Too many medical practices rely on flawed patient feedback like “How did you hear about us?” to judge whether their marketing is working. The problem? Those answers change depending on how the question is asked, what the patient remembers, and what they assume you want to hear. Relying on that kind of data can send your budget in the wrong direction. In this episode, Zed explains why confirmation bias and bad data can sabotage your growth, and how to build a reliable system that actually shows whether your advertising efforts are driving the right patients into your practice. Learn how to measure what matters, avoid costly mistakes, and design marketing that truly works. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Negativity spreads fast in medical practices—through gossip, drama, low energy, or the “just a job” mindset. But these symptoms aren’t random. In this episode, Zed unpacks why negativity thrives in private practices and the hidden beliefs that fuel it. More importantly, he shows how to stop it—by shifting your team’s focus to the real impact they have on patients and their families. Discover how simple, structured storytelling can transform culture, boost fulfillment, and turn “just another Monday” into a team that’s fired up to make a difference. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Too often, private practices spend their energy treating symptoms — a tech issue here, a hiring problem there — without addressing the real cause of recurring frustration. In the 100th episode of The Physician Growth Accelerator Podcast, Zed breaks down why “discipline” isn’t the answer, why your brain tricks you into chasing surface fixes, and how to finally uncover the root cause that keeps your practice stuck. If you’re ready to stop playing whack-a-mole with the same old issues, this conversation will give you the clarity to create lasting change. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Is your brain tricking you into making the wrong business decisions? In this episode, Zed breaks down how confirmation bias and false beliefs can quietly sabotage your practice. When revenue trends shift or results don’t line up with your expectations, it’s easy to grab onto the most convenient explanation and run with it. The problem? Your brain will work overtime to confirm that belief—even if it’s wrong. This episode explains why quick fixes rarely solve the issue, how to uncover the real timeframe that drives your deposits, and why learning to disprove your own assumptions is critical for practice growth. By reframing outcomes as choices you’ve made, you’ll see clearly what needs to change—and gain the ability to fix problems at their true root cause. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Is your practice stuck dealing with the same frustrating problems over and over? In this episode, Zed reveals how your brain’s comfort zone may be sabotaging growth — and why solving root causes, not symptoms, is the key to lasting change. Our instinct to avoid short-term discomfort often leads to long-term frustration — whether it shows up as staff workarounds, repeated mistakes, or systems that never seem to improve. This episode explains why quick fixes only treat the symptoms, how first-order thinking keeps practices stuck, and what it takes to push through discomfort to uncover and solve the real root causes. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
AI is being added to everything — from your EMR to your phone system — but adding technology alone doesn’t guarantee better results. For private practices, the real question isn’t “Should we use AI?” but rather “Will it actually solve the root problems holding us back?” In this episode, Zed breaks down how to evaluate AI tools the right way. You’ll learn how to separate hype from true value, identify whether your challenges are system or human-based, and set clear metrics to measure success before you commit. If you’ve ever wondered whether AI can actually improve your practice — or just add another layer of complexity — this episode will give you the framework to decide. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
We’re past the halfway point of the year — but are you clear on why your practice is performing the way it is? In this episode, Zed breaks down why every outcome is the perfect outcome of the system behind it, and how you can regain control by measuring the right things. You’ll discover how setting one specific, trackable goal can re-engage your team, build momentum, and bring clarity to the back half of your year. If you’re ready to stop guessing and start guiding your practice toward the outcomes you want, this episode will give you the framework to make it happen. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Our brain loves to feel right—and that can quietly sabotage your practice. In this episode of Physician Growth Accelerator, Zed explores how ego and hidden mental shortcuts create blind spots in your business, from ignoring weak spots in your systems to assuming patients will always show up. Discover how shifting to an “earn every patient” mindset can break the ego trap, re-engage your team, and unlock sustainable practice growth. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
When your team dreads coming to work, your entire practice feels the impact. In this episode of Physician Growth Accelerator, Zed uncovers the root causes behind team disengagement and explains why ignoring them silently caps your practice’s potential. Learn how silent expectations, unclear roles, and lack of accountability create a culture where work feels like a chore—and the practical steps you can take to turn it into a place your team is proud to be. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Most medical practices waste money on advertising without realizing it. In this episode, Zed explains why most practice ads fail before they even start and how to create a system that consistently fills your schedule with the right patients. You’ll discover why talking about your practice instead of your patients’ pain points guarantees failure, how to determine an ad budget that makes financial sense, and how to track results without relying on misleading “How did you hear about us?” surveys. If you’re tired of spending money on ads with little return, this episode will show you how to take control and turn advertising into a predictable growth engine. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Most physicians are unknowingly leaving hundreds of thousands of dollars on the table in every lease negotiation. In this episode, Zed is joined by Colin Carr, founder of Carr Healthcare Realty, to uncover the silent losses buried in your real estate deals—and why landlords love working with doctors who go it alone. Colin breaks down the posture, process, and negotiation strategy used by Fortune 500 companies—and explains how private practices can leverage the same approach to protect margins, gain leverage, and build a moat around their business. Whether you're a solo provider or run multiple locations, if you lease your space, this episode could change how you approach every future deal. Connect with Colin: https://carr.us/
Office drama and gossip aren’t just annoying—they’re signs of a deeper system problem. And most practice leaders have no idea how much it’s costing them. Many physicians believe that drama is just part of running a practice. But that belief keeps teams misaligned, morale low, and patient experience fractured. It doesn’t have to be that way. A culture without gossip is not only possible—it’s a choice. In this episode, you’ll learn: Why drama exists in your office (even if you think it doesn’t) How your systems are reinforcing the behavior you want to eliminate The leadership shift that makes gossip unacceptable without policing it Drama thrives in silence. But with the right system tweaks, you can break the cycle for good. If you have struggled with drama or gossip in your practice, this episode is for you. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
It’s easy to assume patients don’t follow through on treatment because of cost, insurance, or lack of urgency but that’s often not the real issue. In this episode, Zed uncovers the psychological barriers that silently sabotage patient decision-making and how well-intended communication from your team may be making it worse. If you’ve ever wondered why patients stall or disappear after a promising consult, this episode will give you the insight (and language) to help them move forward. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
You hire. You train. You hope this one sticks, and then they leave. Or worse, they stay but underperform. If that cycle feels all too familiar, this episode is for you. Zed breaks down the real reasons practices struggle with chronic hiring issues, and why it’s almost never about “bad candidates” or the job market. From rushed hiring decisions to broken training processes and toxic team dynamics, you’ll learn how to identify the system flaws that quietly drive good people away. If you want to build a team that actually lasts, it starts here. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
A sudden dip in revenue can feel like a punch to the gut, especially when it comes out of nowhere. But before you scramble to cut costs or overhaul your front desk, you need to ask a critical question: Where did this drop actually come from? In this episode, Zed breaks down how most practices misread financial data, why reacting to last month’s numbers can lead to the wrong decisions, and how to trace today’s cash flow back to the real root cause, often occurring months ago. If your income just took a hit, this is the clarity you need before you make your next move. Resources from this episode: Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
What would happen if your most critical team member didn’t show up tomorrow? In this episode, Zed breaks down a hidden vulnerability that affects far too many private practices: over-reliance on a single person. Whether it’s your front desk lead, billing manager, or your practice administrator, when one person holds all the knowledge and responsibility, your entire practice is at risk. You'll learn: Why this kind of dependence develops The silent cost of “just hoping they never leave” A practical framework to identify responsibilities, build strategic systems, and create clarity Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
What if your team saw their role not as a job but a mission? In this episode, Zed shares a powerful story from a recent practice workshop where one mindset shift changed everything. You’ll hear how a team went from eye rolls at the idea of “loving Monday morning” to fully believing they save lives no matter their role. If your staff seems disengaged, task-focused, or just going through the motions, this episode will show you how to reconnect them to the real impact they’re making. Discover how sharing patient stories, aligning around purpose, and reframing roles can completely transform your culture and performance. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
What if the key to unlocking growth in your practice was just one question away? Most physicians and practice leaders move so fast that they don’t stop to ask what’s actually making their day harder than it should be. In this episode, Zed explores the single, overlooked question that can surface hidden constraints, trigger meaningful improvements, and rewire how you lead your business. Don’t wait for symptoms to become emergencies. Request a Practice Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Your systems aren’t the only thing shaping your results. Your behavior and your team’s behavior are silently steering the ship. In this episode, Zed unpacks why outcomes in your practice aren’t random; they’re the direct result of consistent behavioral patterns—good or bad. You’ll learn how to spot when “that’s just how I am” is actually holding you (and your team) back, why understanding natural tendencies can’t excuse poor performance, and how simple behavior shifts can dramatically improve your practice’s trajectory. If you want better results, this episode will show you where to start. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic
Most practice owners hate hearing bad news, but what if avoiding it is actually the biggest threat to your success? In this episode, Zed breaks down why known problems are a powerful asset for practice owners and why the only truly dangerous issues are the ones you can’t see. If you’ve ever felt frustrated by missed targets, wasted marketing dollars, or the nagging sense that something’s off in your practice, this episode is for you. Learn how to flip the script on bad news, turn it into a competitive advantage, and take control of your practice’s future. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic