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The TwoSix10 Podcast.

Author: Rich Heaney

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Welcome to The TwoSix10 Podcast. A place where we talk about how you can use content the right way to grow and scale your business.

26 Episodes
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We sat down with 19-year-old viral TikTok sensation Easton Dana, founder of Canned Goods Clothing, to unpack how he built his booming sustainable apparel brand and how he leveraged social media to rapidly scale his business.Also available on YouTube, Apple Podcasts, Spotify and Amazon MusicTIMESTAMPS 0:00 Intro 03:00 How did you come up with the idea of canned packaging? 04:40 Easton’s entrepreneur journey 09:57 Canned Goods future products… 15:26 The working week of a brand owner 18:47 Letting go and outsourcing 21:42 What would you be doing right now if you were born in 1980? 28:31 The importance of having a long term mindset 32:43 Leveraging your environment as a tool 36:51 There is no such thing as a good product… 47:21 Rebranding the company to be more sustainable 51:38 Think from a selfish point of view! 54:15 How long have you been doing this for? 1:01:20 The power of using an AI voice 1:04:02 How to figure out the human algorithm 1:06:46 Building a story around a topic that is relatable 1:12:56 Targeting the super-wealthy 1:16:16 What's the most important part of a video? 1:22:22 Canned Goods Clothing Documentary…Follow Canned Goods Clothing: TikTok: https://www.tiktok.com/@cannedgoodsclothing?_t=8ewd8zjn7OC&_r=1Instagram: https://instagram.com/cannedgoodsclothing?igshid=MzRlODBiNWFlZA==YouTube: https://youtube.com/@cannedgoodsclothingPERSONAL BRANDS AND ENTREPRENEURS… DON’T MISS THIS 👇Struggling with social media? Our ebook 'The Personal Brand Playbook' is a game changer.Listen to our podcast? Good news, you may get this guide free!SIGN UP HERE: www.twosix10.com/e-booksignupFollow us: Instagram: https://www.instagram.com/twosix10_/ TikTok: https://www.tiktok.com/@twosix10_ Twitter: https://twitter.com/TwoSix10tweets Facebook: https://www.facebook.com/profile.php?id=100088175078816
We sat down with viral TikTok star Brandon Wang, better known as Brandino - to discuss his meteoric rise to success, creative process behind captivating videos, and lessons learned from launching a business on social media.Also available on YouTube, Apple Podcasts, Spotify and Amazon Music00:00 Intro02:47 Brandon’s day-to-day life07:20 How did you get into TikTok?14:16 How did you get into the industry?17:08 Pivoting into home decor products20:54 What did going viral feel like?27:01 How long does it take you to edit videos?30:00 How to plan out your content37:28 How many sales did you make from that 1.4 million video?39:32 Where did the inspiration for liquid metal come from?43:24 The keys to going viral50:04 The pros and cons of Figma52:42 Why don’t you share online every step?1:01:06 Advice to other entrepreneurs1:03:50 What would you do if social media shuts down tomorrow?1:06:31 What is your long term goal?1:12:24 Follow Blanked Studios on instagram1:15:32 Guess the AD… Follow Brandino:TikTok: www.tiktok.com/@brandino.wang?_t=8eb5T7wfBa4&_r=1Instagram: www.instagram.com/brandinowang?igshid=MzRlODBiNWFlZA==YouTube: www.youtube.com/@BrandinoWangPERSONAL BRANDS AND ENTREPRENEURS… DON’T MISS THIS 👇Struggling with social media? Our ebook 'The Personal Brand Playbook' is a game changer.Listen to our podcast? Good news, you might get this guide free!SIGN UP HERE: www.twosix10.com/e-booksignupFollow us:Instagram: www.instagram.com/twosix10_/TikTok: www.tiktok.com/@twosix10_Twitter: www.twitter.com/TwoSix10tweetsFacebook: www.facebook.com/profile.php?id=100088175078816
Welcome to The TwoSix10's Podcast, where we dive deep into the world of content creation and reveal the secrets to business growth! In this episode, our remote content team takes a look at the one and only Mark Zuckerberg, the brains behind Facebook.Join us as we dissect Zuckerberg's social media numbers, tracing his humble beginnings, and exploring his rise to fame. We uncover the genius behind his name and examine the aspects where he truly shines. But hey, even the mighty Zuck has room for improvement, and we fearlessly point out areas that could use a little polish.We extract valuable lessons from Zuckerberg's journey and offer practical takeaways for businesses looking to level up their content game. We explore the strategies and techniques he employs to engage millions and the impactful ways he leverages social media to captivate audiences worldwide.But wait, there's more! In our signature segment, the hosts are put to the test as they race against the clock to guess the advert from a three-second clip. Who will come out on top? Tune in to find out!So, grab your headphones and join us on this podcast ride as we unravel the enigma that is Mark Zuckerberg. Get ready for an entertaining episode that will leave you inspired and eager to conquer the content world.Remember, at TwoSix10, we're not just here to talk – we're here to make waves in the content sphere, all while having a blast along the way. Tune in now and discover the keys to unlocking your business's full potential!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
Join TwoSix10, the remote content team that knows how to make learning fun while helping businesses thrive! In our engaging podcast video, we delve into the captivating world of Duolingo, the language-learning sensation that has taken the world by storm.With a dash of humour and a wealth of insights, we introduce you to the brilliant minds behind Duolingo. Discover their inspiring journey, starting from humble beginnings and rising to global fame. We'll unveil mind-boggling social media statistics that will leave you in awe. But that's just the beginning!Each episode, we dive deep into successful business owners and brands, and this time it's all about Duolingo. Uncover their fascinating history, from where they started to what they're renowned for. We'll examine their remarkable achievements and identify areas where they can further excel. Along the way, you'll gain valuable lessons applicable to your own ventures.Get ready to unravel the secrets behind Duolingo's content and social media triumphs. From viral campaigns to clever user interactions, we leave no stone unturned. And don't miss our thrilling finale, where our hosts take on the challenge of guessing an advertisement from a mere 3-second clip within a limited timeframe. The race against the clock is filled with laughter and suspense!Tune in to The TwoSix10 Podcast and embark on a captivating journey where education meets entertainment. Discover how Duolingo captivated the world, learn from their successes and setbacks, and get inspired to take your own business to new heights. Prepare for an immersive experience that will leave you informed, entertained, and hungry for more!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
Welcome to the latest episode of TwoSix10's exciting and informative podcast video! Join our remote content team as we delve into the world of content creation and share valuable insights on how businesses can thrive in today's digital landscape. In this episode, we're shining the spotlight on the one and only Gary Vaynerchuk, aka Gary Vee - a renowned business owner and brand that has captured the hearts and minds of millions. Get ready for an in-depth discussion as we provide an overview of Gary Vee's incredible journey, from his humble beginnings to his meteoric rise to fame. We'll take a deep dive into his social media numbers and dissect his impressive online presence, showcasing the strategies and tactics that have helped him amass a massive following and cultivate a devoted fanbase.But it's not just about the numbers. We'll also explore the history and origins of Gary Vee, uncovering the pivotal moments and decisions that have shaped his success. From his early ventures to his current endeavors, we'll uncover the secrets behind his remarkable achievements and learn from his triumphs and challenges along the wayAs content creators ourselves, we'll analyse what Gary Vee does well and highlight his unique strengths that have set him apart in the crowded digital landscape. We'll also provide constructive feedback on areas where he can improve, sharing our insights and perspectives on how he can continue to evolve and excel in his content creation endeavors.But it's not just a one-way street. We'll also draw lessons from Gary Vee's journey and distill practical takeaways that businesses of all sizes can implement to drive their growth. From branding and storytelling to audience engagement and authenticity, we'll unlock the secrets of Gary Vee's success and translate them into actionable tips for our listeners.So, if you're looking for a captivating, fun, and engaging podcast video that offers unique insights on content creation and business growth, join us as we dive into the world of "GARY VEE" Our remote content team at TwoSix10 is ready to take you on an unforgettable journey filled with valuable lessons and practical advice. Don't miss out on this exciting episode! Hit play and let's get started on this content creation adventure!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
Welcome back to your favourites, The TwoSix10's Podcast, where our remote content team comes together to share their creative skills and insights on content creation to help businesses thrive! In this episode, we delve into the world of short-form content and explore innovative ways to elevate your content to new creative heights, including talks of outsourcing!Join us as we discuss how businesses can infuse creativity into their short-form content to stand out from the crowd. We share our unique perspectives on how to captivate audiences with content that breaks through the noise, stands out and leaves a lasting impression.But that's not all! Our team engages in a spirited debate about call to actions (CTAs) - the secret sauce that drives engagement and conversions in short-form content? Or not?With our remote content team's diverse skill sets and creative minds, this podcast video promises to be a fun, engaging, and a thought-provoking discussion. Whether you're a content creator looking to up your game or a business owner seeking to differentiate yourself in the digital landscape, join us as we unlock the secrets to creating captivating content that leaves a lasting impact! Take a seat and enjoy!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
Welcome to The TwoSix10 podcast, where our remote content team comes together to share insights and expertise on content creation that will help businesses grow. Join us as we delve into the nitty-gritty of content promotion and uncover the best strategies for maximising your content's impact once it's been posted!Our team brings a wealth of experience to the table, and we're ready to spill the beans on how to make your content shine in today's digital landscape. From the comment section to on the street content, we've got you covered with actionable advice that you can implement right away.But this podcast video isn't your run-of-the-mill, stuffy business talk. We keep it engaging, fun, and unique, injecting our trademark humour and energy into every discussion. We're not afraid to share our own anecdotes and lessons learned from the trenches of content creation, making this podcast video not only informative but also relatable and entertaining.So, whether you're a business owner, a content marketer, or just someone looking to up your content game, this podcast video is made for you. Join us as we uncover the best strategies for promoting your content once it's been posted and unlock the secrets to boosting your brand's online presence. Don't miss out on the actionable tips, engaging discussions, and unique perspectives that only TwoSix10 can provide!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
This is The TwoSix10's Podcast where we explore the world of content creation and how it can help businesses grow.As a remote content team, we've had the privilege of working with a wide range of clients, from startups to established brands, and have learned a thing or two about creating diverse and engaging content.In this episode, we dive into the topic of how to REALLY use marketing to grow your audience through creating multiple forms of content. We discuss the importance of understanding your audience, identifying their pain points, and tailoring your content to meet their needs. We also share some of the latest marketing trends and strategies that can help you reach a wider audience.We use brands like Red Bull, Sky Sports, Logan Paul and KSI as examples of how to do it right. We discuss their unique approaches to content creation and how they have managed to dominate their respective markets.So if you're looking to up your content creation game, join us for this fun and engaging podcast. We've got some valuable insights and practical tips that'll help you take your content marketing to the next level. Let's go!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
We’re back with a new twist to The TwoSix10 podcast, where we discuss content creation and how it can help businesses grow! In this episode, we delve into the world of one of the most successful content creators on the planet: MrBeast. Join us as we take a deep dive into the life, work and lessons we can learn from this online sensation.As a team of remote content creators, we have a wealth of experience in helping businesses grow and thrive in the online world. In this episode, we draw on our knowledge to highlight some of the lessons that businesses can learn from Mr Beast's approach to content creation.So if you're looking for insights, tips, and advice on how to create successful content and grow your business, this is the podcast for you. Tune in and join us on this exciting journey as we explore the world of content creation, one episode at a time.(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)- ATTENTION BUSINESS OWNERS 🚨If you’re struggling to leverage social media to grow your business, then our upcoming ebook, the 'Social Media Playbook,' is just what you need! A guide like no other - it's a game changer that can transform your business in ways you never thought possible.If you’re a listener of our podcast then you may just get ALL this value for free 👀Sign up to gain access and take the first step towards harnessing the power of social media!➡️ www.twosix10.com/e-booksignup ⬅️
And we’re back with The TwoSix10's Podcast, where our remote content team brings the heat on all things content creation to help businesses thrive! In this episode, we dive deep into the world of evergreen content and why it's the ultimate secret weapon for businesses looking to win in the long run.We know that in the fast-paced world of content creation, it's tempting to jump on every trending topic and create content that's here today, gone tomorrow. But as we'll explain, evergreen content is the real king, offering a reliable and sustainable source of traffic and conversions over the long haul.Taking cues from the likes of Apple, we'll discuss why businesses that focus on evergreen content are the ones that come out on top. We'll also share tips and tricks on how to create evergreen content that resonates with your audience and stands the test of time.Our team shares practical advice on how businesses can create evergreen content that resonates with their audience and stands the test of time. From crafting compelling headlines to optimising for search engines, we cover everything you need to know to create evergreen content that drives results.As we explore the power of evergreen content join us for an entertaining and informative conversation that's guaranteed to inspire and educate. Tune in and find out why evergreen is more than just a buzzword - it's the key to your strategy and long-term success for businesses of all shapes and sizes.(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
This is Rich and Scott bringing you The TwoSix10 Podcast, where we explore the world of content creation to help businesses grow through engaging and innovative strategies. In today's episode we're discussing the importance of understanding what content works best on different social media platforms.As a remote content team, we've seen it all when it comes to social media. We know that each platform has its unique set of rules, audiences, and expectations. That's why it's essential to know where your target audience is spending their time and crafting content that speaks directly to them.But it's not just about creating content for the sake of it. You need to tailor your message to fit the platform you're using. What works on LinkedIn may not work on TikTok, and what's popular on Instagram may not translate to Twitter. So, how do you navigate this maze of content creation?Our team at TwoSix10 has the expertise to guide you through the process. We'll be sharing our insights on how to keep an open mind, experiment with different types of content, and find your niche on each platform.And once you've hit your stride, it's time to scale and repurpose your content. We'll be sharing some of our favourite strategies for getting the most out of your content, including turning blogs into social media posts, videos into podcasts, and more.So, whether you're a business owner, marketer, or content creator, tune in to The TwoSix10 Podcast, and let's explore the world of content creation together!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Hello and welcome back to The TwoSix10 Podcast! We're your remote content team and we're excited to discuss the world of content creation and how businesses can grow. Today, we'll be talking about a vital aspect of digital marketing - growing a community on social media.Social media is more than just a platform for advertising, it's a place to connect with your audience and foster a loyal community. In this episode, we'll be exploring the importance of building a community and how businesses can engage their audience in creative ways.We'll share strategies such as leveraging social media algorithms to increase engagement, creating content that inspires shares and discussion.Our team has plenty of experience working with businesses of all sizes, and we know what it takes to build a thriving community on social media. Join us as we share our knowledge and insights on the topic!Whether you're just starting out on social media or looking to improve your current approach, our conversation will be both informative and engaging. So tune in to The TwoSix10 Podcast and let's talk about growing a community on social media - it's a journey worth taking!Don't forget to hit that subscribe button and leave us a review on your favorite podcast platform - we'd love to hear your feedback. Thanks for joining us, and we'll catch you in the next episode.(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Get ready to take your brand's voice and tone to the next level with The TwoSix10 Podcast where our remote content team shares their expertise on all things content creation to help businesses grow.In this episode we'll guide you through the process of crafting a unique and authentic voice for your brand, exploring the key components that make a brands voice work. You'll gain insight into how to connect with your target audience on a deeper level and create a brand identity that truly resonates.But we don't stop there. We'll also explore the common mistakes businesses make when it comes to their brand tone and voice, and provide practical tips on how to avoid them.At TwoSix10, we know that one-size-fits-all advice just won't cut it in the world of content creation. That's why we're dedicated to bringing you a unique and personalised approach that will help your business grow and thrive. Tune in to our podcast and take the first step towards crafting a voice and tone that truly represents your brand.(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
This is The TwoSix10 Podcast, where we're all about helping businesses grow through top-notch content creation strategies! In today's episode, we'll be tackling one of the most important and tricky aspects of content creation: balancing your own creative impulses with the needs and desires of your audience.As business owners and content creators, it's all too easy to get swept up in our own ideas and passions. But if you want your content to truly engage your audience and drive business growth, you need to be able to step back and take a good hard look at what your audience really wants and needs.We'll be diving deep into this topic and sharing some of our own hard-won insights and strategies for creating content that both fulfills your creative vision and resonates with your audience. From handy online tools to keeping an eye on competitors, we've got you covered.So if you're ready to take your content game to new heights, grab your headphones and join us for this lively and informative discussion on The TwoSix10 Podcast!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Welcome to The TwoSix10 podcast, where our remote content team comes together to share insights, tips, and tricks on all things content creation. In this episode, we're diving deep into content metrics and how tracking them can help businesses grow.We kick things straight off by sharing our top content metrics to track success, and why they matter. From engagement rates to retention rates, we break down each metric and explain how to use them to make data-driven decisions that will help your business grow.But that's not all! We also have a hilarious role-playing discussion where we put ourselves in the shoes of a startup looking to launch their content marketing strategy. From understanding what to prioritise to insights on organic content and ads, we cover it all. You'll get an inside look at our process and see how we think.If you're looking to take your content marketing strategy to the next level, then this is the podcast for you! Tune in to hear from the experts at TwoSix10 and learn how to create content that resonates with your audience and drives results. Don't miss out on this fun and engaging discussion that's packed with valuable insights and actionable tips.(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Hey there, welcome to The TwoSix10 podcast, where we talk all things content creation and how to help businesses grow through effective content strategies. In this episode, we dive into the basics of good content, including common mistakes that businesses make and how to stay on brand.As a remote content team, we understand the challenges businesses face when it comes to creating content that resonates with their audience. That's why we're here to share our expertise and insights to help you take your content to the next level.In this episode, we'll cover the fundamental elements of good content, from crafting your message to creating engaging visuals. We'll also discuss the biggest mistakes businesses make when it comes to content creation, such as being too sales-focused or not understanding their target audience.And when it comes to staying on brand, we've got you covered. We'll share tips and tricks on how to maintain consistency across all your content channels, from social media to blog posts and beyond.So, whether you are an experienced content creator/business or just starting out, join us as we explore the basics of good content and discover how it can benefit your business. Tune in to The TwoSix10 podcast and let's get started!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Welcome to The TwoSix10 Podcast, where we share our insights and experience on content creation and how it can benefit your business. In this episode, we'll be discussing the advantages of creating content regularly, sharing tips on outsourcing for content, and exploring the pros and cons of collaboration.Our team at TwoSix10 knows that content is king, and creating it regularly is essential to building your brand and engaging your audience, listen in as we dive into the benefits of staying consistent with your content creation efforts!But we also understand that it's not always easy to keep up with content demands, which is why we'll be sharing tips on outsourcing content to save time and effort. We'll discuss the benefits and drawbacks of outsourcing, including cost savings, quality control, and maintaining your brand voice.Finally, we'll explore the power of collaboration and how it can benefit your content strategy. We'll cover the pros and cons of working with others to create content, including the importance of maintaining creative control and finding the right collaborators.So, join us for this exciting episode of The TwoSix10 Podcast, where we'll provide you with valuable insights on content creation, outsourcing and collaboration to help your business thrive. Don't miss out on this opportunity to learn from our team of experts and take your content creation game to the next level!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Hey there! It’s The TwoSix10 podcast and in this video, our remote content team sits down to discuss one of the most important aspects of content creation - video!We dive deep into why video is king in the world of content, exploring the many benefits it brings to businesses looking to grow their brand and reach new audiences. We also explore emerging trends and templates in video creation, giving you the inside scoop on what's hot and what's not.But that's not all! We also share some important warnings for businesses thinking of going live with their video content, helping you to avoid common pitfalls and mistakes that can harm your brand. And for those on a budget, we share some cost-effective tips for filming that can help you create great video content without breaking the bank.So if you're looking to up your content game and make the most of the power of video, this episode is a must-watch. Join us as we share our insights and experience, and help you take your content creation to the next level!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Welcome back to The TwoSix10 Podcast! In the show we're sharing valuable insights on how to "MULTIPLY YOUR CONTENT" and why it's important to broaden your content creation tool kit by exploring different social platforms.As content creators, we know how important it is to have a well-rounded content strategy to keep your audience engaged and coming back for more.We'll be talking about why we think businesses need to keep an open-minded when it comes to content creation. By understanding where your target audience is hanging out, you can tailor your content to be more effective. We'll be sharing some tips and tricks on how to identify your audience and create content that resonates with them.Join us for this fun and engaging podcast video as we share our experiences and knowledge on content creation and business growth. Trust us, you won't want to miss it!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
Hey there! In this episode, we dive into the world of content creation and explore the keys to building a brand the right way. We're your remote content team with a wealth of experience, and we're passionate about helping businesses grow.In this episode, we focus on the importance of brand identity, and how your brand is more than just a logo or a slogan. We'll discuss the psychology behind color in the marketing world, and show you how colour can influence emotions and create a lasting impression on your audience.We know that building a brand can be overwhelming, but we're here to make it easy and fun. Our podcast is all about providing actionable tips and advice that you can implement right away. We'll share our experiences and insights, and give you practical steps to take your brand to the next level.So if you're a business owner, marketer, or content creator, this podcast video is for you. We can't wait to share our knowledge with you and help you grow your business. Tune in now to The TwoSix10 Podcast!(Also available on YouTube, Apple Podcasts, Spotify and Amazon Music)
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