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Thinking Outside The Bud
Thinking Outside The Bud
Author: Bruce Eckfeldt
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Copyright © 2019 - 2022 | Eckfeldt & Associates - All rights reserved.
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Thinking Outside the Bud is a business podcast devoted to driving innovation in the cannabis space. During each episode, we speak with founders, investors, thought leaders, researchers, advocates, and policy makers who are finding new and exciting ways for cannabis to positively impact business, society, and culture..
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Jason Ambrosino, Founder & CEO of Veterans Holdings Inc.Jason Ambrosino, born on April 11, 1982, in Gloversville, NY, is a decorated retired military officer who dedicated a decade to the U.S. Army, earning a Bronze Star in Iraq. Following his honorable discharge, Jason embarked on a successful entrepreneurial journey, establishing multiple ventures in the cannabis industry. He is the founder and owner of Veterans Holdings, a licensed NYS cannabis processing and manufacturing facility, Veterans Hemp Market, a hemp and CBD company, and American Veteran Enterprise Team LLC, a procurement and logistics company. His brands, including New York Honey, Space Buds, and Veterans Choice Creations, are known for their quality and innovation.Jason's commitment to his community and his fellow veterans is evident through his work. He has created brands that not only deliver exceptional products but also support veteran groups and local economies. As a 100% Service Disabled Combat Veteran, Jason brings a unique perspective and dedication to his businesses, emphasizing living wages, full benefits, and a strong sense of community.In addition to his business acumen, Jason is a family man, deeply committed to his wife Sonja, who is the COO of Veterans Holdings, and their young son Soren. The Ambrosino family has a rich history in Gloversville, with roots that span over a century. Jason’s journey from a decorated military career to a thriving entrepreneur showcases his resilience, leadership, and unwavering dedication to making a positive impact.www.veteranschoicecreations.comwww.newyorkhoneyvapes.com@veteranschoicecreations Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Max Majot, Technical Manager & Grow Expert at Royal Queen SeedsMax Majot is a cannabis cultivation authority who excels at project and infrastructure development and management. His command of grow techniques and cultivation site idiosyncrasies ensures that Royal Queen Seeds (RQS) maintains a high level of quality and consistently delivers elite products across all of its markets. Max also collaborates closely with the research and development team that drives the ever-expanding RQS seed and strain library, and uses his knowledge of supply chain logistics to efficiently scale company expansion. A teacher at heart, Max enjoys visiting RQS farms to advise on best practices.Max grew up in New Caledonia and now resides in Lyon, France. He studied international commerce and earned his master’s degree in logistics and supply chain management from RMIT University in Melbourne, Australia. An avid cook and foodie, Max also likes to spend time with his dogs and travel the globe.https://www.royalqueenseeds.com/us/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
David Kostiner, CEO & Co-Founder of Lumenary, and Robbie Schneider, Inventor and CTODavid Kostiner and Robbie Schneider are the driving forces behind Lumenary, a company at the forefront of cannabis technology and innovation.David Kostiner is a multifaceted entrepreneur and legal expert with a rich background in both the music and legal industries. He began his career as a professional drummer and member of the Dreamworks artist Creeper Lagoon. Driven by his passion for law, David transitioned to studying and practicing entertainment law, becoming the managing partner of Counsel LLP since 2009, and sharing his expertise as a law professor at UC San Francisco School of Law. A serial entrepreneur, David has co-founded several startups, including the Independent Online Distribution Alliance, and has collaborated with industry figures like Black Eyed Peas member Apl.de.ap, an investor in Lumenary. His dedication to representing artists and his passion for cannabis innovation led him to co-found Lumenary, where he supports the development of cutting-edge technology like the Beam laser vaporizer.Robbie Schneider, Lumenary's Inventor and CTO, is an artist and musician with a deep passion for technology. He has spent the majority of his life immersed in the cannabis industry, mastering the art of growing, vending, and extracting. With the help of a talented team of engineers, Robbie has dedicated the past decade to creating the finest cannabis device they could envision. The Beam, a product of this dream, is a testament to Robbie's commitment to blending artistry with technological innovation, making a significant impact in the cannabis industry.Together, David Kostiner and Robbie Schneider have combined their unique talents and experiences to push the boundaries of cannabis technology, leading Lumenary in its mission to revolutionize the industry with the Beam laser vaporizer.David Kostiner LinkedInthebeamlaser.comInstagram Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Harrison Bard, CEO & Co-Founder, Custom Cones USA & DaySaversHarrison Bard is an accomplished entrepreneur, having started multiple companies in the eCommerce space. His first business, an avant-garde trophy company, was started during college, and has worked with many Fortune 500 companies including Mcdonald's, Facebook, Yelp, Zappos, Wholefoods, and UPS.Upon graduating from the Kenan Flagler Business School at The University of North Carolina - Chapel Hill, Harrison worked for Amazon, managing the great Japanese power tool company Makita, as well as other key accounts in the power tools category for Amazon retail.Most recently, Harrison co-founded Custom Cones USA, which is the leading ancillary company in the pre-roll space. Through Custom Cones USA, Harrison has worked with publicly traded LPs and MSOs, leading U.S brands, and companies of every size in between.His expertise in every facet of the Pre-Roll sector, from paper science, to pre-roll manufacturing technology and techniques, to a deep understanding of packaging and compliance regulations, has allowed Custom Cones USA to help create new products, scale brands, and bring more consistency to the pre-roll sector of the industry. https://customconesusa.com/https://daysavers.com/https://www.instagram.com/onlydaysavers/https://www.instagram.com/customconesusa/https://www.youtube.com/channel/UCrmzkoV6UBjIH1QxegLjS6Qhttps://www.facebook.com/CustomConesUSA/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Tracey Lancaster Miller, Executive VP of Peake ReLeafTracey Lancaster Miller is the Executive Vice President, founding member and owner-operator of Peake ReLeaf, a cannabis dispensary in Rockville, Maryland. She has been appointed by the Governor to the state’s Advisory Board for Medical and Adult Use Cannabis and is also the Past President of the Maryland Dispensary Association (MDDA), the professional trade association in Maryland representing dispensaries.Born and raised in Maryland, she has been working in the cannabis industry for 15 years, gaining her initial experience in Colorado with licensee operations and compliance before founding Peake ReLeaf in her home state with her two business partners in 2015. https://www.instagram.com/peakestagram/https://www.youtube.com/@peakereleaftwitter.com/PeakeReLeafhttps://www.facebook.com/peakereleaf/https://peakereleaf.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Unlocking Opportunities in Cannabis: Compliance and Market Dynamics with David Zelinger, Partner at Canis Major PartnersDavid Zelinger, the founder and Managing Partner of Canis Major Partners (CMP), brings nearly 20 years of experience in global investment banking and fintech. He began his career managing credit derivatives and global USD swap trading, then transitioned to fintech in 2012, taking on leadership roles at various startups and multinational firms, where he drove significant growth and innovation.In 2020, David founded Canis Major Partners, focusing on delivering innovative cannabis products and services in New York and beyond. CMP is well-positioned to meet the needs of the diverse and energetic New York City market. Under David's leadership, CMP has rapidly expanded, leveraging unique relationships and technology platforms to stay ahead of market trends.David's vision for CMP includes launching a range of brands, from luxury cannabis products to unique offerings like Cannastrology, Brooklyn Bud Company, and Get Chai Gummies. CMP's innovative Tap4Token platform ensures product authenticity and enhances customer engagement. By centralizing brand relationships and maintaining full ownership of client data, CMP can offer customized and high-quality cannabis experiences to New Yorkers.David is dedicated to building the relationships and infrastructure needed to support a diverse portfolio of brands and products in the fast-growing NY adult-use cannabis market. He lives in Long Beach, NY, and is the proud father of three.@vaporbar.nyc@klikpass@citytreesofficialhttps://www.linkedin.com/in/davidzelinger/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Wellness Waves: Surfing the CBD and Botanicals with Jacana's CEO & Co-Founder, Alexandra ChongAlexandra Chong is the CEO & Co-Founder of JACANA, Jamaica’s leading wellness brand, is committed to bringing plant-based solutions to the forefront of holistic wellness. Founded in 2018, the company focuses on harnessing the inherent powers of plants to create therapeutic experiences for the mind, body, and spirit. With a strong focus on provenance and sustainability, JACANA cultivates, develops, and distributes Jamaican-grown botanicals, both domestically and internationally. Prior to JACANA, Alexandra founded Lulu, an innovative top-10 app for young women. In addition, Alexandra sits on the Advisory Board of MedShr, the world’s largest online network for doctors to connect and share data, served on the board of Elvie, a pioneering women’s consumer health technology business, and also represents Jamaica at the Global Blockchain Business Council. Alexandra is a proud Jamaican, having played tennis for Jamaica at the Federation Cup and Central American & Caribbean Games.https://jacana.lifehttps://jacanawellness.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Charting Success: A Conversation with Pankaj, President & CEO at Renaissance Park CorporationPankaj is a seasoned executive with a remarkable track record of driving growth and innovation across various sectors, including technology, cybersecurity, compliance, and SaaS. He has held key leadership positions in notable companies like McAfee, Compliance Online, and MentorCloud, where he demonstrated his ability to scale businesses, drive revenue growth, and achieve successful exits. Pankaj's strategic leadership has been pivotal in transforming struggling businesses into thriving enterprises, earning him recognition through prestigious awards and accolades. Beyond his executive roles, Pankaj is deeply involved in mentoring and advisory work, guiding numerous founders and startups to success. With a solid academic background and a passion for fostering the next generation of business leaders, Pankaj brings a wealth of experience and expertise to Renaissance Park Corporation as its President & CEO. His strategic acumen, operational excellence, and mentoring prowess position him as a valuable asset in navigating today's dynamic business landscape.www.linkedin.com/in/pnkjs Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Rolling Forward: Innovations in Cannabis Automation with Kyle LoucksKyle Loucks is the Founder and CEO of RollPros, an automation company revolutionizing the cannabis industry with its cutting-edge TruRoll technology, which replicates the precision of hand-rolled premium joints on a large scale.Before establishing RollPros, Kyle held various leadership positions in engineering and technology at companies ranging from pioneering medical device startups to industry giants like Hewlett-Packard and Georgia Pacific. Notably, he contributed to the development of optical hardware for Facebook's Oculus VR system.Recognizing the inconsistency and low quality associated with traditional pre-roll production methods, Kyle seized the opportunity for innovation and automation. Since 2020, he and the RollPros team have empowered cannabis businesses with state-of-the-art technology, enabling them to craft top-tier pre-rolls that foster customer loyalty, streamline operations, and eliminate manual labor.Kyle earned a Bachelor of Science in Mechanical Engineering from Washington State University in Pullman, WA.http://www.linkedin.com/in/kyleloucks/http://www.instagram.com/rollpros/?hl=enhttp://www.facebook.com/p/RollPros-100064353715251/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
High Finance: Deciphering Cannabis Economics with Guillermo Rodriguez, the Virtual CFOColton Keluche is a dynamic marketing and communications expert renowned for his prowess in high-growth enterprises. With a natural flair for innovation, he seamlessly navigates the complexities of both startup ventures and Fortune 500 corporations. Rooted in his core are robust communication skills and adept project management abilities, complemented by a rich background in cross-cultural advisory and startup go-to-market strategies. Over the past eight years, Keluche has held numerous senior roles in cannabis consulting and marketing, spanning product development, technology integration, and cutting-edge advertising campaigns. His unwavering dedication lies in empowering and championing the trailblazers of this dynamic industry, driving his passion to new heights.https://www.linkedin.com/in/colton-keluche-2625618b/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
High Finance: Deciphering Cannabis Economics with Guillermo Rodriguez, the Virtual CFOWhen the pandemic struck, it presented an opportunity for Guillermo to reassess his priorities. Like many others, he saw it as a blank slate to reflect on what truly mattered. As events unfolded, he felt compelled to adopt a more preventative approach to health, well-being, and his response to the pandemic. However, he found himself constrained by corporate and government restrictions and mandates.During this transformative phase, a significant connection was made with the cannabis industry. Guillermo was drawn to an industry that empowers people to embrace their own freedom in choosing unconventional medicine. This newfound passion led him to make the decision to become an activeparticipant in this industry, as he recognized the potential for positive impact and the opportunity to be part of a movement promoting individual autonomy and well-being. Using his accounting and financial background, Guillermo advocates for the cannabis industry as a Virtual CFO, helping guide cannabis operators down the path of profitability through dynamic forecasting, understanding KPIs, and profit-focused accounting.https://www.linkedin.com/in/guillermo-rodriguez-cpa/https://anderscpa.com/virtual-cfo-cannabis/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Exploring the Sweet Side of Cannabis: Matha Figaro's Journey with ButACakeIn this podcast episode, Bruce Eckfeldt chats with Matha Figaro, CEO of ButACake, a cannabis edibles company. Matha shares her journey from culinary arts to cannabis entrepreneurship, highlighting her motivation for entering the cannabis space and her experience as one of the first black women to obtain a cannabis license in New Jersey.She discusses how her passion for baking led her to create her own business, initially selling butter cakes at farmers' markets before transitioning to edibles. Matha candidly talks about the challenges of incorporating cannabis into her products and navigating the licensing process in New Jersey, including financial burdens and regulatory hurdles.Matha gives insights into her product lineup, which includes items like peanut butter and jelly brownies, oatmeal raisin cookies, and oral dissolvable strips. She also discusses her venture into beverages, offering hibiscus and peach elixirs in Delaware's medical market.Throughout the conversation, Matha emphasizes her commitment to providing affordable cannabis products for diverse demographics and advocates for social equity in the industry. She calls for more collaboration among independent operators to drive industry-wide changes.The episode wraps up with Matha's excitement about launching New Jersey's first legal pot brownie and where listeners can purchase her products. Overall, Matha's journey offers valuable insights into the challenges and opportunities in the cannabis industry and her vision for the future of her business.https://butacake.comhttps://www.discord.com/users/butacakehttps://www.facebook.com/615435548604514https://www.instagram.com/ButACakehttps://www.linkedin.com/company/cannpowerment/https://www.tiktok.com/@butacakehttps://www.twitter.com/ButACakeTweetshttps://open.spotify.com/playlist/6DcePU0oe8tTIkNEgh4Lnm?si=n34irRnMQc2xcyQuZa51Hgπ=u-N6H8Wpm6Q9e- Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Cultivating Change: Christine De La Rosa's Journey in CannabisIn this podcast episode, we dive into the remarkable journey of Christine De La Rosa, CEO and National Co-Founder of The People's Ecosystem and Founder & Fund Manager of The People’s Group. Christine's impact in the cannabis industry is undeniable, with accolades such as being named to the MGO 2024 Cannabis 50 List and Forbes Cannabis50 list. She brings a wealth of experience, having spent over 20 years in technology before transitioning to cannabis.Christine's journey to the cannabis industry is deeply personal. After facing life-threatening complications from undiagnosed Lupus during her tech career, she discovered the healing power of cannabis. This experience led her to co-found The People’s Dispensary in 2016, aiming to provide access to cannabis for those in need. Today, she continues to expand her footprint in the industry, advocating for social equity and access to capital.As a thought leader and advisor, Christine's influence extends beyond her businesses. She's actively involved in shaping cannabis regulations at both state and federal levels, serving on advisory boards and committees. Her commitment to diversity, equity, and inclusion is evident in her work, as she strives to create opportunities for marginalized communities in the cannabis space.Christine's journey exemplifies resilience, entrepreneurship, and advocacy. From her early career in technology to her impactful work in cannabis, she continues to inspire others with her passion and dedication to making a difference. Join us as we explore Christine's journey and the future of the cannabis industry through her perspective.https://www.linkedin.com/in/mizchris/https://www.linkedin.com/company/thepeoplesecosystemTwitter: @peoplescannabisInstagram & Facebook: @thepeoples.ecosystemTwitter, Instagram & Facebook: @mizchris Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Cannabis and Ownership: Exploring ESOP Strategies with Darren GleemanIn this episode of "Thinking Outside the Bud," Bruce Eckfeldt welcomes Darren Gleeman, a financial expert renowned for his ESOP knowledge and financial acumen. Darren serves as the Managing Partner of MBO Ventures, bringing with him a wealth of experience in various ventures, including e-Coupons, GMD Trading, and GB Trading. He is highly regarded for his expertise in ESOPs and is recognized as a prolific angel investor, with notable investments in companies such as Screaming Media (NASDAQ: SCRM), Blackboard (NASDAQ: BBBB), Social Radar, ClassEdu, and Accelerant Manufacturing.Darren's journey in finance began at Wharton, where he developed a strong foundation in quantitative modeling and the scientific method. He founded a firm that pioneered high-frequency trading platforms, demonstrating his ability to leverage technology in the financial sector.Currently, as the managing partner of MBO Ventures, Darren leads a team that specializes in ESOP investment banking. MBO Ventures offers expertise in ESOPs and can provide capital investments alongside company owners and management teams. The firm assists in implementing various exit strategies, including family succession, management buy-outs, or complete sales to employees, ensuring tailored solutions for each client's needs.https://www.linkedin.com/in/darrengleeman/www.mboventures.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Emerging Innovations: Lucid Green's Cannabis Supply Chain Revolution with Filip LuneskiIn this episode of Thinking Outside the Bud, Bruce Eckfeldt hosts Filip Luneski, VP Head of Marketing at Lucid Green, a company revolutionizing the cannabis industry through data and supply chain organization. Bruce and Filip discuss the intricate landscape of the cannabis industry, including state-by-state regulations and challenges in brand development and consumer engagement. Filip shares his transition from the consumer packaged goods (CPG) sector to cannabis, emphasizing Lucid Green's groundbreaking technology, such as Lucid IDs—unique QR codes transforming the industry. These Lucid IDs enable brands to enhance production efficiency, monitor inventory in real-time, and directly engage with consumers via the Lucid Connect platform. With a commitment to transparency and authenticity, Lucid Green is leading the charge towards a more interconnected and transparent cannabis market. Join Bruce and Filip as they explore the future of cannabis and the pivotal role of technology in catalyzing industry-wide transformation.https://www.linkedin.com/in/filip-luneski-33419b7/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Blazing Trails: Navigating Cannabis Consumption Culture with Bryan BergmanBryan Bergman is an innovative and forward-thinking business attorney that focuses on monetization and deal making and helping clients at all stages of their business lifecycle with a laser focus on helping businesses be authentically successful and maximize their efforts in every area. He brings strategic expertise and legal services to complex business transactions endemic to fortune 500 companies. He also speaks regularly on industry-related legal and business topics and educates operators and other professionals, including attorneys and accountants. His role as a civil litigator for over fifteen years further informs and assists him when navigating potential litigation issues for every type of entrepreneurial venture. He is an officer of the Los Angeles County Bar Association's Cannabis Section and has also served on multiple cannabis trade organization boards as a director. He regularly teaches continuing legal education and classes to professionals and operators on a variety of issues affecting the cannabis industry.www.linkedin.com/in/bryan-bergman-ba65447 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
High-Tech Healing: Izzy Kirsh Unveils mode's Cannabis RevolutionIn this podcast episode, Bruce Eckfeldt interviews Izzy Kirsh, the founder and CEO of mode, a company focusing on innovative cannabis consumption devices. They discuss various aspects of the cannabis industry, including consumer trends, product innovation, and challenges in the market.Izzy begins by sharing his background, mentioning his experience in product design and technology startups. He explains how his interest in cannabis was sparked by personal experiences with chronic pain and the need for more precise dosing options.The conversation delves into Mode's journey, from ideation to product development. Izzy highlights the challenges they faced in securing funding due to the cannabis industry's unique regulatory landscape. Despite these hurdles, mode developed a sophisticated dosing platform integrated with a mobile app, aiming to provide users with personalized cannabis consumption experiences.They discuss the design choices behind Mode's product, emphasizing its user-friendly interface and premium aesthetics. Izzy explains the importance of catering to both medical patients and recreational users while maintaining a health and wellness-focused brand image.They also touch on the data collection aspect of mode's platform, which gathers anonymized user data to improve dosing recommendations and product efficacy. Izzy outlines their vision for expanding internationally and potentially diversifying into related industries such as nicotine cessation and psychedelics.Finally, Izzy reflects on the challenges of marketing cannabis-related products in a restrictive online environment and expresses optimism about the industry's future as regulatory barriers evolve.Overall, the conversation provides insights into mode's innovative approach to cannabis consumption and its potential to shape the future of the industry.https://www.linkedin.com/in/izzykirsh/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Sipping on the Green Wave: Exploring Cannabis Beverages with Paul Weaver of Boston Beer CompanyIn this engaging episode of "Thinking Outside the Bud," Bruce Eckfeldt leads a captivating conversation with Paul Weaver, Director, Head of Cannabis at the Boston Beer Company. The episode centers on the cannabis beverage industry, exploring regulatory changes, market intricacies, and challenges inherent in entering the cannabis sector. Weaver shares his professional journey from the beer industry to leading product innovation at Canopy Growth Corp, eventually spearheading a cannabis R&D department for the Boston Beer Company and successfully launching their cannabis-infused iced tea, Tea Pot.Weaver emphasizes the social acceptability and powerful branding impact of cannabis drinks, incorporating personal anecdotes, insights into industry evolution, and considerations of potential competition with alcohol. The conversation covers critical factors such as flavor and potency stability, addressing both challenges and opportunities in crafting appealing cannabis products. Delving into disparities in cannabis and alcohol consumption, the dialogue explores onset times, potency variations, and the importance of responsible use.The episode provides valuable insights into the cannabis beverage market, highlighting the rise of rare cannabinoids and the significance of low-dose products. Weaver and Eckfeldt unravel the intricacies of consumer education, particularly regarding onset times and moderation, drawing parallels between public consumption in the cannabis and alcohol industries. The discussion concludes with a focus on branding strategies, where Weaver emphasizes the necessity of exceptional products and discusses challenges stemming from cannabis marketing restrictions. He introduces a double-sale approach to foster brand loyalty by targeting both consumers and budtenders. In its entirety, the episode offers a thorough exploration of the dynamic landscape of the cannabis beverage market, providing considerations for navigating regulations and expanding into diverse markets.www.instagram.com/drinkteapot Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Budding Success: Crafting Cannabis Brands with Andrew DeAngelo and Christopher PeakIn this episode of "Thinking Outside the Bud," Bruce Eckfeldt, the host, welcomes two guests, Andrew DeAngelo, founder of Andrew DeAngelo Consulting, and Christopher Peak, SVP of Retail Development at ACV Consulting. The discussion revolves around the challenges and innovations in the cannabis industry, particularly focusing on new products and solutions. Andrew, with his background in the vertically integrated cannabis company, Harbor Side, highlights the industry's crossroads and the influx of professionals from diverse backgrounds. Christopher, drawing from his extensive experience in retail development for Universal Studios and Apple, discusses the significance of branding in creating a meaningful and honest connection with consumers. The conversation touches upon the current state of the cannabis industry, the urgency of branding, and the need for sophisticated marketing solutions. Both guests share insights into their advisory business, emphasizing the importance of branding for cannabis companies to survive and thrive in a competitive market. The episode provides a glimpse into the evolving landscape of the cannabis industry and the pivotal role that branding plays in its development.https://www.instagram.com/andrew_deangelohttps://www.instagram.com/acv.consulting Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Empowering Health: Debi Wimberley's Journey with Medical Cannabis and the Vision Behind Effective Cannabis NewsletterIn this episode of Thinking Outside the Bud, your host Bruce Eckfeldt welcomes Debi Wimberley, the visionary founder of Effective Cannabis Newsletter. Debi, a resilient advocate for medical cannabis education, shares her journey of overcoming chronic pain and lung disease. With a background in medical technology, oncology, and hospital labs, she seized control of her well-being. The episode delves into how Debi, equipped with certifications in Medical Cannabis applications and patient care, is revolutionizing the discourse around medical cannabis. Collaborating with experts in cannabis education, health coaching, and medical professionals, Debi centralizes high-quality, accurate, and fact-based education on her innovative platform, Effective Cannabis. The conversation touches on challenges in the cannabis industry, the need for accurate information, and the importance of education. Join Bruce and Debi in this insightful discussion on the impactful present and promising future of medical cannabis.Debi Wimberley, the visionary founder of Effective Cannabis Newsletter, is an unwavering advocate for medical cannabis education and the empowerment of individuals in the pursuit of healthy living. Overcoming decades of chronic pain and lung disease, Debi's resilience and hope endured in the face of discouraging medical prognoses. Equipped with a background in medical technology, oncology, and hospital labs, she assumed control of her own well-being. Debi's adaptability and agility led her to secure certifications in Medical Cannabis applications, Patient Care, and professional communication, specializing in cannabis.A genuine trailblazer, Debi is committed to revolutionizing the discourse surrounding medical cannabis. Collaborating with certified cannabis educators, health coaches, scientists, and medical professionals, she endeavors to centralize high-quality, accurate, and fact-based education. As the Founder of Effective Cannabis, an innovative website she is dedicated to studying, learning, and teaching how cannabis positively influences health outcomes, Debi spearheads the advancement of this crucial dialogue. Her impact extends beyond digital platforms, as evidenced by her compelling public speaking engagements, including an impactful TEDx talk.https://www.instagram.com/ecnewsletterhttps://www.linkedin.com/company/89833168/admin/feed/posts/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.



