In today's short episode we'll talk about the question that'll help you turn your website into a powerful marketing tool for your business. Get a pen and some paper and be ready to do some soul-searching, marketing strategy work, and plenty of journaling. š Websites mentioned in this episode: linachervenkova.com neshawoolery.com nickylaatz.com Does your website have a clear purpose? Which one of the three is it? DM me on Instagram @lina.chervenkova, and let me know! Build your website with the Squarespace Template Kits: Browse the Kits
Let's talk about why you don't need to brand your business when you're first starting and growing it and what's the only one brand element you must have to design your website (spoiler alert: it's not a fancy logo š). Entrepreneurs with simple logos and amazing businesses: Marie Forleo Sorelle Amore Nesha Woolery Jenna Kutcher Melyssa Griffin When you're done I'd love to know which brand elements you're struggling with the most right now, DM me on Instagram @lina.chervenkova, and we'll chat! Build your website with the Squarespace Template Kits: Browse the Kits
As much as I love naming things, I know it can be hard to pick the perfect name for your website. I changed mine about four times and it wasn't fun. Today I'd like to tell you about the four name types you can choose from and my 5-step process of choosing a name for your website, new project, or fur baby if you wish! š This is one of my more hands-on episodes, so grab a pen and some paper or a pretty journal and let's find a great name for your next project. š When you're done I'd love to know your business, website, or project name story! Share it with your audience, tag me on Instagram @lina.chervenkova, and we'll chat! Build your website with the Squarespace Template Kits: Browse the Kits
If you're torn between designing your website all by yourself, getting a template, or hiring a designer or a developer, this episode might give you some much-needed clarity. The list of pros and cons of DIYing your website can get really long. Today we'll focus on the top three downsides and top three benefits of designing your online home yourself. Have a listen and when you're done send me a DM on IG @lina.chervenkova and tell me your website origin story ā did you design it yourself or did you hire help right away? Let me know! š Listen to episode 26: The 4 C's of Sustainable Business Growth Last chance to sign up for the FREE training (it goes away tomorrow): linachervenkova.com/diyyourwebsite
Overwhelmed and all over the place? I hear you. As a solopreneur, you have to wear many different hats and sometimes you might drop a plate or two. (It's OK, you're OK. š) In today's episode, we're talking about the four things you need to focus on to grow your business online. I call them the 4 C's of sustainable business growth and I came up with them so I can set daily priorities and not get caught up doing random unimportant fluff. After you listen to the episode, I'd love to know which of the four things you struggle with the most ā send me a DM on Instagram @lina.chervenkova or email me at hello@linachervenkova.com Watch the Free Training: linachervenkova.com/diyyourwebsite Sign Up for the Friday Chats: linachervenkova.com/fridaychats Podcast Website: linachervenkova.com/podcast
Raise your hand if you want all the website pages, all at once, because everybody in your creative field has them, even if you donāt have any content for these pages just yet. Is this a good reason to put off launching your website? Of course not.Ā Start small and grow as you go. Thatās how youāll get from where you are now (having no website) to where you want to be (inviting people to a simple, elegant website that turns visitors into friends and customers). But are three pages enough? And which ones should you choose? Show notes: https://linachervenkova.com/blog/the-only-three-pages-you-need-to-launch-your-website
Show notes: http://linachervenkova.com/blog/live-your-dream-life-now Do you like the phrase "fake it till you make it"? I don't. I think it's icky but I found a way to make it better. Faking things is simply not something I do. And this is my issue with the phrase ā a good idea is ruined by dressing it up in words I simply can't get behind. So today, I'll introduce you to another phrase you can use instead ā same meaning, better words. Ready? Here we go!
I know how popular 5 am mornings are and I know how you can be made to feel like a slob by people being insanely productive before 8 am. And for some people waking up that early might be achieved with a little conditioning and not much suffering at all. But what do you do if for you waking up at 5 am is pure torture? Society and popular culture will have us believe that being an early bird means you get to be successful but is that really true and are we all the same? Show notes: http://linachervenkova.com/blog/early-bird-or-night-owl
As a content creator, you need to come up with new ideas and turn them into a finished piece of content every single day. Even if you're an artist or a writer, creating daily and consistently is key to success. Because waiting for a muse to strike so you can write something good while never taking the trouble to practice your craft is just plain stupid. I shouldn't need to tell you this but the more you do something, the better you get at it. So here are my 5 tips on how to be creative consistently. Show notes: http://linachervenkova.com/blog/5-creativity-tips
I'm sure you've heard the phrase "don't be Jack of all trade and master of none". Such a silly thing! I agree that focus is your best friend when you're trying to accomplish many things but why on Earth would you want to do just one thing in life? Show Notes: http://linachervenkova.com/blog/sort-your-passions
Nobody has just one passion. We are all polymaths, conditioned to specialize in just one thing by an economy that needs office workers, not creators or healers. And this is why to build a successful brand you need to āfind your nicheā. You must choose one thing to focus on but there are ways to do that without cutting off your many pairs of wings. Show notes: http://linachervenkova.com/blog/how-to-create-one-brand-when-you-have-many-passions
3 Tips on how to overcome your planning addiction and finally get things done. Ā Has this ever happen to you: You spend hours, even days, crafting the perfect plan for your projects or for your week and then when you start doing the work, nothing goes as planned. Ā Research and planning are a sneaky form of procrastination. Let's talk about how to plan to get things done, not to procrastinate. Ā Show notes: http://linachervenkova.com/blog/3-planning-tips-for-multipassionate-creators
Why repeat the same blunders I did if you can avoid them? A mistake may be the best teacher but it doesnāt have to be your mistake to learn from it.Ā So with these positive thoughts in mind, let me tell you about the first three mistakes I made along my business journey and how you can avoid them. Show notes: http://linachervenkova.com/blog/3-business-mistakes
Are you going crazy because you have so many things youād love to do and so many things you have to do and not enough time to do them? Today, Iāll give you some ideas on how you can organize your business and life when you have many passions and obligations. Read the show notes here: https://linachervenkova.com/blog/multipassionate-organizing-tips
What does success mean to you? Have you ever asked yourself this question? If you're running a business or just going through life you surely have some idea of how you want your business and life to look right now, a year from now, when you're 80? Ā Let's tackle these questions and go from chasing somebody else's dreams to living your life on your own terms. Ā Read the show notes here: https://linachervenkova.com/blog/redefine-success
How much Netflix do you watch? And when was the last time you reached a long desired goal or made a dream come true (even a small one)? Today we'll talk about how you spend your time and I'll give you four tips on how to create more and consume less so you can get your goals this year (coronavirus or not). You can find all links in the show notes here: http://linachervenkova.com/blog/create-more-consume-less
It's short and sweet as usual and this timeĀ it's all about restarting your business after some time away from it. Learn about the three things you need to take care of when you come back to your business after taking some time off. All the links are in the show notes: http://linachervenkova.com/blog/how-to-restart-your-business-after-time-away
In episode 12 of the Multipassionate Compassionate podcast, we talked about the importance of writing and how you need to do it daily if you want to have a successful business. But what if youāre suffering from the infamous writerās block? What if writing feels less pleasant than going to the dentist? Today Iāll give you 5 tips on how to overcome your writerās block and fall in love with writing all over again. Show notes: http://linachervenkova.com/blog/overcome-writers-block Episode 12: https://linachervenkova.com/blog/writing-tips-for-solopreneurs Connect with me on Instagram: https://www.instagram.com/lina_chervenkova
To have a successful business you need to be able to communicate your ideas and share your thoughts and values with people every single day. I'm sharing 7 tips that'll help you become a better writer so you can be free to share your wisdom and goofiness with your audience. Show Notes: http://linachervenkova.com/blog/writing-tips-for-solopreneurs
Procrastination has many faces. My favorite one - overplanning. Spending hours and hours of rewriting and redrawing spreads in my bullet journal and trying to invent the perfect one. Do you know how you waste your time? Let me share with you three small changes I made to double my productivity. Shownotes: http://linachervenkova.com/blog/double-your-productivity