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The Systems, Strategy + Soul Podcast
The Systems, Strategy + Soul Podcast
Author: Bree Boucher
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ยฉ Bree Boucher
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Welcome to the Systems, Strategy and Soul Podcast with Bree Boucher! Join me each week right here where we dive in to a new subject or topic that will help you to leave the hustle behind so you can flow through your day with systems, strategy and soul.
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In this episode of The SSS Podcast I share another episode from my mini membership Introverts Who Launch. This one is the story behind quitting Instagram and why I'm now coming back... but this time with more boundaries and a completely new strategy.ย
You can join Introverts Who Launch now for only $9 a month: https://www.breeboucher.com/courses/introvertswholaunchย
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast I chat to OG online entrepreneur Leonie Dawson about the systems and strategies she uses in their business to work less and earn more. As a neurodivergent introvert, Leonie has made it their priority (and profitability) to be guided by the importance of setting boundaries in business. Listen as Leonie shares with us the lessons of how she has created a business that works for their strengths and weaknesses, and why she doesn't really pay any attention to what anyone else is doing.
We also chat about:
๐ย how the 80/20 rule can help you make better business decisions
๐ how to overcome the challenges of building a team
๐ what Leonie's favourite systems are and how she uses themย
๐ how launching her courses affects their time
๐ what drew Leonie to setting up their business in this particular way
Leonie Dawson is an internationally best-selling author of her yearly goal planner workbooks, which have helped over 450,000 people worldwide set & achieve their life & business goals. Leonie has generated over $12 million in revenue while only working 10 hours a week. They spend their time dreaming big dreams, painting everything in sight with her two daughters, perving on her husband, and reading hundreds of books each year. Leonie is a passionate philanthropist. She is in the top 1% of Kiva lenders worldwide, has donated over $40,000 to a Kenyan childrenโs organisation, has built a library in Vietnam & helped build a six room school in Ghana, among other projects. Leonie is the winner of AusMumpreneurโs Global Brand Award, Businesses Making A Difference Award and Peopleโs Choice Business Coach. They currently live on the Sunshine Coast in Australia. Leonie uses she/they pronouns.
Access Leonie's FREE Monthly Business Plan here - a printable worksheet for you to plan out your business goals each month.ย
Join Leonie's Brilliant Life + Biz Academy here - this is an affiliate link, if you go on to purchase this or other products from Leonie's website I may receive a commission payment. This is at no extra cost to you xo
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast I chat to Tara Reid about bundles and how she came to love all things organic, and evergreen marketing. As an introvert Tara despises the 'hustle' or feeling like she has to hustle in business so she made it her mission to find marketing methods that feel fun and easy.ย
We also chat about:
๐ย how Tara's introversion shows up in her business and what she does to recharge
๐ why it can sometimes feel difficult to say 'No' as a bundle or summit host and how to overcome that
๐ what the difference is between hosting a bundle vs a summit with tips to manage your energy
๐ the power of automation when managing applications and speakers in bundles
๐ what the most challenging aspect of putting bundles together is for Tara
Tara Reid has been a multi-passionate entrepreneur for over 16 years and has built multiple 6-figure businesses since 2007. As a huge introvert, she loves all things organic marketing and loves helping other entrepreneurs build a more fun & sustainable business! She is also the host of the Introvertpreneur podcast and annual Introvertpreneur virtual summit.
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast I chat to Dara Sklar and go behind-the-scenes of her Tiny Team Toolkit bundle. After watching a friend host a bundle that became a blinding success, Dara decided to give them a go... jumping head first into hosting her first one. Listen as we chat about navigating the bandwidth it takes to learn something new and what to do when that old friend internal resistance rears it's ugly head. If you've ever wanted to hear about the inner workings of hosting a bundle before diving in and doing it yourself, then this is the podcast episode for you!
We also chat about:
๐ย how Dara did the outreach to find collaborators for her bundle
๐ why it is important to be prepared with an online product offering when it comes to bundles if you are a last minute person
๐ what makes bundles such a win-win situation for both contributors and audiences alikeย
๐ why it is important to give smaller businesses an opportunity to contribute to bundles as well as the bigger names
๐ what was surprisingly the most challenging aspect for Dara when putting this bundle together
Dara Sklar helps small businesses get and stay organized so they can run more efficiently,
using the Google suite of Tools they already know, love and are (probably already) paying for!
TINY TEAM TOOLKIT BUNDLE
Connect with Dara here:
https://www.instagram.com/darasklar/
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast is a pre-launch debrief, sharing all the moving pieces of my 'launch runway' for Launch Like An Introvert. Listen as I chat about why I created this offer and chose to niche down into helping introverts to create successful launches and what to do when a launch doesn't go to plan.
I also chat about:
๐ย what role a 'launch activation event' has in every launch
๐ how my self-sabotage came up when it came to running Facebook ads for this launch
๐ what to do when no one shows up for a live masterclass event that is part of your launch
๐ what I do for my energy and mindset when things aren't going to plan in a launch
๐ how to adapt, recover and reset during a launch using EFT tapping or journaling and so much more!
Join the waitlist for Launch Like an Introvert now
FREEBIE:
https://www.breeboucher.com/f/introvertsguidetolaunching
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with self-publishing, launch strategist Dr Emee Estacio. Emee shares with us the secrets of how to make the most of the Amazon algorithm so the platform does the heavy lifting in marketing your book!ย
We also chat about:
๐ย why a lot of introverts find their niche in self-publishing booksย
๐ how Emee followed the launch sequence optimizer for her first best-selling book launch and has done it multiple times since
๐ why it is essential to understand how Amazon works when you are launching your first book
๐ why it is common for INFJs to burnout as entrepreneurs and what to be aware of to avoid it
๐ the important groundwork to do before starting your book and so much more!
Emee is a 3x #1 Best-Selling Author, Psychologist and Founder of Self-Publishing Made Simple. She helps successful entrepreneurs, coaches, and visionaries expand their reach by writing and publishing their books on the worldโs largest online book retailer โ Amazon!
Self-Publishing on Amazon is a great way to build your brand and attract clients. Through her online programmes and signature Get It Done Hub, she guides her students through a proven self-publishing process to successfully launch a book on Amazon to #1 Best-Seller, even without a publicist.
Connect with Emee here:
Email Emee: info@thepamecode.com
https://selfpublishingmadesimple.podia.com/
https://www.instagram.com/emee_estacio/
FREEBIE self-publishing made simple
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Lindsey Aleson on the power of summits as part of your launch.ย
We also chat about:
๐ย why summits have the perfect safety net for introverts
๐ why it is important to leverage the power of reciprocity with summits rather than straight up sales promotion
๐ the process Lindsey uses to manage her energy when she knows she has to show up and present
๐ why Disneyland is one of Lindsey's favourite places to recharge her energy
๐ why summits are such a great way to expand your audience and so much more!
Lindsey is a funnel strategist and tech VA for female entrepreneurs looking to simplify their design and tech needs.ย She recently became a Certified Master Marketer and has a passion for systemitizing, automating, and streamlining online businesses.
Connect with Lindsey here:
Email: hello@lindseyaleson.com
https://www.lindseyaleson.com/
https://www.instagram.com/lindseyaleson/
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Starlight Mundy on how to triple (yes, you tread that right!) the lifetime value of your customers during the launch process.
We also chat about:
๐ย how Starlight came to name her business bottled lightning
๐ the super contradictions in the INFP profiles that both Starlight and I experience and putting on the extrovert 'mask'
๐ how Starlight structures her business to fit her INFP profile and why it works so well for her
๐ why Starlight believes it is essential to include Tik Tok in your book launch strategy and what Tik Tok can do for online entrepreneurs
๐ why building a loyal, engaged community is key to the success of online courses and so much more!
Starlight is a community launch strategist & marketing specialist helping thought-leaders and change-makers manifest & fulfill their calling. She helps entrepreneurs scale their business with online memberships & transformative programs and make recurring revenue so they can live a life designed to their desires & have an impact they are proud of.ย
Connect with Starlight here:
Email: starlight@bottledlightning.co
https://bottledlightning.co
@ibottlelightning
FREEBIE Community Planner
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast I debrief my recent launch offer of 'launch like an introvert' for the final episode of my Launch Diaries Series, I share with you the lessons I learnt from this launch and breakdown the data I gathered to outline my results for you. Listen as I chat about whether I reached my financial and lead generation goals, as well as reflecting on what I would do differently next time.ย
I also chat about:
๐ย what role Google Ads played in this launch and the results it gave me
๐ why it is important to have a specific 'launch list' to email to especially if you aren't using social media
๐ the energetics of launching without social media live video elements and how that felt for me as an introvert
๐ why it is important to be clear on who you're selling to and segmenting your email database to reflect that for each launch
๐ how in hindsight a summit was not a great way to depend on conversion for this launch and so much more!
Enrollment for Launch Like an Introvert is now open!
FREEBIE:
https://www.breeboucher.com/f/introvertsguidetolaunching
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Ariana Rodriguez on how setting up systems and automations for introverted entrepreneurs can make your launch seamless!
We also chat about:
๐ย what the difference is between over stretching and building up confidence as an introvert
๐ the things Ariana does to balance out her energy after networking for her business
๐ the real feelings an introverted entrepreneur has when launching something into the world for the first time
๐ why a waitlist launch has worked so well for Ariana as an introvert and felt way less 'salesy'
๐ how Ariana overcomes Imposter Syndrome as an introvert and so much more!
Ariana, founder of Ariana Rodriguez Inc spent 7 years working as a tech project manager in the health industry- before deciding to take her knowledge of operations and tech online to help BIPOC women entrepreneurs manoeuvre the myriad of tech that comes along with creating a business these days! She optimises & streamlines their processes, helping them make their businesses more easeful so they can actually do they work they love.
Connect with Ariana here:
https://arianarodriguez.co/
https://www.instagram.com/ariana_rodriguez_/
FREE How to create a Sale Funnel
FREE Newsletter
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Shelby St.clair from The Boss Lady Agency about why creating the strategy that works for your energetic system brings you a wildly successful launch!
We also chat about:
๐ย why befriending an extrovert can be an introverts biggest win when it comes to networking in business
๐ the moment Shelby realised the common thread between all her "failures" and how she reconciled that
๐ how Shelby navigated through divorce to rediscover herself and the world of online coaching
๐ why it is important to understand that no business is run the same way
๐ how to work out what is going to work in business for your unique energetic structure and so much more!
Shelby St.clair has spent the last 10 years as an entrepreneur growing businesses from the ground up, building teams and becoming a multiple six figure earner before launching her coaching business in 2017. The Boss Lady Agency was created with one big vision goal in mind: freedom. The Boss Lady Agency helps women who are ready to create their dream business & life and stop letting other people's opinions and judgment hold them back. Shelby guides female service providers through deep Soul Alignment work as they heal from trauma, fears, and limiting beliefs so they can connect with their authentic self and step into their power as the Boss Ladies they are.
Connect with Shelby here:
https://www.thebossladyagency.com/
https://www.instagram.com/thebossladyagency/
FREE Boundless Breakthrough
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Michelle Pontvert about how to take the pressure off your introverted self with a not-so-live live launch!
We also chat about:
๐ย how Michelle navigated her client offers so that she wouldn't drain her energy
๐ why it's important as an introvert to weigh up the emotional space you're holding for a client's work
๐ the hobbies that help Michelle recharge her batteries
๐ why no amount of expert coaching can override your gut instincts about the 'how' in businessย
๐ how to grow in business successfully without pushing beyond the stretch past your comfort zone and so much more!
Michelle is a Squarespace web designer supporting women on a mission to grow their service-based businesses so they can enjoy more freedom and family time. ย Whether you need a pro to create your site for you, a helping hand refreshing your existing site or easy to use resources to confidently create your site yourself, I'm here to empower you to master your website!
Connect with Michelle here:
https://www.michellepontvert.com/
https://www.instagram.com/michellepontvert/
FREE training to turn your website into client connecting powerhouse
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode of The SSS Podcast we continue on with The Launch Secrets Series where I interview fellow introverts to share their secrets to launching... what some of their launch mistakes have been and what they've learned along the way. Listen as I chat with Samantha Burmeister about how copy can make or break a launch, as someone who has worked on dozens of launches, Samantha gives tips and tricks for what to do, and what not to do - especially when it comes to copy!
We also chat about:
- how Samantha finds the perfect balance for her introverted nature within her business
- the things Samantha does to recharge after a little too much peopling
- what she has learned about launching through working exclusively with clients on launches and rebrands
- the hottest ways to launch as an introvert right now
- the key piece of copywriting you need to include in your next launch and so much more!
Samantha is the founder & lead copywriter at Nomad Copy Agency. She loves sales, and works with service-based businesses to help them sell more through their copy (her favourite thing to write is landing pages and sales emails!).
When not writing, Sam is an avid traveller - hence the name 'nomad' in her business! She has visited over 55 countries, and hopes to visit all of them while running her business remotely.
Connect with Samantha here:
https://www.nomadcopyagency.com/
https://www.instagram.com/nomad.copy/
Grab Samantha's Freebies here:
https://nomadcopyagency.com/free-guideย
https://www.nomadcopyagency.com/audit-opt-in
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
Enrollment for Launch Like an Introvert is now open!
In this episode Bree talks with Skye Warren. Skye is the New York Times bestselling author of dangerous romance. Her books have sold over one million copies. She makes her home in Texas with her loving family, sweet dogs, and evil cat.
Bree and Skye talk about how influential TikTok can be when launching a book, using Facebook Ads as a core marketing strategy and how Skye's Introversion shows up in her work as a published author.ย
Find Skye here:
www.skyewarren.com
www.instagram.com/skyewarrenbooks
Read one of Skye's books for free
Find Bree here:
www.breeboucher.com
www.instagram.com/thebreeboucher
FREEBIE: www.breeboucher.com/courses/llai-starter-pack
Enrollment for Launch Like an Introvert is now open!
Bree takes you through her recent social media hiatus and what she learned about herself and how she plans to show up on social media from now on.ย
If you're thinking about having your own break from social media or just curious about how a self-confessed Instagram addict was able to do it then listen up!ย
Want to try your own 10 day social media detox? Grab the Life Reset Handbook here to start today!
Join the Soul Driven Business Membership here: https://breeboucher.newzenler.com/courses/souldriven-business-membership
Follow Bree
Instagram: www.instagram.com/thebreeboucher (lol)
Facebook: www.facebook.com/thebreeboucher (ha!)
Website: www.breeboucher.com
Courses: www.breeboucher.newzenler.com
Join Bree to go behind the scenes of a real digital program launch. In today's episode, we're 2 weeks out from the Launch date you'll get a backstage pass into all the goings on with launching, the mindset and madness that goes on during a launch.
Tune in next week for Ep 4!
Join the wait list for Launch Like an Introvert now and you will get access to the Introverts Guide to Launching 3 Part Audio Class for Free! Click here to get the free audio guide!
Find out more: www.breeboucher.com/f/links
Are you ready for Quarter 2 2022? In this episode Bree shares her plans and goals for Q2, including life and business, launches, summits and more.ย
Want to join Bree's email list so you are kept in the loop of what's coming up? Click here: https://www.breeboucher.com/f/links
Want to learn more about Launch Like An Introvert? Join the wait list here: https://www.breeboucher.com/f/introvertsguidetolaunching
In this episode I mentioned Bec McFarland, you can follow her here: https://www.facebook.com/popyourbiz and Bobby from @antipodigital here: https://www.instagram.com/antipodigital/
I'd love to hear from you, leave a voice message through Anchor.fm, come find me on Telegram @breeboucher or email me hello@breeboucher.comย
I'm chatting with Brooke Alexander the Founder of the Created Mind Academy a new online training hub for eternal learners. I've learnt a lot from Brooke in the last 18 months, it all started for me with her certification program the Created Coach Method.ย
This episode is for those curious about Brooke and the Created Coach Method program, if you are looking for a way to up-skill as a Coach or Mentor this is THE way to do it.
Right now I am offering a free 30 min breakthrough session using a CCM technique or modality - Book in here for a Free 30min Breakthrough Session and if you want to know more about the Created Coach Method we can chat about it after your session!
Join Created Coach Method with my unique affiliate linkย or send me a message to find out more. I am currently offering a special bonus available of 3 x 45min 1:1 sessions or 6 Weeks Voxer Support when you sign up with my unique link.
Find Out More:ย https://breeboucher--brookealexander.thrivecart.com/the-created-coach-method/
Stand Out Coach Series:ย https://www.brookealexander.co/standoutcoachsessions?affiliate=breeboucher
Connect with Brooke:
Website: https://createdmindacademy.com/
Instagram: https://www.instagram.com/brookealexander.co/
Podcast: https://podcasts.apple.com/podcast/id1403016493?at=1000lSDb
Connect with Bree:
Website:ย www.breeboucher.com
Instagram:ย https://www.instagram.com/thebreeboucher/
Facebook:ย https://www.facebook.com/thebreeboucher
In today's episode I'm chatting with Kristy Pask and Nazlinah Shah-Myers about each of our experiences during our Created Coach Method (CCM) training. The three of us met in February 2020 when on the 7 day in person training intensive, since then we've kept in touch - in fact you may've heard me interview both of them on the podcast before!ย
This episode is for those curious about the CCM program, if you are looking for a way to up-skill as a Coach or Mentor this is the way to do it.ย
Right now I am offering a free 30 min breakthrough session using a CCM technique or modality - Book in here for a Free 30min Breakthrough Session and if you want to know more about the Created Coach Method we can chat about it after your session!
Join Created Coach Method with my unique affiliate linkย or send me a message to find out more. I am currently offering a special bonus available of 3 x 45min 1:1 sessions or 6 Weeks Voxer Support when you sign up with my unique link.
Find Out More:ย https://breeboucher--brookealexander.thrivecart.com/the-created-coach-method/
Stand Out Coach Series:ย https://www.brookealexander.co/standoutcoachsessions?affiliate=breeboucher
Connect with Bree:
Website:ย www.breeboucher.com
Instagram:ย https://www.instagram.com/thebreeboucher/
Facebook:ย https://www.facebook.com/thebreeboucher
Today in this episode of Soul to Soul the Podcast I am answering questions about my experience with the Created Coach Method a coaching certification by Brooke Alexander.ย
I recorded this episode back in August 2020 on an IG Live (you can watch the whole recording on my IGTV) and this is an edited version of this live. All the information is still relevant for the current round of live training starting in March 2021.ย
Join Created Coach Method with my unique affiliate link or send me a message to find out more. I am currently offering a special bonus available of 3 x 45min 1:1 sessions when you sign up with my unique link.ย
Find Out More: https://breeboucher--brookealexander.thrivecart.com/the-created-coach-method/
Stand Out Coach Series: https://www.brookealexander.co/standoutcoachsessions?affiliate=breeboucher
Connect with Bree:
Website: www.breeboucher.com
Instagram: https://www.instagram.com/thebreeboucher/
Facebook: https://www.facebook.com/thebreeboucher





