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The Vow Factor

Author: Emily Cline, Jesse Reichenbaum

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Entering the wedding industry as part of a brand new vendor category wasn’t easy. Over the past two years, we’ve tried, failed, learned, and grown as wedding content creators, navigating an industry that hasn’t always been welcoming to change. With the rise of wedding content creators has come criticism, exclusion, and misinformation, making it even harder for creatives in this space to find their footing.

That’s why we started The Vow Factor. We’re here to change the narrative, clear up misconceptions, and create a safe, supportive space for wedding content creators. But this podcast isn’t just for content creators, it’s for all wedding vendors, engaged couples, and anyone who loves weddings as much as we do. Our mission is to provide education, foster open conversations, and advocate for a more inclusive industry where all creatives are not only welcomed but encouraged to thrive.

24 Episodes
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Inspired by Taylor Swift’s iconic anthem "22," this week Jesse and Emily are getting a little nostalgic—and a little NYC. In their 22nd episode (we had to), your favorite wedding content creators are diving into their love affair with the Big Apple: the chaos, the creativity, the endless inspiration. From morning shoots in Central Park to late-night edits in tiny apartments, Jesse and Emily share how the city has shaped them both professionally and personally. Whether it's capturing love stor...
Pull up a chair, pour yourself a drink, and get ready to sip and spill! 🍷💅 In this episode, Jesse and Emily are letting loose and diving into the juiciest behind-the-scenes gossip the industry has to offer. From flaky vendors to our worst-ever calls and everything in between, we're sharing the stories we usually save for the group chat. Whether you're a fellow wedding content creator, a curious bride, or just here for the drama, this episode is packed with laughter, a little shade, and a lot ...
Hello to all of our Plus Ones! This week, we’re dipping into The Vow Factor inbox — full of emails, comments, replies, and even voice notes (which we LOVE ♥️) — to answer some listener-submitted questions about wedding content creation, social media strategy, and the business of being a wedding content creator. Take a listen as we break down the ins and outs of the wedding content creator industry, from behind-the-scenes tips and storytelling strategies to advice on pricing, packages, and bui...
In this episode, we’re diving into the world of wedding content creation. We’re sharing exactly what deliverables couples can expect when booking a wedding content creator, what we love working on most, and the behind-the-scenes process that makes each wedding day unique. From raw iPhone footage and story-style clips to polished highlight edits, you’ll get a real look at how we approach capturing weddings and why content creation is the perfect way to relive all of those in-between moments. ...
🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyPP91CQ • Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-vow-factor/id1813223957 More resources: • thevowfactorpod.com • weddingdaycontentcreator.com • weddingdaycontent.co 📬 Contact us: hello@thevowfactorpod.com 📱 Follow us on IG & TikTok: @thevowfactorpod
🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyPP91CQ • Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-vow-factor/id1813223957 More resources: • thevowfactorpod.com • weddingdaycontentcreator.com • weddingdaycontent.co 📬 Contact us: hello@thevowfactorpod.com 📱 Follow us on IG & TikTok: @thevowfactorpod
Taylor Swift is engaged—and we have a lot to say about it. In this bonus episode, Emily and Jesse unpack the cultural earthquake that hit the world when the news broke. But this isn’t just celebrity gossip—it’s personal. Because when someone like Taylor, whose music has soundtracked every major moment of your life, gets engaged? It feels like your best friend just said yes. From the numerology of the date (you know we went there) to the manifestation journey Taylor has subtly shared through ...
🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyPP91CQ • Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-vow-factor/id1813223957 More resources: • thevowfactorpod.com • weddingdaycontentcreator.com • weddingdaycontent.co 📬 Contact us: hello@thevowfactorpod.com 📱 Follow us on IG & TikTok: @thevowfactorpod
Chapstick? Check. Tide stick? You bet. Trail mix? Only if no one has a nut allergy. Emily and Jesse spend this Monday talking about what can be found in their on-the-go content bags whenever they work a wedding (or event of any kind!). 🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyPP91CQ • Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-vow-factor/id1813223957 More resourc...
As the Fall 2025 edition of New York Bridal Fashion Week approaches, Jesse and Emily invite their plus-ones to relive their previous visits to the Big Apple's biannual celebration of all things bridal, and to preview October's installment. 🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyPP91CQ • Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-vow-factor/id1813223957 More resources: • thevow...
What happens when vendors begin to clash on a couple's big day? There are a few different answers, but one thing is the ultimate truth: We've lost the plot when it comes to the purpose and importance of a wedding content creator and/or team. Hosts Emily Cline (@weddingdaycontentcreator) and Jesse Reichenbaum (@weddingdaycontentco) dive into the details... and the drama. 👀 🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify: https://open.spotify.com/show/7apBR4s7iqaB6wfyP...
Episode Twelve: Q&A

Episode Twelve: Q&A

2025-07-2655:47

Let’s talk numbers. In this episode, we’re pulling back the curtain on how to price yourself as a wedding content creator—from setting your rates with confidence to knowing your worth in a rapidly growing industry. We’re breaking down what goes into pricing, why it’s okay to raise your rates, and how to navigate tricky money conversations with clients. Whether you’re just starting out or ready to level up, this episode is your permission slip to charge accordingly and stop underselling your m...
🎧 New episodes of The Vow Factor™ drop every Monday: • Listen on Spotify • Listen on Apple Podcasts • Watch the video version on YouTube 🌐 More resources: • thevowfactorpod.com • weddingdaycontentcreator.com • weddingdaycontent.co 📬 Contact us: hello@thevowfactorpod.com 📱 Follow us on IG & TikTok: @thevowfactorpod
Burnout? We’ve been there. In this episode, we’re talking all about the elusive work/life balance in the wedding industry—how to chase it, protect it, and redefine it on your own terms. From boundary-setting with clients to carving out time for yourself during peak season, we’re sharing what’s worked for us (and what definitely hasn’t). Whether you're in your first year or your tenth, this one’s a reminder that your well-being matters just as much as the weddings you’re capturing. 🎧 New epi...
Hosted by Emily Cline (@weddingdaycontentcreator) and Jesse Reichenbaum (@weddingdaycontentco) Let’s talk about the drama no one warns you about: friends and family making your wedding about them. In this episode, we’re unpacking the tricky dynamics that can show up during the planning process—when emotions run high, boundaries get tested, and suddenly your big day feels like everyone else’s stage. We’re sharing personal stories from our own weddings, how we handled the tension, and what we l...
Hosted by Emily Cline (@weddingdaycontentcreator) and Jesse Reichenbaum (@weddingdaycontentco) We recorded this episode the day after The Vow Factor™ officially launched—and wow, what a whirlwind. From taking our moms to lunch and watching our families meet for the first time to celebrating all the love and feedback pouring in from Episode One, this one feels personal. We’re reflecting on launch day, sharing what surprised us, how we’re feeling, and some real talk about what it actually took...
Contracts & Chaos: What Every Wedding Content Creator Needs to Know Hosted by Emily Cline (@weddingdaycontentcreator) and Jesse Reichenbaum (@weddingdaycontentco) This week, we’re talking about one of the most important parts of running a wedding content creation business: contracts.From what should absolutely be in yours to the clauses we learned the hard way, we’re breaking it all down. We're also sharing some of our own contract horror stories—yes, including the times we didn’t have on...
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