The Podcaster's Path

Podcasting legend Scott Johnson, the creative force behind "What Was That Like," joins us for an insightful exploration of storytelling through podcasting. Scott's show captivates listeners by bringing extraordinary tales from ordinary people to life, revealing the power of personal narratives in transforming and inspiring audiences. From harrowing survival stories to triumphant game show victories, Scott uncovers the art behind curating these compelling narratives and the creative freedom it offers.We touch on the remarkable impact that storytelling can have, with a spotlight on Mark's altruistic act of donating a kidney to a stranger, which spurred others to take similar life-changing actions. Scott shares how his podcast prioritizes making a meaningful impact over mere metrics like downloads or revenue. We also delve into effective community-building strategies, where Scott emphasizes the role of Facebook groups in creating dynamic spaces for listener interaction and feedback, thus fostering a loyal and engaged audience.Our conversation wouldn't be complete without discussing the challenges and triumphs of podcast editing. Scott reveals the meticulous process behind maintaining the authenticity of each story, even amidst the allure of AI tools. Looking forward, he sets his sights on reaching half a million downloads per month by 2025, all while celebrating the genuine connections he forms with his guests. Whether you're a podcast aficionado or newcomer, tune in to experience the joy of authentic conversations that resonate deeply with audiences worldwide.---------------------------------------------------------------------------------------------------------------------------Connect with Scott!Facebook group – https://WhatWasThatLike.com/facebookPodchaser - https://podchaser.com/whatwasthatlikeWWTL subreddit - https://www.reddit.com/r/whatwasthatlike/Instagram - https://www.instagram.com/wwtl_podcast/---------------------------------------------------------------------------------------------------------------------------Join the newsletter community: https://thepodcasterspath.pro/Get your copy of the Podcast Playbook: https://www.podcasterspath.store/podcast-playbookLet's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcastinghttps://LinkedIn.com/in/TheCoachChris_Subscribe: https://www.youtube.com/TheCoachChris?sub_confirmation=1Follow me on Twitter: https://Twitter.com/ChrisPodcasting

Podcasting veteran Glenn Houseman, known for transforming the dialogue within the hospitality industry, joins us to share his journey from traditional trade writing to podcasting success. Glenn's story is a masterclass in harnessing niche content to create big opportunities, including attracting advertisers, crafting a specialized industry newsletter, and landing influential speaking and consulting roles. He reveals how focusing content for a specific audience — hotel owners, operators, and investors — has allowed him to thrive without competing on a global scale.We also uncover the art of leveraging LinkedIn to foster business growth in the podcasting world. Glenn explains his strategic approach to using this platform to connect with a professional audience, creating dedicated personal and show pages to enhance engagement and interaction. His insights offer a roadmap for avoiding the pitfalls of over-reliance on major tech platforms and underscore the importance of patience and steady content production in achieving podcast monetization.Rounding out our discussion, Glenn dives into the mindset necessary for successful monetization, from creating initial value through free advertising to evolving into a podcasting powerhouse. By emphasizing quality content and consistency, he demonstrates how to build a foundation that eventually leads to genuine financial opportunities. As a mentor in the podcasting space, Glenn invites aspiring podcasters to reach out, connect, and tap into the wealth of opportunities this dynamic industry offers.Let's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcastinghttps://LinkedIn.com/in/TheCoachChris_

Check out the newest podcast marketing secrets for 2025.Join me, Coach Chris, on Podcaster's Path as we explore the transformative power of press releases for podcast growth. Discover how this often-overlooked strategy can expand your reach by connecting with journalists eager to share your story, while also boosting your SEO through valuable backlinks. We'll unpack the process of crafting effective press releases, particularly when featuring notable guests, ensuring your podcast stands out in a crowded market. Timing is crucial, and I'll share insights on when to deploy press releases for maximum impact, whether you're launching a new show or featuring industry experts.As we continue, I'll guide you through the essentials of building a podcast community, making podcasting accessible for everyone. I'm excited to announce the upcoming launch of my book and a new community space designed for podcasters to connect and collaborate. This community will host weekly live sessions to address your questions and offer exclusive content, fostering a supportive environment for growth and innovation. Thank you for tuning in, and I look forward to sharing this journey with you as we build a vibrant community of passionate podcasters.---------------------------------------------------------------------------------------------------------------------------Join the newsletter community: https://thepodcasterspath.pro/Get your copy of the Podcast Playbook: https://www.podcasterspath.store/podcast-playbookLet's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcastinghttps://LinkedIn.com/in/TheCoachChris_

Unlock the secrets to crafting a podcast brand that not only survives but thrives in today’s saturated landscape. Join me on the Podcasters Path as I reveal actionable strategies to sharpen your content focus and cultivate a genuine connection with your audience. You’ll learn how specificity is your greatest ally in standing out and capturing the hearts of listeners. Picture having an intimate conversation with a single listener to ensure your podcast content hits the mark. By defining your podcast’s purpose with precision, you can create targeted social media posts and bios that resonate. Sharing insights from my Seattle-focused show, I illustrate how narrowing your focus helps forge a distinct identity that listeners will return to again and again.But the journey doesn’t end there. Explore powerful ways to boost your podcast’s success by enhancing social engagement using cutting-edge AI tools like ChatGPT. I’ll share my personal experiences with this revolutionary technology, which aids in crafting compelling podcast notes and sparking creative ideas. Bring your audience into the fold by involving them in content decisions and leveraging interactive social media platforms, like Instagram, to foster a thriving community. The episode concludes with practical tips on turning social media into a vibrant arena for audience interaction and feedback, setting you on the path to building a podcast empire from the ground up.Join the newsletter community: https://thepodcasterspath.pro/Get your copy of the Podcast Playbook: https://www.podcasterspath.store/podcast-playbookLet's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcastinghttps://LinkedIn.com/in/TheCoachChris_

Join us as we explore the transformative power of PodCentral, your all-in-one podcasting tool designed to simplify and elevate your podcasting experience. In this episode, Coach Chris sheds light on how this revolutionary platform can change the game for content creators by introducing AI post-production features that make podcasting tasks a breeze. From generating compelling show notes, title options, and keywords, to creating well-defined chapters—all in a matter of minutes—we uncover the ways in which PodCentral enhances listener engagement and streamlines the posting process across various platforms. If you're seeking to optimize your workflow and focus more on crafting exceptional content rather than getting bogged down by an arsenal of unnecessary tools, this is a conversation you won't want to miss.Listen in as we discuss PodCentral's comprehensive features beyond AI post-production, diving into its integrated booking system that revolutionizes the way you schedule interviews, ensuring you collect all the essential guest details from the get-go. Additionally, we highlight the value of community and continued learning with the introduction of PodCentral Academy. Here, podcasters have the opportunity to grow and monetize their shows through a rich selection of courses, workshops, and live Q&A sessions available every Tuesday. Whether you're a podcasting novice or a seasoned pro, PodCentral is here to support your journey to success, and we invite you to experience its full potential with a free trial.Get access here: https://PodCentral.app Lets connect: https://Twitter.com/ChrisPodcasting https://Instagram.com/ChrisPodcasting

As the digital advertising landscape becomes an ever-challenging battlefield for B2B companies, the siren call of podcasting can't be ignored. We tackle the pressing need for businesses to differentiate themselves with unique, quality content, as traditional advertising costs soar and effectiveness wanes. Embark on a journey through the world of B2B podcasting as I unveil the strategic advantages that a well-crafted podcast can offer. Discover how integrating this medium into your marketing mix not only positions your brand as an industry leader but also opens doors to potential partnerships and networks that might otherwise remain elusive. With examples drawn from my extensive experience with clients in industries ranging from salon businesses to coaching, you'll see firsthand how a podcast can be the keystone of your company's growth and originality.Then, we'll explore the profound impact of testimonial interviews in driving sales forward. Forget the brief, written testimonials of old; imagine instead a heartfelt 30- to 45-minute conversation with a satisfied client, shared for all to hear. This chapter dissects how these authentic narratives can serve as a compelling form of social proof, boosting transparency and setting your brand apart in a crowded marketplace. If concerns about client confidentiality are holding your business back, let's discuss why embracing openness could actually work in your favor, enhancing your brand's image and trustworthiness. And for those hungry for more, I extend an invitation to connect and access further resources and strategies to elevate your podcasting efforts to the next level.

Listen in as I unpack a marketing playbook specifically designed for business podcasts, breaking away from the one-size-fits-all strategy. Discover why social media follower count pales in comparison to genuine engagement, and how positioning your podcast as a beacon of solutions can revolutionize your reach. I'll guide you through crafting content that hits home for your target audience, providing actionable tips on creating bite-sized, shareable content tailored for the platforms where your listeners spend their time. You'll learn to lead with a compelling hook that addresses their most pressing pain points and seamlessly guides them to your podcast for answers, ultimately delivering value that extends beyond mere entertainment.This episode also centers around the power of community and conversation in amplifying your brand's voice. Join the discussion as we unveil Pod Central Launch, our latest initiative offering a free podcast business plan, and learn how to engage your audience in meaningful dialogue to foster growth. I encourage you to connect with me on Twitter and subscribe to the Pod Central Post newsletter for even more insights. Whether you're a seasoned podcaster or just starting, these strategies are crafted to help you make meaningful connections and see tangible results from your podcasting efforts.Join the PodCentral Pulse newsletter!Let's connect:https://Instagram.com/ChrisPodcastinghttps://Twitter.com/ChrisPodcasting

Imagine unraveling the secrets of a podcast that doesn't just echo through the airwaves but resonates with the hearts and minds of its listeners. That's exactly what we're tapping into today as we dissect the art of storytelling in branding, lead generation, and the strategic sparkle of celebrity within the realm of business podcasting. Our journey begins with a profound narrative of a client whose generous spirit redefines the meaning of wealth, and how such tales of transparency and authenticity can transform your podcast into a beacon of trust. But it's not all about the warm and fuzzies; we get real about the balance needed between value-packed episodes and that unavoidable sales pitch, ensuring every listen is time well invested for your growing community.Then, steering away from the beaten path, we thread the needle of celebrity influence into the fabric of your podcast tapestry with care, not to overshadow but to accentuate. Instead of banking on the fame of high-profile names, we talk about leveraging those occasional star-studded interviews to fortify your brand's own star power. With the perfect blend of wisdom and wit, we lay out how to cultivate meaningful dialogues with industry titans and why chasing authenticity triumphs over cold calls in the networking game. So tune in, as we chart a course through the intricacies of constructing a business podcast that's less about riding the coattails of celebrity guests and more about crafting a legacy of engaging, lead-generating content that listeners can't help but rally behind.Join the PodCentral Pulse newsletter!Let's connect:https://Instagram.com/ChrisPodcastinghttps://Twitter.com/ChrisPodcasting

Unlock the secrets to a profitable business podcast and transform your brand's voice into a commanding force in the industry with Coach Chris. Today's update at Pod Central homes in on the nitty-gritty of what sets us apart – we're not your average podcasting guide, we're the game changers for entrepreneurs and business owners hungry for success. Get ready to supercharge your podcasting savvy with our tailored strategies, as we dissect the practical magic behind hit shows and reveal how you can replicate their triumphs.Surround yourself with a community that's serious about growth, as we dedicate this session to fostering connections and sharing expert marketing insights that can elevate your show – and your business – to unprecedented levels. From our exclusive bi-weekly meetups to the Pod Central Post newsletter, we're laying out a masterclass in podcasting excellence. Whether you're an established business mogul or stepping fresh out of the corporate shadows, prepare to tap into the wisdom that has powered some of the biggest names in podcasting, right here with Coach Chris at the helm.Join the PodCentral Pulse newsletter!Let's connect:https://Instagram.com/ChrisPodcastinghttps://Twitter.com/ChrisPodcasting

Join the PodCentral Pulse newsletter: https://podcentralpulse.club/Let's connect on Instagram: https://Instagram.com/ChrisPodcastingUnlock the secrets to cultivating a thriving podcast community and watch as your show transforms into a powerhouse of growth and engagement. Join me, Coach Chris, on PodCentral for an immersive journey through the strategies that anchor a podcast in the hearts of its listeners. We're not just talking about building a following; we're crafting a nexus where dynamic conversations flourish, and every episode is a reflection of the audience's pulse. As we traverse the landscape of community creation, I reveal the foundational steps to turn your podcast into a beacon for genuine connections, a haven for the curious, and a stronghold for your brand's identity.In our latest installment, we weave through the art of community engagement with an eye for simplicity and effectiveness. I share firsthand experiences of fostering vibrant online spaces and orchestrating local gatherings—each a catalyst for bringing people together. The episode is brimming with insights on how to be a visible and helpful presence in other communities, drawing members to your own without ever slipping into spam territory. For those wrestling with budget constraints, I illuminate economical tactics for online and in-person networking that pack a punch, complemented by the Pod Central Pulse newsletter and Pod Central software to keep you on the cutting edge of community building. Tune in for an episode that empowers you to act, innovate, and connect, no matter the size of your resources.

Unlock the secrets to podcasting prowess that aligns perfectly with your business goals, whether it's to generate leads or to carve out a solid brand identity. Coach Chris here, guiding you through this maze with targeted strategies that promise to convert your listeners into loyal fans or customers. For those on the lead generation track, we're bringing education front and center—transforming your podcast into a resource that not only answers your audience's burning questions but also positions your product or service as the go-to solution. And for the visionaries focused on brand building, we'll navigate the waters of increasing follower counts and the exhilaration of potentially landing interviews with industry celebrities.Step into the realm where your business podcast can flourish without resorting to generic outreach tactics or emptying your pockets. We are crafting an episode that's brimming with insider strategies to attract influential guests and climb the guest ladder responsibly. Storytelling, rich content, and a unique podcast identity take the spotlight as we elaborate on how to ensure your messaging resonates deeply with your audience. Whether you're at the helm of a consultancy, a software trailblazer, or leading the charge in a service-based agency, this episode is your blueprint for podcasting success that's both impactful and sustainable.Subscribe to the PodCentral Pulse newsletter: https://podcentralpulse.club/

Join me, Coach Chris, as I explore the powerful capabilities of Riverside FM, the podcast recording tool that's taken my show to new heights. Listen in as I share my firsthand experiences with this game-changing software, highlighting how it's revolutionized remote interviews and production with its unmatched audio and video quality. I've relied on Riverside for years, and it has proven to be an invaluable asset, delivering crystal-clear recordings and a user-friendly interface that's perfect for podcasters at any level. Whether you're dealing with the common frustrations of technical glitches or you're aiming to enhance your content with multi-angle video using your mobile device, I'll guide you through how Riverside FM's features and responsive customer support have made it an indispensable part of my podcasting toolkit.In this discussion, I also touch on the practical benefits of Riverside's built-in chat feature and its adaptability to various recording setups. I'm excited to bring you insights into how this software accommodates both virtual and in-person sessions, allowing for separate audio tracks and multiple camera angles that elevate the professionalism of your show. Plus, you'll hear how a seamless integration into your podcasting routine can yield better results for business-oriented podcasters looking to scale and engage their audience more effectively. Connect with me on your favorite social platforms for more tips and updates, and let's push the boundaries of what podcasting can be with Riverside FM at our side.Create your Riverside account today.

Ever wondered how a simple checklist could skyrocket your podcast's revenue? My journey with the podcast setup checklist not only enhanced my show's professionalism but also opened up a stream of passive income that's as satisfying as hitting the perfect note in a jingle. In our latest episode, I peel back the curtain on the transformative power of digital products for podcasters. We discuss how these nifty tools are not just a side hustle but a core strategy for building brand trust and solving listener problems efficiently. I'll walk you through the resources that can help you craft and polish your digital offerings to perfection, ensuring they stand out in a crowded marketplace.As we move through the episode, I share insights on sidestepping the oversaturated ebook scene by embracing the dynamic world of video content. With practical advice on soliciting those ever-so-crucial early reviews and customer testimonials, we underscore their significance in propelling your digital products to success. You'll also get a behind-the-scenes look at setting up a sales workflow that's as smooth as a buttery voiceover and why platforms like Gumroad, despite their fees, might just be the hassle-free solution you've been looking for. Whether you're a podcasting veteran or just tuning in, this episode is jam-packed with actionable strategies to enhance your brand and pocketbook.Join the PodCentral Pulse newsletter and get the Podcast Monetization Essentials free: https://www.podcentral.io/resources

Listen in as I unfold the transformative power of AI in podcasting, revealing how ChatGPT is reshaping the way we create and scale our shows. Discover the invaluable prompts I use to prep for interviews with high-profile guests, ensuring we bring you the most engaging and insightful conversations. Whether they're Super Bowl champions or tech moguls, these AI-crafted questions are sharpening our episodes to perfection. Plus, I share a secret prompt that's perfect for solo podcasters looking to align their content with their show's core themes, and another designed to enhance the promotion of their online courses. In a heartfelt expression of gratitude, I extend a big thank you to you, our dedicated YouTube subscribers, for your continued support. Your engagement fuels our growth and allows us to bring you content that resonates and delivers. I'm Chris, inviting you to join the conversation and share your own experiences with these AI prompts. Together, let's explore the heights AI can take us in the podcasting realm. Stay tuned, engage with our community, and remember, a link to our YouTube channel awaits you in the description — your next binge-worthy content could be just a click away.Join the PodCentral Pulse for more insights, free resources, and everything podcasting: https://podcentralpulse.club/Let's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting

Unlock the full potential of your podcasting process and bid farewell to those grueling editing nights with the insights from today’s chat on AI’s role in podcasting. It’s Chris here, from Pod Central, ready to show you how embracing AI can be a game-changer for your content creation journey. In our candid discussion, we peel back the curtain on utilizing tools like ChatGPT for crafting interviews and solo episodes that resonate with audiences. You'll hear firsthand how AI is not just trimming down the prep time but elevating the quality of questions we ask, garnering praise, and leaving guests impressed.Wave goodbye to the tedious task of audio editing, as I share my shift from manual to AI-assisted post-production. The transformative power of automated software has freed me up from painstakingly removing verbal fillers to focusing on what truly matters – delivering engaging and polished podcasts. Whether you’re juggling multiple shows or looking to streamline your solo project, our latest episode is packed with practical tips and surprising revelations about the AI revolution in podcasting that’s empowering creators to produce stellar content with unprecedented efficiency. Join us and harness the tools that are reshaping our industry!Join the PodCentral Pulse for more insights, free resources, and everything podcasting: https://podcentralpulse.club/Let's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting

Join us as we pull back the curtain on how to launch a profitable podcast in 2024. Forget the myth of an oversaturated industry and gear up with a solid game plan before you hit the 'record' button. It's a harsh reality that a lot of podcasts fade away before they hit episode 7, so we're here to share our insights on how to break through the clutter. Listen in as we discuss the importance of having a clear vision for your podcast's monetization right from the start. This episode is packed with actionable advice on how to monetize effectively and the importance of honesty about your profitability goals. Switching gears, we turn our attention to the practical side of podcasting: your content style, equipment, and software. Find out how to identify your niche and target audience, and how these crucial decisions influence your content style and monetization strategy. We share our personal recommendations for the best microphones and headphones that won't break your budget, emphasizing that quality doesn't always mean pricey. Learn how to align your podcast's content style with your brand, and why this is essential for resonating with your listeners. Don't miss out on this enlightening discussion packed with tips, experiences, and strategies for future podcasters.Create your PodCentral account: https://PodCentral.ioFollow the brand:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting

I've got a secret to share with you - I've made over $150,000 from podcasting, and I believe you can too. Intrigued? Today, we're dissecting the podcast monetization pyramid, a tried-and-tested system that has generated substantial revenue for podcasters across all industries, regardless of audience size or experience. We'll delve into the top five income streams - affiliate marketing, digital products, communities, consulting, and sponsorships, and give you practical tips on how to get started, including the importance of having a media kit and a consistent download rate.Fasten your seatbelts as we dive into my journey from a novice podcaster to a profitable one. I'll share my personal strategies on how to make each income stream work for you, focusing specifically on sponsorships, an often overlooked but vital aspect of podcast revenue. Drawing from my experience, you'll learn how to become a successful affiliate marketer, and how to create a digital product that addresses a need. Whether you're a podcasting beginner or an expert, this episode is your guide to unlocking the potential wealth in podcasting. Get ready for a deep dive into the world of podcasting money-making strategies, with practical tips and actionable advice.Support the show:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcastinghttps://YouTube.com/ChrisPodcasting

Join the PodCentral Academy: https://www.podcentral.academy/homeBe ready to uncover the hidden secret to successful podcasting - meticulous planning. We promise to take you on a journey behind the scenes of podcast creation, revealing how the power of structured planning can transform your content creation process. We'll guide you through each stage, from igniting the spark of an idea to the exhilarating moment when you hit record, spotlighting the vital role of a robust production workflow in maintaining consistency.Tune in for an enlightening exploration of episode planning, idea validation, and comprehensive research - all essential elements to breathe life into your podcast. Learn how to keep your content exciting, engaging, and impactful as we share our unique insights on effective planning. We also delve into the pivotal role of guest interviews, underlining the importance of rigorous screening in selecting guests that add value and resonate with your audience. Finally, we'll show you how to craft compelling key points and thought-provoking questions from your research, ensuring your content is always top-tier. Prepare for an information-packed episode designed to take your podcasting journey to the next level.Let's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting

Join the PodCentral Academy: https://www.podcentral.academy/homeWhat if you could ignite a spark that resonates within your audience through the simple art of testing ideas? We're taking a deep dive into the realms of engagement, starting with an exploration of community interaction. This episode is brimming with strategies and tactics that will empower you to make your content stand out. We discuss the importance of offering value before self-promotion, sparking debates with open-ended questions, and how to keep your approach from becoming too salesy.Going a step further, we take you to the exciting world of sports audiences. We're not just talking, but actively engaging with listener contributions. We introduce the Potts and Jork Academy - a space offering courses, workshops, and a weekly Quick Win section. It's all about establishing connections, fostering relationships, and creating content that isn't just valuable, but unforgettable. With us, you'll learn to navigate the tightrope walk of community engagement with ease and confidence. Tune in for an insightful episode packed with expert advice!Let's connecthttps://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting

Join the PodCentral Academy: https://www.podcentral.academy/homeGet your podcast planner: https://PodCentral.appPrepare for a journey into the world of successful podcasting, as we unlock the secrets of effective content planning. We're armed with the tools and advice you need to ensure every guest you invite and every topic you cover is a gold mine for your listeners. From vetting potential interviewees for credibility to avoiding the pitfalls of ill-prepared content, we're setting you on the path to podcasting glory. In this electrifying discussion, we delve into the nuances of engaging with your ideal customers across various communities to understand their needs better. We also reveal the magic of Potters Central in elevating your content planning process while sharing the easy steps to plan content that resonates with your audience. Lastly, we unveil the power of promoting your content before its release, a tactic that is sure to keep your audience on their toes, eagerly awaiting your next episode. So buckle up and get ready as we explore these pivotal podcasting principles.Let's connect:https://Twitter.com/ChrisPodcastinghttps://Instagram.com/ChrisPodcasting