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The Neon Show

The Neon Show

Author: Siddhartha Ahluwalia

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Hi, I am your host Siddhartha! I have been an entrepreneur from 2012-2017 building two products AddoDoc and Babygogo. After selling my company to SHEROES, I and my partner Nansi decided to start up again. But we felt unequipped in our skillset in 2018 to build a large company. We had known 0-1 journey from our startups but lacked the experience of building 1-10 journeys. 

Hence was born the Neon Show (Earlier 100x Entrepreneur) to learn from founders and investors, the mindset to scale yourself and your company. This quest still keeps us excited even after 5 years and doing 200+ episodes. 

We welcome you to our journey to understand what goes behind building a super successful company. Every episode is done with a very selfish motive, that I and Nansi should come out as a better entrepreneur and professional after absorbing the learnings. 


287 Episodes
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Why does 50% of India’s workforce remain in agriculture while the U.S. has just 2%?Despite all those hands in the soil, the sector contributes just 15-18% to the GDP. While countries like the U.S. and Europe shifted quickly from agriculture to industry, India's progress was pretty slow. So, is it too late for India to catch up and move on from agriculture?Although India did build textile mills and steel plants, its industrialization lagged behind faster-growing Asian economies like Japan...
In India, financial security often seemed just out of reach, especially when it came to insurance. For many, insurance was complex, filled with hidden terms, and often mis-sold.That’s exactly what happened when an engineer-turned-consultant discovered that his father had been duped by insurance agents into purchasing a policy that was both confusing and overpriced.Instead of just shrugging it off, this experience sparked an idea: why not create a platform where people could get straightforwar...
Ever heard of the M Document?Montek Singh Ahluwalia, an economist in govt of India, saw that India needed to make some big changes to keep up. So, he started working on what would become the M Document. The M Document suggested bold reforms. Many government officials thought these ideas were too radical. Then, something unexpected happened: the M Document got into the hands of journalist Ashok Desai, who saw its potential, and gave it the now-famous name, the M Document.Even though ...
After India’s big economic shift in 1991, each state grew at different rates—but they didn’t all get there at the same speed.Western and southern states saw major benefits, while many in the east and north struggled to keep up. In fact, by 2021-22, the per capita income in the top five states was 3.3 times higher than in the bottom five—a clear sign of the widening divide.So, what does this uneven growth look like?In the 1960s, Uttar Pradesh, Maharashtra, and West Bengal were leading India's ...
The breakup of the Soviet Union in 1991 was a game-changer for India, shaking up its economy, defence strategy, and foreign relations. For years, the USSR had been India’s largest trading partner, pumping in vital support through the rupee-ruble trade agreement. But then, December 25, 1991, arrived, and the Soviet Union collapsed. While the Soviet Union’s collapse seemed like a disaster at first, it actually pushed India to evolve—fast. In this episode of The NEON Show, a...
From Baker's Son to Global Investment Legend.Mark Mobius is known as a foundational figure in emerging markets investing. He is the chairman of Mobius Emerging Opportunities Fund. Before that, he led the Templeton Emerging Markets Group for over 30 years, during which the group's assets under management grew from $100 million to over $50 billion.In this episode of The NEON Show, Mark shares his rules for wealth creation, why India is his top investment pick, his reasons for pulling investment...
In 1947, India gained independence with a per capita of around $2000(adjusted with inflation).But over the next few decades, the govt adopted socialist policies, emphasising self-sufficiency and state-led development. As a result, India’s economy grew at a slower pace of 3.5% per year.In 1991, India introduced a series of reforms— liberalisation, privatisation, and globalisation. India’s growth rate picked up, and by 2023, India’s per capita GDP was back to $2,600, driven by market-friendly p...
How the 1991 crisis got India to rethink its economic approach.By early 1991, India’s reserves were nearly gone.The government took a desperate step—it sent 67,000Kg of gold abroad to secure a loan from the IMF.This was a last-ditch effort to avoid default, but it only bought a little time. But soon, the govt collapsed again, leading to a new election.In June 1991, P.V. Narasimha Rao became Prime Minister, and he chose Manmohan Singh as his Finance Minister— and things changed.Rao and S...
In the competitive world of online grocery shopping, BigBasket is a name that stands out.But how did they get here?By 2011, smartphones were everywhere, and you could buy almost anything online—except groceries. The co-founders decided to try the grocery game online again, leading to the birth of BigBasket.In 2015, BigBasket pioneered the dark store model, using small, strategically placed warehouses to speed up deliveries and roll out express delivery services. In May 2021, Tata Digital...
Every entrepreneur dreams of turning a small startup into a global powerhouse. But how do you do it without following the typical "build a product, get funding, scale it, and exit" playbook? Luca Ferrari, founder and CEO of Bending Spoons, did just that— their journey is anything but conventional.It started in 2013, when their first-ever startup Evertale flopped and left them with just $40,000. After Evertale missed PMF, they pivoted, bootstrapping Bending Spoons by focusing on acquiring digi...
To say that India needs to create more jobs, is a downplay - what we need are 20 million jobs every year. But jobs can’t be created out of the wishing well.We have resources, but not proper skills. We have opportunities, but not proper initiatives to boost on the employment elasticity. We need a shift from Tier 1 to Tier 2 cities. We need a shift of capitals. We need immigration-based jobs for our youths, and we definitely need the women workforce landscape to improve at the earliest. But, wi...
Over the last decade, we have been getting news updates, social media highlights, and WhatsApp forwards about India being the “fastest growing economy” in the world. IMF, World Bank, and ADB have confirmed this. The question is, in the face of demonetisation, GST, and the drastic shift of focus to the organised sector from the unorganised one, is this data a true reflection of India’s economic reality? Today, Neon talks about these facts with Professor Arun Kumar, a renowned author...
SaaS is Dead. There is Too Much SaaS.The two most common proclamations about SaaS these days. But where is the truth?In this episode we analyse the State of SaaS in 2024. We discover new truths and uncover fundamental truths.From where is the money in SaaS to where is the market. From the challenges first time founders face to the mistakes second time founders make. We cover the heavy cost of not understanding brand marketing, why PMF is not a science, IPOs in India, The India SaaS Advantage,...
150 Years of Greatness in 50 Minutes.There is much talk about John D Rockefeller and Andrew Carnegie but not much about India’s first business Titan, Jamshedji Tata.In this episode, we sat down with Harish Bhat, Former Brand Custodian of Tata Group, and dive deep into Tata Group and its legendary founder. The founder who kept community at center and nation first, who brought the best to India and built the best in India with fire in his eyes and kindness in his heart. And the giant which neve...
Success Starts with Belief. And Belief Comes from Actions.Indians and the world are optimistic about India. But what actions has India taken that inspire this belief? And what actions does India need to take to keep up the momentum?From independence to today, India has increased its GDP 40x, its per capita income 8x, its literacy rate 6x, and its electrification 300x, among many other achievements. But the ambition of its people has also grown manifold.In this episode, we talk about India's j...
China is the 2nd largest economy. India is on its way to become the 3rd largest economy. Few decades ago both were at the same level. Is there anything for India to learn from China? Or we will have our own unique journey?In this episode of The Neon Show we explore the nuances behind the economic and political landscapes of India and China. From becoming the world’s biggest factory to now shifting to high-end manufacturing. From economic liberalisation to now back to being heavily controlled ...
Talent Investing and the Future of EntrepreneurshipIn this episode, we have Matt Clifford, founder of Entrepreneur First, an organization focused on talent investing. We cover how EF invests in talent, the success stories and unicorns that have emerged, and whether location truly matters for entrepreneurs.Matt also discusses the optimism of Indian talent, the regulatory environment in Europe, and India’s unique AI opportunities. We also explore how the UK differs from the EU in tech innovatio...
Mobile App is The New Bank Branch.In this episode we have Vinay Bagri, co-founder of Niyo, one of the leaders in the Neo banking movement in India. Vinay shares fascinating insights on how young India travels, the opportunity size of the travel tech market and why India hasn’t become a major travel destination despite having the best to offer.We also cover Vinay’s journey from FMCG to Banking, The Impact of Regulations on FinTech, And large untapped opportunities in Fintech space.Timestamps00...
Nishit had a front-row seat to the growth of the Indian Startup ecosystem. And often times he was in the driver's seat as well.Nishit Garg, a partner at RTP Global, shares his experiences from his early days at Flipkart, discussing the pivotal 0-1 journey and key projects that shaped his career. He provides a behind-the-scenes look at how Tiger Global revolutionized the Indian startup ecosystem and his reasons for joining RTP Global.We also cover the scaling challenges for Indian startups, st...
Manav Garg is the founder of Eka and Together Fund.Manav started Eka before SaaS was even a word. We start with Manav's journey from a small town in Punjab to founding Eka, one of India's first vertical SaaS companies. He shares all the ups and down in Eka & his life in the last 20 years. From building and selling from India to global businesses. From pivoting, which few companies survive, to coming out not just alive but highly profitable again. We also discuss his work with SaaS Bh...
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Comments (14)

Paja Storec

💚WATCH>>ᗪOᗯᑎᒪOᗩᗪ>>👉https://co.fastmovies.org

Jan 15th
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Paja Storec

✅WATCH>>ᗪOᗯᑎᒪOᗩᗪ>>👉https://co.fastmovies.org

Jan 15th
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Yogesh Singla

the episode ends abruptly. is the file corrupted:?

Jan 16th
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Yogesh Singla

Weirdest episode so far. Siddharth was very patient and asked good questions. The entrepreneur himself wasn't very open and sounded egotistic. Being a user of healthifyme myself disappointed. Was hoping to hear more from the entrepreneur and more expressive answers. :(

Oct 18th
Reply

Sadik Emran

Awesome

Jun 6th
Reply

Ashootosh Bhardwaj

audio quality is not upto the mark for this particular episode.. you guys should try to refine audio before publishing

Mar 16th
Reply

prashant patil

Great insights .... thanks again Can you also discuss with VC on “ how one can become VC ?. Also what are process / registration to be done .

May 13th
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ASk be unique

amazing sir

Apr 26th
Reply

ASk be unique

thanks for this amzing podcast show

Apr 13th
Reply

ASk be unique

amazing..its totally amazing,helping me a lot

Mar 16th
Reply

jayanth Ramesh

fabulous podcasts..very useful..kindly add the different segments and their timing at the cover photo/description ...for reference you can check play to potential

Sep 24th
Reply

100x Entrepreneur

Agree completely with you Nimish. The narrative on how brands are built will be completely different from now.

Jul 22nd
Reply (1)

Nimish Jain

High speed internet will be disrupting the Marketing game for all consumer based start-ups in India within 4-5 years. Excited to see how it unfolds ✨

Jul 22nd
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