Claim OwnershipThe StoryConnect Podcast
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StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.
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When you walk into a legislator’s office, will your story stick or slip away? In this episode, Inland Power & Light’s Andy Barth shares how utilities can move beyond numbers to craft stories lawmakers care about.Notes: Filmed at NWPPA’s Northwest Innovations in Communications conference.
Getting lineworkers to relax and share stories isn’t easy—unless you’ve got a mic and a clever idea. In this episode, Mason PUD 3’s Asia Cline shares how her award-winning staff podcast, “Over the Line,” opens conversations, builds trust and keeps internal communications fresh.Notes: Filmed at NWPPA's Northwest Innovations in Communications conference.
Casey French, marketing and PR director at CASSCOMM discusses how branding goes beyond a logo to include community engagement, co-branding, locally produced video and creative mascots, like their superhero, “Gigabolt.”
In her recently published book, “Personal Branding for Introverts,” Goldie Chan outlines how to remain true to yourself, while taking strategic steps to improve your network and reputation. Goldie previews the book and her session at StoryConnect 2026 in this episode. Link to purchase the book: https://a.co/d/85WjjJa.
In what's become an annual tradition, hosts Megan McKoy-Noe and Andy Johns share the mics to discuss major takeaways from last week's Calix ConneXions conference. Ding!
HTC has consolidated its broadband speeds to two plans: 1 Gbps and 2 Gbps. How did it get there, and what are the advantages of simplifying its speed packages?
The Electric Cooperatives of Mississippi band together to go beyond Youth Tour with their Learn. Grow. Experience. initiative, including Cooperative University.Notes: Filmed at CONNECT.
Data-driven marketer Tim Gilford shares which metrics and data points he’s watching in order to track progress and make strategic decisions.Special Recording: Live at the NTCA Sales and Marketing Conference
Who is LIAM.Ai, Union Power’s Virtual Energy Specialist? John Huneycutt shares how his utility responsibly taps artificial intelligence to energize efficiency tips.Filmed LIVE at CONNECT.
Innovative Systems’ annual Rural Subscriber Study asked participants new questions about LEO satellite providers indicating growing competition for rural ISPs.Recorded Live at the 2025 NTCA Sales and Marketing Conference
Good storytelling design doesn’t care what platform you use. Listen to Danny Weston's four design principles to strengthen the way you show your story, and hear how he saves time by design.Learn how to link content in Adobe InDesign: https://helpx.adobe.com/indesign/using/linked-content.html
B-4 you C-2 staff storytelling, hear Patrick Wood share how Co-Mo Connect uses fun to figure out what hits, what channels miss and how to tell if the battleship is on the board at all.
Have you held a rural digital equity summit for your community? Hear how Kanokla teamed up with AmeriCorps to identify local technology needs and work together to meet them!
Oregon experienced a record-breaking year for wildfires in 2024, with 1.9 million acres burned. In response, cooperatives across the state teamed up to develop shared wildfire resources. Download a free wildfire communications toolkit from Pioneer!LIVE:Filmed at CONNECT
Bob Dahlstrom launched and co-hosts the Valley’s Bits, Bytes & Banter podcast for Valley TeleCom. He shared the ups and downs of podcasting with our live StoryConnect audience.Special: Live at StoryConnect 2025
Sometimes in his writing career, Craig Reed lucked into finding great magazine stories. Other times, finding great stories depended on effort and a strategy to look in the right places. At StoryConnect 2025 Craig shared those story-searching strategies and what to do with a story when you find it.Special: Live at StoryConnect 2025
East Mississippi Connect has been using digital advertising to surgically target communities and potential subscribers as its fiber optic service rolled out across its service territory. Julie Boles shares what’s worked and what lessons she’s learned along the way.Special: Live at StoryConnect 2025
Art shows, lobby displays, social content and more—Theresa Phillips shares how Lassen MUD works with consumers to showcase their community on the magazine cover and in a much-coveted custom calendar each year!
Whether they're blasting off to space to explore planets or solving mysteries across departments, one Oregon utility hosts an exciting career adventure every spring. Utility Pioneer Sarah Johnson shares how Clatskanie PUD turns Take Your Kid to Work Day into a memorable adventure for employees’ families.
Are you ready to reimagine your annual meeting? In Montana, Flathead Electric’s team was challenged by the board to reach more members. Hear how incorporating an energy expo, interactive videos and staff experts adds value to your event.
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