The WP Crowd

The WP Crowd was formed by a group of friends who all use WordPress in their daily lives. The would meet at conferences and network, and eventually turned that networking chit chat into a podcast and blog.

How to effectively handle business objections

This topic comes to us from ARC CTRL, and their article on the “Top 5 Business Website Myths, Debunked”. We talk about how WordPress service businesses can better handle the objections they face when trying to sell an assortment of business services. Whether you are trying to sell marketing, WordPress maintenance & support, or even […]

02-21
38:34

How to effectively handle business objections

This topic comes to us from ARC CTRL, and their article on the “Top 5 Business Website Myths, Debunked”. We talk about how WordPress service businesses can better handle the objections they face when trying to sell an assortment of business services. Whether you are trying to sell marketing, WordPress maintenance & support, or even a new WordPress website. Businesses will always have their objections (i.e excuses) to not see it worth their money to invest in, and we talk about how to combat or respond to those criticisms. A little bit about our guests: WP Buffs WP Buffs provides WordPress maintenance plans for serious website owners & white-label agency partners. They handle unlimited edits, performance enhancements, daily health maintenance and regular security troubleshooting so you don’t have to. This allows you to make bold decisions when it comes to your website without hesitating due to technical restraints. With 24/7 support, a mission driven by their custom

02-21
38:34

How to better sell website consulting to the cannabis industry

Our previous episode talking about marijuana and the cannabis industry was really good, but we focused on “Why”, and wanted to talk about “How”. If you live in a state with legalized (in any form) of cannabis, you will know that the tech and small business growth around this newly legalized industry is booming. In […]

02-06
39:11

How to better sell website consulting to the cannabis industry

Our previous episode talking about marijuana and the cannabis industry was really good, but we focused on “Why”, and wanted to talk about “How”. If you live in a state with legalized (in any form) of cannabis, you will know that the tech and small business growth around this newly legalized industry is booming. In California it is no joke, with not just dispensaries but apps, startups, and other ventures being formed and businesses started all around the cannabis industry. It is proving to be a very profitable and very good business to be in now, so people are taking notice and investing. Cannabis Dispensaries Are Small Business Most of businesses you will be selling your WordPress website consulting services to are dispensaries. Dispensaries are the legal in way in which cannabis is sold to the public, whether it be for recreational or medical use. Think of a dispensary like a pharmacy, but they only sell 1 kind of medication in several different forms that ca

02-06
39:11

How to advertise your WordPress business and be successful

Advertising is just 1 part of website marketing, however it is a huge part. During this conversation we discuss advertising strategies and how it is done today vs. just a few short years ago.

01-30
39:48

How Gutenberg Will Affect Your Business

Gutenberg is the new WordPress edit tool, replacing what we currently know as the “edit screen” in the WordPress dashboard. It is about time, after almost 15 years of being around, WordPress has been in need of a real refresh to the edit screen to bring it up to date. Try Gutenberg Today If you […]

01-23
35:14

How Gutenberg Will Affect Your Business

Gutenberg is the new WordPress edit tool, replacing what we currently know as the “edit screen” in the WordPress dashboard. It is about time, after almost 15 years of being around, WordPress has been in need of a real refresh to the edit screen to bring it up to date. Try Gutenberg Today If you haven’t figured out how Gutenberg will affect your business website, try it out. Using a dev or staging environment copy all of your data and activate the feature plugin from the repo. In a few minutes you’ll see what Gutenberg is like and how it will affect your website. Click around both the admin dashboard as well as the front end of your site, notice any changes? Selling Gutenberg Another great thing about Gutenberg for WordPress consultants is that it offers a new revenue stream from your existing clients. If you have a client base that uses WordPress heavily, specifically for news, blog, etc. Make sure they know about Gutenberg. Do your own research first, but let

01-23
35:14

Episode 064: How to make money with WordPress in 2018

It is 2018 already! Can you believe it? Are you using WordPress to consult in your business? Are you you an avid WordPress fan and go to meetups, WordCamps, etc? In todays’ podcast we discuss ARC CTRL’s article How to make money with WordPress in 2018, and discuss how WE are making money and planning […]

01-09
23:23

Episode 064: How to make money with WordPress in 2018

It is 2018 already! Can you believe it? Are you using WordPress to consult in your business? Are you you an avid WordPress fan and go to meetups, WordCamps, etc? In todays’ podcast we discuss ARC CTRL’s article How to make money with WordPress in 2018, and discuss how WE are making money and planning on shifting our own focuses in 2018 to make more, or change the way we make money. Sponsored WordPress Content Bob Dunn of BobWP.com mentioned he is going into the sponsored WordPress content route, allowing people to sponsor him at different levels for the content he creates. This isn’t something I’ve seen too much of in WordPress, but I find the business model interesting as many WordPress focused businesses (like plugins) will want to market to the WordPress community and having someone like Bob speak about their product is a great way to get noticed. Products vs. Services We didn’t talk too much about the different between offering products vs. services d

01-09
23:23

Episode 063: How to Get Enterprise to Adopt WordPress as a Software

If you watched our previous episode on why WordPress developers get paid less, we talked a lot about how WordPress missing out on enterprise work, which is where a lot of money in software / web development is. This week we continue that topic by talking about why WordPress isn’t getting that kind of work, […]

09-19
38:01

Episode 063: How to Get Enterprise to Adopt WordPress as a Software

If you watched our previous episode on why WordPress developers get paid less, we talked a lot about how WordPress missing out on enterprise work, which is where a lot of money in software / web development is. This week we continue that topic by talking about why WordPress isn’t getting that kind of work, and the conversation led to some hard truth conclusions. Enterprise & Open Source While most of the top tier developers you might know and love today are very fond of open source, big businesses (Fortune level) have been much slower to adopt whole open source platforms. While this isn’t a fact across all businesses, it is fact that they are more readily to accept a library to use to build something vs. a whole platform. Take for example something we talk a lot about, JavaScript frameworks. React, Angular, and Vue have been adopted by enterprise companies for a while now, and that has helped them to flourish rapidly, however you don’t see whole platforms built o

09-19
38:01

Episode 062: Top Mistakes You Should Make as a WordPress Beginner

Mistakes are a great way to level up as a WordPress developer. Debugging for a example, is almost an art form of fixing mistakes. We’ve all been there, sometimes its a code mistake, sometimes its something we realize we DEFINITELY should not be doing till after the fact. Today we discuss some of those Do […]

09-12
41:07

Episode 062: Top Mistakes You Should Make as a WordPress Beginner

Mistakes are a great way to level up as a WordPress developer. Debugging for a example, is almost an art form of fixing mistakes. We’ve all been there, sometimes its a code mistake, sometimes its something we realize we DEFINITELY should not be doing till after the fact. Today we discuss some of those Do NOT Code in the WordPress “Editor” If you have been around WordPress long enough you may have noticed in the menu under “Appearance” or “Plugins” you see (sometimes) something called “Editor”. This is a dangerous thing, and should not be used. For those of you who haven’t seen it or don’t know what it is, its basically a textarea (text box) code editor. There is no syntax highlighting or default spacing like you get in a IDE or text editor app, just plain code. DO NOT code here. No matter how tempting it may look ’cause you can access that coveted “functions.php” file that you see the instructions on S

09-12
41:07

Episode 061: Why do WordPress developers get paid less?

Today we discuss payment, or salaries. There are many job openings out there for developers, and the average web developer can make close to six figures pretty easily, but how do WordPress developers fit into that average? WordPress Salaries Are Consistently Less No matter how you spin it, unless you are working for an enterprise […]

09-05
32:54

Episode 061: Why do WordPress developers get paid less?

Today we discuss payment, or salaries. There are many job openings out there for developers, and the average web developer can make close to six figures pretty easily, but how do WordPress developers fit into that average? WordPress Salaries Are Consistently Less No matter how you spin it, unless you are working for an enterprise fortune 500 company, it is not going to be easy to make great money with WordPress. When I look at jobs offered anytime the title has “WordPress” in it, the offered salary range is usually less, sometimes significantly. I’m not saying this is the case for ALL WordPress developers and opportunities, but just looking at a few different types of jobs and comparing them to similar jobs (similar requirements) that don’t have the “WordPress” in the title. Remove “WordPress” Get Paid More I’ve talked about this a few times in the past, either in podcasts or in talks of mine I give at WordCamps. Removing the ̶

09-05
32:54

Episode 060: How to be treated like a big business when you are not one

As freelancers or consultants we face many obstacles when it comes to being a business, and none more so the problem than larger businesses wanting to treat you like you aren’t one at all. There are times when we have to wonder “would you really be treating me this way if I was a large […]

08-29
25:18

Episode 060: How to be treated like a big business when you are not one

As freelancers or consultants we face many obstacles when it comes to being a business, and none more so the problem than larger businesses wanting to treat you like you aren’t one at all. There are times when we have to wonder “would you really be treating me this way if I was a large enterprise corporation?” David v. Goliath Business One of the most frustrating parts of dealing with businesses that are more ruthless and hard, is that they know when you are a smaller company and won’t be able to defend yourself against them. They may have a legal team that you cannot complete with, or they may know that the money is more important to you than it is to them, so they can quickly hold you hostage in a way for payment. There are many ways we discuss during the episode how to discuss this, and each way may work best for you Make demands Don’t be afraid to make demands. If you are being held up by a client who is treating you poorly because they don’t th

08-29
25:18

Episode 059: Is legal Marijuana good for your WordPress business?

Marijuana is a topic I’ve been wanting to cover on The WP Crowd for a while, we even tried recording the episode a few times, but had issues. So finally, a conversation about a relatively new (newly legalized) industry and how we as WordPress consultants will be affected by it. Its not legal everywhere, yet […]

08-22
28:48

Episode 059: Is legal Marijuana good for your WordPress business?

Marijuana is a topic I’ve been wanting to cover on The WP Crowd for a while, we even tried recording the episode a few times, but had issues. So finally, a conversation about a relatively new (newly legalized) industry and how we as WordPress consultants will be affected by it. Its not legal everywhere, yet The first thing I’d like to mention is that while a lot of what we are talking about applies to US States (and Canadian provinces) where it is now legal to smoke marijuana recreationally or even through medical programs, it is not legal everywhere. Keep that in mind when you are getting a request for a dispensary, or someone selling, because you may be helping someone build their illegal business. Even if its, there is lots of gray area For the areas where it is legal to smoke and grow marijuana, there is still a lot of gray market and “iffy” things going on. We see it a lot in California, because even though it has been legal for medical use here for a very

08-22
28:48

Episode 058: Is Gutenberg Powerful Enough to be WordPress’s Future?

Gutenberg, a new way to edit WordPress content, and it is getting both a lot of love and hate from the community. The new UI is very drastically different from what we are used to, even as I type out this very post, I wonder what it will mean for me (if) when Gutenberg is […]

08-01
37:02

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