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The Optical Foundry Podcast
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The Optical Foundry Podcast

Author: The Optical Foundry

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Keep up to date with all the important news coming from The Optical Foundry.


theopticalfoundry.com

18 Episodes
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Oh Hey There! This is your OGI Eyewear podcast, the hot spot for insights into what we’re up to at OGI! Today we have Chief Creative Officer David Duralde with us to spill all the details on the Fall collections, and what’s hot for Vision Expo West. Let's Get Together!
Wes discusses his vision for the new Active x Optical Collection. Learn more about what makes the collection unique and who the ideal Active x Optical customer is.
Learn more about the new additions to the Article One Active Collection and how to describe them while in the field. Stay until the end to hear more about the future of Article One's product assortment.
David Duralde discusses the latest release for OGI Eyewear, the Spring 2022 Release. First, some questions are asked regarding the overall release. Next, listen in for a deep dive into each major collection as well as frames to keep an eye out for.
Wes Stoody discusses Article One and his vision for the brand and its new releases. Topics Covered: 1:00- Pitching Article One to someone who's never heard of it before6:34- Pitching Article One to someone who's on the fence15:23- How joining The Optical Foundry has helped Article One23:09- Wes' inspiration for Article One product26:41- What aspects of the product to cover when meeting with an account30:00- What luxury means to Article One
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