The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life. As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more. Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.

721. 2025 Holiday Sales Strategy: 10K Holiday Formula, A Simple Plan to Sell Out This Season

Welcome back Product Bosses! Let’s talk real numbers. What would an extra $10,000 this holiday season look like for your business? In this episode, I’m walking you through the exact formula to map out your $10K plan—whether that’s over a weekend, a month, or even in a single hour! I’m breaking down how to align your sales target with your best-selling products, calculate exactly how many units you need to sell, and shift from “I hope” to “I’ve got a plan.”So many product-based business owners go into Q4 without a clear strategy. They think they need more products, more time, or more content—but what they really need is focus and simplicity. I’m showing you how to reverse engineer your holiday sales goal by choosing one standout product or offer, pricing it profitably, and creating visibility strategies that actually work. This is just a sneak peek of what we’re diving into inside the Rock Your Holiday Promotions Challenge, but I wanted to bring it to you here on the podcast so you can start taking action today.If you’ve been feeling stuck, unsure of what’s possible, or overwhelmed by Q4, this episode is your sign that it can be simpler—and way more profitable—than you think. We’re doing the math (not the drama), and I’m showing you how to build a path to that $10K holiday season with clarity and confidence. Let’s do this together.Resources:Registration is officially OPEN for the Rock Your Holiday Promotions Challenge — our most popular free event of the year! In just 5 days, I’ll help you map out your complete holiday promotional plan so you know exactly what you’re selling, where you’re selling, and how to make this your most profitable season yet.If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductboss

09-18
20:06

720. 2025 Holiday Sales Strategy: Dos and Don’ts for Etsy, Shopify, Wholesale & Market Sellers

Welcome back Product Bosses! Let’s talk about the truth: if you’re waiting until November to plan your holiday sales, you’ve already missed half the season. Q4 is your biggest opportunity of the year, and in this episode, I’m giving you the 2025 Holiday Sales Strategy: Dos and Don’ts so you can finally stop winging it and start winning it.Whether you’re selling on Etsy, Shopify, wholesale, or at in-person markets, I’ll show you how to avoid the costly mistakes that leave money on the table and what to do instead so you can go into this holiday season prepared, confident, and ready to sell out.You’ll learn:The 5 holiday sales strategies that actually move the needle in 2025The 5 mistakes that stall growth and kill your marginsHow to spotlight your best sellers, plan promotions early, and simplify your marketingWhy OPA (Other People’s Audiences) is your shortcut to more visibility without ads or endless contentIf you’ve been feeling behind, unsure what to sell, or stuck relying only on social media, this episode is exactly what you need to reset, refocus, and finally have a Q4 that feels as good as it sells.Resources:Registration is officially OPEN for the Rock Your Holiday Promotions Challenge — our most popular free event of the year! In just 5 days, I’ll help you map out your complete holiday promotional plan so you know exactly what you’re selling, where you’re selling, and how to make this your most profitable season yet.If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

09-11
27:36

719. Why Product Based Businesses Flop During the Holidays and How to Fix It Now

Welcome back Product Bosses! Let’s get real—if you’re waiting until October to prep for your holiday sales, you're already behind. September is your power month, and in this episode, I am giving you the roadmap to stop winging it and start winning it. I share why so many product-based businesses underperform during Q4 (hint: it's not because your product isn’t great), and how to start planning now to make this your most profitable season ever.In this episode, you’ll learn:Why September is the most important month of your Q4The 3-part Holiday Sales Prep TriangleHow to avoid the top mistakes that cost product-based businesses thousandsWhat to fix on your website, product lineup, and promotion plan – starting todayIf you’re feeling overwhelmed, unsure what to sell, or behind on prepping for the holidays, this episode is exactly what you need to reset and refocus. It's not about doing more—it's about doing it smarter. So let’s avoid the last-minute scramble and connect with your ideal customers to finally have a Q4 that feels as good as it sells! And stay tuned: next week, you'll get access to the free Rock Your Holiday Promotions Challenge, our most popular event of the year!Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

09-04
22:52

718. Fix What’s Not Working: The Truth About Your Physical Product Sales

Welcome back Product Bosses! Do you ever feel like the only way to grow your business is to post more, get featured, or go viral? You’re not alone. So many of us have been led to believe that more visibility is the magic key to sales success. But here’s the truth—more eyeballs on your brand won’t fix a leaky sales engine.In this episode, I’m walking you through the core principle we teach inside the Sales Accelerator: before you scale, you need to audit. I share what happens when students like mine land massive visibility—like going viral, appearing on Shark Tank, or being featured by a celebrity —and what actually makes those moments convert into revenue. Spoiler alert: it’s not just about traffic. It's about having the right systems in place to convert that traffic into consistent, profitable sales.So if you’ve ever launched a product, run a promo, or had a viral moment and thought, “Why didn’t this convert like I expected?”—this episode is for you. I’ll walk you through our three-part sales engine check: Attract, Convert, Multiply. You’ll discover how to plug your sales leaks, sell more with what you’ve already got, and finally build a business that’s ready to scale. Plus, I’ve got a free checklist to help you fix it fast—grab it in the show notes!Resources:If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program.  No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! a...

08-28
20:15

717. From Burnout to Breakthrough: What Happens When You Let Go of a Business | Coaching Session

Welcome back Product Bosses! Have you ever gotten to a place where your business just doesn’t feel aligned anymore? In today’s heartfelt coaching session, I sit down with Alyse Steiner, the founder of TOSI Nursing Covers, who’s at a crossroads: should she sell her business or shut it down completely? What started as a passionate product born from her experience as a new mom has turned into something she’s now outgrowing—and Alyse is looking for a graceful way to move on.We dig into what it really means to exit your business—whether it’s through selling your inventory, handing over the reins to a new owner, or simply closing the chapter with intention. I share insights from my own journey of closing and selling businesses and how to look at your business as an asset, not a failure. We also brainstorm strategies for finding a buyer and packaging up the business to sell it as a “business-in-a-box.”If you’re feeling disconnected from your current business or are dreaming about what’s next, this episode is a must-listen. Learn how to let go with clarity and confidence—and maybe even use this moment as fuel for your next big idea.Resources:Learn more about Alyse’s product at TOCI Mom!Follow TOCI Mom on Instagram by clicking here.If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program.  No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!

08-21
46:02

716. What If You Don’t Want to Hustle—But Still Want to Make Money in Your Product-Based Business? | Coaching Session

Welcome back Product Bosses! Today I’m coaching Sandra Nakashima, a talented chocolatier who’s re-entering the business world after years away. She loves her work but doesn’t want to be tied to long hours, a big team, or endless hustle. Her dream? A beautiful, profitable business that allows her to live fully—without sacrificing her time or energy.In this session, we dig into the heart of her business model, deciding between growing her chocolate-making classes or her packaged chocolate sales, and uncovering why focusing on one first can make all the difference. You’ll hear how to increase your average order value, simplify your offers, and lean into what’s already working so your business works for you—not the other way around.If you’ve ever thought, “I love my business, but I don’t want it to take over my life,” this conversation will feel like a deep breath and a clear plan forward. Tune in to learn how to make more while doing less, and build a business that supports the life you want to live.Resources:Learn more about Sandra and her company, Chocolate Making Fun!Follow Sandra on Instagram by clicking here.If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program.  No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF...

08-14
50:19

715. What’s Really Holding Your Product Business Back (Hint: It’s Not Strategy) | Coaching Session

Welcome back Product Bosses! This week, I’m coaching Hannah Kirby, the founder of Stable-ish—a brand that’s reimagining how we talk about and accessorize mental health. After her heart-shaped pill case took off on Etsy, Hannah found herself with a loyal audience, a strong brand, and real traction. But despite that success, she’s stuck. Not because of strategy, but because of mindset. And if you’ve ever felt that invisible resistance too—like you’re not sure you’re allowed to go after the life you want—then Hannah’s story is going to hit home.In this episode, we go beyond tactics and dive into what’s really holding Hannah back: the fear of not being worthy enough to do this work, and the legacy beliefs that tell her she should play it safe. Together, we explore how to rewrite those inner narratives so she can confidently step into the business owner she already is.You don’t want to miss this one. It’s a powerful reminder that the business you’re building isn’t just about products—it’s about your personal growth, your legacy, and the belief that you’re allowed to want more. Tune in to get re-inspired and start shifting your own mindset today.Resources:Learn more about Stableish and Hannah’s work around mental health awareness. Follow Hannah on Instagram by clicking here.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

08-07
33:55

714. You Don’t Need an Audience to Build a Million-Dollar Product Business

Welcome back, Product Bosses! I know so many of you are out there asking yourselves, “How can I grow this business if I don’t have a big following?” Trust me, I hear this all the time—and I’m here to tell you that you do not need a huge audience to build a successful product-based business. In this re-air of one of our most-loved episodes, I share the story of how I launched my brand, Cuffs Couture, with no social media and no email list—and still turned it into a six-figure success.What changed everything for me? Learning to get in front of other people’s audiences. In this episode, I’ll walk you through how you can do the same—whether that’s selling on Amazon, at in-person markets, or to wholesale accounts. These are all visibility channels that already come with built-in customers ready to buy. I also talk about why relying on “free” social media isn’t always the smartest path, and how to create a strategy that doesn’t rely on going viral.So if you’ve been feeling stuck or discouraged about your follower count, this one’s for you. You can still build a thriving business—and I’ll show you how to start exactly where you are.Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine (MSM). Since the original airing of this episode, this program has been updated to be called The Sales Accelerator. Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

08-04
29:13

713. Ask Jacq: How to Turn Market Shoppers Into Repeat Online Buyers | Q&A

Hey there, Product Bosses! In this episode of the Ask Jacq Series, I’m answering a hot question from one of my students who absolutely dominates at her local farmer’s markets—making $3,000 in just four hours—but can’t get those happy shoppers to buy online. Sound familiar? Whether it’s due to product challenges (like meltable body butters in summer heat) or a website that’s just not converting, we dig into what’s really going on and what you can do to shift from one-time market sales to recurring online revenue.We talk through how to nurture those leads, and why your website needs to pass the “grandma test” in order to convert. From simplifying customer expectations to improving messaging clarity, this episode is packed with ideas to help you bridge the gap between in-person connection and online convenience.If you’re a product-based business owner who sells at markets, pop-ups, or in-person events and you want to grow your online store, tune in now. I’ll show you how to meet your customers where they are—and guide them right into your virtual checkout.Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-31
09:04

712. The Exact Steps I’d Take If I Launched a Product-Based Business Right Now

Welcome back, Product Bosses! Ever wonder what you should focus on first when starting your product-based business? In this re-aired favorite episode, I share the exact framework I’d use today if I were starting a brand-new business from scratch. After helping thousands of makers, manufacturers, and product creators over the years, I’ve seen the patterns that lead to success—and the common mistakes that slow people down.We’re talking about what most people skip (and why it matters!), how to identify your ideal customer, validate your idea, create a scalable product, build a brand with lasting impact, and actually market your product before you ever try to sell it. Plus, I cover the 7 key phases of launching and growing a profitable product business—from “ideate it” to “grow it.”If you’ve ever wondered, “Where do I start?” or “Am I missing something?”—this episode is the roadmap you’ve been waiting for. Plus I’m giving away my FREE Ultimate Checklist that will help you build and strengthen your Dream Product-Based Business. Listen in for more details.Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine (MSM). Since the original airing of this episode, this program has been updated to be called The Sales Accelerator. Resources:Grab the Ultimate Checklist for Building Your Dream Product-Based Business:  TheProductBoss.com/dreamIf you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-28
30:54

711. Ask Jacq: How Pricing with Confidence Can Triple Your Sales | Q&A

Hey there, Product Bosses! In today’s Ask Jacq Q&A, we’re diving into one of the biggest roadblocks for product-based business owners—pricing. Whether you’re worried about charging too much or finding customers who “get” your value, this episode is here to shift your mindset and show you what’s possible.First, I chat with one of my longtime students turned Product-Boss coach who took her $1 cookies and turned them into a $100K+ business—all by shifting her pricing and confidence. We talk about how she reframed her brand as a luxury item, leaned into value-based pricing, and found creative ways to grow using wholesale deals and strategic partnerships.Next, I answer a question from a designer who's getting resistance from customers around price. But here's the twist—those customers might not be her ideal audience. We unpack how to stop relying on feedback from friends and family and instead ask the right questions to connect with the people who will actually buy (and love!) your product at full price.If you’ve ever second-guessed your pricing or felt pressure to keep it “affordable,” this episode will help you reframe, refocus, and price like the CEO you are.Resources:Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-24
13:49

710. Why Your Product-Based Business Isn’t Growing (And What To Do First)

Welcome back, Product Bosses! We’re revisiting one of our most foundational coaching episodes because it’s that important. Whether you’re brand new or have been in business for years, chances are you may have skipped over a few key steps that are critical to lasting growth.In this episode, I break down the four core foundations that are often missing from product-based businesses—and why these gaps may be the reason you're struggling to grow. From identifying your niche and ideal customer, to building a clear brand message, pricing your products with intention, and crafting irresistible offers, this episode is packed with actionable insights that will help you realign and thrive.If you’ve been feeling stuck, scattered, or just not seeing the sales you expected, this re-air is the exact reset you need. Whether you're a student in one of my programs or just getting started, tune in now to fill in the missing pieces and finally build the business you’ve been dreaming of.Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine. Since the original airing of this episode, this program has been updated to be called The Sales Accelerator. Resources:Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-21
43:04

709. Ask Jacq: How to Boost Your Order Value Without Lowering Prices | Q&A

Hey there, Product Bosses! In today’s Ask Jacq episode, we’re diving into the question every product-based business owner asks at some point: How can I make more per order—without running constant discounts? I’m sharing two live coaching clips straight from my programs, where I help real students work through their pricing and bundling strategies in real time.First, I speak with a skincare entrepreneur, about how to bundle her best-selling products in a way that feels like a complete solution for her customers. We talk about creating intentional regimens (like anti-aging or dry skin kits), offering small value-based incentives, and reinforcing her brand through packaging and bonuses. Then, we shift into a conversation about subscriptions—and why I usually recommend holding off on those until your business has steady repeat customers.Next, I coach a jewelry maker from the UK who’s exploring how to increase her order value at in-person markets and on Etsy. The key? Understanding what your customer actually wants. We talk about analyzing buying behaviors, testing product groupings, and letting data—not guesswork—drive those decisions.If you’re trying to grow without adding more complexity, this episode is packed with practical takeaways. Tune in and discover how to increase your AOV (average order value) in ways that align with your brand and make sense for your customer.Resources:Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-17
11:51

708. How to Build Your Money Machine: The Five Incomes to Financial Freedom with Mel Abraham

Welcome back, Product Bosses! We’re bringing back one of our most powerful and popular episodes with Mel Abraham, a financial expert, business advisor, and bestselling author of Building Your Money Machine. This conversation is packed with mindset shifts and tangible strategies to help you separate your income from your effort—and finally start building the life you’ve been dreaming of.Mel walks us through his Five Incomes Model, helping demystify what it really means to have “multiple streams of income” (spoiler alert: most of us have been thinking about it all wrong!). We also dig deep into money mindset, including what holds many entrepreneurs back, and how even $5 can start you on the path to financial independence.Whether you're just beginning to build your product-based business or you're well on your way, this episode will inspire you to start viewing money as a tool—not a trap. Plus, we’ve included a freebie with 20+ creative ways to make extra income starting today. So tune in, take notes, and let’s build your money machine!Resources:Grab Mel’s Book, Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It! Connect with Mel on Instagram.Learn more about Mel and listen to his podcast here.Looking for quick and creative ways to make money that you can implement, starting today? Grab our FREE 20 Ways to Make Money worksheet by clicking here. Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-14
56:23

707. Ask Jacq: How to Bridge Revenue Gaps and Sell More—Even in Your Off Season | Q&A

Hey there, Product Bosses! In this Ask Jacq Q&A coaching session, I’m answering questions straight from the students in my programs—and they’re ones you’ve probably asked yourself. First up, what do you do if your product sales drop during half the year, and you rely on a single revenue stream link Shopify during the slower months? I help one business owner create a plan to stabilize her income and use this slower season to prep for major growth. Spoiler: It’s not about doing more—it’s about being strategic.Then, I coach another student who sells high-end camping tents and wonders if her revenue gap should be bigger due to her higher price point. In this episode, we get into how to set realistic, but stretchy, sales goals that reflect your pricing and support the business you want to build. Whether you sell $30 products or $2,000 ones, this conversation will help you better understand your numbers and what they’re telling you.This episode is for every product-based business owner who's been wondering how to balance seasonality, make more money with the customers you already have, and build revenue with intention. Grab your notebook and let’s get into it—because your sales goals are totally within reach.Resources:Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-10
13:50

706. The 4-Step Path to a Profitable Product-Based Business

Hey hey, Product Boss! Have you ever felt like your business is a bit all over the place—like you’re spinning your wheels and not getting where you want to go? You’re not alone. In this episode, I’m sharing the exact framework I use to help product-based business owners like you create structure and momentum. It’s called the 4P Success Pathway, and it’s the foundation every physical product-based entrepreneur needs to move from idea to income.I break down the four essential components—Product, Position, Promote, and Profit. Whether you're starting out or scaling, you’ll learn how to make your products stand out in a crowded market, why positioning matters more than ever, and how to ensure you're not just making sales—but making money. I share my personal journey building Cuffs Couture, plus real examples from clients who’ve used this exact method to skyrocket their results.If you’re ready to stop guessing and start growing, this episode is for you. Grab a pen, take some notes, and let’s get your business on the path to success.Resources:Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-07
23:26

705. Ask Jacq: Managing Change—From Target Audiences to Product Styles in a Growing Product Business | Q&A

Hey there, Product Bosses! If your business is facing big shifts—whether in your audience, product lineup, or where you’re selling—this episode of Ask Jacq is for you. These short, focused coaching moments come straight from real conversations with students inside my programs, where we tackle the kinds of decisions that come up when your business starts evolving fast.In this episode, I coach three amazing product-based business owners through the chaos of changing variables. One is wondering if she should switch up her product mix for in-person markets versus online sales. Another is navigating how to serve two distinct groups—local customers and First Nations communities around the country—with the same business. And the third is dealing with the complexity of managing multiple pajama styles, prints, sizes, and buyer preferences across regions.When your audience grows, your product evolves, or your platforms shift, things can get complicated. But you don’t have to be everything to everyone—you just need a clear strategy that keeps you anchored as you scale. Tune in to find out how.Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

07-03
17:59

704. How to Create Consistent Sales and Stop the Revenue Roller Coaster

Hey there, Product Bosses! Are your sales all over the place—booming one week and quiet the next? You’re not alone, and more importantly, you’re not doing anything wrong. In this episode, I’m diving into one of the most common frustrations I hear from product-based business owners: unpredictable sales. Whether you're making $5K or $100K a month, the revenue roller coaster can feel very real.So let’s talk about it. I’m sharing why so many of us experience random spikes and slumps in sales—and how we can change that. I walk you through the reasons your revenue feels so up and down: seasonality, dependence on the algorithm, lack of a proactive plan, and reactive discounts. But here's the thing—sales shouldn't be random. They're the result of structured, strategic effort. I explain how to shift from hopeful guessing to intentional planning with a simple yet powerful concept: the sales funnel.You’ll learn how to create your own sales system that moves customers from stranger to buyer with clarity and confidence. This episode will help you reflect on what’s been working in your business, what needs a shift, and how to finally build a predictable sales engine. Tune in to learn how to trade chaos for consistency—and grow your product biz with purpose.Key Takeaways from this episode: Sales that feel random usually lack structure—not value or effort.Consistency comes from a proactive, repeatable system—not viral posts or seasonal spikes.A basic sales funnel—awareness, engagement, conversion—can transform your revenue strategy.Most product businesses rely on hope or hustle. But real growth comes from strategy.Self-auditing your last 3 months of sales reveals powerful patterns—repeat what works!Plan your offers, promotions, and outreach in advance for sustainable, steady sales.You don’t need ads or a huge following to succeed—you need a system that works.Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! 

06-30
21:31

703. Ask Jacq: How to Find Your Best Sellers and Simplify Your Product-Based Business | Q&A

Hey there, Product Bosses! Welcome to the very first episode of our brand new mini-series: Ask Jacq. These are short, powerful coaching episodes where I answer real questions from students inside our programs like Standout Society and the Product Boss Sales Accelerator. Because sometimes all it takes is one good question to unlock your next big breakthrough.In this episode, we dive into three insightful coaching moments. First, I help a handmade salve maker figure out how to shift her focus away from a boutique mix and double down on her handmade best sellers. Then, we explore product selection for a print-on-demand brand and the importance of brand-building versus sampling everything. Finally, we talk strategy around pricing tiers and what really makes a “best seller” in a collection with multiple sizes.Whether you're wondering how to narrow your focus, eliminate decision fatigue for your customers, or simply identify your hero product—you’ll walk away from this episode with clarity and actionable ideas. Let’s get into it!Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

06-26
15:54

702. Need Fast Sales? Try This 3-Day Product-Based Revenue Challenge

Hey there, Product Bosses! If you’ve ever found yourself needing to make sales quickly—without the time or energy for a full launch—this episode is for you. I walk you through my 3-Day Revenue Challenge to help you generate real cash from the products you already have. Whether it’s $500 or $5,000, this mini challenge is designed to push your limits and get results fast.Inside this episode, you’ll learn how to create an irresistible offer without discounting your products, promote it with clarity and intention, and build momentum over three focused days. I share real-life examples from students who’ve successfully used these strategies.This is more than a quick-cash strategy—it’s a confidence boost and a powerful exercise in showing up for your business. So grab a pen, map out your 3-day plan, and get ready to go all in. I’m cheering you on every step of the way. Let’s do this together!Key Takeaways from this episode: You don’t need new products to generate new revenue. Sell what already works with a fresh, compelling offer.Focus on urgency, value, and ease. Create bundles, flash deals, or product drops that entice action.Promotion is everything. Go loud on social, via email, and directly to past customers.Day-by-day strategy matters. Launch with energy, build trust with proof, and close with urgency.Everything is data. If you don’t make sales, you’re still gaining valuable insight to grow from.Resources:Discover how to get your products Seen and Sold by joining my 5-day visibility boot camp. Sign up now to turn your visibility into sales!If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Check out this totally free playlist of episodes here.Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!

06-23
17:51

Nina Brown

💚WATCH>>ᗪOᗯᑎᒪOᗩᗪ>>LINK>👉https://co.fastmovies.org

02-05 Reply

Tanya Johnson

These 2 are GOLD! I've been listening to their podcasts for only a month or so and what they have to teach, along with their great chemistry, is very engaging and got me hyped up to really lean into my product based business. I can't wait to implement their ideas and make it a success!

05-14 Reply

Kim Van Gundy Barclay

This was sooo good! so much great content on content! Thanks Nina and Jacqueline!

01-16 Reply

Jasslyn McKenzie

the secret is to buy their products 🙄

09-30 Reply

Isabel Mengel

you are both a breath of fresh air. I love your podcast because it's so full of information, know how and most of all your laughter is contagious and makes me smile and laugh

07-06 Reply

06-28

06-24

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