books – Get A Grip and Process!  Listeners can learn more about Mike at his website https://www.eosworldwide.com/mike-paton   Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com PROCESS: How Discipline and Consistency Will Set You and Your Business Free: https://www.eosworldwide.com/process-book Good to Great: Why Some Companies Make the Leap and Others Don't: https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996 Show Notes:  [0:00] Introduction [1:00] Welcome back! Today's guest is Mike Paton  [3:00] Mike gives a brief background of discovering EOS and its life-changing impact  [5:00] Question: What is an entrepreneur operating system?  [7:10] "Process doesn't destroy freedom, it creates freedom."  [7:30] The fundamental components of EOS  [12:00] Implementing EOS: the six key components [14:40] Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com  [22:10] Question: Why do you think many entrepreneurs say people are the hardest component of business?  [27:00] Advice on documenting core processes  [33:30] Mike breaks down the "how to" on implementing processes   [38:00] How to implement processes within different generations [46:30] Question: What are some of the common mistakes you see entrepreneur make in their businesses?  [54:00] Implementing processes to scale your business     Connect with Us:   The Millionaire Hairstylist - https://www.instagram.com/themillionairehairstylist/  Cash Lawless - https://www.instagram.com/cashlawlesshair/  Jordan Drake - https://www.instagram.com/jdrake90/ Email - hello@themillionairehairstylist.com  
Cash and Jordan dive into innovative strategies for acquiring, retaining, and recapturing customers for your salon. Drawing inspiration from effective marketing tactics employed by leading companies in various sectors beyond the beauty industry, they bring a new perspective to promoting your salon business. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com LMNT E34: How I Invented a 9-Figure Beauty Product | Rea Ann Silva, Founder of Beautyblender - https://www.podpage.com/the-millionaire-hairstylist-podcast/e34-the-9-figure-beauty-product-invented-at-the-chair-rea-ann-silva-founder-of-beauty-blender/ Show Notes:  [0:00] Introduction [1:00] Topic: Marketing Strategies to Obtain New Customers [2:00] Cash shares his experience getting a facial  [6:00] Reasons to stop skipping hydration  [7:30] Strategic use of free products  [10:00] 'Win back strategy' examples  [13:30] Effective customer acquisition and retention methods  [21:00] Adapting to evolving consumer demands [24:00] Importance of owner's free time to work on the business  [26:00] Making short-term sacrifices for bigger long-term payoffs Connect with Us:   The Millionaire Hairstylist - https://www.instagram.com/themillionairehairstylist/  Cash Lawless - https://www.instagram.com/cashlawlesshair/  Jordan Drake - https://www.instagram.com/jdrake90/ Email - hello@themillionairehairstylist.com
Rising balayage star Melanie Hasson joins us from her suite in Staten Island to discuss her Instagram success, the intricacies of hiring Gen Z, effective client management, and more. We delve into the strategies for using Instagram to fill appointment books, uncover the secret formula for "going viral," and address the best practices for setting boundaries and managing overly needy clients. Guest Bio and Links:  Broadcasting from her Staten Island suite to an impressive Instagram following of over 100,000, Melanie has carved a niche for herself in the beauty industry with her educational content that caters to both clients and stylists. She is celebrated for her honest and relatable insights into the beauty world. Learn more from Melanie on her IG https://www.instagram.com/melaniemhasson/reels/?hl=en and on TikTok https://www.tiktok.com/@melaniemhasson    Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E14: Why is nobody doing this? | The Secret To 4x Revenue From A Single Client: https://www.podpage.com/the-millionaire-hairstylist-podcast/the-secret-to-4x-revenue-from-a-single-client-using-the-power-of-ai-cash-jordan/ E32: How to Stand Out Through Personal Branding | Farhana Premji, Owner of Beige Label Salon: https://www.podpage.com/the-millionaire-hairstylist-podcast/e32-how-to-stand-out-through-personal-branding-farhana-premji-owner-of-beige-label-salon/ Cowgirl Copper: https://www.instagram.com/reel/Cw0A1yYLlln/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==  E40: The 3-Step Secret to Charging More: https://www.podpage.com/the-millionaire-hairstylist-podcast/e40-the-3-step-secret-to-charging-more/  Show Notes:  [0:00] Introduction [1:00] Welcome back! Today's guest is renowned hairstylist, Melanie Hasson   [1:30] Melanie gives a brief background of herself and her niche in the hairstylist industry   [6:00] Concept of mirroring in conversation   [8:00] Question: What is your process for doing your social media in such an organic way?  [13:30] Advice for GenZ coming into the workforce  [17:30] Advice for salon owners who want to cultivate a viable team  [21:00] Melanie's approach to content creation after her viral reach [25:00] Building a brand on social media   [28:00] Mel's videos that went viral   [35:00] Breaking down the economics of risking sick clients  [44:00] Strategies when firing clients   [48:30] How to set proper boundaries with clients that push the limits  [57:00] Question: How has setting boundaries and expectations with clients impacted your bottom line?  [1:06:00] Using scarcity and urgency as tools in your business  [1:10:00] How to take back control in appointment setting [1:16:00] How to say no without having to say 'no'   Connect with Us: The Millionaire Hairstylist - https://www.instagram.com/themillionairehairstylist/  Cash Lawless - https://www.instagram.com/cashlawlesshair/  Jordan Drake - https://www.instagram.com/jdrake90/  Email - hello@themillionairehairstylist.com  
What happens when you can't stand behind the chair anymore? Will earning an income as a stylist be enough to retire in the future? Cash and Jordan explore these challenges that creatives face and share a unique perspective on achieving financial freedom as a hairstylist. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com This episode is a part 3 series. If you missed part 1 and 2 check them out here! Pt. 1 - E39: How to Become a Celebrity Hairstylist and Pt. 2 - E40: The 3-Step Secret to Charging More  E34: How I Invented a 9-Figure Beauty Product | Rea Ann Silva, Founder of Beautyblender E15: 12 Non-Obvious Business Lessons Managing 100+ People | NeCole Cumberlander, Salon and Beauty School Owner E3: Beyond the NYC Salon & Sephora Product Line, Building Wealth With Real-Estate | Sam Brocato, Sam Brocato Salon  Show Notes:  [0:00] Introduction [0:30] Today's topic: How to Become a Millionaire Hairstylist PT. 3 [0:45] In case you missed Pt. 1 - E39: How to Become a Celebrity Hairstylist and Pt. 2 - E40: The 3-Step Secret to Charging More  [4:00] Limitations of the earned income stage in wealth building   [6:00] Phase one of wealth building   [8:10] Phase two of wealth building   [9:45] Four categories that meet criteria of growth assets  [11:30] Phase three of wealth building [18:30] "Reframe: phase one you are working for money. Phase two you are working with money. Phase three is getting money to work you."  [21:30] Benefits of investing in businesses   [27:30] Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com [32:00] Attributes of successful business owners  [33:40] Do not underestimate the power of luck  [35:00] Owner and CEO of Drunk Elephant  [37:00] E34: How I Invented a 9-Figure Beauty Product | Rea Ann Silva, Founder of Beautyblender [43:00] Recap and benefits of investing in real estate as a growth asset   [47:00] E15: 12 Non-Obvious Business Lessons Managing 100+ People | NeCole Cumberlander, Salon and Beauty School Owner; E3: Beyond the NYC Salon & Sephora Product Line, Building Wealth With Real-Estate | Sam Brocato, Sam Brocato Salon   Connect with Us: Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com
How to raise your prices at the right time, in the right way, for the right reasons, and as high as possible. You got this. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E32: How to Stand Out Through Personal Branding | Farhana Premji, Owner of Beige Label Salon E39: How to Become a Celebrity Hairstylist    Show Notes:  [0:00] Introduction [0:20] Today's topic: How to Become a Millionaire Hairstylist PT. 2 [1:10] Question: What did Cash discover about his  [1:15] If you missed PT. 1 Listen HERE  [1:35] Three actions to implement right now! [3:25] "Never judge the market's ability to afford something based on your ability to afford something."  [5:00] Understanding the psychology of supply and demand in hairstyling   [9:20] The NES framework  [14:00] Step 1 [16:55] Step 2 [20:00] Real-life examples of authority building in the industry  [25:20] The Beige Label   [30:00] How to answer the question: "What do you do?"  [31:30] "If you love what you do, then there's a way to articulate the authority that you've built and what you do in a way that you've built it." [35:45] Recap of the NES framework for raising prices   Connect with Us: Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
How does an assistant at a New York salon earning $6 an hour transform into a sought-after celebrity hairstylist? For the first time publicly we are exploring Cash's career journey from sweeping floors to cutting hair for the likes of Justin Beiber and Kylie Jenner. You'll gain actionable insights applicable to hairstylists across all markets, covering preparation for opportunities, reputation management, leveraging mentorship, and seizing jobs to foster relationships and enhance your portfolio. Whether you aspire to work behind the scenes on film and commercial sets, collaborate with A-list celebrities, or simply elevate your craft and career, our conversation is packed with valuable insights tailored for you. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E18: Career, Ethics, and Finances with the Royal Photographer | Prince Alexi Lubomirski  Show Notes:  [0:00] Introduction [1:00] Today's topic: How to become a millionaire hairstylist PT. I   [1:30] Cash details the beginning of her career   [9:10] "There were just a few moments where preparation met opportunity" [10:30] Cash's first opportunity assisting celebrity hairstylist Mark Townsend  [14:15] Question: How did it go when you got that first assistant job? And, did you get a call back to do it again? [14:30] Reflections on a time Cash was unprepared for an opportunity [20:45] Building a reputation and portfolio [26:30] Approaching mentors for advice  [30:10] E18: Career, Ethics and Finances with the Royal Photographer | Prince Alexi Lubomirski [37:00] The secret to getting the best mentors in the world  [40:15] Question: How did [Cash] start working with AAA celebrities? Connect with Us: Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
How does Harry Josh, the hairstylist for names like Gisele Bündchen and Gwyneth Paltrow, redefine success and happiness in an industry that prioritizes image and fame? As a Celebrity Hairstylist and the Founder of the ubiquitous lime green Harry Josh Pro Tools, he embraces the transformative power of mindfulness, gratitude, and authentic connection both in and out of the spotlight. Guest Bio and Links: Harry Josh is an iconic hairstylist and founder of Harry Josh Pro Tools. He has worked with celebrities like Gisele Bündchen, Linda Evangelista, and Gwyneth Paltrow. Beyond his professional accolades, Harry is a vocal advocate for mental wellness, personal growth, and holistic living in the beauty industry. Listeners can learn more about Harry on IG @harryjoshhair. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Way of the Peaceful Warrior: A Book That Changes Lives  Show Notes:  [0:00] Introduction [1:00] Welcome back! Jordan introduces our guest, Harry Josh to our listeners [2:00] "It's less important to be the best at what you do... It's more important to create an energetic vibration." -H.J. [2:00] Today's topic: The mental and spiritual well-being of creatives and hairstylists [6:00] Intro to Harry Josh's philosophy  [8:10] Way of the Peaceful Warrior: A Book That Changes Lives   [15:00] 12 years to overnight success  [17:00] Harry's onset energy and authenticity and the importance of being personable   [26:00] Reasons to meditate  [30:00] "When you are the most relaxed, the most calm, the most grounded, the most centered. You are the most creative. Ideas come out of nowhere when the brain is quiet." -H.J [34:00] 3 ingredients to a party that EVERYONE wants to come to  [40:00] Fame vs. fulfillment    [43:00] The impact of external validation on happiness [45:00] Meditation, yoga & breathwork    Connect with Us: Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com
Have you ever wondered how AI could make a real difference in your life or business? Join us as Jordan shares a practical story of leveraging AI, particularly Chat GPT, to turn a challenging situation into a $5,000 win. This episode is also a deep dive into the transformative potential of technology in the creative world and beyond. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Scary Smart: The Future of Artificial Intelligence and How You Can Save Our World E14: Why is nobody doing this? | The Secret To 4x Revenue From A Single Client   Show Notes:  [0:00] Introduction [0:40] Today's topic: How you could use AI in your business   [1:00] Jordan explains how he helped a client get a $5k refund from a coaching service using ChatGPT [7:00] Tips on how to use ChatGPT [13:00] The power of clear and concise AI communication [14:00] Potential for AI to be used in negotiation [18:10] Scary Smart: The Future of Artificial Intelligence and How You Can Save Our World [19:00] Addressing privacy concerns with AI    Connect with Us: Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
Feeling like your marketing efforts are nothing but desperate Hail Marys without real results? In this conversation with Ryan Shell, marketing guru and owner of the agency Hey Frankie, we explore common marketing pitfalls and how to avoid them. We'll dive deep into the common frustrations that small businesses face with marketing agencies, uncovering why they can sometimes fall short of expectations. Aside from avoiding bad agencies, we'll also guide you on how to identify a top-notch agency that aligns with your business's growth goals. Plus, we'll discuss maximizing social media benefits, the importance of strategic hiring, the nuances between brand awareness and direct response marketing, and much more! Guest Bio and Links: Ryan Shell is the Founder of the apparel company, The Home T and the e-commerce agency, Hey Frankie. Ryan is a seasoned entrepreneur with a niche for marketing and a passion for brand building. Listeners can learn more about Ryan and his work at his website https://ryanshell.com/ or https://heyfrankie.com/ or on X @ryanshell Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Hey Frankie  Show Notes:  [0:00] Introduction [0:50] Welcome back! Jordan introduces our guest, Ryan Shell to our listeners  [1:00] Ryan's background and the start of The Home T  [3:00] Today's topic: Why marketing agencies suck and what to do about it!  [6:00] "At the end of the day, you just need to care."  [7:50] Cash shares his experience hiring marketing agencies   [12:00] Hiring practices and building a team [17:55] The reason silos are not great in businesses   [28:00] One person you should be hiring for your business  [34:00] Who is this pickle woman and how do we learn from her?  [35:30] Ryan's advice on leveraging TikTok for business growth  [39:00] Companies that have a strong brand presence and why [46:30] Email vs. text marketing strategies  [50:50] Common marketing mistakes made by business owners  [52:30] Three types of website-abandoned emails that can be sent [55:00] Three questions and answers to ask marketing agencies [1:03:00] Vanity metrics marketing agencies tend to use [1:07:00] Protocols for algorithm changes, marketing changes, and environment changes  [1:13:00] "I'm playing way above the deck of cards that I was dealt in life." Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
Want to know how to win on Instagram in 2024? Take a listen to learn how Jordan and Cash maximize their Instagram presence for The Millionaire Hairstylist. They give practical strategies for anyone who wants to increase their reach on the platform, including the significance of time spent on posts, the challenges of bot and spam accounts, and how to curate content that resonates with Instagram's current trends. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Social Blade  Show Notes:  [0:00] Introduction [0:25] Welcome back to The Millionaire Hairstylist with your host, Jordan Drake, and Cash Lawless  [0:30] Today's Topic: How to win on Instagram in 2024 [1:55] Jordan's revelation about Instagram   [4:30] The concept of "time on post" and its importance  [8:00] Cash's insights on avoiding spam accounts  [9:30] Types of accounts that can harm engagement [14:00] Studying formats that work for larger accounts in your niche [21:00] "What works is changing faster, more often."  [22:00] Social Blade   Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com
How did a Hollywood makeup artist create a globally recognized beauty brand that has sold over 100 million units? Join us to hear the incredible true story of Rea Ann Silva, founder of Beauty Blender. Rea Ann shares the origin of her world-changing makeup sponge, which started as a solution to a unique on-set makeup problem. Rea Ann also details the challenges and triumphs of creating and marketing a product that was initially perceived as just a simple sponge, highlighting her persistence, innovation, and the strategic decisions that led to Beauty Blender's massive success. Guest Bio and Links: Rea Ann Silva is the creator and CEO of the Beauty Blender makeup application sponge. Silva created the sponge while working as a make-up artist for the Girlfriends television series. In 2019, her company's sales were expected to reach $215 million. Listeners can learn more about Beauty Blender at https://beautyblender.com/, on IG @reaannsilva and @beautyblender Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Beauty Blender The 22 Immutable Laws of Branding  Show Notes:  [0:00] Introduction [0:45] Welcome back! Jordan introduces our guest, Rea Ann Silva to our listeners  [1:00] Rea Ann gives a brief introduction and background of what lead to Beauty Blender [5:45] "I didn't invent the sponge. I just made it better for what the times needed."  [11:00] Searching for a manufacturer and Rea Ann's aha moment  [17:00] Makeup artists are really good voyeurs [21:45] Confidence vs. arrogance  [23:00] Scaling production and early sales  [27:00] Question: Why the name Beauty Blender?  [29:00] Rea Ann speaks on her brand aesthetic   [31:00] "Beauty Blender created a category. It was the first of its kind." [39:00] Financing Beauty Blending   [43:00] "What's the risk IF I try?"  [46:40] Question: What was the toughest thing that you experienced in taking this product to market and making it what it is now? [47:00] Partnerships and severing ties in business   [53:30] Question: Who was the first person that you hired successfully? And what did you have them doing? [54:00] Finding Catherine Bailey  [59:00] Question: What are some of the decisions you have made that you are learning from now that you're running a whole business? [1:04:00] "Catastrophes are a great teacher." [1:08:30] Future 2024 plans for Beauty Blender  Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
Cash and Jordan sit down to discuss Cash's year end reflections for his businesses in 2023, and the list of 19 mistakes made during the year. This episode will be both relatable and insightful for any creative professional or business owner! Cash and Jordan delve into the intricacies of each misstep, from the pitfalls of setting too many goals and the consequences of saying 'yes' too often, to the dangers of ignoring gut instincts and the repercussions of prioritizing progress over perfection. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com  Show Notes:  [0:00] Introduction [1:00] Welcome back to The Millionaire Hairstylist with your host, Jordan Drake, and Cash Lawless  [1:10] Today's Topic: 19 Business Mistakes I Made in 2023!  [3:00] Cash's realization and reflection on his cruise   [7:35] Misstep number one: set too many goals  [8:10] Misstep number two: said 'yes' too many times  [9:00] Misstep number three: was overly nice vs. listening to gut [10:30] Misstep number four: too much time in the emergency response unit [11:20] Misstep number five: mediocre hires in an attempt to build a team fast   [11:50] Misstep number six: adopted a rule of progress over perfection [12:30] "I understand perfection doesn't exist, but I pursue things all the time that don't exist." [14:30] Misstep number seven: listened to external advice vs. my gut [14:50] Misstep number eight: too much time spent on tasks that didn't move the needle [15:15] Misstep number nine: didn't effectively let go of the BS!  [16:40] Misstep number ten: avoided the hard work and favored the easy work [20:20] Misstep number eleven: studied a wide variety of topics  [22:00] Misstep number twelve-thirteen: my ambitions exceeded my abilities   [24:00] Misstep number fourteen: delayed course correction [27:35] Misstep number fifteen: compromised standards [28:35] Misstep number sixteen: lost the clarity I had from when I was broke  [30:00] Misstep number seventeen: disorganized mind = disorganized business [30:15] Misstep number eighteen: too much time spent on task juggling  [32:00] Misstep number nineteen: realized I was addicted to small emotional payoffs   [37:30] Plans for improvement for 2024  Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
Cash and Jordan sit down with the rockstar owner of The Beige Label, Farhana Premji. Farhana shares her journey from being a solo stylist to becoming a successful entrepreneur, salon owner, and hairstylist influencer. She goes in-depth about creating a magnetic and customer-focused salon culture, and how to cultivate brand partnerships as a stylist. Farhana shares her experience growing her IG to 250K followers, what her non-negotiables are, and how she created her aesthetic as a stylist and business owner.  Guest Bio and Links: Farhana is an international hair and business/branding educator, salon owner, mentor, brand ambassador, and digital creator. Farhana Premji has gained mass exposure by the largest media platforms in the professional beauty world. Her seamless balayage colors, effortless haircut shapes, and consistent messaging on heart-centered business practices have been recognized by BehindTheChair, Modern Salon, Salon Magazine, BeautyLaunchpad, and ABA Canada, among others.  Listeners can learn more about Farhana at her website https://www.thebeigelabel.com/, and IG @xo.farhana.balayage Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com The Beige Label Salon  Show Notes:  [0:00] Introduction [1:00] Welcome back! Jordan introduces our guest, Farhana Premji to our listeners [2:45] Farhana's journey into the beauty industry   [7:30] "My journey in hairstyling is a blend of embracing challenges and learning through experiences."  [11:20] Question: When did you start thinking about what you want your external aesthetic to look like, and where did that come into your journey?  [13:30] "I loved being so minimal that it was impactful. So minimal that it was memorable."  [15:30] Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com  [23:00] Tips to learn how to be a magnetic likable person... Yes you can learn these traits     [28:45] Non-negotiables in Farhana's salon owner    [32:30] Question: Do you break up through call or text?  [33:30] Getting fired and leveraging Instagram [36:30] Opening the first salon after starting over working in a garage   [43:00] Question: How do you know when it's the right person, the wrong person or you? [43:45] "I've learned that it's never sometimes someone is right or wrong. I think it's sometimes seasons of their life could be right or wrong."  [47:00] Question: How did you build such a large Instagram following and what has that done for you? And, what advice would you have for people who are trying to build a presence on social media? [53:00] Becoming a brand ambassador for Redkin  [58:00] How to align yourself with brand partnerships [1:00:00] Thoughts on doing free work  [1:04:00] Question: 2024 for Farhana… tell us about it    Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com
Cash and Jordan explore the nuances of entrepreneurship and managing anxiety. Cash draws on a personal analogy to illustrate the fine line between healthy vigilance and excessive worry. This concept is particularly relevant in the business world, where a certain level of anxiety can be a catalyst for astute decision-making, yet too much can impede one's quality of life. Cash shares insights on how growing experience and competence can naturally alleviate anxiety, shifting the focus towards using it as a driving force for tackling more complex and significant challenges. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company Show Notes:  [0:00] Introduction [0:55] Welcome back to The Millionaire Hairstylist with your host, Jordan Drake, and Cash Lawless  [1:15] Today's Topic: Entrepreneurship and Anxiety!   [5:30] Managing business and personal life [8:30] Want to further your financial education? You can do so for free: www.MillionaireHairstylistPodcast.com  [9:15] "Complacency breeds failure. Only the paranoid survive." -A.G [13:30] Adapting business strategies in response to anxiety  [17:30] Transition from operational to strategic anxieties [18:40] "I believe luck is preparation meeting opportunity. If you hadn't been prepared for when the opportunity came along, you wouldn't have been lucky." -O.W [24:00] Reflections on personal growth and anxiety management Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
In the second installment of their real estate investing series, Cash and Jordan delve deeper with a special guest, Sandhya Seshadri, CEO of Engineered Capital. They explore the world of passive real estate investment via syndication - essentially, real estate's version of crowdfunding. Sandhya, who remarkably transitioned from a stay-at-home mom to a powerhouse in real estate, overseeing multimillion-dollar investments, simplifies the complex concepts of real estate syndication, the tax perks of depreciation, and the ease of passive investing. This conversation is not only informative but also inspiring, particularly for those looking to diversify their investment portfolios. Guest Bio and Links: Sandhya Shashadri is the CEO of Engineered Capital. She is a prominent figure in real estate investment, particularly in the area of syndication and passive investing. She has over $160 million in assets under management and has been investing in multifamily real estate since 2019. Listeners can learn more with Sandhya at her website: https://www.engineered-capital.com/, and LinkedIn @Sandhyaseshadri.  Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E29: Real Estate Passive Income for Busy Creatives Pt 1 | Hunter Thompson, CEO of Raising Capital Show Notes:  [0:00] Introduction [0:00] Welcome back! Jordan introduces our guest, Sandhya Seshadri to the listeners  [0:45] Today's topic discussion: Real estate investing - Syndication Pt 2   [2:00] Sandhya's background and entry into real estate  [5:00] The concept of being a passive investor   [9:15] Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com [11:00] Advantages of becoming a passive investor  [16:45] ​​"Give yourself a deadline to take action." [21:20] Evaluating different investment opportunities  [26:30] Multiplying your money vs. investing your money  [33:30] Depreciation and real estate investments [41:30] Diversifying funds in real estate and stocks  Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com  
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