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The Smart Gets Paid Podcast
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The Smart Gets Paid Podcast

Author: Leah Neaderthal

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Join renowned B2B sales coach for women running consulting and coaching businesses, Leah Neaderthal, for a behind-the-scenes look as she helps women solve their biggest sales challenges and start landing higher-paying clients. From her background in marketing -- “definitely not a salesperson” -- she taught herself how to sell and developed a selling methodology that feels comfortable and works. Now she shares that with other women in their consulting and coaching businesses. From clearly communicating your value, to comfortably leading a sales process, to pricing your work, getting in front of your ideal business clients, and even confidence and mindset, you’ll listen in on the real, honest conversations with women just like you who are facing, and solving, these challenges. Along the way, you’ll discover that even if you’ve never been a salesperson, you can learn how to land consulting and coaching clients, comfortably and confidently, without being salesy. Learn more at smartgetspaid.com.
11 Episodes
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Whether it's dating or selling, ghosting is the worst because it leaves you wondering what you did wrong. But as Leah shares in this episode, even if you've been ghosted by clients in the past, you can turn things around with a few smart questions.Topics covered: Ghosting, sales process, sales conversationsWebsite mentioned in this episode: smartgetspaid.com/linkedin-accel
Leah chats with a woman who's trying to get in front of her ideal clients on LinkedIn, but she's finding it hard to connect with them. Listen in and learn why sometimes, the reason we're not connecting with our audience, might be different than you think.To learn more about the Pack Your Pipeline Accelerator starting on June 14th, and save $100 with the special code for podcast listeners that Leah shares in this episode, go to smartgetspaid.com/linkedin-accel.Topics covered: LinkedIn, posting on LinkedIn, ideal clients
"The price conversation" - it can be the scariest part of the sales process. But without it, you're going into a proposal blind. In this episode, Leah talks to a client who's on the verge of making that mistake, but as you'll hear, it's not too late to fix it.Topics covered: Pricing, proposals, sales conversations 
Why are we so good at doing for our clients... and it's so hard to do the same things in our own businesses? That's the question I'm tackling with a marketing consultant for nonprofits who's worried about sending too much email. But as we'll discuss, these are all fundamentals that she can already apply to her business.Topics covered: LinkedIn, nurturing client relationships, marketing
Go behind the scenes with Leah as she coaches co-founders who have sent out a lot of proposals, but haven't gotten a lot of "yesses". You'll hear why selling into business is more complex, and how you can use that knowledge to successfully land new contracts. Topics covered: B2B selling, selling into a complex organization.
You know you can't serve *everyone*, but it's hard to focus on who you truly want to work with, then position your work for those clients. In this episode, listen in on a session with a leadership consultant who's struggling with her positioning, but she needs to make a decision first.Topics covered: Value-based messaging, ideal clients, positioning 
Listen in on Leah coach a woman who's leaving a long career in corporate finance to start her own business, and she wants to make sure she can do the work she loves, not the grunt work she hates. In this call, Leah shares the fastest route to revenue for consultants, and how to decide how to deliver your services.  Topics covered: structuring a consulting business, positioning your business, and turning your work into a scaled offering.
"How can I muster the energy to try and get new clients when I'm feeling so depleted?" With the pandemic, social unrest, and a shaky democracy, a lot of women are asking themselves this question. Thankfully, one of Leah's clients also asked HER this question, and in this episode, you'll hear Leah's recommendation for what to do when you're feeling simply depleted.Topics covered: Selling, working with the clients you want, talking about your beliefs, self care
On being an "expert"

On being an "expert"

2021-03-1521:49

When you run your own business, you want to be seen as an expert... but it feels weird to CALL yourself an expert. In this episode, listen in as Leah tackles this topic with one of her clients, and helps her figure out where her real value lies.  Topics covered: LinkedIn, putting yourself out there, and showing up.
Listen in as Leah coaches a woman who's a self-proclaimed perfectionist, who has to figure out how to get new consulting clients for the first time since starting her business eight years ago.  Topics covered: positioning your business, using LinkedIn to get clients, and getting out of your own way.
Join renowned B2B sales coach for women running consulting and coaching businesses, Leah Neaderthal, for a behind-the-scenes look as she helps women solve their biggest sales challenges and start landing higher-paying clients. From her background in marketing -- “definitely not a salesperson” -- she taught herself how to sell and developed a selling methodology that feels comfortable and works. Now she shares that with other women in their consulting and coaching businesses. From clearly communicating your value, to comfortably leading a sales process, to pricing your work, getting in front of your ideal business clients, and even confidence and mindset, you’ll listen in on the real, honest conversations with women just like you who are facing, and solving, these challenges. Along the way, you’ll discover that even if you’ve never been a salesperson, you can learn how to land consulting and coaching clients, comfortably and confidently, without being salesy. Learn more at smartgetspaid.com.
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