The Systems and Workflow Magic Podcast

<p>Are you a <strong>family photographer or creative entrepreneur</strong> struggling to stay consistent with marketing, streamline your backend, or launch with confidence?</p><p>❌ Tired of last-minute content scrambling?</p><p>❌ Overwhelmed by all the moving pieces of a launch?</p><p>❌ Wondering how to create <strong>simple, strategic systems</strong> that actually make life easier?</p><p>💡 <strong>Good news: Marketing, workflows, and launching don’t have to be complicated.</strong> You just need the <strong>right strategy, a repeatable system, and a plan that works for you.</strong></p><p>That’s why I created <strong>The Systems & Workflow Magic Podcast</strong>—your go-to resource for learning how to:</p><p>✔ <strong>Stay visible & consistently book clients</strong> (without being glued to social media)</p><p>✔ <strong>Implement workflows & automation</strong> so your business runs smoothly</p><p>✔ <strong>Plan & execute stress-free, high-converting launches</strong></p><p>🎙 Hosted by <strong>Dolly DeLong—your Systems, Workflow & Launching BFF!</strong>—this podcast brings you <strong>weekly, tangible action steps</strong> to simplify your business through <strong>strategic workflows, marketing systems, and launching frameworks.</strong></p><p>You'll get:</p><p>✨ <strong>Step-by-step strategies</strong> for organizing your marketing, backend, and launches</p><p>✨ <strong>Behind-the-scenes insights</strong> into my own business & real-world client case studies</p><p>✨ <strong>Guest expert interviews</strong> on business growth, automation, and systems</p><p>💡 <strong>Whether you’re a family photographer looking to book more clients or a small business owner prepping for your next launch, this podcast is here to help you go from scattered to streamlined.</strong></p><p>🎧 <strong>Hit subscribe and start discovering the magic of systems, workflows, and launching today!</strong></p><p>Let’s connect on Instagram <a href="https://www.instagram.com/dollydelongeducation/" rel="noopener noreferrer" target="_blank"><strong>@dollydelongeducation</strong></a> for even more marketing & workflow inspiration. See you in the next episode!</p><hr /><p style="color: grey; font-size: 0.75em;"> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color: grey;" target="_blank">acast.com/privacy</a> for more information.</p>

Blogging for SEO: What Family Photographers Should Write in November

It’s officially Q4 of 2025—and if you’re a family photographer, you’re probably deep in busy season. But here’s the truth: now is also the perfect time to plant seeds for 2026 with long-form content that keeps working for you long after the editing rush is over.In this episode (repurposed from my YouTube channel), I’m sharing three SEO-friendly blogging ideas you can batch out this October to attract dream clients, show up in search results, and position yourself as the go-to photographer in your city.Whether you’re a family photographer wanting to book more sessions or a small business owner looking for sustainable marketing ideas, you’ll walk away with practical, keyword-rich content strategies you can implement right away.Here’s what you’ll learn in this episode:Why Q4 blogging matters for long-term SEO and future bookingsThree blog post ideas that make you the searchable answer for potential clientsHow to use your existing client galleries to showcase wardrobe inspiration and style guidesAnd so much moreRead the entire blog post hereResources & Links Mentioned In This Episode▸ Watch the YouTube video version of this training (with visuals!) → https://youtu.be/anbj_bb8QVk▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Dolly DeLong Education💻 Website📱Instagram🎥 YouTubeThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!🔗 Affiliate links included. I only recommend products I personally use and love.family photography blogging ideas, q4 content marketing for photographers, blogging for family photographers, best family photo locations november, what to wear for november family photos, family photography SEO, how to use family photos after a session, content ideas for family photographers, long form content for photographers, blogging tips for photographers 2025, family photography marketing strategies, dolly delong education podcast, family photographers marketing society, systems and workflows for photographers, SEO content for family photographers, holiday photo session marketing, sustainable marketing for small business, organic marketing for photographers, blog content ideas for photographers, repurposing content for family photographers Hosted on Acast. See acast.com/privacy for more information.

10-13
12:20

Why You Should Replace Your Website Contact Form with a CRM Form (Quick Tip For Family Photographers)

Are family photographers ready to simplify and automate the backend of their business? In this episode, I’m breaking down the very first step in your client experience: your contact form. Instead of relying on the standard form that comes with your website template, I’ll show you how to replace it with a Dubsado lead capture form so that new inquiries automatically flow into your CRM—saving you time and eliminating the risk of losing leads.Whether you’re on Showit, Squarespace, or another platform, this tip will help you create a smoother, more professional client journey from the very first touchpoint.What You’ll Learn in This Episode:Why replacing your default website contact form with a Dubsado lead capture form is a game-changerThe exact steps to embed your CRM form into your website (using Showit as the example)Which fields to include (and which ones to skip!) for a streamlined inquiry processHow this one small change can automate your lead management and prevent missed emailsA free training resource to help you build a “Contact Page That Wows”Read the entire blog post here Resources & Links Mentioned In This Episode▸ Watch the YouTube video version of this training (with visuals!) → YouTube Channel▸ Get 30% OFF of Dubsado Here: https://systemsandworkflowmagic.com/dubsado-coupon-code▸ Want the free training mentioned? Create a Contact Form that WOWS: https://systemsandworkflowmagic.com/create-a-contact-page-that-wows▸ Showit (get 1 month free with my link): https://showit.com/r/40ggld0mConnect with Dolly DeLong Education💻 Website📱Instagram🎥 YouTubeThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!🔗 Affiliate links included. I only recommend products I personally use and love.dubsado contact form setup, automate family photography business, showit dubsado integration, dubsado crm tutorial, dubsado for photographers, embedding crm forms showit, dubsado workflow automation, contact form automation for photographers, family photographer business tips, backend systems for photographers, lead capture automation, automate client inquiries, dubsado lead capture tutorial, streamline photography business, dubsado vs honeybook for photographers, dubsado for creatives, automating photography inquiries, photography crm setup, workflow tips for photographers, contact page that wows Hosted on Acast. See acast.com/privacy for more information.

10-06
13:23

How to Segment Your Email List for Black Friday 2025 Using Flodesk + Showit

Are you a service-based business owner already thinking ahead to Black Friday 2025? In this episode, I’m pulling back the curtain on how I prepare months in advance, specifically, how I segment my email audience as early as August, so I know exactly who to promote to by November.I’ll walk you through how I’m using Flodesk (my email service provider) and Showit (my website host) to create smart segments, confirmation pages, and primed audiences that are ready for my Black Friday branding photography offer. This is the same strategy I use with my launch clients, and it’s one you can start applying to your own Black Friday prep today.Whether you’re a family photographer, a service-based business owner, or someone who’s tired of throwing together last-minute sales, this episode will help you:Understand why segmenting your audience months ahead of Black Friday sets you up for successLearn how to use Flodesk to create segments for your warmest leadsSee how Showit can support your email strategy with simple confirmation pagesRead the entire blog post hereResources & Links Mentioned In This Episode▸ Watch the YouTube video version of this training (with visuals!) → YouTube Channel▸ Flodesk (get 50% OFF your first year with this code): https://flodesk.com/c/DOLLYDELONGEDUCATION▸ Showit (get 1 month free with my link): https://showit.com/r/40ggld0m▸ Ready to map out and plan your Black Friday for 2025? Get The Simple Black Friday Planning Kit HERE Connect with Dolly DeLong Education💻 Website📱Instagram🎥 YouTubeThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!🔗 Affiliate links included. I only recommend products I personally use and love.black friday prep 2025, flodesk email segmentation tutorial, showit confirmation page black friday, small business black friday planning, email marketing for family photographers, flodesk segments black friday, showit website strategy, pre-launch runway black friday, black friday marketing systems, branding photography black friday special, q1 booking strategy photographers, service-based business black friday prep, email workflows for black friday, warm audience segmentation, black friday email marketing flodesk, black friday launch strategy small business, showit flodesk integration, black friday deals for family photographers Hosted on Acast. See acast.com/privacy for more information.

09-29
21:02

How to Simplify Your Black Friday Marketing Plan with Content Repurposing

Big news, friends—Black Friday doesn’t have to feel overwhelming or chaotic! In this behind-the-scenes episode, I’m sharing how I’m simplifying my own Black Friday 2025 plan for my photography business and using one clear content strategy: repurposing long-form content to strategically prime my audience ahead of my offer.If you’ve ever felt like you’re throwing spaghetti at the wall with your marketing or scrambling last-minute in November, this episode will walk you through how I’m preparing now (in September!) to ensure my Black Friday promotion is smooth, strategic, and simplified.Whether you’re a family photographer or a small business owner, you’ll walk away with practical tips to help you organize your content, repurpose what you already have, and build momentum that leads directly to your Black Friday offer.Here’s what you’ll learn in this episode:How to simplify your Black Friday plan without overwhelmWhy I chose ONE clear offer for Black Friday 2025 and how I’m preparing for itHow to repurpose long-form content (like blogs, YouTube, and podcasts) into weekly pre-launch contentThe importance of segmenting your audience ahead of time to warm them upWhy priming your audience 6–10 weeks out is essential for launch successHow this same approach can help both photographers and service-based business owners📌 Resources & Links Mentioned In This Episode▸ The Simplified Black Friday Planning Kit (co-created with Mara Kucirek & Bekah Read)▸ Watch this episode on YouTube▸ Read the blog post that goes with this episode💻 Connect with Dolly DeLong Education▸ Website▸ Instagram▸ YouTube✨ Thanks for joining me on The Systems and Workflow Magic Podcast! If you loved today’s episode:✅ Subscribe so you never miss a new one.🥳 Share a screenshot on your IG stories with your favorite takeaway and tag me @dollydelongeducation so I can repost it!🔗 Please note: Affiliate links are included, which means I might make a small commission when you click. I only recommend tools, products, and resources I personally use and love.Black Friday marketing plan for photographers, simplified Black Friday planning, repurposing blog content for Black Friday, Black Friday pre-launch strategy, Black Friday email segmentation, priming your audience for Black Friday, long-form content repurposing, Black Friday content calendar, family photographer Black Friday tips, small business Black Friday prep, Black Friday planning kit 2025, Black Friday marketing system, branding photos for Black Friday offer, Nashville photographer Black Friday deal, strategic Black Friday content marketing, pre-launch Black Friday workflow, Black Friday offer for service providers, Black Friday campaign organization, how to prep for Black Friday as a photographer Hosted on Acast. See acast.com/privacy for more information.

09-22
13:17

Family Photographer SEO Hack: Use This Contact Form Question to Find Client Keywords

Are you actually using the real words your clients are typing into Google when they’re searching for a photographer like you? In today’s episode, I’m showing you a simple tweak you can make to your contact form that helps you discover the exact keywords your clients are already using to find you.This small backend shift in your CRM (like Dubsado or HoneyBook) can completely transform how you approach blogging, YouTube, and podcasting—because you’ll finally have client-driven keywords to use in your content marketing. And the best part? It’s 100% organic marketing. No ads required.Whether you’re a family photographer or a creative small business owner, you’ll walk away from this episode with a practical strategy for:Capturing the exact search terms your clients use when they find you onlineOrganizing those keywords in a project management tool (like Trello)Repurposing client-driven keywords into long-form content for SEOBuilding a sustainable marketing system that doesn’t rely on paid adsUsing your contact form as a hidden goldmine for SEO researchRead the entire blog post or watch the whole YouTube video HEREResources & Links Mentioned In This Episode▸ The Essential Launch Email Checklist (FREE) → https://systemsandworkflowmagic.com/emails-needed-for-a-launch▸ Dubsado (get 30% OFF with this link!) → https://systemsandworkflowmagic.com/dubsado-coupon-code▸ Shoutout to Kara Duncan of The Kara Report → https://thekarareport.com/Connect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️contact form SEO, keyword strategy for family photographers, client-driven keyword research, SEO for photographers, how to use Dubsado for SEO, organic marketing for photographers, blogging SEO tips for family photographers, how clients find photographers on Google, SEO workflow for creatives, family photography marketing strategies, systems and workflows for small business owners, no ads marketing strategy, CRM tools for photographers Hosted on Acast. See acast.com/privacy for more information.

09-15
09:09

The Game-Changing Flodesk + ThriveCart Integration for 2025

Big news, friends...Flodesk and ThriveCart finally released a direct integration, and it’s a total game-changer for small business owners! In this episode, I’m walking you through how the new Flodesk + ThriveCart integration works, why you no longer need Zapier to connect the two, and how this update can save you both time and money in 2025.Whether you’re a family photographer, a creative educator, or a service-based business owner, this episode will show you how to:Connect Flodesk and ThriveCart without ZapierAutomatically add new customers to the right Flodesk segments or workflowsStreamline your tech stack and simplify your backend systemsUse this integration to better support launches, memberships, or digital product salesIf you’ve ever felt overwhelmed by too many tools or tired of paying for unnecessary integrations, this one is for you.Resources & Links Mentioned In This Episode▸Read the blog (and watch the YouTube Video) that goes with this podcast: https://systemsandworkflowmagic.com/flodesk-thrivecart-integration/▸The Essential Launch Email Checklist: https://systemsandworkflowmagic.com/emails-needed-for-a-launch▸Thrivecart: https://dollydelong--checkout.thrivecart.com/thrivecart-pro-account/▸Flodesk (get 50% OFF with this code): https://flodesk.com/c/DOLLYDELONGEDUCATIONConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️flodesk thrivecart integration, flodesk thrivecart 2025, thrivecart flodesk integration, flodesk thrivecart no zapier, flodesk thrivecart tutorial, how to connect flodesk to thrivecart, thrivecart pro flodesk, flodesk email marketing integration, thrivecart email automation, zapier alternative for flodesk and thrivecart, flodesk thrivecart workflow, flodesk thrivecart setup, email marketing for family photographers, small business email marketing tools, thrivecart learn flodesk, thrivecart automation for creatives, flodesk thrivecart segments, systems and workflows for small business, flodesk thrivecart connection, easy flodesk thrivecart integration Hosted on Acast. See acast.com/privacy for more information.

09-08
13:00

4 Simplified Marketing Tools Every Small Business Owner Needs (Featuring Enji)

If you’re in the first few years of running your small business, chances are you’ve felt buried under all the noise—everyone telling you which tools to use, which platforms to be on, and which strategies are “must-dos.” That overwhelm doesn’t just waste your time; it can keep you stuck and prevent you from making real progress.That’s why in this episode, I’m cutting through the noise and sharing the four simplified marketing tools that actually matter for small business owners. These are the exact platforms I use to streamline my marketing, keep my overhead low, and show up consistently as a team of one. Whether you’re exhausted by daily posting, confused about email marketing, or unsure what website platform to invest in, this episode will help you simplify your decisions and finally feel confident in your marketing system.Resources & Links-Read the blog that goes with this podcast: https://systemsandworkflowmagic.com/best-marketing-tools-small-business/▸Enji: https://www.enji.co/marketing-for-family-photographers?ref=mjvkymm▸Showit (get ONE month for FREE): https://showit.com/r/40ggld0m▸Flodesk (get 50% OFF with this code): https://flodesk.com/c/DOLLYDELONGEDUCATION▸Showit Template Shop Recommendation (Makena Delaney) https://makenadelaney.com/shopConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️best marketing tools for small business, marketing tools for entrepreneurs, simple marketing tools for small business owners, small business marketing software, social media scheduler for small business, all in one marketing platform for small business, ENJI review small business, Flodesk vs Kit email marketing, best website platform for small business owners, Showit website review for photographers, tools to grow, your small business, small business marketing made simple, marketing systems for family photographers, affordable marketing tools for small businesses Hosted on Acast. See acast.com/privacy for more information.

09-01
28:42

Why We’re Hosting a Black Friday Summit (and Why It Matters for Your Business) (featuring Rebekah Read & Mara Kucirek)

In episode 197, Dolly sits down with Mara and Bekah to share the behind-the-scenes story of why the three of us have teamed up to host the Black Friday 2025 Virtual Summit and how it can help your business prepare with actionable strategies for the busiest sales season of the year. To read the blog post that goes with this podcast episode, click HERE🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/Resources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Rebekah Read💻 Website📱Instagram🎁Free Gift From RebekahConnect with Mara Kucirek💻Website📱Instagram🎁Free Resource From MaraConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Black Friday 2025, Black Friday summit, Black Friday sales strategies, small business Black Friday ideas, Black Friday marketing tips, virtual summit for business owners, online business Black Friday planning, how to prepare for Black Friday, Black Friday workflow planning, holiday sales strategies 2025 Hosted on Acast. See acast.com/privacy for more information.

08-25
27:45

How to Optimize Your Black Friday Sales Page with SEO + AI w/ Rebekah Read

In Episode 196 of the Systems & Workflow Magic Podcast, I chat with Rebekah Read (Bekah) about how to optimize your Black Friday sales page using SEO and AI so your offers are searchable, compelling, and ready to convert in 2025. To read the ENTIRE blog post that corresponds with this podcast, just click HERE🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/Resources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Rebekah Read💻 Website📱Instagram🎁Free Gift From RebekahConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️black friday marketing, black friday sales page tips, how to optimize sales page, seo for black friday, ai and seo for small business, black friday sales strategy 2025, sales page optimization seo, how to make sales page searchable, seo tips for small business owners Hosted on Acast. See acast.com/privacy for more information.

08-18
12:58

Why You Shouldn’t Put Everything on Sale for Black Friday w/ Mara Kucirek

🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/In this episode, Mara Kucirek shares why putting everything on sale for Black Friday often backfires and reveals her simple, proven strategy to help you sell more without overwhelming your customers. To read the entire blog post with resources & links mentioned, click hereResources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Mara Kucirek💻Website📱Instagram🎁Free Resource From Mara Connect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️black friday sale strategy, black friday marketing tips, black friday sale mistake, black friday selling tips, how to run a black friday sale, black friday small business tips, black friday marketing ideas, how to sell more on black friday, black friday offer strategy, black friday for digital products, black friday sales for entrepreneurs, common black friday mistakes Hosted on Acast. See acast.com/privacy for more information.

08-11
17:21

The Simple Way to Fix Your Sales Page Before Black Friday w/ Amy Hanneke

🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/In this episode, copywriter Amy Hanneke shares how to simplify your sales page so it actually converts—just in time for your Black Friday offer.Read the ENTIRE blog post HEREResources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Amy Hanneke💻Website📱Instagram🎁Amy's Free GiftConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Black Friday sales page tips, How to write a sales page, Sales page audit Black Friday, Sales copy tips for small business, Fix your sales page, Black Friday copywriting strategy, High-converting sales page tips, Sales page help for digital products, Black Friday launch strategy Hosted on Acast. See acast.com/privacy for more information.

08-04
29:17

How to Use a Private Audio Course to Warm Up Your Black Friday Audience w/ Kate Doster

🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/In this episode, I’m joined by Mara Kucirek and Rebekah Read as we chat with Kate Doster about how to use a private audio course to grow your Black Friday waitlist, deepen audience connection, and confidently stand out during a busy launch season.Read the ENTIRE blog post HEREResources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Kate Doster💻Website📱Instagram🎙️Podcast🎁Kate's Free GiftConnect with Mara Kucirek💻Website📱InstagramConnect with Rebekah Read💻Website📱InstagramConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️private podcast for Black Friday, Black Friday waitlist strategy, how to grow your email list for Black Friday Hosted on Acast. See acast.com/privacy for more information.

07-28
36:18

How to Use AI as Your Secret Weapon for Black Friday (and Beyond!) w/ Joyce Hamilton of OnlyBoldly

In this episode, I sit down with Joyce Hamilton of Only Boldly to discuss how busy business owners can utilize AI to prepare for Black Friday with strategy and intention. Joyce shares how she utilizes tools like ChatGPT to brainstorm content, map out her launch plans, and create more efficient systems that actually save her time, both as a mom and a business owner.If you’ve ever felt behind on your Black Friday prep or overwhelmed by content planning, this episode will show you how to get started now and use AI as a true business assistant.Read the ENTIRE blog post HERE & don't forget to 🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/Resources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Want to get 50% OFF Flodesk? Click HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Joyce Hamilton (of Only Boldly) 💻Website📱InstagramConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️AI for Black Friday, Black Friday Planning, Black Friday launch strategy, Black Friday planning with ChatGPT, Strategic Black Friday marketing tips, Marketing Tips For Family Photographers Hosted on Acast. See acast.com/privacy for more information.

07-21
29:25

Using Pinterest Trends to Create Evergreen Blog Content for Black Friday w/ Kara Duncan

In this episode of the Systems & Workflow Magic Podcast, I'm joined by Pinterest and blogging expert Kara Duncan to break down how small business owners can use Pinterest trends to create evergreen blog content that supports their Black Friday strategy—and keeps working long after the sale ends.We discuss the three main content buckets (evergreen, trend-based, and timely), how to plan Pinterest content in advance, and why specificity is crucial for driving traffic and conversions. Whether you're brand new to Pinterest or looking to refine your strategy, this episode will help you create intentional content that attracts and nurtures cold traffic for your Q4 promotions.Read the ENTIRE blog post here & don't forget to 🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/Resources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Want to get 50% OFF of Flodesk? Click HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Kara Duncan💻Website📱InstagramConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Pinterest marketing, Pinterest strategy, evergreen blog content, Black Friday marketing, Black Friday prep, blogging strategy, Pinterest for business, Content planning, Pinterest trends Hosted on Acast. See acast.com/privacy for more information.

07-14
24:07

Black Friday Launch Prep: How Email Marketing Drives Q4 Sales w/ Allison Hardy

If you’ve ever felt overwhelmed by the idea of running a Black Friday sale or, worse, you’ve thrown one together the night before Thanksgiving, you are absolutely not alone. But what if this year looked a little different? What if you had a strategic plan in place that not only warmed up your audience but also sold your offer while you’re enjoying leftover pie?In this episode of the Systems and Workflow Magic Podcast, I sit down with email marketing strategist Allison Hardy, and we delve into how email funnels can significantly enhance your Black Friday strategy. Whether this is your first-ever sale or you're trying to streamline your fourth Q4 sprint, this conversation is packed with gold.Read the ENTIRE blog post hereResources & Links🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/🎉 Emails needed for a launch (Free PDF) HERE🎉 Want to get 50% OFF of Flodesk? Click HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Allison Hardy💻Website📱InstagramConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Black Friday Email Marketing, Email Funnels for Q4, Holiday Sale Strategy, Launching with Email Marketing, Email Marketing for Creatives, Black Friday Planning, Black Friday Strategy Hosted on Acast. See acast.com/privacy for more information.

07-07
30:15

Behind the Scenes of My Business Pivot: What’s Next for This Podcast

In this BRAND NEW solo episode, I’m pulling back the curtain on why I took a three-month break from releasing new podcast episodes and what’s changing (and staying the same) as I move forward. I’m sharing the behind-the-scenes journey of how I’ve evolved into serving two specific groups of business owners: family photographers who want sustainable systems and marketing strategies, and small business owners who want smart, strategic launch support. You’ll also hear the story behind my new membership, the Family Photographer’s Marketing Society, and what you can expect from the podcast in the coming months, including a brand new Black Friday series starting next week.Want the full blog post with all the shownotes? Click HereResources & Links🎉 Emails needed for a launch (Free PDF) HERE🎉 Want to get 50% OFF of Flodesk? Click HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️fractional CMO for family photographers, family photography business tips, marketing strategy for photographers, how to market your family photography sessions, family photographer marketing support, launching tips, pre-launch tips Hosted on Acast. See acast.com/privacy for more information.

06-30
12:46

(REPLAY) How to Build an Evergreen Email Strategy That Works for You (W/ Elizabeth McCravy)

So many creative entrepreneurs dread sending out weekly emails. Maybe you feel you have nothing to say, maybe you forget, maybe you feel like you’ve already used your best ideas. Today, I am welcoming back Elizabeth McCravy to the podcast, this time to talk about how her automated email system has improved her business and made her email marketing strategy so much easier. Elizabeth is sharing some of her key tips to get started on successfully automating your emails on your own and smoothing out your workflow today. Top reasons to listen to the entire episode:-Get an inside look at Elizabeth McCravy’s automated email strategy, which nurtures her audience for nearly a full year with just 27 emails.-Learn how to build and repurpose your own evergreen nurture sequence without overcomplicating it—perfect for busy creative business owners.-Discover how to balance live emails with automations (plus smart tips on avoiding sending multiple emails at once from different funnels).Want the FULL Blog post with ALL the shownotes? Click HEREResources & Links🎉 Emails needed for a launch (Free PDF) HERE🎉 Want to get 50% OFF of Flodesk? Click HERE🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-societyConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeConnect with Elizabeth instagram.com/elizabethmccravyelizabethmccravy.com/podcastThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Evergreen Email Strategy, Automated Email Marketing, Email Marketing Tips for Creatives, ShowIt Website Templates, Email Funnels for Entrepreneurs, Email List Building Tips, Behind the Scenes Marketing, Systems and Workflows, Email Copywriting Strategy Hosted on Acast. See acast.com/privacy for more information.

06-23
36:40

(REPLAY) Quarterly Planning Without Burnout: A Systems Approach w/ Kat Schmoyer

In this episode of the Systems and Workflow Magic Podcast, I'm joined once again by my friend and fellow systems-loving business owner, Kat Schmoyer. Together, we’re diving into all things quarterly planning—specifically, how to approach the next Quarter with intention, strategy, and a whole lot less pressure. Whether you're gearing up for a packed season or you're slowing down to focus on refining your backend, this episode will give you permission and practical tools to finish the year strong without burning out!Top reasons to listen to the entire episode:-Discover Kat’s Four Pillars of Quarterly Planning – Learn how “Time, Money, Dreams, and Dailies” can revolutionize how you approach your business goals.-Stop the Burnout Spiral – Hear Kat and Dolly discuss the importance of realistic planning in busy seasons-Get Inspired to Serve & Sustain – Find out how simply focusing on client care in Q4 can be a powerful business strategy.Full Show Notes Here!Mentioned Resources & Links🎉 Need launching help? Work with me 1:1 here🎉The Bookkeeping Template For Creatives and use code PODCAST for 20% off!🎉 Do you want to join The Family Photographer's Marketing Society? Click HEREConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeConnect with Kat🌐 Website📱 Instagram📹 YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗 Affiliate links included, which means I might make a little money when you click. I only recommend people, products, & programs I use & ❤️Quarterly Planning for Creative Business Owners, Q4 Business Strategy, End-of-Year Planning, Strategic Goal Setting, Time Management, Kat Schmoyer, Systems and Workflow Magic, Small Business Planning, Planning for Busy Seasons, Client Experience Strategy, Trello for Creatives Hosted on Acast. See acast.com/privacy for more information.

06-16
38:20

(REPLAY) Why Contracts Matter: 4 Must-Have Legal Protections for Creative Business Owners

In this REPLAY solo episode, I'm diving into four big reasons why contracts are essential for every creative business owner. Whether you're just starting out or you've been in business for a while, having contracts in place isn't just a nice-to-have—it’s a must-listen! The Legal Paige Contract ShopShop Now at The Legal Paige Contract Shop >>Top reasons to listen to the entire episode:1- Learn how contracts protect both you and your clients—yes, even for complimentary sessions.2- Hear how having a contract instantly elevates the professionalism of your brand.3- Get practical, non-intimidating steps to start using contracts (even if you’re not ready to hire a lawyer).Full Show Notes Here!Mentioned Resources & Links🎉 Want a contract for the BACKEND of your business? Check out The Legal Paige's Contract Shop here🎉The Bookkeeping Template For Creatives and use code PODCAST for 20% off!🎉 Do you want to join The Family Photographer's Marketing Society? Click HEREConnect with Dolly DeLong Education💻Website📱Instagram🎥YouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️Contracts For Creatives, Legal Contracts For Small Business, Business Systems For Creatives, Protect Your Business Legally, Creative Business Tips, Legal Page Contracts, Why You Need Contracts, Client Workflows Hosted on Acast. See acast.com/privacy for more information.

06-09
19:01

(REPLAY) Navigating Money, Marriage, and Business: My Financial Journey w/ My Husband (Ty DeLong)

In this REPLAY episode, Dolly sits down with her husband, Ty DeLong, for a candid conversation about money, marriage, and what it looked like to pay off over $150K in student loan debt while building a business. You’ll hear how their different financial backgrounds impacted their relationship, how they finally got on the same page about money, and the exact systems Ty used to help them get out of debt. Whether you’re single or married, in debt or thriving, this episode will encourage you to take a closer look at your numbers and build a more sustainable business.Top reasons to listen to the entire episode:Learn how Dolly and Ty tackled six figures of student loan debt as a married couple while Dolly built her business.Understand how Profit First and basic spreadsheets transformed Dolly’s relationship with money.Gain tangible steps and mindset shifts for managing finances as a creative entrepreneur, especially if money feels overwhelming.Full Show NotesClick here to access the full show notesMentioned Resources & LinksThe Bookkeeping Template For Creatives and use code PODCAST for 20% off! Do you want to join The Family Photographer's Marketing Society? Click HEREEpisode 20: https://systemsandworkflowmagic.com/how-to-pay-yourself-as-a-creative-business-owner/Connect with Dolly DeLong EducationWebsiteInstagramYouTubeThanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-toolsPost a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & Money Mindset for Creatives, Paying Off Student Loans, Financial Tips For Married Entrepreneurs, Budgeting Tips, Profit First for Creatives, Creative Business Finances, Systems for Small Business Owners, How to Name Every Dollar, Bookkeeping Tips for Creatives, Financial Clarity in Marriage Hosted on Acast. See acast.com/privacy for more information.

06-02
25:32

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