The Private Practice Pro

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Kelley Stevens, LMFT teaches therapists how to build thriving private practices. Learn how to launch a therapy practice, expand your caseload, market your brand, and grow outside of 1-1 appointments. Free downloads, online courses, and more → https://linktr.ee/theprivatepracticepro   This podcast is produced and manged by Jenga Creative → jengacreative.com

What happens when two therapists, course creators, and longtime friends come together to discuss the importance of values, identifying your target audience, and embracing the trial and error of it all? A profound and heartfelt conversation unfolds. Join host Kelley Stevens as she reflects with Sasha McPherson on their parallel career journeys, how they stay grounded as working moms, and what’s made the most difference as they evolve in their lives and careers. The enduring connection between host and guest allows for a candid and informative discussion – with some laughter in between! Guest Bio: Sasha is a therapist and mom of two. Her practice focuses on supporting mothers and women to live the life they want. She specializes in perinatal mental health, anxiety, ADHD, and depression in women. In this episode: The transition to parenthood and its impact on mental/emotional wellbeing Creating content catered to your target audience Trial and error as necessary for professional growth The value of virtual mental health resources and offerings Assessing barriers for your target community to identify the most effective support The personal work around creating a brand (letting go of expectations, fostering patience) The importance of mental health providers practicing the principles they encourage Locating your values, aligning your actions with those values Highlights: (0:40) – Guest introduction (10:30) – Origins of the course creation process (17:28) – The importance of intentional and specific messaging: “The more specific I become, the more people I can reach.” (20:57) – Letting go of expectations to create space for what actually works (23:35) – Utilizing your values to navigate work/life balance (35:10) – Telehealth vs. in-person (37:02) – The myths that prevent therapists from starting their own practices (42:05) – The expansion of the therapist role into a wide variety of paths/income streams (48:38) –  Asking yourself “What do I need right now in my life?” in order to discern future goals and steps (56:45) – Kelley responds to listener Sarah’s question about how to overcome fears about establishing an online following References: Sasha’s first course: Roadmap to Parenthood → https://www.thriveafterbaby.com/roadmap-to-parenthood Sasha’s second course: The Connected Couples Guide → https://www.thriveafterbaby.com/connected-couples-guide  Postpartum Support International (PSI → https://www.postpartum.net/ Sunny Lenarduzzi on YouTube → https://www.youtube.com/@SunnyLenarduzzi Elizabeth Gilbert quote → https://www.elizabethgilbert.com/the-creativity-conversation-continued-todays-subject-stolen-time-dear-o/  Robert Scholz, LMFT → www.RobertTherapy.com Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

What is it about displaying oneself and one’s business on social platforms that just feels so intimidating? A workshop unfolding in real time, listeners are given a front row seat as host Kelley Stevens talks with therapist Stassi Betcher to identify and unpack Stassi’s own barriers to an online presence that cultivates her professional success rather than inducing anxiety. The result is a raw, collaborative, and dynamic episode that peels back the layers on social media and self-promotion in a way that is equal parts affirming and applicable. Guest Bio: Stassi Betcher is a Feminist Therapist and international women’s wellness coach in Portland, Oregon. She specializes in systemic oppression and multicultural counseling, and has over 15 years of experience. You can view her website here: https://evergreenwellnesstherapy.com/. In this episode: Beginning steps for putting yourself out there online Means of income other than 1-to-1 therapy The importance of consistency Honest takes on how dreadful social media can feel at times How to discern which platform suits you best Trends, hashtags, and calls to action How to identify your creative process (and where to go from there) The benefit to documenting everything Why perfectionism has to go Highlights: (0:11) – Kelley introduces the guest and presents the episode’s topics (1:31) – The benefits of providing telehealth services (10:49) – Stassi’s online course and how previous promotional efforts went (13:43) – Online platform sales: “You can estimate that 1% of your audience is going to buy from you.” (20:13) – A starting point for social media marketing: “Sit down, put a 10 minute timer on your phone, and start writing out the pain points of your ideal audience.” (24:01) – The key goal for developing online content (28:41) – “If you always give the solution, you run the risk of there being no need for the [product]… Not that you’re withholding, it’s just that truly there are some things you can’t convey through social media.” (32:15) – The shift of Instagram from aesthetics towards reels and videos (content above form) (37:55) – “The thing that makes you a really good therapist is going to be the thing that makes you a really good content creator.” (42:36) – Converting followers to email subscribers (46:49) – Considering what level of online presence is sustainable for you (54:28) – “Every single day when you get ready to film your shit, it’s like, Who am I talking to? What does SHE need to hear today?” (1:06:19) – Pros and cons of outsourcing support for social media (1:13:30) – Kelley responds to a listener’s inquiry about reaching out to doctors for referrals References: Intentional Living Workshop → https://designed-living-guide.lpages.co/guide-opt-in-intentional-living/ Elyse Myers (@elyse_myers) → https://www.instagram.com/elyse_myers/?hl=en Brock Johnson (@brock11johnson) → https://www.instagram.com/brock11johnson/ Kelly McKenna (@sitwithkelly) → https://www.instagram.com/sitwithkelly/ Karrie Locher (@karrie_locher) → https://www.instagram.com/karrie_locher/ Smarthash App → https://www.smarthashapp.com/ Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

In this treasure trove of an episode, Dr. Charlene Underhill Miller shares her own career journey, which began when she first became licensed in 1988. She discusses which components of a practice (from degrees to community building) are most valuable in establishing a practice that not only endures, but evolves. Guest Bio: Dr. Charlene Underhill Miller is a licensed marriage and family therapist, professor, clinical supervisor, and public speaker. Licensed just shy of 40 years, Dr. Miller’s unparalleled insight, clinical expertise, and expansive career evolution enables her to provide wisdom on a variety of aspects of private practice to a diverse population of practitioners. Learn more about her at www.underhillmiller.com In This Episode: The benefits of a growing teletherapy practice The power of networking (and not just for referrals!) How to begin building community relationships from square one Education levels and degrees, how they play out long-term in career Highlights: (2:15) – Charlene’s decision to go almost entirely virtual, using Zoom prior to the pandemic (4:13) – Growing a virtual practice through out of state licensing (9:05) – "Is a PhD necessary for a successful and fulfilling practice?” (16:54) – The value of networking, and how it connected her to her first practice (23:15) – “I promise you, if you give a referral, you’ll get a referral. If you never give referrals, you’re not gonna get many referrals from your colleagues,[...] what goes around comes around.” (24:15) – “Say, I’m new in town. This was my catchphrase when I moved. [Relationship building] had to be authentic.” (35:21) – The bonuses of opening a group practice (39:00) - Beyond income, the benefits of supervising, teaching, speaking and other "extra jobs" for therapist (47:23) - Marketing has to be intentional, but also organic (52:58) - Boundary setting when you practice within your community (1:05:10) - Kelley answers listener, Alex's question about how to set and stick to your prices References: Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Lacy Warne, LMFT left the blazer behind in pursuit of widespread, authentic connection. But don’t worry – if you love your blazer, we won't judge. Kelley and Lacy share their own self-made barriers to success: from decision paralysis to plateaus in passion. How personal and professional triumph over them becomes the most powerful asset in each individual’s quest for fulfillment. But don’t worry – if you love your blazer, this podcast is still for you. Guest Bio: Lacy Warne is a licensed marriage and family therapist living in the Santa Cruz mountains with her husband, two kids, two dogs, two chickens and a big fluffy cat.  Lacy empowers anxious millennials to transform imposter syndrome, perfectionism, and people-pleasing so they can feel confident in who they authentically are.  Outside of session, Lacy can be found savoring nature or thrifting with an iced coffee in hand. You can visit her website at www.lacywarne.com or find her on Instagram and TikTok at @heylacywarne. In This Episode: The possibilities of passive income How dreams and goals evolve as we do The interplay of ethics and social media Email marketing strategies Overcoming limiting mindsets Finding your voice and learning how to use it Useful entrepreneurial resources for therapists Highlights: (0:29) - Guest introduction (2:45) - “I was always someone who was totally content to play it safe…And then all of the sudden, something shifted. I was like, I want more.” (6:49) - “Being an entrepreneur is this opportunity to actually experience personal transformation.” (8:19) - Deconstructing the rigid belief system surrounding professionalism and ethics as a therapist (12:39) - Normalizing alternative career approaches for new therapists (14:19) - “As therapists we are taught to meet our clients where they’re at. My clients are on their phones at midnight, on TikTok.” (16:39) - Self-care as the antidote for negative feedback/mean comments online (21:13) - The various phases of monetizing your platform (35:01) - “The pain point becomes the gift. It becomes your service to the world.” (43:05) - Kelley responds to a listener’s inquiry on the possibility of building a successful telehealth practice (and virtual referral network) without first committing to a city of residence, and what legal logistics should be considered in this process. References:  Elizabeth Gilbert’s Big Magic → https://www.elizabethgilbert.com/books/big-magic/ ThriveCart → https://thrivecart.com ConvertKit → https://convertkit.com/ Upwork → https://www.upwork.com/ Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

What if trying something new didn’t have to be so intimidating? Would you start today? In this episode, Kelley talks with Kaitlyn Kenealy and Elizabeth Nelson about the power of diving in – to writing that book, to starting that business, to building that following – regardless of how unprepared or unqualified you think you are. The incredibly relatable content this episode presents is sure to leave listeners with a renewed confidence that says: “I might not know right now, but I will figure it out.” Guest Bio: Winner of numerous awards, including Top Psychotherapist 2023, Kaitlyn Kenealy is a Licensed Professional Counselor and holds degrees in History and Women’s Studies, Gender and Women’s Studies, and Counseling (Community and Mental Health). As a psychotherapist, she specializes in trauma and PTSD, domestic violence, sexual abuse, anxiety, depression, and self-esteem. Her podcast, Tea Time with the Psychos, aims to break the stigma surrounding mental illness. Kaitlyn has also written her first book titled, “Healing is Messy AF” which won the Canadian Book Club Award. You can follow Kaitlyn on Instagram at @kaitlynkenealy or email her at kenealycounseling@gmail.com. Check out Kaitlyn’s book here: https://www.amazon.com/Healing-Messy-AF-Investing-Addressing/dp/B09WQ4SJ34 Elizabeth Nelson is a Licensed Professional Counselor In-Training and received her bachelor’s degree from the University of Wisconsin Stevens Point and her Master’s in Clinical Mental Health from Lakeland University. She recently served as the Executive Director of NAMI- Fond du lac and now is a full-time clinician at Kenealy Counseling. Elizabeth is also the co-host of the podcast Tea Time with the Psychos and provides mental health presentations and resources throughout the community. You can email Elizabeth at elizabethnelson.fdl@gmail.com. You can follow Kaitlyn and Elizabeth’s podcast on Instagram at @teatimewiththepsychos. In This Episode: Tips for navigating the supervisor/supervisee relationship effectively The balance of professionalism and connection How a podcast can benefit your private practice Creating a blueprint when one doesn’t exist Overcoming fear and taking that first step Highlights: (0:31) - Guest introductions (6:00) - Acknowledging the unique strengths and limitations of each individual in a professional relationship (13:34) - The true logistics of a podcast launch (20:03) - How entities like podcasts enable therapists to not only present explicit methods to grow, but actually model healthy, realistic relationship dynamics subconsciously (24:51) - Expanding the therapist role to include author (30:42) - The willingness to improvise when it hasn’t been done before (34:36) - Kelley responds to a listener’s question about what protocol and policies are best for handling late clients References:  Jess Eckerstrom → https://jessekstrom.com/ Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

How can therapists establish success and abundance in the field without sacrificing their time, energy, or overall well-being? Host Kelley Stevens tackles this important question with the help of mental health counselor, host of her own podcast, and Anti Work Therapist founder Megan Kelly. Listeners will hear a candid summary of Megan’s own burnout experience, the changes she made, in both mindset and action, to move past the patterns of disillusionment, and applicable strategies for those eager to identify a different way. Guest Bio: Megan Kelly, MA is a Licensed Mental Health Counselor (LMHC) in the state of Indiana, where she owns and operates a 100% telehealth private practice. She received her master's degree in 2019 from Antioch University, New England's online Clinical Mental Health Counseling (CMHC) program, and has worked in various non-profit and private practice settings throughout her career. She specializes in treating mental health workers and healthcare workers who are experiencing burnout, vicarious trauma, and compassion fatigue. Meg is the host of the Mental Status Podcast, and spends her time advocating for the personal and professional well-being of mental health workers worldwide on Instagram @antiworktherapist. In this episode: Burnout and seeking sustainability in the mental health field Proactively planning for your practice during pre-licensure The value of networking/examples networking modalities The evolution of referral relationships Alternative methods to promote accessibility in private practice The importance of having a community of mental health professionals for support Helpful perspective shifts involving cash-pay status   Highlights: (0:39) - Guest introduction (4:09) - Overcoming burnout (9:32) - Establishing your business during group-practice/pre-licensure (11:35) - The benefit of reminding yourself you always have choices (15:40) - How to implement a longer-term strategy, overcome fear of delayed return on investments (18:20) - The hurdles that arise in the first few months of private practice (22:53) - Proactive thinking and willingness to self-promote (25:23) - Private pay as it relates to accessibility (32:25) - Rebranding failures into course corrections (39:20) - Kelley responds to listener Lauren’s inquiry about starting her own practice after supervision as it relates to paying back student loans References: Anti-Work Therapist Love Letters Substack → https://antiworktherapist.substack.com/ The Abundance Party → https://www.abundanceparty.com/ Jeff Guenther, LPC (@therapyjeff) → https://www.instagram.com/therapyjeff/ Open Path Psychotherapy Collective → https://openpathcollective.org Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

“Fear doesn’t mean you stop.” In this galvanizing episode, Nicole McCance shares the means and the methods she identified to transcend beyond a cycle of professional and personal fatigue and into a new quality of life. From mindset to implementation, host and guest leave no stone unturned as they discuss not only the why, but the how, of entering new territory. Guest Bio: Nicole is a sought after Psychologist and Business coach who teaches Psychotherapists how to scale to a 7 figure group practice, like she did in 3 years, with toddler twins at home. She is also a Forbes Business council member. You can find her on Instagram at @nicole.mccancemethod or by visiting her website, mccancemethod.com.  In This Episode: Moments of breakdown that yield great change The importance of shifting to a business-mentality when starting a group practice The whack-a-mole nature of finding a setup that works for you Integrating self-care into your daily routine Finding the right inspiration and mentorship for your needs The balance between inspiration and accountability The power in seeing others do what you want to do, letting that fuel you - Highlights: 0:35) - Guest introduction (2:07) - “I was sick of hitting this ceiling…where the only way I could make more was to work more.” (5:27) - The first step into group practice (8:48) - “Don’t make your decisions from where you are. Make your decisions from 2x to 4x bigger than you are.” (9:25) - How to create movement through fear (12:50) - The shifts in personal life when you’re not working solely to make ends meet (16:23) - “You need to find someone that did what you want to do.” (19:01) - How utilizing templates promotes productivity (21:08) - Mindset = the make or break (23:00) - “If you have a formula, you will get the results you desire…we need to remove the emotion piece, or we will never take risks.” (26:06) - Kelley responds to a listener’s inquiry on how to ethically provide non-therapeutic services outside of her state of licensure References: The Clinic Growth Map → https://mccancemethod.com/clinic-growth-map/ Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Being a human AND a therapist is challenging! Despite having our own issues to deal with, our purpose is still to help others. That’s where congruence is key. Whether you’re an associate therapist or decades into your career, it’s important to find congruence between your therapist self and your human self. But what does that mean? In this episode, we welcome Lacy Tannous, a psychotherapist and artist who specializes in working with teens, adults, and couples seeking greater emotional health and congruent connection. Lacy joins Kelley to talk about how to build more congruence in your therapy practice, especially if you’re an associate therapist in a private practice. Guest Bio: Lacy Tannous is a psychotherapist and artist located in Sierra Madre, California. She specializes in working with teens, adults, and couples seeking emotional health and congruent connection to themselves, the people they love, and the world around them. She's passionate about exploring the connection between trauma recovery and creativity and enjoys singing, songwriting, and recording in tandem with clinical work. Learn more about her practice at www.lacytannoustherapy.com or on Instagram @lacytannous. In This Episode: Therapy as a second career Dressing professionally or authentically: Which is best? How to get an associateship or internship at a private practice The mental challenges of being a therapist How to integrate the therapist and the human Marketing tips for getting clients as an associate therapist Ask Kelley Anything: Going on maternity leave with a private practice Highlights: 00:50 What types of clients do you work with? 02:19 Why Lacy went back to school to be a therapist 07:00 Benefits of therapists dressing more casually for appointments 10:41 How Lacy is navigating the pre-licensed AMFT journey 15:00 Getting clients as an associate therapist  21:17 Using your intuition to build a list of ideal clients 25:25 Imposter syndrome & Couples therapy 34:10 Lacy’s long-term career goals & retirement goals 41:31 How to connect with Lacy 41:57 Sponsored by SimplePractice 43:10 Kelley answers listener Maggie’s question about going on maternity leave with a private practice. References: This podcast is produced by Jenga Creative → JengaCreative.com

Building a thriving private practice (or any business) doesn’t happen overnight… and you certainly can’t do it alone! Aside from a genuine passion for the business you’re starting, you’ll need lots of support to get it up and running. Support from your partner, family, and other therapists who want to grow and succeed just like you. In this episode, we welcome Dr. Kathryn Esquer, a Licensed Psychologist, MBA graduate, and Founder of the Teletherapist Network, a consultation community for the next generation of therapists. Kathryn joins Kelley to shine light on the real costs of starting a business, especially as a working mom, and how to find the community support you need to thrive in a private practice. Guest Bio: Dr. Kathryn Esquer is a Licensed Psychologist, MBA graduate, and founder of the Teletherapist Network, a consultation community for the next generation of therapists. She is passionate about eliminating isolation and burnout in the field of mental health. By prioritizing connection and community, the Teletherapist Network brings together forward-thinking therapists to achieve their big goals in work and life. Listen to her podcast - Am I a Bad Therapist? - at www.abadtherapist.com and follow her on Instagram @teletherapist.network and @abadtherapistpod. In this Episode: Why it’s crucial to have community support when starting a private practice Finding a business model you love The real challenges and costs of starting a business Navigating motherhood and entrepreneurship The benefits of joining the Teletherapist Network Ask Kelley Anything: How do I market two niches for my private practice? Highlights: (03:35) - Why Kathryn decided to start a business (07:20) - Starting the Teletherapist Network (09:00) - Benefits of joining the Teletherapist Network (15:25) - Entrepreneurship is not a quick win (27:22) - How do you find time to start a business as a working mom? References: Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Too many therapists are afraid of creating content on social media because they think the market is too saturated. Do you resonate? Well, we’re here to tell you that is completely untrue! In fact, there’s never been a better time to create therapy content and market yourself on social media. Tune in to this episode as we welcome Maddie Spear, LCSW, a content creator and trauma therapist who works with children, teens, and young adults. Maddie joins Kelley to talk about the risks and rewards of using social media and TikTok to grow your private practice, connect with clients, and make extra money. She also details the process, benefits, and challenges of creating an online course. Guest Bio: Maddie Spear, LCSW, is a trauma therapist located in North Carolina who works with children, teens, and young adults. In addition to her work in direct trauma care, Maddie additionally works to bring mental health tips worldwide. With a following of well over 200,000 on social media, Maddie strives to eliminate the stigma around mental health and promote healing for all with accessible mental health tips and tricks to promote self-growth and self-care. Learn more about her practice at www.flourishwellnesspllc.com or email her at FlourishWellnessPLLC@gmail.com. In this Episode: How to use social media and TikTok to grow your private practice, connect with clients, and make extra money Is it appropriate to engage with clients on social media? Gaining confidence in your services and overcoming imposter syndrome The power of combining self-disclosure with psychoeducation The pros and cons of creating an online course Traveling abroad and working remotely as a therapist Ask Kelley Anything: Can I give a referral gifts? Highlights: (01:40) - Why Maddie’s creating an online course for therapists (03:22) - Traveling and working remotely as a therapist (07:49) - Why and how she launched her own private practice (14:15) - Feeling confident as a therapist (15:42) - Using social media & TikTok to grow your private practice  (21:58) - Combining self-disclosure and psychoeducation (28:54) - Creating an online course (38:50) - Is therapy content oversaturated? (43:16) - How to connect with Maddie (45:47) - Kelley answers a listener‘s question about giving referral gifts   References: Maddie Spear on Instagram → www.instagram.com/LoveYourLittleVictories Maddie Spear on TikTok → www.tiktok.com/@therapy_thoughts Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com  

Feeling intimidated by the financial aspects of starting your own private practice? Let Heard help! In this episode, Heard CEO, Andrew Riesen, explains how his company provides financial assistance to therapists breaking out on their own. Host Kelley Stevens asks all the right questions as they walk through solutions to all the “scary stuff” –from paying yourself and creating bank accounts to setting up your business entity and filing taxes. Guest Bio: Andrew Riesen is a mission-driven entrepreneur, financial accountant, and CEO of Heard, the financial back-office for therapists in private practice. Prior to Heard, Andrew worked at PWC, where he worked as a financial accountant, helped build an internal software incubator, and co-founded an affordable sales tax solution for small to medium-sized businesses. When not supporting mental health professionals in private practice, Andrew can be found exploring the nooks and crannies of the Pacific Northwest trail-running, cycling, or snowboarding, or at home with his nose in a book or journal. About Heard: Heard combines smart software with real humans to manage bookkeeping, taxes, and payroll for therapists. On average, Heard saves therapists 60 hours per year in financial record-keeping and $5,400 per year in taxes. In this Episode: The value of speaking with a professional How to separate your personal self with your business self financially The different types of business entities and how to determine yours How Heard can help private practice therapists with bookkeeping, taxes, payroll and financial reporting Paying yourself and saving for taxes Planning for PTO and maternity leave Operating in multiple states Highlights: (0:36) – Guest introduction (1:15) – Introduction of Heard (2:50) – Navigating the different types of business entities (10:35) – Planning for payroll while saving for taxes (16:46) – Utilizing SimplePractice or TherapyNotes in conjunction with Heard (20:08) – Operating in multiple states (23:25) – The process of paying yourself (29:11) – How to get started working with Heard (32:06) – Kelley responds to listener’s question about going back to an office space vs. telehealth after the pandemic References: Book your FREE Consultation Heard → https://www.joinheard.com/partners/kelley Check out Heard's free Facebook group → https://m.facebook.com/groups/5348635868578291/?ref=share&mibextid=SDPelY Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

When it comes to building a private practice, let’s be real… we can’t do it alone. You need friends, mentors, and other therapists to have your back and push you to do the uncomfortable (but necessary) things. Today’s guest has essentially been Kelley’s right-hand woman through her entire entrepreneurial journey. Tune in to this episode as we welcome JuliAnn Crommelin MA, AAC, an executive functioning and ADHD coach. JuliAnn joins Kelley to help her reflect on how she started her private practice, as well as Private Practice Pro, and the most effective tips and strategies they’ve learned for networking, marketing, referrals, and more. Guest Bio: JuliAnn Crommelin is an executive functioning and ADHD coach in Los Angeles, California and has worked in the mental health industry since 2006. JuliAnn is certified Drug and Alcohol Counselor, certified ADHD coach, has a master’s degree in clinical psychology and is currently working toward her doctorate in psychology. Learn more about her practice at www.julianncrommelin.com or email her at crommelin.juliann@gmail.com. In this Episode: Why Kelley turned down a huge salary to open a private practice Overcoming fears and breaking down barriers to starting a private practice The benefits of being in marketing before building a private practice Effective strategies for getting and making referrals Tips for networking and marketing your private practice Ask Kelley Anything: Should I redo a client intake session after it was cut short from technical difficulties on Zoom? Highlights: (02:00) - About JuliAnn & her ADHD coaching practice (07:47) - How they met (15:36) - How Kelley got into entrepreneurship, content creation, & PPP (32:14) - “Fear is not fact” (37:28) - Marketing tips for therapists (42:52) - How to talk about a therapist or treatment center you’ve had a negative experience with (48:12) - Referral etiquette for therapists (55:51) - Therapists need therapy, too (1:01:43) - Advice on starting your own private practice (1:11:35) - Kelley answers a listener‘s question about Zoom technical difficulties References: Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com  

To trademark or not to trademark? If you’re on the fence, this episode is for you! Join host Kelley Stevens as she breaks down the basics of trademarking with intellectual property lawyer, Lauren Boyd. You will learn how trademarking can help you scale your business, how and when to consult with a lawyer, and valuable tips on choosing a trade name that leaves room for future growth. Don’t miss out on this episode that just might change the trajectory of your business. Guest Bio: Lauren Boyd kicked off her legal career leading international contract negotiations for a Fortune 100 technology company before founding her first venture Guide My Business. Her boutique law firm specializes in intellectual property and employment law to empower entrepreneurs to grow their business with the confidence of a strong legal foundation built on a brand they own. Being in the messy middle herself, she recognized that non-”corporate” employers lacked the tools to implement sustainable management practices that would take monotonous delegation to empowered ownership to foster resiliency within their team, so Lauren recently founded Quinn, a modern team management solution built for the way employers actually communicate. Learn more at https://www.guidemybusiness.co/ In this Episode: What is trademarking and how can it benefit your business? When to consult a lawyer about launching a new brand Choosing an opportune name for your business Cautionary tales about trademarking decisions How trademarking can bring your business long-term security and success Highlights: (0:49) - Lauren Boyd Introduction (6:46) - Benefits of trademarking your business (21:19) - Growing your business with a registered trademark (29:16) - Consulting a lawyer prior to the branding process (31:20) - Choosing a trade name that leaves room for business growth (35:43) - How to schedule a consultation with Lauren Boyd (40:01) - Kelley answers a listener’s question about handling missed calls when clients do not leave a voicemail References: Guide My Business → www.guidemybusiness.co Hire Quinn → hirequinn.com Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Are you feeling overwhelmed by the many career paths available to professionals in the therapy field? In this episode, Kelley Stevens interviews Robert Scholz, who shares his journey to success as a therapist, trainer, and crisis management consultant (among other things). With his extensive experience in the mental health field, Robert provides valuable insights on navigating the early stages of a career, making room for growth and shifts, and leaving a legacy you can be proud of. Guest Bio: Robert Scholz – LMFT, LPCC – Psychotherapist, Trainer, Crisis Management Consulting and Certified Executive Coach Robert is a licensed marriage and family therapist and professional clinical counselor, having served in many clinical and leadership roles over his twenty-five years working in university, community mental health, forensic and private practice settings. Robert is well-known for his work as a trainer and consultant in assisting schools/ universities and communities prepare for and respond to major crisis events like wildfires, mass shootings, and other tragedies. Robert has served as an Adjunct Professor of Psychology at Pepperdine’s Graduate School of Education and Psychology for many years and has authored numerous publications on the topics of disaster mental health, addiction treatment, and men's mental health. He is an active member of the threat management community, and has held positions within leading organizations such as DPrep Safety, the National Association of Behavioral Intervention and Threat Assessment (NABITA) and the International Alliance for Care and Threat Teams (InterACCT). Email: Robert@RobertTherapy.com Website: www.RobertTherapy.com LinkedIn: linkedin.com/in/robert-scholz-0a082a9 In this Episode: How to carry yourself as a young professional The pros and cons of social media as a marketing tool Navigating the different paths to a successful career Tips for early career professionals Normalizing life and career shifts Highlights: (0:30) - Robert Scholz Introduction (11:38) - Carrying yourself as a young professional (16:42) - Pros and cons of social media as a marketing strategy (21:26) - Professional training and degrees for various career paths (31:35) - Giving back to early-career professionals (38:02) - Normalizing life and career shifts (43:58) - Robert’s final key takeaways (45:25) - Kelley answers a listener’s question about handling dips in your caseload References: Charlene Underhill Miller Interview (Episode 3) → https://sites.libsyn.com/431784/building-a-practice-that-supports-your-growth-in-the-long-term-with-dr-charlene-underhill-miller Pepperdine University → https://www.pepperdine.edu/ American Counseling Association → https://www.counseling.org/ Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Get ready for some real talk! In this insightful episode, Kelley Stevens chats with Bilingual Licensed Clinical Therapist, Jacqueline Garcia, about maintaining your sanity as a therapist, navigating the impact of social media on the mental health field, and handling career burnout. Discover how Instagram inspired Jacqueline to create her own company, Therapy Lux, and how it can help you connect with your ideal clients. Plus, learn practical tips for managing the demands of your career and personal life, and get expert advice for building a thriving private practice. Don’t miss this informative conversation that is sure to leave you feeling empowered and inspired! Guest Bio: Jacqueline Garcia, LCSW – Licensed Clinical Therapist, Mental Health Content Creator Jacqueline is a Bilingual Licensed Clinical Therapist in Private Practice with experience in using Evidence Based Practices such as Behavioral Therapies, Crisis Intervention, Motivational interviewing, Dialectical Behavioral Therapy, Harm Reduction and utilizing the Recovery Model. In her work, she believes that creating a safe environment for her clients will help them overcome their challenges. She specializes in working with and treating teens and adults who suffer from depression, anxiety, trauma, and a variety of life stressors. With dedication and passion, she believes that therapy is a powerful tool that can assist you in improving your quality of life while dealing with life’s adversities. Website: Therapylux.org IG: @therapylux Email: jacqueline@therapylux.org In this Episode: Maintaining your mental health as a therapist How social media is impacting the mental health field Handling stress and career burnout Tips for building your own private practice Managing the demands of work and personal life Highlights: (0:55) - Jackie Garcia Introduction (3:35) - Jackie’s career history prior to transitioning to private practice (7:01) - How social media inspired Jackie to create Therapy Lux (22:37) - Taking care of your mental health as a therapist (25:29) - How social media has allowed Jackie to connect with her ideal clients (37:20) - Kelley’s tips for balancing the demands of a thriving career with home life (44:04) - Jackie’s advice to those starting out in private practice (50:42) - Kelley answers listener Jessica’s question about building a private practice as a pre-licensed therapist References: Riverside County Mental Health → https://www.rcdmh.org Tessie Cleveland Community Services → https://www.tccsc.org Therapy Lux → https://therapylux.org Kaiser Permanente → https://healthy.kaiserpermanente.org/front-door Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Can we interest you in some free insider tips on maximizing your social media presence? In this episode of the Private Practice Pro Podcast, host Kelley Stevens talks strategy with Feminist Therapist and Women’s Wellness Coach, Nastassia “Stassi” Betcher. Stassi reveals her tactics for growing her Instagram audience through various types of content and discusses the challenges of managing a social media presence across multiple platforms. The episode also features insights on effectively serving your audience, creating and managing content, and selling products or services via social media. Tune in for a behind the scenes look into how Stassi uses social media to boost her thriving career. Guest Bio: Nastassia Betcher, LPC, EdM, MA betcher@evergreenwellnesstherapy.com Stassi is a Feminist Therapist and Women's Wellness Coach based out of Portland, OR. Stassi is passionate about bringing awareness to the ambitious, "rushing woman's" functioning and disentangle her self-worth from her achievements. Stassi's dream is to shine a light on over-functioning so women can freely access ease and joy in everyday life. Email: betcher@evergreenwellnesstherapy.com Instagram: @BossyStassi website: www.EvergreenWellnessTherapy.com In this Episode: Growing your audience through various forms of content on social media Building genuine connections with your followers Tools to help you create, manage, and schedule social media content Managing your social media presence across various platforms Shaping your social media content strategy Highlights: (0:58) – Stassi gives updates about her life and career off and on Instagram  (16:09) – How Stassi uses different types of content to grow her Instagram audience (20:16) – Managing a social media presence across various platforms (31:00) – How Stassi’s team helps with her content strategy (38:56) – Stassi’s plans and goals for maintaining momentum and growth on social media (53:09) - Strategies and tools to help create, manage and schedule content, including outsourcing tasks (1:05:56) - Kelley answers a listener’s question about social media and branding References: Karrie Locher→ https://www.karingforpostpartum.com/ Chris Loves Julia→ https://www.chrislovesjulia.com/ Adult Children of Emotionally Immature Parents→ https://www.goodreads.com/book/show/23129659-adult-children-of-emotionally-immature-parents Laura Danger→ https://www.thatdarnchat.com/ SocialBee→ https://socialbee.com/#:~:text=SocialBee is an AI-powered social media management tool,high-converting social posts based on your product descriptions. Splice→ https://www.spliceapp.com/ Hannah Bennion→ https://www.kwproductions.org/ Simon Sinek→ https://simonsinek.com/ Later→ https://later.com/ Facebook Business Suite → https://business.facebook.com/ Grammerly → https://www.grammarly.com Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Did you know that it’s possible to launch a thriving career in therapy using Instagram? In this episode of The Private Practice Pro Podcast, host Kelley Stevens sits down with licensed therapist and business coach for therapists, Kelly McKenna, to show you how it’s done. With an impressive Instagram following of over 50,000, Kelly McKenna has established herself as an expert in her field online. However, her vision for her business extends far beyond accumulating a large number of followers. In this episode she explains how she utilizes social media for marketing, networking, and acquiring referrals – all while helping other therapists do the same. If you’ve ever considered leveraging social media as a platform for your career, this episode is a must-listen! Guest Bio: Kelly McKenna, LCSW, MBA Kelly McKenna is a licensed therapist and business coach for therapists.  Kelly built her private practice totally on Instagram @sitwithkelly. By providing educational and relatable content and Reels about anxiety, she's been able to help millions of anxious women. Kelly also coaches other therapists, helping them to find their voice online and grow thriving private practices @businessoftherapy. Instagram: @businessoftherapy @sitwithkelly website: www.sitwithkelly.com In this Episode: How Instagram can help with networking Using Instagram to acquire new client referrals Navigating licensing when working across multiple states Pricing structures and mindset around money Practical advice for establishing an online presence as a therapist Highlights: (0:35) - Kelly McKenna’s introduction (8:00) - Kelly’s journey from starting out on Instagram to gaining over 50,000 followers (12:33) - How Instagram helps with networking and acquiring new referrals (14:30) - Navigating licensing and business requirements when working across different states (22:10) - Therapist rates, pricing structures, and mindset around money (30:23) - Comparing tech apps, group practice, and private practice (39:01) - Kelly’s advice to therapists starting their own private practice (41:24) - Kelley answers a listener’s question about ethical concerns when you have crossover clients as a private practice therapist and yoga instructor References: Business Insider article featuring Kelly McKenna → https://www.businessinsider.com/how-to-become-therapist-double-your-salary-start-virtual-business-2022-3 Open Path →https://openpathcollective.org/ Uber →https://www.uber.com/ Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com

Prepare to be inspired as host Kelley Stevens takes you on a captivating journey into the dynamic world of modern mental health. In this week's episode, Kelley engages in a thought-provoking conversation with Mary Beth Somich, a licensed therapist and an expert in social media and marketing coaching for therapists. As an invaluable resource for mental health professionals seeking to expand their businesses, Mary Beth shares her insights on maintaining authenticity amidst a busy schedule, harnessing the power of Instagram for professional growth, and unlocking the secrets to thriving in both personal and professional spheres. Guest Bio: Mary Beth Somich is a licensed therapist with a group private practice located in North Carolina called Your Journey Through. She completed her graduate training at Columbia University and specializes in family dynamic work with teens and adults. Mary Beth is passionate about promoting modern mental health and making therapy accessible and relatable. She offers courses and business coaching to therapists to help them expand their reach on social media, build thriving private practices, and generate passive income streams. Check out her podcast, "My Therapist Thinks." Email: marybeth@yourjourneythrough.com Instagram: @businessoftherapy TIkTok: @yourjourneythrough website: yourjourneythrough.com In this Episode: Resources for landing paid collabs on social media Balancing your career and personal life with a busy schedule Things they didn’t teach you in grad school Embracing your entrepreneurial spirit as a therapist Using social media to grow your business Highlights: (0:32) - Mary Beth’s Introduction (5:50) - Mary explains why and how she created her course to help therapists land paid collaborations on social media (14:30) - Juggling work and personal life while wearing many hats (22:02) - Staying true to your values while growing your career and managing a busy schedule (27:46) - Mary Beth’s aspirations for the future, including writing a book, expanding her group practice, and creating more courses (38:45) - Mary Beth’s advice for new therapists (41:06) - Kelley answers a listener’s question about managing the emotional highs and lows of being a therapist References: Set Boundaries, Find Peace: A Guide to Reclaiming Yourself By Nedra Tawwab → https://www.nedratawwab.com/set-boundaries-find-peace-1 Sit With Whit → @sitwithwhit → https://sitwithwhit.com/ Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and manged by Jenga Creative → jengacreative.com