The Obvious Choice

Success isn't a destination, but a conveyor belt that gets faster and demands more of your attention. If you're not careful, the sacrifices you make in order to keep up may turn into major regrets later in life.  Beware of letting your ego and comparing yourself to others change who you are The importance of in-between times and what to do with them Being more present for the short dash between DOB and DOD -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

We tend to make getting clients a lot more complicated than it needs to be. Complex problems don't necessarily need complex solutions, so why do we prefer complex solutions? Using The Marble Method to attract clients and how to do it Three rules to getting referrals from other businesses -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

One of the hardest questions we have to ask ourselves is - do my actions match what is most important to me? If the answer is no, then it's good to know how you got there and how to get back on track. "Just this once" is a misguided way of thinking The Life Satisfaction Equation Money isn't going to turn you into anything, but it will amplify who you already are -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

You might think that writing a book is hard, and you'd be right. But writing the book isn't the hardest past - it's figuring out the positioning of it. If you're going to write a book...write a freaking book How you should approach the branding and positioning of the book The two different types of value and the positioning mistake authors make -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

When you're preparing to go into a new season of focus, that doesn't mean the other areas of your life should be neglected.  Creating your off-season checklist so other areas don't regress The importance of micro-interactions Creating your own calendar Dooms Day and how to rebuild your calendar -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

You've lost count of the late nights, tears, and dollars you've spent to get to the point where you feel like you're successful. You get there and all of a sudden, you don't feel like you deserve it. Why we don't feel worthy of success when things start to go smoothly You're not cheating by bringing great talent in -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Everyone knows consistency is important. However, consistency alone isn't enough to make transformational changes. Whether in your business, health, or relationships, you need consistency plus lightning strikes. If you're hardworking yet feel stuck, here's why Treating the important things like grains of sand doesn't work Boredom sucks, so focus on dynamic stability -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

You've been told you can have it all and it feels like no matter how hard you try, you just can't seem to get there. The truth is, you can have it all. Just not all at the same time. Letting your curiousity get the better of you We can blame Editson for our lack of personal seasons How you keep creating opportunities for burn out and how to fix it -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

The almighty price objection - "If only it were cheaper." It seems like a tough objection to manage, but there are really only two directions it can go. Deciding how you value your time Leaving the door open to come back Reconfirming how much your potential client values their goal -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

While there may be a lot of other coaches in the same space as you, even if it appears saturated - it doesn't mean there isn't opportunity.  The real and perceived differences when you work in-person vs online Earning your Fitness Citizenship The best way to get a referral -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

The scariest part about raising prices is imagining the catastrophic client backlash we assume will happen. Will some clients be upset? Yes, but that doesn't mean it wasn't a good decision to raise your prices. When your business grows, it doesn't mean all of your clients grow with you Why losing clients isn't a bad thing Why raising your prices may lead to higher quality clients -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

When things are going well, you can start to worry about what could go wrong and what to do next. Set yourself up so you're prepared and not worried. Add rocket fuel to your operations using the "take two weeks in two weeks" method Use old school tools to avoid putting all of your metaphorical eggs in one Meta basket How much effort you should put into having a space for people to learn about you (and why it's far less than you might think) -- Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Life can sometimes feel like a blur, with little space to enjoy, appreciate, or rest. In the little bit of time we manage to carve out, it's not as restful as we wish it were. You may not always be able to create more moments, but you can more more out of the moments you do have. How to make an entire country happier Designing pauses and rituals for connection, recovery, and transitions The benefits of both telic and atelic activities -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Consistency is good for things like brushing your teeth and taking your vitamins, but not so much for big growth in the things you care about most.  The twin gods of Accumulation and Accomplishment Modern inventions have ruined our natural seasonality The Grass is Greener Fallacy -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Creating content for social media can be a lot of fun - until it's not. You've always been told to "post consistently!" so how do you manage that when you feel burnt out on content? The not-so-secret sauce to consistent content The two types of content Where to focus most of you energy besides content -- Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Whether you're just starting or trying to grow in a new space, how you approach networking is different than when you're established. It means you'll need to be the one to make things happen if you're going to move the needle. The three principles to building your network Finding an "in" to the person you want to get to know Telling the truth backwards -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

We can take it personally when a client decides to leave. Instead of wondering if you did something wrong or lighting the match to burn the bridge, try creating an offboarding experience that keeps you top of mind.  Not being a Stage 5 Clinger when clients decide to leave How to turn a client leaving into a celebration (and into more clients) Creating a positive offobarding experience -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Most coaches feel understandably stressed about hiring the right setter. To make the role work, you'll need to know what traits make for a good setter, what systems to have in place, and what tools they'll need to succeed. Your setter can, and should, do more than set up calls Supporting your setter beyond typical business conversations Creating a way for setters to add a personal touch from you -- Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

After publishing and selling books every way known to man - Jonathan has an insight or two on choosing whether to self-publish or traditionally publish your book. The difference in trust when you self-publish vs traditionally publishing your book Why you should self-publish even when traditional publishing is objectively better The best way to sell a book and how to find a literary agent -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

Learning from successful people we admire is helpful, but we can also learn a lot from those who seem to have all of the right ingredients but are stuck at being mediocre. The fundamental principle that all successful business people understand How you handle an invite might be the predictor of how successful you are The hard question you need to ask yourself and the silver-lining shake up Covid-19 gave the fitness industry -- Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today. -- FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.) HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com -- Hosts: @itscoachgoodman @fitnessjonestraining @amberreynolds.me -- Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com. The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.