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The Podcast Profits Unleashed Podcast
Author: Karen Roberts
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Coaches, Consultants, Therapists and Healers! Want a fun and easy way to drive leads into your business whilst being able to turn up as your authentic self?
Imagine just having to show up to record your show, then show up on calls or live events with people who are ready to buy!
Get back your time to live life on your terms!
This podcast is hosted byKaren Roberts, who owns the ‘Raising Vibrations’ Podcast network
On this podcast, I’ll be sharing strategies, resources, and proven high-ticket sales and closing tactics, interviews with experts that will grow your business today through your podcast.
If you find value in this podcast, all we ask if you leave an honest review and share this with 1 of your friends. That would mean the world, and help me serve more people.
And if you’d like to learn how to design, create, launch and monetize your own podcast, attend my next LIVE virtual event go to https://podcastprofitsunleashed.com/free
Imagine just having to show up to record your show, then show up on calls or live events with people who are ready to buy!
Get back your time to live life on your terms!
This podcast is hosted byKaren Roberts, who owns the ‘Raising Vibrations’ Podcast network
On this podcast, I’ll be sharing strategies, resources, and proven high-ticket sales and closing tactics, interviews with experts that will grow your business today through your podcast.
If you find value in this podcast, all we ask if you leave an honest review and share this with 1 of your friends. That would mean the world, and help me serve more people.
And if you’d like to learn how to design, create, launch and monetize your own podcast, attend my next LIVE virtual event go to https://podcastprofitsunleashed.com/free
244 Episodes
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Special Guest: Drewbie Wilson
callthedamnleads.com/freebookoffer
In this episode of Podcast Profits Unleashed, I’m thrilled to be joined by Drewbie Wilson, the founder of Call the Damn Leads, as we dive into the importance of doing the hard work to achieve true sales success. Drewbie takes us on a journey from his humble beginnings to becoming a successful entrepreneur and sales mentor. His message is clear: success in business doesn’t come from relying on automated systems or social media content alone—it comes from taking action, particularly by calling the damn leads.
Drewbie shares his perspective on how many entrepreneurs are misled by the idea of easy success through online courses or viral content, only to feel frustrated when they don’t get the results they expected. He emphasizes the value of understanding where to invest your time and focusing on activities that drive the highest returns. The key to sales success lies in having a clear, actionable process and a genuine passion for what you’re offering.
We also explore the L.L.S. formula—Listen, Lay out the plan, and Secure the Bag—a proven framework for converting leads into clients. The first step, Listen, is all about understanding the client’s needs by asking the right questions. Then, Lay out the plan by offering a realistic and transparent solution. Finally, Secure the Bag by confidently closing the deal and ensuring the client is ready to commit.
Throughout the episode, we also discuss how entrepreneurs often avoid direct sales conversations, particularly when relying on organic marketing. But, as Drewbie points out, building authentic relationships and being upfront about your intentions makes asking for the sale much easier.
We wrap up by touching on the importance of authenticity in marketing, the power of empathy, and using storytelling to connect emotionally with clients. I also share insights from my books, Crushing the Day, Social Media Mastery, and Diary of a Damn Closer, offering tools for mastering mindset, storytelling, and accountability in sales.
Key Takeaways:
Sales success requires action—stop relying on automated systems.
Invest your time in high-return activities and focus on building a strong sales process.
Use the L.L.S. formula to effectively close deals and build client trust.
Wherever you are on your journey, we have a solution for you. Getting your message heard, growing your audience, building influence or getting ready to scale your business https://podcastprofitsunleashed.com/appointment
Special Guest: Robin Waite
In this episode of Podcast Profits Unleashed, I sit down with Robin Waite, business coach and founder of Fearless Business. Robin shares his journey from running a thriving marketing agency to creating a coaching practice that helps entrepreneurs reclaim their time and boost their revenue. After experiencing burnout as an agency owner, Robin discovered his passion for high-level business strategy and coaching, leading him to establish Fearless Business. Today, he empowers business owners to refine their systems, overcome fear, and achieve sustainable growth.
We dive deep into why every business should be designed to be sellable—even if selling isn’t on the horizon—and how focusing on freedom and fulfillment can drive long-term success. Robin also unpacks his strategies for scaling businesses effectively, making more money with fewer clients, and tackling the mindset challenges that often hold entrepreneurs back.
Key Takeaways from My Conversation with Robin Waite:
Productizing Services Simplifies Selling: I learned how creating a clear, fixed price for your services—like buying a car with optional add-ons—makes it easier for clients to understand and invest in your offer. For instance, designing a website that generates 15-20 leads per month for $5,000 is an example of value-based pricing at work.
The Problem with Hourly Rates: Robin sees hourly rates as outdated and even unethical, urging entrepreneurs to shift to value-based pricing to align client goals with sustainable business growth.
Breaking Free from Money Mindset Blocks: We explore how early money conditioning impacts pricing decisions and how societal norms around scarcity can limit your ability to scale.
Employee to Entrepreneur to Investor Mindset: Many entrepreneurs struggle to transition from trading time for money to focusing on value creation. Robin explains how the next step is adopting an investor mindset, leveraging others' skills, and building passive income streams.
Why Goal Setting Must Evolve: Strategies for scaling to $100K revenue differ significantly from scaling to $1M. Robin emphasizes the need for long-term vision and intentional planning to build wealth.
Join us as we uncover actionable strategies and insights to help you scale your business fearlessly and reclaim what matters most—freedom and fulfillment!
Robin's FREE giveaway https://www.fearless.biz/tys
If you’re a coach who wants to explore podcasting as a way to drive your business get your FREE strategy call https://podcastprofitsunleashed.com/appointment
Special Guest: Richard Walsh
In this episode, Karen Roberts sits down with Richard Walsh, CEO of Sharpen the Spear Coaching and author of Escape the Owner Prison, to discuss the essential steps entrepreneurs must take to scale their businesses effectively while planning for their eventual exit. Drawing from over 30 years of entrepreneurial experience, Richard shares insights into growing businesses from zero to ten million dollars, emphasizing the importance of transitioning from solopreneurship to strategic CEO roles.
A key takeaway from the episode is the necessity of planning with an exit strategy in mind from the beginning. Richard explains how many business owners become trapped in the day-to-day grind, only focusing on short-term tasks like payroll, which keeps them on a "hamster wheel" with no real progress. Instead, having a clear exit plan helps business owners make more strategic decisions, filtering out distractions that don’t contribute to their long-term goals.
Richard also advises entrepreneurs to schedule regular strategy sessions—whether monthly or quarterly—to step back from daily operations and focus on the big picture. He advocates delegating tasks and focusing on the 5% of critical activities that drive business growth. By doing so, business owners can avoid burnout and build a sustainable, scalable company.
The episode also covers investment strategies that align with long-term business goals. Richard suggests investing in tangible assets like real estate and commercial property, which provide passive income streams over time. By living on a portion of their earnings and using the rest to accumulate assets, entrepreneurs can expedite their journey toward financial independence and a successful exit.
Listeners are invited to connect with Richard via his website for personalized coaching and to claim a free audiobook of Escape the Honor Prison.
Key Takeaways:
Plan your exit strategy from the start.
Delegate tasks and focus on high-impact activities.
Schedule regular strategy sessions to maintain clarity.
Invest in passive income streams like real estate.
Use your exit plan as a business filter for decision-making.
Connect with Richard at sharpenthespearcoaching.com
If you’re a coach who wants to explore podcasting as a way to drive your business get your FREE blueprint https://podcastprofitsunleashed.com/free
Special Guest: Robert Hunt
In this episode of Podcast Profits Unleashed, host Karen Roberts interviews Robert Hunt, executive coach and author of Nobody Cares. Robert shares his transformative journey from facing $90,000 in debt and unhappiness to achieving financial freedom and personal fulfillment.
Key Takeaways:
Acknowledge Your Reality: Robert emphasizes the importance of recognizing your current situation as the first step toward change. Denial only prolongs dissatisfaction.
Personal Accountability: True change requires taking responsibility for one’s actions and choices. Robert encourages listeners to embrace vulnerability by sharing their struggles, allowing for support and solutions.
The Four Stages of Dissatisfaction: People often cycle through blame, excuses, a victim mentality, and waiting for change. Breaking this cycle is crucial for empowerment.
Peer Pressure Dynamics: Initially positive in youth, peer pressure can shift to negative adult influences, prompting people to maintain lifestyles that may not be financially viable. This pressure often leads to living beyond one's means, driven by ego rather than necessity.
Ripple Effect of Choices: Poor decisions, such as oversleeping, can create a chain reaction affecting mood, behavior, and relationships. Being mindful of daily choices can help break this cycle.
Proactive Change: Robert advocates for taking charge of one’s life rather than waiting for a crisis to force change. By embracing challenges and seeking solutions, individuals can redirect their paths.
Book Offer: Robert offers listeners a chance to receive a free copy of Nobody Cares, a guide to overcoming victim mentality and embracing accountability for a more fulfilling life.
Conclusion
This episode is a must-listen for coaches and experts looking to harness podcasting for business growth. Tune in to gain insights from Robert’s journey and discover how accountability can transform your life and business.
Don't forget to subscribe to The Podcast Profits Unleashed on Apple Podcasts and Spotify, and leave a review to help us reach more listeners!
If you’re a coach who wants to launch a podcast get this free blueprint https://podcastprofitsunleashed.com/free
Special Guest Lisa Marie Robinson
In this episode of the podcast, Karen Roberts sits down with Lisa Marie Robinson, also known as the Sassy Wealth Queen, to explore Lisa's journey from financial struggle to empowering women entrepreneurs through her unique approach to money management. With over two decades of accounting experience, Lisa shares how her personal challenges with money inspired her to create the Sassy Wealth Coach and the Cash and Sass podcast.
Lisa delves into the pivotal moment when losing her job and relying on food stamps prompted her to reject a life of financial instability. Determined to find a sustainable path to wealth, she embarked on a deep exploration of money mindset and management. She discovered that true wealth isn't just about money but encompasses alignment with personal values and goals across spiritual, energetic, mental, physical, and financial domains.
The conversation unfolds into Lisa's Wealth Mastery Method, a holistic framework designed to ensure women achieve wealth across all areas of life. She emphasizes the importance of integrating mindset coaching with her CFO expertise to create personalized money roadmaps for her clients. Lisa highlights that achieving financial freedom requires addressing internal narratives and behaviors that often sabotage success.
Karen and Lisa discuss the common pitfalls female entrepreneurs face, such as neglecting self-care and falling prey to limiting beliefs about money. They underscore the transformative power of holistic self-care practices like dance movement and journaling to shift energy and enhance productivity.
Throughout the episode, Lisa's passion for empowering women to redefine wealth shines through. Her methodical yet compassionate approach resonates with anyone seeking not just financial stability, but a balanced, purpose-driven life. This conversation serves as a beacon for entrepreneurs navigating their journey to financial independence and personal fulfillment, reminding listeners that true wealth begins with aligning values, mindset, and actions.
Lisa Marie Robinson shares her journey from financial struggles to success, emphasizing the power of rewriting our life stories. She challenges listeners to envision their ideal future selves, free from financial constraints and societal expectations. Lisa Marie's own transformation from adversity to prosperity serves as a beacon of hope, proving that anyone can overcome setbacks with the right mindset and support.
She dismantles the myth of self-sufficiency in entrepreneurship, advocating instead for seeking help and building a team to achieve sustainable growth. Lisa Marie addresses common fears among female entrepreneurs, such as the fear of judgment and the belief that they must handle everything alone. Drawing from her own experience and those of her clients, she underscores the importance of embracing support systems like coaches and advisors to navigate challenges effectively.
Lisa Marie's approach is grounded in practicality and empowerment. She discusses the critical role of mindset and financial literacy in building lasting wealth across personal and business domains. Her message resonates with anyone striving for financial independence and holistic well-being, urging listeners to take proactive steps towards their goals.
For more insights on transforming your financial future and achieving balance across all aspects of life, tune in to Lisa Marie Robinson's podcast and connect with her to start your own wealth creation journey. Don't settle for less than you deserve—empower yourself to rewrite your story and thrive.
Special Guest Chris Hallett
In this enlightening episode of Podcast Profits Unleashed, we delve into the realm of business growth with the insightful Chris Hallett, a seasoned expert in business development. Chris shares his unique journey from corporate IT and NLP coaching to becoming a distinguished business growth strategist. His 90-day approach to ethical growth, which is tailored to each business's specific needs, is a refreshing departure from the one-size-fits-all solutions often seen in the industry.
Chris introduces us to his innovative "Six M" growth model, which focuses on Mission, Mindset, Marketing, Management, Measurement, and Monetization. Each of these elements is crucial, but what's truly compelling is how Chris customizes his approach to fit the unique circumstances of each business. Whether you're a solopreneur or leading a team, this episode is packed with actionable insights that can help you unlock new levels of growth in just 90 days.
Key takeaways from this episode include:
The Power of a Tailored Approach: Every business is unique, and Chris emphasizes the importance of assessing where your business currently stands to create a bespoke plan for growth.
Mindset as a Growth Catalyst: Chris discusses how mindset, often overlooked, plays a critical role in business success. He offers practical tips on how to reframe limiting beliefs and align your mindset with your growth goals.
The Six M Model: Learn about the Six Ms that are essential for business growth: Mission, Mindset, Marketing, Management, Measurement, and Monetization. Chris explains how addressing these areas can transform your business.
Goal Setting and Achievement: Chris shares his technique for writing goals as though they've already been achieved, which can help shift your mindset from doubt to certainty.
Avoiding the Feast and Famine Cycle: Chris offers insights into the psychological traps that keep businesses stuck in a cycle of inconsistency and how to break free.
Chris also hints at his upcoming podcast, "The Business Growth Show," where he'll dive deeper into these topics and more. For business owners feeling stuck, Chris's free training and Business Growth Assessment are excellent starting points to identify areas for improvement and create a roadmap for growth.
Tune in to this episode for a deep dive into ethical business growth strategies that can help you achieve significant results in just 90 days!
Welcome back to another episode of Podcast Profits Unleashed, where we empower coaches and entrepreneurs to use podcasting as a tool to drive sales and grow their businesses. I'm your host, Karen Roberts, and today we're diving into one of the top questions I get asked: How exactly does podcasting drive sales?
In this episode, I share three powerful ways podcasting has transformed my business from scattered content creation to a steady stream of leads, sales, and collaborative partnerships.
Key Takeaways:
Content Creation as a Sales Machine:
Your podcast is more than just a platform; it’s the foundation of your content strategy.
Repurpose each episode into blog posts, social media clips, newsletters, and more to multiply your sales opportunities and stay visible with minimal effort.
AI tools can streamline this process, helping you create sales-driven content across multiple platforms.
Shifting Audience Beliefs:
Use storytelling to help your listeners overcome internal and external limiting beliefs that stop them from investing in themselves.
Share success stories to shift their mindset from “I can’t” to “I can” or “Maybe I can,” fostering trust and connection.
Building Relationships Through Guest Interviews:
Be intentional with guest selection. Choose guests who align with your business or can become referral partners.
Nurturing relationships with your guests can lead to referrals, collaborations, and, ultimately, sales.
Podcasting isn’t about quick wins. It’s a long-term strategy to build trust, shift beliefs, and consistently engage your audience. If you’re ready to turn your podcast into a sales machine, book a call with us today at PodcastProfitsUnleashed.com/appointment.
Subscribe now to get notified about future episodes. Until next time, keep sharing your voice and watching how podcasting can drive sales for your coaching business!
Special guests Dr. Damian Nesser & Sam Geiger
Bloom Where You Are https://lifeisaclassroom.net/bwya/
In this episode Karen delves into an insightful conversation with Dr. Damian Nesser and Sam Geiger, exploring the transformative power of coaching and mentorship in personal and professional growth.
Dr. Nesser, drawing from his rich background in education spanning three decades, shares how his journey evolved from teaching to coaching, particularly focusing on empowering individuals aged 25 to 50 to reinvent their lives and find purpose. His recent transition into coaching was profoundly influenced by personal experiences, including caregiving for his mother with vascular dementia, which reshaped his perspective on resilience, adaptation, and navigating life's transitions.
Sam Geiger adds a compelling personal narrative to the discussion, recounting his own transformative journey under Dr. Nesser's guidance. Starting as a dispirited teacher's aide, Sam found renewed purpose through structured coaching and accountability. With Dr. Nesser's support, he regained motivation, pursued higher education, and is now pursuing his aspiration to become a police officer. His story underscores the profound impact of coaching in unlocking potential and building self-confidence.
Throughout the episode, Dr. Nesser and Sam emphasize their coaching philosophy, which prioritizes addressing internal barriers before tackling external challenges. They share real-life success stories that illustrate how fostering self-awareness, confidence, and motivation can empower individuals to navigate career transitions and personal reinventions with clarity and purpose.
The conversation also touches on common obstacles individuals face in pursuing fulfilling careers, such as fear and self-doubt. Drawing parallels to biblical analogies like David and Goliath, they highlight universal themes of overcoming adversity and embracing personal growth.
Listeners gain insights into their upcoming book, "Bloom Where You Are," which offers practical advice, personal anecdotes, and actionable insights aimed at inspiring growth and fulfillment. Dr. Nesser and Sam invite listeners to explore their coaching services designed to support individuals in achieving personal and professional development goals.
Overall, this episode of "Profits Unleashed" serves as a motivational exploration into harnessing potential, overcoming internal barriers, and pursuing careers aligned with passions and strengths. Dr. Nesser and Sam's compelling narratives and coaching principles offer listeners valuable perspectives on achieving meaningful life changes and professional success.
If you’re a coach looking to launch a podcast, get your blueprint https://podcastprofitsunleashed.com/free
In this episode of Podcast Profits Unleashed, host Karen Roberts dives deep into a topic that will revolutionize how you market your podcast: Attraction Marketing. Karen reflects on her early struggles, where simply posting episodes on social media wasn't enough to generate traction. She realized that to truly leverage podcasting as a sales tool, she needed to connect deeply with her audience.
Key Takeaways:
Attraction Marketing vs. Paid Advertising: Karen explains that while paid ads can help, attraction marketing focuses on organically drawing your ideal audience by addressing their pain points, fears, and desires.
Understanding Your Ideal Listener: The key to successful attraction marketing is knowing your audience inside out. Create detailed listener personas to ensure your content resonates with their specific needs.
Provide Value Without Expectation: Shift from a sales-first mindset to a service-first approach. Focus on delivering value in each episode without expecting immediate returns. This builds trust and naturally attracts listeners to your services.
Share Personal Stories: People connect with stories, not sales pitches. Be authentic and transparent about your journey and struggles, as this makes you relatable and builds deeper connections.
Clear Calls to Action: Every episode should have a clear and compelling call to action, guiding listeners to the next step, such as downloading a resource or booking a consultation.
Leverage Social Proof: Share testimonials, client success stories, and case studies to demonstrate the impact of your work and attract others seeking similar results.
Bonus Tip: Your social media content should focus on four key elements: building "know," "like," "trust," and finally, asking for the "buy." Don't hesitate to put out offers consistently, as listeners may be following you on multiple platforms.
Karen emphasizes that success with attraction marketing is a marathon, not a sprint. By consistently showing up and offering valuable content, you can grow your podcast audience, attract clients, and unlock new opportunities.
If you’re a coach who wants to launch a podcast get this free blueprint https://podcastprofitsunleashed.com/free
Special Guest Paul Lemberg www.lemberg.com/nostrat
Welcome to this episode where Karen Roberts dives deep with Paul Lemberg, an extraordinary coach dedicated to helping entrepreneurs not just grow their businesses, but enjoy the journey along the way. Paul's career path has been dynamic, from navigating the corporate world to co-founding successful software ventures and ultimately discovering his passion for coaching.
With no formal training, Paul found early success in the software industry through perseverance and determination. His transition to coaching was met with initial hesitation, but as his clients thrived under his guidance, Paul realized his innate ability to unlock entrepreneurial potential.
What distinguishes Paul is his holistic approach. Unlike standardized methods, Paul's coaching toolkit is expansive and adaptable, tailored to each business's unique circumstances. He emphasizes the importance of finding joy in business, rejecting cookie-cutter solutions in favor of strategies that align with the happiness and fulfillment of his clients.
In this episode, Karen and Paul delve into why many entrepreneurs hit a plateau around the half-million to five-million mark. It's often not a lack of skill but a reluctance to step outside comfort zones. Paul advocates for enhancing marketing strategies, refining sales processes, and diversifying product offerings as pivotal steps to unlock untapped growth potential.
Paul discusses the transformative impact of resale campaigns, emphasizing how re-engaging dormant customers or increasing transaction frequency can significantly boost revenue. He stresses the critical role of expanding product lines to elevate customer lifetime value and foster sustainable business growth.
Central to Paul's philosophy is the importance of having a clear growth plan supported by measurable metrics. He underscores the necessity of tracking key performance indicators (KPIs) to accurately gauge progress and align business efforts effectively.
Using a hypothetical scenario, Paul outlines a practical roadmap for growth, detailing steps to acquire high-value clients through targeted lead generation strategies. He encourages entrepreneurs to adopt mindset shifts, particularly around overcoming limiting beliefs that often hinder business expansion.
Paul also addresses common time management challenges faced by entrepreneurs, advocating for productivity techniques like the Pomodoro Technique. By tracking activities meticulously, entrepreneurs can identify inefficiencies and reclaim valuable time for strategic endeavors.
As the episode concludes, Paul invites listeners to explore his comprehensive resources on business growth strategies and productivity tools available on his website. He underscores the significance of aligning passion with business goals to achieve sustainable growth and personal fulfillment in entrepreneurial endeavors.
Join Karen Roberts and Paul Lemberg as they share practical insights and inspiring stories aimed at propelling your entrepreneurial journey forward. Whether you're scaling your business or starting anew, this episode offers invaluable strategies to navigate challenges and optimize opportunities for success.
If you’re a coach who wants to launch a podcast get this free blueprint https://podcastprofitsunleashed.com/free
Welcome back to another inspiring episode of Podcast Profits Unleashed with your host, Karen Roberts. As we enter the final quarter of 2024, the pressure is on to finish the year strong. But it’s not too late to set powerful, intentional goals that could make these last few months your most productive and profitable yet.
In this episode, Karen shares a personal story of how goal setting transformed her business, launching her podcast in 2020 during a time of uncertainty and self-doubt. She reveals the exact formula she used to turn her scattered ideas into focused, actionable plans and how you can apply these strategies to achieve your own goals in the last quarter of 2024.
Key Takeaways:
Clarity of Purpose: Karen emphasizes the importance of having a clear vision for what you want to achieve. It’s not just about setting vague goals but identifying specific, measurable outcomes that will drive your success.
Break Down the Big Picture: Feeling overwhelmed by your goals? Karen advises breaking them down into manageable tasks. By focusing on one step at a time, you can make consistent progress without feeling paralyzed by the bigger picture.
Accountability is Key: Whether it’s a mentor, a peer, or a weekly commitment like Karen’s radio show, having someone or something to hold you accountable can make all the difference in sticking to your goals.
Track and Adjust: Goal setting isn’t about rigidity. Regularly tracking your progress and being willing to adjust your approach when needed is essential for staying on the path to success.
Overcoming Limiting Beliefs: Don’t let the calendar dictate your potential. Karen challenges the belief that it’s too late in the year to make significant progress. With focused effort, you can achieve more in these last few months than you might have thought possible.
Action Steps:
Write down your top three goals for Q4 2024.
Break those goals into actionable steps.
Find an accountability partner to keep you on track.
Schedule weekly check-ins to review and adjust your progress.
Don’t let the year slip away. Set your goals now, and let’s make the last quarter of 2024 a game-changer for your business!
For those looking to launch a podcast, Karen offers a complimentary podcast strategy call to help you get started. Visit PodcastProfitsUnleashed.com/appointment to book your session today. Let’s finish 2024 with a bang!
Special Guest Steve Sims
https://simsdistillery.com/
In this episode, host Karen Roberts chats with Steve Sims about the power of focus and mindset in achieving success. Steve underscores that your perspective shapes your reality. By concentrating on positive stories and opportunities, rather than negative news, you start noticing more chances for growth and innovation. This mindset shift, comparable to suddenly noticing yellow cars everywhere once you start looking for them, enables entrepreneurs and podcasters to thrive even amidst chaos, such as during the COVID-19 pandemic.
Steve highlights how many people saw COVID-19 as an opportunity to innovate, pivot their businesses, deepen family connections, and work on personal projects. Those who adapted and focused on possibilities found ways to prosper. For entrepreneurs, developing this mindset is crucial. Fear of rejection or failure is natural, but how you respond to it determines your success. Rather than letting fear paralyze you, using it as motivation to learn, grow, and push forward transforms these fears into strengths.
Building resilience is key. Practicing small interactions and gradually building confidence helps you handle rejection better. Each conversation, pitch, or attempt is an opportunity to learn and improve. The more you put yourself out there, the more you realize that a "no" is just a step towards the next "yes." Embracing a growth mindset, where challenges are seen as opportunities to learn, makes you more resilient and better positioned to seize new opportunities.
Steve also discusses the importance of curiosity and dissatisfaction with the status quo as driving forces for change. Physically stepping out of your usual environment can help you assess your happiness and areas of aggravation, which can be catalysts for change. Surrounding yourself with supportive and challenging people is vital. If your current circle doesn’t understand or support your ambitions, it might be time to find a new group.
Steve shares an anecdote about a marketing strategy at Tabasco, where making the bottle’s hole bigger significantly increased sales. This story illustrates the value of playful innovation over rigid effort. He emphasizes maintaining a playful, childlike approach to challenges, suggesting that "playing" with problems rather than fighting them leads to innovative solutions and sustained energy. Examples from notable figures like Arnold Schwarzenegger and Elon Musk demonstrate how gamifying challenges can lead to breakthroughs.
Effective communication is another crucial aspect discussed. Despite living in a highly connected world, true communication is deteriorating. Steve likens it to a muscle that needs regular exercise. Engaging in small conversations regularly can make you more comfortable with larger, more critical conversations. He shares a story about a Silicon Valley tycoon who practices handling rejection by asking for discounts on mundane things, thus becoming desensitized to hearing "no," which helps in high-stakes business situations.
The episode also touches on how COVID-19 was a time of great productivity and financial success for Steve because he focused on opportunities rather than obstacles. The pandemic revealed the illusory nature of job security, prompting many to reevaluate their careers. Steve offers tips for those feeling stuck: assess your dissatisfaction with your current situation from a new perspective; surround yourself with people who challenge and support your aspirations; recognize the value of time and act promptly on opportunities; and maintain a childlike curiosity and willingness to explore.
Throughout the conversation, Steve emphasizes the importance of taking immediate action towards your goals. He closes by inviting listeners to his event in London, a one-day intensive session on branding, marketing, and positioning to help disrupt and stand out in their respective fields. He also promotes his books, "Bluefishing: The Art of Making Things Happen" and "Go For Stupid: The Art of Achieving Ridiculous Goals," encouraging listeners to maintain youthful curiosity and take bold actions in their endeavors.
The episode concludes with Karen expressing gratitude for the engaging conversation and promoting Steve’s resources. This episode is a compelling blend of personal anecdotes, practical advice, and motivational insights designed to help listeners cultivate a success-oriented mindset and take decisive action towards their goals.
In this episode of Podcast Profits Unleashed, host Karen Roberts delves into the pervasive challenge of imposter syndrome, particularly as it relates to launching a podcast. Karen shares her personal journey, recounting her transition from the fitness industry to podcasting, and how she grappled with self-doubt and fear. She vividly describes her early experiences, such as the anxiety she felt before her first public speaking engagement, highlighting the universal nature of these feelings even among successful individuals.
Karen emphasizes that imposter syndrome is a common hurdle that can hold many back from realizing their potential. She offers actionable advice on how to overcome this obstacle, starting with acknowledging and accepting those feelings of doubt. Karen explains that imposter syndrome is not unique and that even the most successful podcasters have faced it. The key, she suggests, is to continue taking action despite these feelings, which will gradually transform fear into confidence.
Karen introduces a step-by-step process to confront imposter syndrome: acknowledging your feelings, reframing negative thoughts, celebrating achievements, seeking support, and practicing self-compassion. She stresses the importance of recognizing your worth, sharing your wins, and surrounding yourself with a supportive community. Moreover, Karen underscores the significance of persistence and practice in podcasting, encouraging listeners to take imperfect action rather than waiting for perfection.
She also shares valuable insights into the stages of podcasting competence, from initial unconscious incompetence to eventually reaching a level where podcasting becomes second nature. Karen’s personal experiences and practical advice serve as a powerful reminder that self-doubt should not deter you from pursuing your goals. She invites listeners to take the first step towards launching their own podcasts, offering resources and support to help them succeed. This episode is a motivational guide for anyone looking to break free from the limitations of imposter syndrome and confidently share their voice with the world.
Get an ROI from your podcast guest appearances
https://podcastprofitsunleashed.com/free
Special Guest Andre Paradis
In this episode of Podcast Profits Unleashed, Karen Roberts introduces Andre Paradis, a relationship coach renowned for his deep insights into building healthy, enduring relationships. Andre's journey into this field began early, driven by childhood experiences of feeling like an outsider and a keen interest in understanding human behavior. His involvement in personal and business development workshops further fueled his curiosity, culminating in a transformative moment during a workshop focused on comprehending women, which challenged his preconceptions and ignited a profound exploration into the dynamics between men and women.
Throughout the discussion, Andre delves into the significant impact of societal shifts in gender roles on modern relationships. He emphasizes the importance of decoding these dynamics, advocating for a nuanced understanding that transcends gender and sexual orientation boundaries.
Andre outlines his approach to relationship coaching, emphasizing the identification and avoidance of detrimental relationship patterns. He draws a distinction between "boys" and mature men in relationships, highlighting the necessity for individuals to unpack their past experiences and childhood traumas to develop healthier relationship skills.
A central theme of the conversation revolves around common misunderstandings between men and women in dating and relationship maintenance. Andre underscores the critical role of clear communication and mutual comprehension, likening the process to learning ballroom dancing—initially awkward but improving with practice and empathy.
Practical strategies are a cornerstone of Andre's coaching philosophy, illustrated by the "pancake plate" analogy that illustrates how unresolved small issues can snowball into larger conflicts over time. He stresses the imperative of fostering clear, respectful communication to prevent misunderstandings and nurture stronger emotional connections.
Addressing societal expectations, Andre discusses the challenges faced by women in balancing masculine and feminine energies, both in professional settings and personal relationships. He advocates for embracing natural differences rather than striving for strict equality, positing that this approach cultivates healthier, more enduring relationships.
In summary, Andre Paradis offers a comprehensive blend of psychological insights and practical strategies aimed at empowering individuals to cultivate more harmonious and fulfilling relationships. His holistic approach underscores the transformative power of understanding gender differences and fostering effective communication as essential components of building successful long-term relationships.
Unlocking Passive Profit Potential: Empowering Female Entrepreneurs
Special Guest Karen Davies - CLICK HERE
Welcome to the "Podcast ProfitsUnleashed" podcast, where today we delve into the world of digital entrepreneurship and uncover strategies to maximize profits. I'm your host, Karen Roberts, and today I'm joined by the incredible Karen Davies, a passive profit mentor empowering female entrepreneurs to create impact, influence, and income through online courses.
In this episode, Karen Davies shares her journey from graphic designer to online course creator and the pivotal moments that led her to transition her business focus. The onset of the 2020 lockdown highlighted the necessity of diversifying income streams, prompting Karen to delve deeper into the digital realm. Through her own experiences, she realized the power of packaging knowledge into digital products for long-term sustainability.
Karen emphasizes the importance of embracing the digital space, particularly for service providers, to build resilient and flexible businesses. By leveraging her five-step framework and extensive free resources, she guides aspiring entrepreneurs through the process of overcoming tech overwhelm and bringing their ideas to life in the online sphere.
Furthermore, Karen sheds light on the critical role of self-care, especially for women navigating the challenges of perimenopause and entrepreneurship. By prioritizing mental and physical well-being, entrepreneurs can enhance their creativity and productivity, ultimately leading to a more fulfilling business journey.
For listeners eager to explore the world of digital entrepreneurship, Karen offers access to the Digital Creators Hub—a repository of free resources, guides, and templates designed to kickstart their digital journey. Visit The Creators Hub to access these invaluable resources and embark on your digital adventure today.
Thank you for tuning in to the "Podcast ProfitsUnleashed" podcast. Join us next week for more insights and inspiration to unlock the full potential of your podcasting journey. Until then, keep innovating and maximizing your podcast profits!
Special Guest Hilary DeCesare - https://www.instagram.com/hilarydecesare/
In this episode, Hillary DeCesare, a neuro performance master coach, shares her journey from the corporate world to becoming an expert in helping midlifers relaunch their lives for success. With her 3HQ framework focusing on the head, heart, and highest self, Hillary emphasizes the importance of aligning personal desires with actions and dispels misconceptions around the law of attraction.
Host Karen Roberts also shares her experiences with the law of attraction and its practical impact on her life decisions and business ventures. Hillary introduces her "tune in" process, a simple four-step method to tap into success on demand, and concludes with the reminder that relaunches are inevitable in life but can be navigated successfully with the right mindset and tools.
Listeners are encouraged to apply these principles in their own lives and access resources provided by Hillary DeCesare for further support and accountability, ultimately empowering them to embrace transformation and achieve success on their terms.
In today's episode, we delve into the critical distinction between knowing and doing, a topic that resonates deeply with many entrepreneurs and podcasters. As your host, Karen Roberts, my mission is to help coaches and experts design, create, launch, and grow their podcasts into powerful sales tools. Today’s discussion is about bridging the gap between what we know we should do and what we actually do.
When I launched my podcast, despite knowing all the right strategies, my business wasn't growing as fast as I had hoped. I realized that while I was busy behind the scenes, I wasn’t being visible enough. This realization led me to examine why I wasn’t taking the actions I knew I needed to take.
Reflecting on my journey in the online space since 2017, starting as a coach for an online education company, I learned that the strategies for growing a business online are remarkably consistent. Whether you’re selling high-ticket affiliate programs, helping network marketers, or growing a podcast, the fundamental steps remain the same: grow your audience daily, build influence within that audience, and make offers regularly. Yet, knowing these steps is different from doing them consistently.
The conscious mind, where our ideas and critical thinking reside, is different from the unconscious mind, which drives our habitual actions and behaviors. Often, we know what to do, but our unconscious mind, driven by past experiences and ingrained habits, can hold us back. This dichotomy is why people frequently find themselves not taking the necessary actions to achieve their goals.
For me, learning to get out of my own way marked a significant shift. Many clients face the same challenge—they are aware that they’re not staying visible or taking the right actions but struggle to change this pattern. Recognizing this is the first step; accepting it is the second. The crucial third step is finding ways to shift behavior and mindset to allow for consistent action.
Being present and conscious in the moment is essential. It’s not about being in a meditative state but rather about being fully engaged in the now. This focus allows for better productivity. When we feel good about taking action, we are more likely to follow through. Conversely, negative feelings can lead to procrastination and avoidance.
Practical steps involve daily actions like growing your audience on platforms like LinkedIn or Facebook, sharing content, and making offers. For example, I send out 15 connection requests daily on LinkedIn, share video snippets of my podcast, and consistently post testimonials or reviews. These actions are simple yet often avoided due to overthinking or distractions.
The conscious mind helps us plan, but the unconscious mind—where habits and beliefs reside—often dictates our actions. Our beliefs, shaped by repetitive thoughts and past experiences, can either support or hinder our progress. This unconscious programming is why change can be difficult.
We experience thousands of thoughts daily, many of which are repetitive. These thoughts can create a program that runs in the background, influencing our actions and decisions. Becoming aware of this programming is crucial for making changes.
The unconscious mind, which operates our basic life functions, also influences our decision-making and actions. Trusting this system for essential functions like breathing, we should also trust it to guide our business actions. To do this effectively, we must plan our actions consciously and then find ways to unthink—engage in activities that get us out of our heads and into a positive state, ready to take action.
Balancing thinking, unthinking, and taking action can lead to consistent results. Fear of judgment often holds us back, but remember, people are not as focused on us as we think—they are scrolling through their feeds. Consistency is key; over time, your target audience will notice and engage.
Taking an hour each day to focus on visibility and action is manageable for everyone. If you feel overwhelmed, seek support. Our team can help you create content assets from your podcast, so you have ready-made materials to post.
In conclusion, to grow your business and podcast, you need to be seen and heard consistently. Trust the process, do the work, and you will see results. I hope this episode has been insightful. Join us next week when I’ll be speaking with the wonderful Hilary DeCesare. Until then, keep taking action and stay visible.
If you would like to book a Podcast Strategy call https://podcastprofitsunleashed.com/appointment
Special Guest Dan Bagniuk - hiddenprofits.io
In this episode of the podcast, host Karen Roberts interviews Dan Bagnuk, founder of hiddenprofits.io, who specializes in creating new acquisition and sales channels for seven to eight figure brands. They delve into the fusion of YouTube and email marketing to maximize sales potential.
Dan shares his journey from copywriting to founding his agency, emphasizing the untapped potential in email marketing. He highlights the importance of focusing not only on lead generation but also on the often neglected back end of sales.
Through a compelling case study, Dan illustrates how strategic email campaigns can lead to substantial revenue growth, even with a dormant email list. Compliance and re-engagement sequences are essential components of his approach, ensuring effective communication despite challenges like Gmail's stringent rules.
The conversation expands to the role of YouTube in building trust and credibility. Dan argues that long-form content, whether on YouTube or podcasts, allows coaches and experts to showcase their authenticity and expertise, setting them apart in a saturated market.
Karen and Dan emphasize the synergy between long-term content strategies and email marketing, debunking the misconception that these approaches yield slow results. By combining YouTube visibility with targeted email campaigns, businesses can expedite sales and foster stronger customer relationships.
Listeners are encouraged to embrace these strategies for sustainable growth, understanding that investing in long-term brand building pays dividends in the competitive landscape of online coaching and consulting.
Tune in to uncover the hidden revenue potential of YouTube and email marketing, and learn how to transform your business into a sales powerhouse.
If you’re a coach who wants to explore podcasting as a way to drive your business get your FREE blueprint https://podcastprofitsunleashed.com/free
Welcome to another enlightening episode of the Podcast Profits Unleashed Podcast on If you're a coach, consultant, therapist, or healer with an online program looking to grow your business through the power of podcasting, you’re in the right place. Visit podcastprofitsunleashed.com/free to discover how you can turn your podcast into a sales machine while having fun in the process.
In today’s episode, Karen Roberts, an expert in helping coaches and consultants design, create, launch, and grow their podcasts, shifts focus from hosting to guest appearances. If you’ve ever felt nervous or uncertain about guesting on podcasts, this episode is packed with valuable insights to help you show up and shine.
Karen shares her own experience of transitioning from a confident host to a nervous guest, emphasizing that feeling out of your comfort zone is normal and can be overcome with the right approach. She highlights the importance of crafting a concise and impactful bio that succinctly states who you help and the end results you deliver. Avoid lengthy resumes and focus on what truly matters to the listeners. For example, "Karen helps coaches and experts design, create, launch, and grow their podcasts to turn them into sales machines."
The power of storytelling is a major theme in this episode. Information alone doesn't engage; stories do. Karen breaks down the elements of a compelling story, starting with setting the scene by describing the moment when you realized something needed to change. Including sensory details draws listeners in. She also emphasizes the importance of emotional engagement by sharing how you felt physically and emotionally to create a connection with your audience. Highlighting what you did to overcome challenges and how it led to your current success is crucial for demonstrating transformation.
Authenticity and vulnerability are key, and Karen shares her own vulnerable moment of realizing her business model needed a change when several hosts left her podcast network. This honesty fosters trust and relatability. She advises structuring your story with bullet points for your key stories and tying them back to your core message, regardless of the questions asked. This ensures you cover all essential points to convert listeners into leads.
When prompted about where listeners can find more information, Karen suggests avoiding overwhelming them with multiple links. Instead, offer a single, immersive call to action that lets them experience your value, such as a free workshop or a power hour session.
Karen also shares her personal transformation story, recounting how she hit a low point in her business, sought a coach, aligned her branding, and transformed her podcast strategy. This journey highlights the importance of alignment, clear messaging, and stepping out of comfort zones to achieve growth.
Join us next week for an exciting conversation with Dan Bagniuk, an expert in creating new acquisition sales channels for seven to eight-figure brands. We’ll dive into uncovering hidden revenue and the power of YouTube and email marketing. Don’t miss out—hit the subscribe button. Thank you for listening to today’s episode of the Podcast Profits Unleashed Podcast.
Want to book a Power Hour for just £99 to walk you through the complete process? https://podcastprofitsunleashed.com/podcast-prep
Special Guest Adam ‘Triple A’ Adams
In this episode, Adam shares invaluable insights and strategies for leveraging podcasts to build influence and generate revenue. From handling podcast link requests to nurturing audience relationships, Adam provides actionable advice for podcasters and business owners alike.
Adam begins by discussing the challenge of managing podcast link requests efficiently. He emphasizes the importance of personalized interaction over simply dropping links in chats, highlighting the role of his virtual assistant in crafting engaging responses. By offering multiple delivery options and nurturing connections, Adam maximizes engagement and builds trust with his audience.
Drawing on his experience, Adam delves into the three pillars of influence: thought leadership, social media presence, and face-to-face interaction. He underscores the equal importance of these pillars, likening them to the legs of a stool essential for stability and growth. Through strategic utilization of these pillars, podcasters can expand their reach and impact.
Adam dispels the myth that listener numbers determine podcasting success, emphasizing the significance of effective marketing and relationship-building. He shares how strategic podcasting can lead to significant revenue, regardless of listener count. By focusing on building trust and delivering value, podcasters can achieve tangible results and grow their businesses.
Throughout the episode, Adam addresses common concerns around podcasting, including overwhelm and uncertainty. He encourages listeners to begin with the end in mind and adopt a strategic approach to podcasting. By leveraging podcasts as tools for growth and influence, podcasters can unlock their full potential and achieve impactful results.
As the episode concludes, Adam offers actionable advice for listeners, urging them to implement learned strategies immediately. He invites listeners to visit growyourshow.com for collaboration opportunities and to tune in to his podcast on podcasting for further guidance and inspiration.
With practical tips and expert insights, this episode equips listeners with the tools they need to master podcasting, build influence, and generate revenue. Adam's expertise and guidance pave the way for podcasters to elevate their craft and achieve their goals in the ever-evolving landscape of podcasting.
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