The PR Week

The latest guest on The PR Week podcast is Paul Cohen, CEO of Attention Comms. Cohen launched the firm this year after it spun out of U.K.-based Milk & Honey PR. He talks about U.K.-headquartered firms expanding to the U.S. with varying degrees of success, as well as the trends he’s seeing in the current economic and political environment. Plus, the biggest marketing and communications news of the week, including the end of R&CPMK as its staff joins Acceleration Community of Companies; executive moves including the new U.S. CEO of Ogilvy and FleishmanHillard’s first chief creative officer in the Americas; and the political and brand implications for McDonald’s after President Donald Trump spoke at its Impact Summit.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s guest on The PR Week podcast is Paul Wood, an alum of Ketchum and the chief marketing and communications officer at the Cohen Veterans Network. He gives us the lowdown on why his nonprofit was founded to help post-9/11 veterans and how it provides mental health services to veterans when they return from active-duty service. Wood also discusses breaking the stigma of embracing mental health services. Also on the agenda, the biggest marketing and communications news of the week, from people moves at Allison Worldwide, Praytell and Verizon to PRWeek’s Health Influencer 30 list.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

AI Deciphered is back for a second year!On Thursday, November 13, three Haymarket Media publications – PRWeek, Campaign and MM+M – will reunite for a daylong conference focused on the ongoing AI revolution.Attendees will get to hear from leaders across a variety of industries and sectors about how AI is impacting their work and what the future holds for these innovations.The opening keynote will feature the chief data scientist at The New York Times and the closing keynote speaker will be the global head of generative AI at The Coca-Cola Company.To preview the second annual AI Deciphered conference are the three editorial leads from Haymarket Media: PRWeek editorial director Steve Barrett, Campaign editor-in-chief Luz Corona and MM+M editor-in-chief Jameson Fleming.Register here for tickets to the 2025 AI Deciphered conference. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

PRWeek VP and editorial director Steve Barrett is back in New York after meeting with top PR and communications leaders last week in Seattle, where he had the chance to chat with Dominic Carr of Starbucks and Katie Townsend of the Seattle Kraken. He also spoke at a LaGrant Foundation event with Frank Shaw of Microsoft and Amazon’s Drew Herdener. Plus, the biggest marketing and communications news of the week, from Unilever’s new campaign with NFL legend Marshawn Lynch to major people moves at Acrisure, The Weber Shandwick Collective, DuPont and Twitch.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We only have treats for our listeners on this Halloween edition of The PR Week podcast. This week’s guest is Beth Cleveland, the new CEO of Praytell. She talks about transitioning into the top role at the agency, the changing worlds of both the media and PR firms, how her shop is using AI and much more. Plus, the biggest marketing and communications news of the week, including third-quarter earnings from Omnicom PR Group and FTI Consulting, prominent people moves and a preview of coverage of the New York City Marathon.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Featuring:Shane Arman, SVP, head of US Sports, Allison WorldwideIn 2010, many comms pros studied “The Decision” — LeBron James’ highly anticipated announcement of which team “he’d be taking his talents to.” Fifteen years later, he had everyone on pins and needles awaiting “The Second Decision,” which ended up being the launch of an ad campaign with cognac brand Hennessy. Many had opinions on this, more critical than complimentary. During conversation with PRWeek’s Gideon Fidelzeid, Arman opines on what the fallout would likely be for James and the brand. In doing so, he highlights what comms pros can take away from this episode.And that is just the start of this game. The WNBA. Emerging sports leagues. NILs. Pickleball — we know you’re playing it. Everyone seems to be. All are discussed at length with Arman — all with a focus on the valuable comms lessons to be gleaned from each.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Featuring:-Richard Edelman, CEO, Edelman-Chris Foster, CEO, Omnicom Public Relations Group“PR has never been more important than it is today.” Those words were expressed by Omnicom Public Relations Group CEO Chris Foster during a riveting session at PRDecoded on October 16 in Chicago. Fellow guest Richard Edelman, CEO of his eponymous agency, concurred, noting that now is the opportunity for PR to “steal the moment.”In a conversation moderated by PRWeek VP, editorial director Steve Barrett, the two industry titans continually validated those sentiments as they touched on myriad topics. Those include AI, misinformation, COVID-19’s impact still being felt today, the rise of earned media, the current era of radical transparency, trust, the evolving nature of agency-client conversations, the importance of podcasts and much more.And, yes, the two tennis enthusiasts both shared some lessons they continue to learn on the court that helps them lead their firms and the industry. A rare opportunity to hear from two true PR giants. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s episode of The PR Week podcast comes to you from PRWeek’s PRDecoded conference in Chicago, which took place on October 16 and was themed around navigating uncertainty.PRWeek news editor Diana Bradley catches up with Bespoke Beauty Brands CEO Stacey Tank right before she took to the stage to share her journey from the comms office to the boardroom. Bradley also speaks with Feeding America’s Monica Lopez Gonzalez, PepsiCo’s Andrea Foote, MSL’s Diana Littman and The Lagrant Foundation’s Kim Hunter. Meanwhile, PRWeek associate news editor Jess Ruderman interviews Burson’s Vikki Chowney.The episode also includes conversations with attendees from on the stage at the event, such as Kevin Warren, president and CEO of the Chicago Bears, who was the closing keynote speaker; as well as Omnicom Public Relations Group CEO Chris Foster and Edelman CEO Richard Edelman, who met for an on-stage discussion about the “state of the PR nation.” AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Is the press release back and better than ever? Some experts are making that case, thanks to the emergence of AI and large language models as a search tool. Joining the podcast this week to talk about that topic and much more is Matt Brown, president of PR Newswire, who discusses the marked increase in PR pros using AI for their jobs, which has benefitted press releases as an authoritative source of information. Plus, the biggest marketing and communications news of the week, including General Motors bringing together its marcomms departments under Lin-Hua Wu, why brands need to get in shape now for the World Cup and a major departure from Burson. And don’t forget: it’s one day to PRDecoded in Chicago.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On this latest edition of The PR Week podcast, we’re joined by Jason Abrams, senior PR manager at Amtrak, who talks about how his organization measures success and prepares for the unexpectedAlso on the agenda: a major leadership shift at Edelman, State Farm’s first chief communications officer, the rise of creator-led agencies and the effects of the government shutdown. Plus, PRWeek’s Salary Survey 2026 and Play by Play have arrived.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s guest on The PR Week podcast is Bill Imada, PRWeek Hall of Famer and chairman and chief connectivity officer at IW Group. He talks about the just-published Civility Paradox report, which shows that while most Americans decry incivility in public life, they consider themselves civil. He also talks about the biggest marketing and communications news of the week, including a BBQ-flavored campaign from Progresso, and seeks to answer one of the major questions of our time: Is Taylor Swift finally oversaturated? AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s guest on The PR Week podcast is Mark Truby, chief communications officer at Ford Motor Company. Truby talks about some of his company’s initiatives, from electric vehicles to the renovation of Michigan Central Station and other ways his company is investing in Detroit. Plus, the biggest marketing and communications news of the week, from Jimmy Kimmel’s return to late night, the U.N. General Assembly and Climate Week, a major promotion at Edelman and agency hires by the Colombia Avocado Board and Stanley 1913.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is one of the best-networked people in all of business: Conagra EVP and chief communications and networking officer Jon Harris. Harris, who is about to be awarded the Harold Burson Award from the Public Relations Society of America’s New York chapter, joins The PR Week to talk about everything from his Chicago network of PR executives to his decade-long tenure at Conagra. Also on the agenda: the biggest PR and communications news of the week, including PRWeek’s groundbreaking AI survey with Boston University, the changing nature of DEI and new roles for Aaron Kwittken and Anne Hammer.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The guest on the latest edition of The PR Week is Ines Rodriguez Gutzmer, SVP and chief communications officer at Aflac. She takes us behind the scenes of Aflac campaigns from the newly launched Check for Cancer initiative to the long-running efforts including the world-famous Aflac Duck. Plus, the biggest marketing and communications news of the week with PRWeek news editor Diana Bradley, from PRWeek’s latest 40 Under 40 list  to the departure of Paramount’s chief communications officer.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dr. Jamila Cupid is the co-author of Who's in the Room: A Guide to Public Relations from the Black Professional Perspective with Myescha Joell, as well as a professor at Pepperdine University’s Seaver College.Cupid joins the latest edition of The PR Week podcast to discuss her experiences as a Black PR practitioner and the state of diversity in the industry when DEI is under attack. Also on the agenda: the biggest marketing and communications news of the week, including the dismissal of CEOs at Nestle and Suntory, major communications people moves at UnitedHealthcare Group, AT&T and Applecart and the split of Kraft-Heinz.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The word “impression” is a very intriguing one in the world of marcomms. As a savvy brand, you certainly want to make an impression. However, as a savvy brand, you also understand that an impression is no longer that Holy Grail metric to which your efforts should aspire.During this podcast, Spectrum Science’s Bryan Blatstein (EVP and head of media) and Allie Golden (Group SVP, client services) discuss the importance ofstrategically combininginfluencer authenticity with media muscle, patient-first design and campaign tools that empowerreal action.Many lessons will be gleaned from this conversation by communicators in all industry verticals about selecting the right influencer, engineering media on day one and working with journalists in a manner that has both near- and long-term benefits for all parties. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is Aaron Kwittken, founder and CEO of PRophet Global. The former founder and chairman of KWT Global discussed building PRophet, Stagwell’s AI-powered SaaS platform, the evolving landscape of PR and communications with the integration of AI and the importance of brand safety in influencer marketing.Kwittken also gave his thoughts on the biggest marketing and communications news of the week, including brand reactions to Taylor Swift and Travis Kelce’s engagement, Cracker Barrel's decision to return to its original branding following backlash, Beth Cleveland succeeding Andy Pray as CEO of Praytell, Crumbl Cookie’s CEO’s decision to come out and this week’s Gen Zeitgeist column.  AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is Torod Neptune, a veteran of prominent in-house and agency roles from Medtronic to Waggener Edstrom. Neptune is also a member of the 2025 PRWeek Hall of Fame class, announced just this morning, alongside other industry heavyweights. Now a member of the faculty of the University of North Carolina, Neptune talks about PR and communications in academia, as well as the biggest marketing and communications news of the week, including PRWeek’s profile of OpenAI communications leader Hannah Wong.  Plus, remembering longtime Southwest Airlines head of PR and culture Ginger Hardage, who passed away last Saturday.    AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of The PR Week, Steve Barrett and Frank Washkuch sit down with Ron Berkowitz, founder and CEO of Berk Communications, to discuss his career in sports and entertainment PR, from working for George Steinbrenner to an era when athletes are also global influencers. Plus, the biggest marketing and communications news of the week, from Shamrock Capital’s acquisition of the Penta Group to WPP’s latest quarterly earnings and ICR CEO Tom Ryan’s decision to step down.   AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is Sarah Jenkins, head of creative brand initiatives at Grindr and an alum of agencies including The Romans and Freuds. She talks about using creativity and brand initiatives to foster community, how Grindr’s audience challenges brands to be creative, and marketing faster than the speed of what’s trending. Also on the agenda: the biggest marketing and communications news of the week, from Lollapalooza’s immersive brand activations, IPG’s significant job cuts, a profile of PopUp Bagels’ Gen Z PR director and much more. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket!  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.