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The Third Pour

Author: The Doc and Izzy

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The Goal: Pierce the veil of whiskey marketing.
The Method: Strict, double-blind evaluation.
The Question: Does the price tag match the pour?

In a whiskey culture dominated by manufactured status and label-chasing, The Third Pour acts as the ultimate consumer watchdog. Led by "The Doc," our panel strips away the fancy packaging, the artificial hype, and the secondary-market noise to evaluate spirits on merit alone.

By putting legendary allocated bottles head-to-head with budget-friendly powerhouses in a blind environment, we consistently prove that great whiskey doesn't require a master's degree in hunting bottles—just a dedication to the craft.

Hit subscribe, leave your brand bias at the door, and find out what happens when the labels come off.
77 Episodes
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Welcome back to The Third Pour! In Episode 78, Izzy and The Doc welcome longtime friend David Hamilton to the show. The guys dive deep into David’s journey into the world of bourbon, sharing laughs and great conversation along the way.Then, it's time to crack open the vault for another blind pour. The crew pulls Blind Box Sample #17—and right out of the gate, the pale color and lackluster nose don't exactly inspire confidence. But the real surprise comes on the palate!With tasting notes ranging from fruity and funky to salty and downright forgetful, this sample takes everyone on a wild ride you won't want to miss.Don't forget to Like, Subscribe, and hit the notification bell so you never miss an episode! Drop a comment below with your wild guess for Sample #17.
Episode #77: Arkansas Barrel Heads Takeover — Black Label vs. Blue Label Old Forester Picks!The fellas are back in the studio with double the trouble! In this episode, Izzy and The Doc sit down for a double Fresh Crack Friday featuring two separate Old Forester single barrel store picks, courtesy of their good friends from The Arkansas Barrel Heads.The guys go head-to-head sipping through both expressions to see how they stack up: The Black Label: A smooth, classic 100-proof single barrel entry. The Blue Label: A high-octane, barrel-proof monster coming in at a roaring 131 proof that drinks in the 110-15 range! It's a full pour of unfiltered banter, proof comparisons, and real-time reactions as the fellas debate which expression takes the crown, how the heat hits, and where both bottles end up on the official ratings board.  Grab yourself a pour, join the conversation in the comments, and remember — don't drink the hype! 🥃  In this episode: Fresh Crack Double Header: Opening two Arkansas Barrel Heads Old Forester picks. Proof Battle: Comparing the 100-proof Black Label against the 131-proof Blue Label. The Verdict & Ratings: Which pick reign supreme, and where do they land on the top shelf?
Things get wild in the studio for this edition of the Blind Box Showdown! Izzy and The Doc pull Sample #44 for a completely blind pour, and from the very first glance, something feels... off.Is it the unexpected color? The intriguing nose? Or that wild, flowery, funky finish that leaves everyone guessing? Watch as the fellas try to navigate one of the most perplexing blind samples yet. Packed with high-energy banter, plenty of laughs, and unmatched whiskey speculation—can they even finish the glass?Grab a pour, drop your guesses in the comments, and don't drink the hype!
The Doc and Izzy take The Third Pour on the road to historic Kansas City for an exclusive, sit-down conversation at J. Rieger & Co.In this episode, we sit down with co-founder Ryan Maybee and Master Distiller Nathan Perry to explore the deep history of Kansas City spirits and what makes their operation so special.Plus, we get an exclusive first taste of the unreleased 2026 Monogram whiskey, break down what makes this bottle so extraordinary, and pull back the curtain on upcoming releases you won't want to miss. It was an absolute blast connecting with the team—grab a pour, settle in, and join us for a hell of a conversation.Don't drink the hype!!
The dreaded Blind Box is back on the bar, and sample #5 is testing everything Izzy and The Doc thought they knew!This week, the fellas pour, taste, and attempt to strip away all the hype to see what’s actually in the glass. The second it hits the palate, things take a wild turn—we’re talking high-voltage funk, unexpected sour notes, and a flavor profile that leaves both of them scratching their heads.Can they nail the distillery, pin down the proof, or even get within striking distance of naming the bottle? Or does the blind box claim another victim?Between the blind tasting chaos, the guys kick back, catch up, and vent about everything bothering them this week. Expect plenty of laughs, unfiltered banter, and a recipe for absolute hilarity as the episode completely goes off the rails.In this episode:The Blind Tasting: Breaking down the funky, sour notes of Sample #5.The Guesses: Proof calls, age estimates, and outright wild stabs in the dark.The Vent Session: The fellas unwind and speak their minds on what’s bugging them this week.The Reveal: Does Sample #5 earn a spot on the top shelf, or does it belong in the dump bucket?Grab a pour, drop your guess for Sample #5 in the comments, and don't drink the hype!
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