The Stephanie Kase Podcast

<p>The weekly podcast for small business owners, brands, and creators who want to learn what it actually takes to grow passive income from your own passive offer sales. We do this by covering offer creation, organic marketing, and email marketing. Real, raw behind the scenes on how Steph is doing it, juicy stats, breakdowns you won't see anywhere else, and deep-dives on the things you're ACTUALLY wondering about as an online business owner. </p>

How to Get ChatGPT to Rank You in 2026 (AI SEO + AEO for Small Business Owners)

Want ChatGPT to start recommending you and your content? In this video, I break down exactly how I've optimized my brand, website, and content to drive thousands of visitors from AI tools like ChatGPT. Essentially, how to start with "AEO", which stands for "answer engine optimization." This is AI's version of SEO. You'll learn how to structure your messaging, create answer-oriented content across platforms, and build leadership that AI recognizes and recommends. LINKS MENTIONED:...

12-23
09:07

Finding Time To Grow a Business With Kids At Home (Routines, Workflows, Delegation, & More)

I got a really honest question recently about *how* I run a business as a mom, so I wanted to bring that conversation to an episode here!! I could talk about this all day... I'm sharing how I run a part-time online business while raising three kids, including the systems, mindset shifts, and routines that make it sustainable. I also chat through how it's looked different through different seasons in the past 3-4 years since becoming a mom! Links Mentioned: Social Media Strategy Video: https...

11-26
13:48

Everything You Need to Know About Black Friday at SK This Year

🎉 Starting this Monday! View the Black Friday catalog here: https://stephaniekase.com/blackfriday2025 Questions? Don't hesitate to reach out via email (support@stephaniekase.com) or Instagram DMs! :)

11-21
17:01

How I Market My Courses & Digital Products to Make 6-figures (FREE MINI COURSE)

If you're struggling to turn your audience into consistent course or digital product sales, this video breaks down a step-by-step strategy using organic marketing, email marketing, live launch campaigns, and simple sales funnels. We're diving into how to clarify your offer, grow your email list, and build a sustainable system that actually converts!! It's basically my entire business model & how you can implement it, one of my juiciest free episodes yet. Links Mentioned: Free 10-D...

11-18
38:52

How to market yourself without feeling salesy: Attracting your ideal client with genuine content & conversation (REPLAY)

This is a replay episode, of one of our TOP downloaded episodes in the past! Enjoy! LINKS MENTIONED: 50% off your first year at Flodesk: https://stephaniekase.com/flodeskWatch the client testimonial video from my photography days: youtube.com/watch?v=sFGGY62gYWo&feature=youtu.be

11-11
22:32

Instagram Story Ideas for High Conversions & Reach

Learn the exact Instagram Story strategy that helped me jump from 200 to over 2,000 views per story—and get 100+ replies using simple ManyChat DM automations. I’ll walk you through real examples, high-converting hooks, and how to turn story engagement into leads, email signups, and sales. LINKS MENTIONED: 10 Day Instagram Plan: https://stephaniekase.com/instagramplan Free Passive Income Guide: https://stephaniekase.com/passiveincomeguide ManyChat Setup Tutorial: https://yout...

11-04
16:30

Create an Online Course That People Actually Want to Buy

If your online course isn’t selling, this video breaks down exactly why—and what to do about it. Learn how to do real market research, test your course idea with your audience, and structure your content in a way that appeals to different learning styles. Links Mentioned: Free Google Doc: https://stephaniekase.com/coursethatsellsCreate It Bot Squad: https://stephaniekase.com/createitbotsquadVideo on launching your course: https://youtu.be/WkYBu7fDKic?si=ctHYV_rA7JgzhTw3 WATCH ON YOUT...

10-28
12:49

Exact Social Media Marketing Strategy (Choosing Platforms & Engaging Ideas)

Ready for a step-by-step guide to creating a social media marketing strategy that actually grows your online business? In this episode, you’ll learn how to create a fast, simple, and effective content strategy that consistently generates email leads and sales, including: Where to post, engaging ideas, short vs. long form content, evergreen systems repurposing, & more. Links Mentioned: Free Passive Income Guide (more visuals/examples on my content strategy): https://stephaniekase.com/passi...

10-21
13:38

8 things that makes someone hit "follow" on Instagram (& how you can gain more followers!) | REPLAY

In this episode, I'll walk you through what it's like for someone to view your IG account for the very FIRST time. We'll talk about what makes yours the right account for that person, and how exactly to make them hit the follow button! (This is a replay episode that is one of our most popular SK episodes to date! Enjoy!) SEE THE SHOW NOTES! LINKS MENTIONED IN THIS EPISODE: FREE QUIZ: How to gain your next 1,000 followers on Instagram!Podcast episode 13 - Make more $$ with personal branding: ...

10-07
31:11

How to make Instagram fun again (and not feel constantly defeated) | REPLAY

Has Instagram started to feel like a necessary evil in your business? I want to tell you that Instagram should NOT feel like this, even for business owners!! You should have the privilege of sharing about your business and enjoying it, too. (This is a replay episode that is one of our most popular SK episodes to date! Enjoy!) SEE THE SHOW NOTES! LINKS MENTIONED IN THIS EPISODE: *Free Instagram Class is no longer available. Instead, download my 10 free reels ideas here: http://stephaniekase.c...

09-30
22:02

Double Your Passive Income Sales by Tracking THIS, Without Doing More

In this episode, I walk you through four proven strategies that have significantly increased my passive income WITHOUT doing "more" things. These simple tweaks help you earn more from the traffic and audience you already have! 💸 Watch my free email marketing class, exactly how I am using emails to make sales for my business: http://stephaniekase.com/emailclassyt LINKS MENTIONED: ▸ UTM generator template: https://maggie-luk.com/utm-generator-freebie/ ▸ Free website review from Maggie: https:/...

09-23
18:37

Our mold story: We lost almost everything, found healing, & common questions

This is my journey walking through mold toxicity and everything I've learned, including the most common questions I get on a regular basis. LINKS MENTIONED: • Facebook Group: Toxic Mold Answers - https://www.facebook.com/share/g/1AhhMdrUs6/ • ERMI+ - https://farmacy.com/products/ermi-mold-test-kit WATCH THIS ON YOUTUBE: https://youtu.be/f9vh4NMiGu0?si=YxSZ0WKsLfgLQZy-

09-16
29:31

How I made $20k from Black Friday in 2024 (case study on my strategy & marketing)

Free 2024 Black Friday Debrief Document: http://stephaniekase.com/blackfridaydebrief2024 Gemma Bonham-Carter's Black Friday in a Box: https://www.stephaniekase.com/blackfridayinabox2025

09-09
19:35

How custom AI is going to save you hundreds of hours & thousands in costs for your business

Workshop is over, but you can still grab my Free List of AI Phrases to Avoid: https://stephaniekase.com/aiphrases WATCH ON YOUTUBE: https://youtu.be/YvFgDINRggg

09-02
15:42

Here's how you're going to hit your first $100k in course sales

Ready to blow up your course? This is your step-by-step game plan to hit your first $100k in course sales - from someone who has done it multiple times. Links Mentioned: Free download: What Makes a Great Course That Sells: https://stephaniekase.com/coursethatsellsFree quiz: Is Your Course Idea Ready?: https://stephaniekase.com/courseideaytBehind-the-Scenes of My 6-Figure Evergreen Funnel (code SAVE40NOW for $40 off): https://stephaniekase.com/btsevergreenyoutubefunnelMy Upsells, Downsells, an...

08-26
26:17

How you’ll turn 20 hours/week into a 6-figure online business, without going crazy

🥳 ENTER THE GIVEAWAY!! Ends Friday, August 22 @ 10am est. Details here: http://stephaniekase.com/giveaway LINKS MENTIONED IN THIS EPISODE: Free Guide: Types of Online Courses That Actually Sell: https://stephaniekase.com/coursethatsellsWeekly Planning Template ($7): https://stephaniekase.mykajabi.com/offers/CVY7caqR

08-19
23:25

Your exact game plan to blow up your Instagram by the end of 2025 with *specific* examples

🥳 ENTER THE GIVEAWAY!! Ends Friday, August 22 @ 10am est. Details here: http://stephaniekase.com/giveaway LINKS MENTIONED: Free ManyChat Automation Template: https://stephaniekase.com/manychatemailcollectiontemplateInstagram Account (examples under “FREE” highlight): https://www.instagram.com/stephanielynnkase/

08-19
21:03

If I Wanted To Leave My 9-5 To Start An Online Business, I’d Do This

If you’re ready to leave your 9-5 job and pursue your dream career - then this is the video to help you learn how to do it! I’m sharing my experience in building my dream job and giving tips on everything I wish I knew going into becoming a business owner. From building momentum with your business to creating a transition plan, discover the steps it takes to build a thriving business that can become your full time job. SEE THE SHOW NOTES! LINKS MENTIONED IN THIS EPISODE: FREE YOUTUBE CLASS! S...

07-11
17:37

TAKING A PAUSE: YouTube is where to find new long-form content!

The SK podcast is taking a break. For weekly content from me, subscribe to my YouTube channel linked below! LINKS MENTIONED IN THIS EPISODE: Stephanie Kase YouTube channel: https://www.youtube.com/stephaniekase EMAIL US! Have any questions or anything you'd love to see covered in an upcoming episode?! Send us an email at podcast@stephaniekase.com! We'd LOVE to hear your thoughts!! FREEBIES! Free Email Class - How to build a powerful email marketing plan to make income in your business:...

03-24
02:03

Why You Shouldn't Start a Podcast... Do This Instead (And Thank Me Later)

Should you start a Podcast or a YouTube? Many business owners find themselves asking the same question! While both provide spaces to nurture your audience with long-form content, starting a podcast is a lot different than starting a YouTube (and has different results)! In this video we are covering the pros and cons of both types of long-form content, and why you might lean towards starting a YouTube over a podcast. Let’s dive in! SEE THE SHOW NOTES! LINKS MENTIONED IN THIS EPISODE: Free Y...

03-17
11:35

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