Claim OwnershipThe Robora
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At The Robora, we encourage women to believe it's possible. On the podcast, host Annie Ridout (author, journalist, coach and founder of The Robora) talks business - often online business - wellbeing, woo, creativity and self-development. Everything you need to thrive, in life. Expect stories, tips and tricks on taking creativity online, launching and selling online courses, starting an online business, growing your profile, PR, social media, building an online community, digital marketing, publishing your own books, confidence and work-life balance.
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The Robora Magazine launched on 1st September 2022 and in its first month, had well over 10,000 views. In this episode, Annie Ridout discusses why she launched the magazine, what her plans are for it and why it's working so well. She then suggests that you might like to think about launching your own digital magazine, as part of your marketing strategy, to drive traffic to your website. Enjoy! The Robora Magazine: therobora.com/magazine
We talk a lot about the importance of mental and physical health, and now it's time to talk about spiritual health. Because the higher your SQ (spiritual intelligence), the better you feel, across the board. In this episode, I share a bit about where my own spiritual practices originate (spoiler: my mum) and how I continue to incorporate spiritual practices into both my home and work-life now. Also, I reveal an intuitive decision to do something that might seem 'wrong' in business but feels oh-so-right in spiritual terms, so I'm going with it.Here's the programme I mention: Raise your SQ (and transform your work-life): therobora.com/shop/programmes/raise-your-sq-and-transform-your-work-life
We have two options with creating online content: schedule it all in advance (future you is happy) but the posts are generally pretty DRY. Or post when we are feeling inspired, motivated, excited, energised and ... the posts FLY. Because people can sense your energy when they see your posts or email newsletters or podcasts etc. So in this episode, I'm talking about what intuitive marketing is, why it suits busy working women and mothers, how it leads to higher engagement on all your channels and how to do it. If you'd like to learn more about intuitive marketing (as well as the nuts and bolts of marketing), join my programme RISE. Early-bird discount ends Sunday. And I'll be working closely with you through the month of August to help you launch something in September (or to look at your more longterm marketing strategy. Or both. This programme is tailored to YOU and your business.) - therobora.com/shop/programmes/rise/
I've said it before, I'll say it again: women deserve to be seen and heard at all times. We shouldn't be losing our freelance clients or jobs because we're pregnant. But we do. We shouldn't become invisible, work-wise, after having kids - but sometimes this is how it feels. My solution to this ridiculous problem is for women to take back the reins. How? By starting your own business. Becoming your own boss. And becoming so blimmin' successful that no one can touch you. You have full power. And a big, big voice and the opportunity to create career opportunities for other women. If you want to RISE - to be seen and heard - you need to be doing some mega marketing. And so I talk about all of the above in this episode. Enjoy!Read more about RISE (my new programme): here (therobora.com/shop/programmes/rise)
I shared a story recently in The Robora Facebook group about a time, during the pandemic, when I was hiding upstairs filming videos for course launches. On one particular day, Rich, my husband, came upstairs and on coming in to set up the programme that we were recording a webinar through, I said to him: this is the worst day of my life. Of course, I was being extremely melodramatic and it was far from the worst day of my life. But it was one of the worst business days of my life because it just wasn’t what I wanted to be spending my time doing. And yet, I thought it was the only option, in terms of growing our community and selling our courses and programmes. SPOILER: IT'S NOT. And I explain why, in this episode.Just launched: RISE - a new marketing programme for women who want to do things differently: therobora.com/shop/programmes/rise/
I took a bigger-than-planned break from the podcast and now I'm BACK. With renewed ideas, big dreams and ... a plan to REVIVE all the burned out women who have been giving and giving and are now ready to receive. To put themselves centre stage. In this episode I discuss how I plan to do this, plus tell the tale of where I've been, a note on toxic productivity, burnout, some shyness/introversion revelations and why I've decided to properly return to The Robora. Happy listening, loverz. Annie xRead more about Revive here: https://therobora.com/shop/programmes/revive-2/(Early bird offer ends Tuesday at midnight; sales close Sunday. We start work on June 13th)
Annie Ridout has found herself lying in bed, worrying about her life choices. But then she gets up in the morning, drinks a coffee and all feels fine. Or manageable, at least. In this episode, Annie explores the reason we might go over everything we’re worried about when lying in bed - and then find it all a little lighter once we’re up for the day. She asked psychologist Suzy Reading why this happens and shares her thoughts. And there are some tips for getting back to sleep when your mind is having a worry party in the dead of night.Show notes- Author and psychologist Suzy Reading - follow her on Instagram: @suzyreading- The 'worry hour' idea was from therapist Anjali Meghta in this Robora podcast episode.
In this episode, Annie Ridout talks about moving from ‘what if’ to ‘I’m doing it’. And how it is that she wound up pulling her kids out of school, homeschooling two of them - for the next eight months - committing to a countryside adventure and making a plan to go travelling. She covers: fear of change, other people becoming barriers, living your life like it’s the only one you’ve got, and how when you make the decision, and start the wheels in motion, it all feels a lot less daunting. Show notesLooking for a power hour with Annie Ridout? Head to therobora.com/shop/coaching/power-hour-with-annie-ridout
If you're finding it hard to sign up clients or sell products, it's time to stop selling. Instead, take some time away from it all. Even just a day. Go and be free and creative and inspired. Then return, feeling refreshed, and focus on growing your community. Because when you create a big group of people who feel warm towards you and/or your brand, they will be waiting to hear what it is you've got to sell. In this episode, Annie talks through all of this and shares ideas for community-building - with examples of how it's worked for her, and others. Show notesThe Early Hour - theearlyhour.com (Annie's first platform)Lucy and Yak (who make dungarees and other clothing)Don't Buy Her Flowers (gift boxes)Leo @ordinary_shapes (collage-maker)Tamu Thomas - my guru - @livethreesixty
When going through transitional periods, self-doubt can slip in (is this the right thing to do? Should I be doing it differently? Am I capable of making this change?). Especially if the decisions that we are making affect other people, like our kids. So in this episode, Annie discusses whether self-doubt is ever useful (spoiler: it is) and to work out how to trust herself when it comes to decision-making. Even if she keeps changing her decision.Show notes You've Got This!: The Life-changing Power of Trusting Yourself by Margie WarrellShy: How being quiet can lead to success by Annie RidoutThe Freelance Mum: A flexible career guide for better work-life balance by Annie RidoutAnnie Ridout's poetry prints and books: annieridout.com/shop
As Annie Ridout embarks on a major life change (leaving her hometown of London, staying in the countryside, homeschooling the kids, travelling and then.... who knows), she shares how they got to this stage, what she did when - last week - she had a massive wobble. And how she moved through it and got to a new life plan that felt exciting. If a little unconventional.Show notes:- Oprah's Supersoul Conversations with Dr Michael Bernard Beckwith- Tamu Thomas on Instagram - @livethreesixty- What do I want to do with my life? (at therobora.com)This online course will help you to focus on what you’d like to do more of (eg. daily rituals, the BIG goals and weekly work tasks), how to break down common barriers that may be holding you back (eg. perfectionism, fear of failure, imposter syndrome) – and a method for planning your time efficiently. I’ll teach you how to start ticking more things off, but not at the expense of your wellbeing. It’s a combination of mindset work and clever time management strategies…
Some weeks, we're full of energy, ideas and enthusiasm. Others, we're not. This week, Annie Ridout was in panic mode and due on her period. So she did pretty much no work at all. Here's what she did instead, why she didn't feel bad about taking time away from the laptop and what happened at the end of her no-work week... (she also shares the story of her incredibly embarrassing, worst-ever sales pitch from last year), Show notes:- To learn more about working with/around your menstrual cycle, check out @_maisiehill_- Read Ebony Gilbert's brilliant poetry book - This Skin I'm In
Successful, sustainable businesses are run by people who know that it's not just hard work that's required but also balance. After two experiences of burnout, Annie Ridout now knows the warning signs and shares them in this episode, as well as what to do to avoid getting to that stage. She talks about toxic productivity, realistic ways to look after yourself when you're a mum or caring for someone else as well as running a business, and she gets real about the pressure to earn taking precedence over wellbeing, sometimes. Show notes:Tamu Thomas, @livethreesixty, is mentioned lots of timesArianna Huffington's platform ThriveFive morning habits of entrepreneurs
After a (long) summer off, Annie Ridout is back with new ideas for The Robora. Also, some notes on where Rich has gone. She talks about why she hates the phrase 'online business' and can no longer refer to The Robora as a platform for online business. And about moving house. And all the things she wants to do to help women to improve their own lives. Plus there are a few self-publishing tips in there.Show notes:All The Robora's online courses are here.Follow us on Instagram: @theroboraJoin The Robora Facebook groupSign up to the mailing list
Victoria Smith-Murphy is a career and leadership coach. She works one-on-one with senior leaders, as well as running workshops on intuition and self-leadership. In this episode, we talk about using tarot cards, astrology and intuition in business. Victoria explains the difference between instinct and intuition, and explains that you don't have to be spiritual to use tarot or access your sub-conscious thoughts. We also discussing manifesting and law of attraction - why some people are cynical, and how visualising has (and hasn't) worked for us.Show (biz) Notes:Victoria's website: www.victoriasmithmurphy.comAnd the tarot workshop she's running: victoriasmithmurphy.com/tarot-course Follow her on Instagram: @vsmlifecoaching
Anjali Mehta is a CBT therapist, lecturer and the clinical director of Brighter Life Therapy. She launched this online therapy business during the pandemic and in this episode, talks about Zoom therapy vs in-person and shares tools for coping with anxiety and depression. We also discuss how open therapists should be about their own lives on social media, and what it's like setting up an online business.Show notes:Brighter Life Therapy - brighterlifetherapy.co.ukAnjali on Instagram: @brighterlifetherapyuk
After graduating in Fashion Design in France, her country of origin, Camille Jacquemart trained with the likes of Threeasfour, Alexander McQueen and Fred Butler. Keen to learn more about the process behind making clothes, she spent a year at a wool farm in Wales, shepherding and learning the process from fleece to cloth. Shortly after, she launched Thimble Studios - her business. It’s been going eight years. She now lives close to nature, still in Wales, teaching people to sew and make their own clothes. Pre-pandemic, this was in-person classes but over the past year, she moved her classes online. In this episode, we talk creativity, lifestyle, inspiration and combining these things with the online world...Show Notes:Visit Camille's website: www.thimblestudios.comFollow her on Instagram: @camillefromthimbleCamille's business inspo: Lydia of Made My Wardrobe
Many of us have found ourselves post-pandemic asking: what do I want to do with my life? We're ready for change. For working differently. For prioritising different parts of our lives. There's a lot of talk around rest and play. Annie has been asking herself this question too, and after taking someone else's online course (that wasn't very good) she had a brainwave. We discuss it, in this episode. As well as the usual disagreements/tiffs because, basically, Rich is an eternal pessimist. Though you can listen and make your own mind up about that. And we have a big talk about coaching, as Rich is having coaching to answer that same question.Show(biz) Notes:What do I want to do with my life? - new online course, £100 off until Sunday, first 10 sign-ups get a free 1/2-hour coaching call with Annie
1We've been having a break from The Robora (including the podcast). And in this episode, we open up about what's been going on behind-the-scenes this past year. Well, Annie tries to rose-tint it but Rich pushes for the truth. This is a very honest insight into running an online business, from home, with your husband/wife and three young kids during a pandemic. And then we share our plan for running the business in 1/2-a-day a week, going forward - and how this will work...Show(biz) Notes:Head to The Robora for our flash saleFollow us on Instagram: @theroboraJoin the Facebook group to network with other women in online business
Part of running a business is trying things. Some work, some don't. You learn and move on. Another part is having lots of ideas; innovating. And some of those ideas come to fruition, while others don't. In this episode, we discuss our recent plans to launch a membership, and why we won't be going ahead. Plus lots of chat around failure, success and giving ourselves permission to do both with no guilt. Show(biz) Notes:Big (limited time) sale in our shop: 50% off all our online business courses
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I just discovered your podcast yesterday. I'm so happy I did! You 2 are so entertaining. Love it. I am in that same online course boat 😆