The Travel Creator: Tips For Travel Influencers

<p>The podcast for travel creators to learn smarter ways to use their content so they can save time and get back to traveling. <br /><br />I'm your host Laura and I saw travel content creators spending way too much time on their content creation. I used my six years of digital marketing experience to create smarter ways for travel creators to use their content. </p><p><br /></p><p>In this podcast you'll find tangible tips on how to trade your content time for travel time. We play the long game here! No 'get rich quick schemes' but real strategies you can implement to help you love your travel creator journey again <em>and</em> make it sustainable. </p><p><br />We officially launch Jan 11th 2024! Episodes are out every Thursday after. </p>

88: How to Pitch Smarter (and Get Paid Faster) with Brands

Text me your content win! If you’ve ever stared at your inbox wondering how the heck to pitch a brand without sounding awkward (or getting ghosted), this episode is for you, bestie. Today I’m joined by Jaclyn, the CEO and co-founder of OnBento, the AI tool that has completely transformed how I run my UGC business. Whether you’re a travel creator, a UGC content creator, or just trying to figure out how to pitch without second-guessing yourself, this conversation will change the way you l...

09-25
49:06

87: Everything Travel Podcasts: Sponsorships, Growth and How to Make a Good One

Text me your content win! Today I sit down with Danielle, a travel content creator and podcaster who has mastered the art of content repurposing, pitching tourism boards, and turning her show into something powerful enough to land in-flight entertainment deals. We get into: Why ebooks are an underrated income stream for travel creators (and how they can position you as an expert)Danielle’s strategy for repurposing podcast episodes into blogs, ebooks, and lead magnets that actually convertHow ...

09-18
01:01:10

86: Clout Is Cute, Alignment Is Profitable: Why Numbers Don't Always Matter

Text me your content win! Okay, besties — this one’s a little spicy. Today I’m joined by my producer Marie from Your Girl Media and Culture Cult Show and we’re calling out the big ol’ ego problem in the creator space: choosing clout over alignment. If you’ve ever been ghosted, judged by your follower count, or felt stuck pitching your services as a travel creator, UGC creator, or content creator, this episode is for you. We get into: Why follower count ≠ real opportunity (spoiler:...

09-11
41:34

85: Multiple Streams of Income For Travel Creators (That Actually Work)

Text me your content win! If you’ve ever felt the pressure to create 47 different income streams just to “make it,” this episode is for you. As a travel creator or travel influencer, you’ve probably heard all the advice—sell courses, start affiliate marketing, launch digital products, do brand partnerships. But here’s the truth: more doesn’t always mean better. Today, I’m breaking down what actually works when it comes to building multiple streams of income as a content creator—without burnin...

09-04
14:32

84: Why Building an Audience is Not the Same as Building a Content Business

Text me your content win! Hey creators—let’s get real for a second. Just because you’ve built a big audience doesn’t mean you’ve built a business. I know, that’s a little spicy to say out loud, but it’s the truth. And in this episode, I’m breaking down exactly why focusing only on audience growth will leave you burned out, broke, and wondering why those brand deals never seem to come your way. As a travel creator and content strategist, I see this all the time: talented content creators chasi...

08-28
13:56

83: Dear Travel Creators, Your Business Needs You to Log Off

Text me your content win! Today I am recording this fresh off the trail after 10+ days offline in Yellowstone, Wyoming, and Montana. No WiFi. No emails. No “outfit of the day” reels. Just me, s’mores, and mountains that look straight out of a fairytale. And honestly? Coming back to the laptop has been… jarring. If you’ve ever been a digital nomad, a travel influencer, or a content creator who tries to balance “living the adventure” with “posting the adventure,” you know that feeling. In this ...

08-21
16:50

82: These TikTok Trends are Ruining your Content Business

Text me your content win! Today I’m calling BS on the bad advice clogging your feed and breaking down what actually works for travel creators and content creators trying to build something real. In This Episode, You'll Hear: Why viral content strategies often miss the markThe real reason you're not seeing growth (hint: it’s not the algorithm)The truth about “engagement hacks” and why they’re burning creators outWhat you should focus on instead: audience clarity, service-based cont...

08-14
10:35

81: Behind the Scenes of the Travel Creator Community I’ve Been Secretly Building

Text me your content win! Have you ever dreamed of building a content business that lets you actually enjoy your travels—without scrambling to post, pitch, or pretend you’re not freaking out about engagement stats? Today I’m pulling back the curtain on something I’ve been building quietly behind the scenes—a travel content creator community that isn’t about chasing trends, but about building smart, sustainable systems that let your content business run even when you’re off the grid in Santori...

08-07
14:48

80: How to Start Your Content Creator Business and Make Money

Text me your content win! If I had to start my content creator business all over again, here’s exactly what I would do — no fluff, just the real behind-the-scenes steps that actually build momentum. Whether you're trying to figure out how to find clients, want to leave your 9–5, or just need to know what works now in the content creator space — this episode is your kickstart. In this episode, I cover: ✅ The exact platforms I’d use to land clients (yep — even the weird ones ...

07-31
16:53

79: Likes Don’t Pay Rent: Let’s Talk About a Real Content Strategy

Text me your content win! Let’s be honest—going viral looks sexy on the outside, but it might be silently destroying your business from the inside. This week on The Travel Creator Podcast, I break down exactly why viral content doesn’t equal success—and how you can actually create content that connects, converts, and changes lives. 💬 What You’ll Learn in This Episode: Why virality is not a strategy for long-term growthHow one creator got 11 million views… and less than 10 customers 😳The massi...

07-24
15:23

78: Stop Creating for Algorithms and Start Creating for Humans

Text me your content win! Today I'm breaking down the biggest lie social media ever sold us: that high numbers are the only thing that matter. Spoiler alert—they're not. Whether you're a new content creator, a seasoned travel influencer, or just wondering how to grow on Instagram without losing your mind, this episode will help you reconnect with the humans behind the numbers. You’re probably doing way better than you think—and I’m here to prove it. 💡 What You’ll Learn: Why 47 likes is not a ...

07-17
10:55

77: Why Done is Better Than Perfect ( Post the Draft )

Text me your content win! Ever found yourself spiraling into perfectionism and letting a perfectly good idea sit in your drafts for way too long? Same. But today, I'm breaking down a major mindset shift I had... all thanks to painting the walls of my new apartment (yes, your girl has an actual address now—who knew?!). In this episode, I’m sharing the real, messy, imperfect metaphor that turned my content strategy mindset on its head: The First Coat Rule. It’s all about just gettin...

07-10
11:58

76: Want to Stand Out as a Travel Creator? ( Stop saying THIS)

Text me your content win! Hey guys, we need to talk. This week, I’m walking (literally) through why this* overused line just doesn’t cut it anymore for building a real business as a travel creator. This one's for my fellow travel influencers, travel content creators, and digital nomads who are ready to move from vague inspiration to real impact. I’m breaking down: Why “inspiring travel” has become the most generic (and useless) mission in the creator spaceWhat your audience actually nee...

07-03
13:59

75: Building Your Own Content Creator Empire- Why It’s Simple but NOT Easy

Text me your content win! Today we are talking about the chaos of entreprenuerships and balancing work-life balance with your content creator business. We have joining us Grace—a 28-year-old entrepreneur who traded private equity for perfume. She’s building herbrand from the ground up and documenting the entire travel content journey online. We talk about: Balancing content creation with actually building the business (yes, even when the algorithm ghosts you) Staying motivated when...

06-26
38:45

74: Red Flags to Watch Out For as a Travel Creator

Text me your content win! 💥 Ever felt like something was just… off when chatting with a brand or another creator? In this real-talk solo episode, I’m calling out the most common red flags I see in the creator space — from micromanagers to trend chasers, price shoppers to platform jumpers. If you’ve been burned by a chaotic client or flopped collab, this one’s gonna hit home. It’s time to stop wasting your time on people who don’t value your creative energy or expertise. 💡 What You’ll Learn: ...

06-19
10:28

73: Travel Creator Hack: How to Be Productive with Just 7% Battery

Text me your content win! You’ve got 7% battery, no charger, and a million ideas swirling in your content creator brain. Do you panic-scroll or power through with purpose? If you've ever found yourself stuck in a foreign café with no outlet in sight, this one’s for you. Today I break down how to turn those dying battery moments into productivity gold. Whether you’re in a Bangkok airport or a Prague café, 7% can be all you need to get your content creator to-do list moving. You’ll learn: How t...

06-12
14:53

72: Everything You Need to Know About Newsletter Collabs

Text me your content win! In today’s episode, we’re diving into newsletter collabs. We’re talking about real collabs that grow your list, build actual relationships, and help you get seen without posting 24/7. ✨Whether you’ve got 200 or 2,000 subscribers, this episode breaks down how to use content marketing and strategic newsletter swaps to grow your audience (without needing to go viral). 🎙️ What You’ll Learn: Why newsletter collaborations are one of the easiest growth wins (and how to do t...

06-05
21:06

71: Slow Travel & Routine: Why Is it So Hard as Travel Creators?

Text me your content win! Ever feel like you're traveling just to check off boxes—and missing the whole point? Same. In today’s episode, we’re talking about slowing the heck down, building a travel lifestyle that actually feeds you, and being real about how tough routines are when you’re living on the road. I brought on two of my favorite humans, Candace and Logan—van lifers, creators, and truly intentional travelers who’ve been doing this since before it was cool (yep, pre-#VanLife). W...

05-29
01:02:48

70: Are You Even Still Having Fun Creating Content?

Text me your content win! If you're feeling totally drained right now—you are so not alone. We’re officially at that point in the year where being outside sounds way better than another hour behind the screen. So today, we’re diving into how to make content creation actually FUN again (yes, really). Because if content creation feels like a chore, it’s not sustainable—and that’s not the vibe we’re going for. Whether you're a seasoned content creator or just getting started, these easy, a...

05-22
13:24

69: How to Clone Yourself and Get Back to Travel in Your Content Business

Text me your content win! What if I told you that you could build a full-time travel lifestyle without a huge following, an email list, or a trust fund? 🤯 Today’s guests, Kim and Isaac, did exactly that — and they’re here to spill all their systems-savvy secrets that let them work part-time while traveling full-time. In this episode, I sit down with Kim and Isaac, the powerhouse duo behind LocalFi, an award-winning SEO and digital marketing agency that helps locally-owned businesses get...

05-15
47:23

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