Tiger Heart Chats

This is the twenty seventh episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Blair Rubio, Vice President of Marketing at T1V. This podcast has been recorded in collaboration with ISE live in Barcelona on recorded on Thursday 2ndFebruary 2023. In this podcast, Blair talks about her journey into the Audio-Visual world and her experience as a professional within the tech space and gives us an insight into the burgeoning tech scene in Charlotte, North Carolina. Some of the topics raised include: ISE - https://www.iseurope.orgT1V – https://www.t1v.comTechAudioVisualInfocom - https://infocom2023.ieee-infocom.orgTrade showsAvixa - https://www.avixa.orgWineZoom - https://zoom.usMentalHealthWoman in techPlaces:United StatesCharlotte, North CarolinaAmsterdamBarcelonaAdvice:Spend time finding out who your customer base is.What is your audience’s challenges and where you fit in as the solution.Probe your prospects and find out what their needs.If you can find that customer and solve their problem.Sell to the next customer with that story.You as a small company have to be leading.Be agile and dynamic.Have a few extracurricular activities to help you switch your focus from work to a different goal. Don’t let a lack of diversity intimidate you. Blair Rubio Links:https://www.linkedin.com/in/blairrubio/ Sanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty eighth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Andreea Timis, Commercial Director for EMEA at The LED Studio. This podcast has been recorded in collaboration with ISE live in Barcelona on recorded on Wednesday 1st February 2023. In this podcast, Andreea talks about her surprise journey into the Audio-Visual world from humble beginnings in Romania to becoming a one of the Inavate 40 under 40 graduates of 2022. She also details her experience and advice for those looking to explore this industry.Some of the topics raised include: ISE - https://www.iseurope.orgMusion - https://musion.comPeppers GhostLEDLED Studio - https://www.theledstudio.co.ukAudio VisualArtificial IntelligenceTechnologyMental HealthInavate Awards - https://www.inavateonthenet.net/topics/ISE%202022AV News Awards - https://avnewsonline.com/av-newsawards/Solar PanelAssisted Museum of Arts of Catalunya - https://www.museunacional.cat/enInavate 40 under 40 - https://bit.ly/3Jtx40RUniversity of Westminster - https://www.westminster.ac.ukSteve Jobs - https://en.wikipedia.org/wiki/Steve_JobsApple - https://www.apple.com Places:United KingdomRomaniaCyprusLondonMexicoMiddle EastAsiaDubaiQatarSaudi ArabiaUAEBarcelonaLimassolAdvice:Timing is important when designing for AV Plan by looking at the time flow of your build and identify the risks.Ensure your team is synchronised. Having a form of commercial sense is important when working with visionary ideas.Have a level of honesty with your clients so that you can develop trust. Always keep your options open.Be open and prepared to change. Believe in yourself and the tech you are working with. Andreea Timis Links:https://www.linkedin.com/in/andreea-timis-84295117/Email: andreea@theledstudio.comSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty seventh episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Rachel Evans, Content Marketing & Account Manager at Interactive Scape. This podcast has been recorded in collaboration with ISE live in Barcelona on recorded on Friday 13th May 2022. In this podcast, Rachel talks about her journey into the Audio Visual world and her experience as a Brit working in the European Union after Brexit occurred. Some of the topics raised include: ISE - https://www.iseurope.orgMobile World Congress - https://www.mwcbarcelona.comInteractive Scape - https://www.interactive-scape.comLouis Vuitton - https://eu.louisvuitton.com/eng-e1/homepageArtificial Intelligence Technology Touch table Capacitor Sensing Steve Jobs - https://en.wikipedia.org/wiki/Steve_JobsCoding Edinburgh Fringe Interactive Scape Academy - https://blog.interactive-scape.com/en/category/ias-academy/Machine Learning Social Media PR Agency Brexit Smart CitiesAutomotive SigmaSense - https://sigmasense.comMental Health Places:GermanyBerlin United KingdomEdinburghBristolBrussels Austin, Texas Advice:You don’t need to be qualified to win at life. Try to learn as you go.Get comfortable with making mistakes. Ask questions Try to let go of your frustrations Save your energy Find your value with those that truly value you Look for mentors who actually have your back. Rachel Evans Links:https://www.linkedin.com/in/evans-rachel/Sanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty sixth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Founder & CEO of Hatsumi, Sarah Ticho. This podcast has been recorded in collaboration with ISE live in Barcelona on recorded on Thursday 12th May 2021. In this podcast, Sarah talks about her work with immersive technology in the health space and how the importance of creativity within the space is integral to ensuring that innovation occurs in a prosperous way.Some of the topics raised include: ISE - https://www.iseurope.orgHatsumi - https://www.hatsumivr.comHealth CareVirtual Realty Arts Fabrica Gallery - https://www.fabrica.org.ukFilm Mental Health Narrative University of South Wales - https://www.southwales.ac.ukBody Mapping - https://en.wikipedia.org/wiki/BodyMapGoogle Tilt Brush - https://www.tiltbrush.comHospitals NHS - https://www.nhs.ukArts Council - https://www.artscouncil.org.ukImmerse UK - https://www.immerseuk.orgXR Health - https://www.xr.healthNHS X - https://www.nhsx.nhs.ukAR House - https://www.arhouse.laLucas Rizzotto - https://www.instagram.com/_lucasrizzotto/Snapchat - https://www.snapchat.com/en-GBNiantic - https://nianticlabs.com/en/Dojo Cat - https://www.instagram.com/dojacat/Fashion Vogue - https://www.vogue.comNike - https://www.nike.com/Mr Bongo - https://www.mrbongo.comAudio Walks Plus X - https://www.plus-ex.comAmelia Kallman - https://www.ameliakallman.comRefik Anadol - https://www.instagram.com/refikanadol/Places:JapanBrightonAustraliaThe Netherlands United KingdomHollywood HillsLos Angeles Advice:Think about how creativity can help people Focus on creating a language between different worlds Push to create communities Try to elevate people so that you can enable artists in new ways Value your life Support change Don’t take yourself seriously Allow yourself to enjoy it Have clear boundariesSarah Ticho Links:https://www.instagram.com/sirateeko/https://twitter.com/SarahTichowww.Xrhealthuk.orgSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty fifth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Iffat Chaudhry from Involve Visual Collaboration, a leading UK expert in the design, implementation andsupport of visual collaboration solutions. Iffat is an experienced multi-skilled Bid Manager with a demonstrated history of working in the education, information technology and services industry. Her interest in enabling learning environments at work, forged with coaching and the use of motivational models such as Herzberg’s, has created a passion for championing equity across the Audio Visual industry. This podcast has been recorded in collaboration with ISE live in Barcelona on Tuesday 10th May 2022. In this podcast, Iffat talks about her experience working in the Audio Visual space and gives an important perspective on how we must think about looking after our mental health within all industries. Some of the topics raised include: ISE - https://www.iseurope.orgInvolve Visual Collaboration - https://involve.vcDiversityEquityBid ManagementAudio VisualHolographicsEducation Dial upTechnologyCommunitiesProjection MappingMiami Ad School - https://miamiadschool.comThe Post Office Scandal - https://www.bbc.com/news/business-56718036Pre SalesTenderMental HealthTeachingToxic work environmentsMogulsLeadershipMentoringCoachingBusinessDiet AVPlaces:BarcelonaBromleyKentPakistanAdvice:Progress only occurs when conversations happen. Projects won’t work without good leadershipTry to ask “why” as much as possible. Have a user group that represents different elements of your business.Be thankful for what you haveIffat Chaudry Links:https://www.twitter.com/iffsi https://www.twitter.com/WhatIffhttps://www.twitter.com/Diet_AVISE Links:https://www.twitter.com/ISE_Showhttps://www.instagram.com/ise_showwww.facebook.com/integratedsystemseuropeSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty fourth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Founder & CEO of Juice, Jolyon Bennett recorded on Wednesday 4th May 2021. In this podcast, Jolyon talks about how he was fired from so many businesses before setting up his own venture which has gone on to become the market leaders in the sale of mobile phone accessories in the UK and Ireland. Some of the topics raised include: Juice – https://www.juice.co.ukAward Winning Mobile Phone Charging Design StyleMobile Accessories Brand Consumer Electronics Apple – www.apple.comBlackberry - https://www.blackberry.com/us/enRecyclable Packaging Generally, people in the world are good. Manufacturing Chinese Factories Whiskey Johnnie Walker – https://www.johnniewalker.comSmall talk Rave Music Clubbing University of Brighton - https://www.brighton.ac.uk/index.aspxSports Science Gay SceneLiberal WellnessWineYogaMolly Evie Morris - https://mollyevie.yogaVinyasa flow yogaPranayama Consumption of media Generation YPlaces:United KingdomIrelandAmerica Coventry Oxford China DongguanStandlakeBrighton Advice:There is nothing wrong with being fired Life is too short, let’s get on with it!Business awards are just ego. So take it with a pinch of salt. A good PR agency is helpful. You have to take risks Be fiercely independent Being Belligerent will save your business Keep yourself new Practice Yoga & Meditation Don’t trust social media Trust your gut Jolyon Bennett Links:joe@juice.co.ukhttps://www.juice.co.ukhttps://www.instagram.com/juiceofficialukhttps://twitter.com/bennett_jolyonSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty third episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and creator of You Lead, Minter Dial recorded on Wednesday 24th February 2021. Minter is an international professional speaker, elevator and a multiple award-winning author, who specialises in leadership, branding and transformation. On this podcast Minter talks about his experience working for L’Oréal, developing You Lead and writing and producing a remarkable film called “The Last Ring Home”. Some of the topics raised include: TennisZooAquariumInvestment Banking You Lead - https://minterdial.com/you-leadSolving corporate problems LeadershipEntrepreneurL’Oréal - https://www.loreal.com/en/Redken - https://www.redken.comHaivision - https://www.haivision.comAviation Medical Branding Miroslav Wicha - https://www.linkedin.com/in/miroslav-mirko-wicha-816585/CovidConsultancy Speaker Zoom - https://zoom.usStand-up comedy Yale University - https://www.yale.eduWomen’s Studies Donaldson, Lufkin & Jenrette - https://bit.ly/30c1GfpInsead - https://www.insead.eduThe green person strategy Chris Voss - https://twitter.com/VossNegotiationBlack Swan Limited - https://www.blackswanltd.com/homeEmpathy Developmental MarketingEcommerce Comedy The Last Ring Home - http://www.thelastringhome.comWorld War 2 Prisoner of war Samurai SwordTorture Feature film making Irish pub PBS – https://www.pbs.orgTom Hanks Bookshop.org Places:AmericaLondonCanada China Belgium Paris New HavenWashington DC France New York JapanManhattan Advice:Be a leader of youUnderstand the nuances of your clients Inject spirit into your teams Try to elevate the debate Learn to listen profoundly Focus on how to understandDevelop trust Figure out how to distinguish yourself Be authentic Investigate who you areAllow yourself to be a fuller version of yourself Find out who you want to beMinter Dial Links:https://www.Minterdial.comhttps://www.twitter.com/mdialhttps://www.instagram.com/mdialSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty second episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Nutritionist, Fitness Instructor and founder of Life is Good Nutrition, Carola Becker recorded on Tuesday 8th December 2020. In this podcast, Carola explains her journey into becoming a Nutritional expert and how a traumatic experience gave her insight into an aspect of the nutrition landscape that was not being explored. This allowed her to become an expert in her field and develop a practice that supports people who are looking to change their nutrition for their health.Some of the topics raised include: Health & WellbeingFood and lifestyleLife is Good Nutrition - https://www.carolabecker.com/Personal nutritionArthritis Psoriatic arthritis - https://www.psoriasis.org/about-psoriatic-arthritis/NHS - https://www.nhs.ukComfort eating Sleep Meditation PilatesYoga Fitness instruction Personal training Nutritional therapy The Heath Science Academy - https://thehealthsciencesacademy.orgHow to manage stress Dairy Wellbeing RetreatsPlaces:Germany Exeter DevonLondonKingsbridge CornwallAdvice:Listen to your client Understand where your client’s ambition lies Have good ethics Be digital first to run an efficient business Try to experiment before you define your direction Be inclusive Relax it is all going to be OK. Never give upCarola Becker Links:carola@carolabecker.com https://www.carolabecker.com/https://www.instagram.com/nutritioncoach_cb/https://twitter.com/LifeIsGood_CaroSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twenty first episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Clinical Psychologist and Consultant on Mental Health & Wellbeing, Dr Vikki Barnes recorded on Thursday 4th December 2020. On this podcast, Dr Vikki Barnes talks about the science of positive psychology and how if we apply it to our everyday, we can live better lives. Some of the topics raised include: Happiness ExpertMental HealthWellbeingNHS - https://www.nhs.ukClinical PsychologistTherapy Science of positive psychologyThe science of happinessJoyWonderment AweEmotionsNegative Bias - https://en.wikipedia.org/wiki/Negativity_biasAmygdala Fight or flight Psychology Keele University – https://www.keele.ac.ukLecturing Masters in Neuropsychology Oxford Brookes University - https://www.brookes.ac.ukExeter University - https://www.exeter.ac.ukBorderline personality disordersDialectical behaviour therapyMindfulness Sir Richard Branson - https://twitter.com/richardbransonHurricane IrmaLittle InaguaVirgin Limited Edition - https://bit.ly/33R7vREGroup Resilience therapy Post Traumatic DisorderCovid 19Digital Virtual Talking about mental health Neuroplasticity Elicit happy hormones Cherophobia Foreboding JoyBrene Brown - https://brenebrown.comPositive WellbeingPreventative and positive mental health practicesNature based therapy Places:Staffordshire OxfordExeterBritish Virgin IslandsNecker islandAdvice:You have to be very focussed Understand how to manage your work life balanceBe dynamic Try to reflect Be proactive Look after your mind – have rest time Happiness is a focusBe authentic Dr Vikki Barnes can be contacted via the following links:www.drvikkibarnes.comhttps://www.instagram.com/drvikkibarnes/https://twitter.com/DrVikkiBarnesSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the twentieth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and the CMO at CM Group, Jason Grunberg recorded on Wednesday 18th November 2020. On this podcast, Jason highlights his career, imparts his advice on those looking to explore the digital world and talks about what it is like to work for a start-up and watch it grow. Some of the topics raised include: CM Group - https://cmgroup.comMarketing Magazine Journalism Sailthru - https://www.sailthru.comBrand Strategy Pfizer - https://www.pfizer.co.ukSiemens - https://www.siemens.com/global/en.htmlNikon - https://www.nikon.co.uk/en_GB/Hennessy - https://www.hennessy.com/en-intSaaS Technology Email Multi Channel Marketing Salesforce - https://www.salesforce.com/uk/Oracle - https://www.oracle.com/uk/index.htmlAdobe - https://www.adobe.com/uk/Campaign Monitor - https://www.campaignmonitor.comEmma - https://myemma.comLive Clicker - https://www.liveclicker.comVuture - https://vutu.reSeligent - https://www.selligent.comDelivra - https://www.delivra.comMail OnlineDaily Mail - https://www.dailymail.co.uk/home/index.htmlMadonna - https://www.madonna.comCovid Retail Cadence of communications Artificial Intelligence Revzilla - https://www.revzilla.comHow to overcome browse abandonment Predictive analytics 5GAugmented Reality Virtual Reality Climate ChangeMega cities CRM Micro networksCommunity Travel Ecommerce Techstyle Fashion Group - https://techstylefashiongroup.comJustfab - https://www.justfab.co.ukFabletics - https://www.fabletics.co.ukShoe Dazzle - https://www.shoedazzle.comSavage X Fenty - https://www.savagex.co.ukTory Burch - https://www.toryburch.co.ukInterbrand - https://www.interbrand.comForrester - https://go.forrester.comGartner - https://www.gartner.com/enRetail Personalisation index - https://sthru.co/3m1qUGoCustomer Experience The Queen’s Gambit - https://www.imdb.com/title/tt10048342/Syracuse University - https://www.syracuse.eduNewhouse - https://newhouse.syr.eduStella McCartney - https://www.stellamccartney.com/gbMoet & Chandon - https://www.moet.com/en-intNew York Fashion Week - https://nyfw.com/home/Places:USNew YorkBrooklyn RaleighNorth Carolina WellingtonNew ZealandUruguay London Sydney Australia Belgium Meat Packing District Advice:Be dynamic Experimentation is important but what can you rely on? Research the landscape and understand what trends are occurring.Think ahead Nurture micro communities Think about how the world is changingListen to the customer Be there to find opportunity Take a look at what you stand forDo the work and learn Try to reflect Jason Grunberg Links:Email: jgrunberg@sailthru.comSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the nineteenth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and The Lifesaver CEO, Archie Wilkinson recorded on Wednesday 11th November 2020. Lifesaver is a UK certified B Corp providing power as a service across live events and venues. In the first 18 months of trading, they have seen revenues grow 390%, secured investment, reached over 40k customers in 11 countries, worked with Google, Nissan, Three Mobile, Network Rail, Ryder Cup, AEG, Live Nation & Formula 1. On this podcast Archie and Sanj talk about how to be an entrepreneur in the current Covid landscape and offer advice for those dealing with the mental pressures of being an entrepreneur in our current era. Some of the topics raised include: Livesaver - https://www.lifesaverpower.comSustainability MarathonCovidTikTok - https://www.tiktok.com/enPavegen - https://pavegen.comCobaltChild WelfareThe Fair Cobalt Alliance - https://bit.ly/2KcNGgRLive Events Formula One - https://www.formula1.comF1 PowerGrand PrixGovernment Lifeline to the frontline - https://bit.ly/3lycOMzNHS - https://www.nhs.ukLiberty Media - http://www.libertymedia.comRuth May – https://bit.ly/2KaoBmzScott Kelly - https://en.wikipedia.org/wiki/Scott_Kelly_(astronaut)Nissan - https://www.nissan.co.ukSanofi - https://www.sanofi.comBoodles - https://www.boodles.comOctopus Energy - https://octopus.energyRecyclable Anthony Ganjou – https://www.linkedin.com/in/anthonyganjou/Gravity Jetpack - https://gravity.coPresident Biden - https://en.wikipedia.org/wiki/Joe_BidenInteractiveLaurence Kemball-Cook - https://www.linkedin.com/in/laurencekemballcook/M&C Saatchi - https://mcsaatchi.comExperiential Smart Cities Future House of Peroni - https://www.thehouseofperoni.com/en-gb/Giles Humphries – https://www.linkedin.com/in/giles-humphries-20a46729/Newcastle University - https://www.ncl.ac.ukMarketing Olympics - https://www.olympic.orgSports Dominos - https://www.dominos.co.ukChris – LifeSaver Adidas - https://www.adidas.co.ukAmerican Express - https://www.americanexpress.com/uk/Unilever - https://www.unilever.co.ukThe Forestry Commission - https://bit.ly/2UqvWQCMedia Tortoise – https://www.tortoisemedia.comMountain air Health practice Mental Health ADHDHyper focus DopamineSerotonin CortisolRest Exercise Fight or flight Top tier impact Switching off Radio 4Places:LondonAmsterdamCongoIrelandSilverstoneAmerica Lake DistrictDelawareCalifornia Newcastle East LondonMile End – Meath gardens Colchester Austria Advice:Take chancesUnderstand that your product is not perfect so try to get better.Focus on making your costs controllableLook after your online businessCollaborate Invest your time into networkLife is a learning curve so try to see the positives Be entrepreneurial Create a vision and make that vision come aliveEarly adopt Create value Create structures and processesShape your mindset Keep perspective Stay grounded Archie Wilkinson Links:https://twitter.com/ArchieWilkinsonSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/https://www.twitter.com/sanjsurati/https://www.instagram.com/artistryinsentiment/ You can listen to the Podcast on the following links:Apple: https://tinyurl.com/9czdh6waSpotify: https://tinyurl.com/yc3jxp5yAmazon Music: https://tinyurl.com/mr2e2ybwSpreaker: https://www.spreaker.com/show/tiger-heart-chatsDeezer: https://www.deezer.com/show/1048492Castbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_ Don't forget to share:#tigerheartchats https://www.tigerheartlondon.com Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the eighteenth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Paddington Works Social Media Manager, Shona Guha recorded on Thursday 8th October 2020. Shona is a Social Media extraordinaire who has had many brand deals as an influencer including a partnership with Boux Avenue. She is currently part of the Paddington Works team where she focuses on social media marketing. On this podcast, Shona talks about how she got into working in social media and gives some hints and insight into some of the practices she uses to get good responses via the platform she uses. Some of the topics raised include: Paddington Works - https://www.paddingtonworks.comBoux Avenue - https://www.bouxavenue.comBrunel University - https://www.brunel.ac.ukTheatreSocial MediaYouTubeStephanie Melodia - https://www.instagram.com/rosetintedgrams/Bloom - https://www.bloomltd.co.ukIsa Guha - https://www.instagram.com/isaguha/Twitter – www.Twitter.comInfluencersLuxury brandsInstagramHow to handle negativity online?Augmented RealityFace FiltersFiltersAdobe Lightroom - https://adobe.ly/3e3mDiVVeganRip It Up - https://ripitup.coKathakaliBharatanatyamTamilHindiBengaliUrduBollywoodDanceStreet danceModern danceTap danceIndian Classical DanceProjection ArtsDigital TheatreCovid 19Royal Academy of Engineering - https://www.raeng.org.ukPhillips Hepa - https://www.philips.co.uk/c-p/FY3433_10/nanoprotect-hepa-filterPlaces:LondonEnglandUxbridgeHeathrow AirportIndiaMilton KeynesCalcuttaBedfordc Advice:Use your social media as your CVJust go with the flowFind the balance between business and fun that is right for youLinks:shonarani@hotmail.co.ukhttps://www.instagram.com/shonaguha/Paddington Works is a disruptive and innovative co-working space with a difference. We mean what we say and do what we promise. We humanise business, putting people at the heart of our collaborative community, introducing the leaders of tomorrow encouraging them to be the best they can be in their chosen industries.Sanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/ https://www.twitter.com/sanjsurati/ https://www.instagram.com/artistryinsentiment/You can listen to the Podcast on the following links: Apple: https://podcasts.apple.com/us/podcast/tiger-heart-chats/id1507957892?uo=4 Google: https://bit.ly/2znRXIKDeezer: https://www.deezer.com/show/1048492Spreaker: https://www.spreaker.com/show/tiger-heart-chatsCastbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_Don't forget to share: #tigerheartchats https://www.tigerheartlondon.comTiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the seventeenth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Suki Fuller is a Fellow of The Council of Competitive Intelligence Fellows and Founder of Miribure a strategic and competitive Intelligence consultancy recorded on Tuesday 6th October 2020. Suki is also regarded as one of the most influential women in tech as listed by Computer Weekly in 2019 and 2020. Some of the topics raised include: Miribure - http://www.miribure.comThe Council of Competitive Intelligence - https://www.cifellows.comCompetitive Intelligence Information TechnologyIntelligence AdvisoryStart ups Strategy Market Landscape PharmaceuticalsRetailCovid VaccineSARSMalaria American Diabetes Association - https://www.diabetes.orgSocial MediaPfizer - https://www.pfizer.co.ukJames Bond - https://www.007.comIndiana Jones - https://www.imdb.com/title/tt0097576/Poirot - https://bit.ly/36JagH2Pennsylvania State Engineering - https://www.engr.psu.eduIntrovert Intelligence StudiesMercyhurst - https://www.mercyhurst.eduInspiringMental acumen National SecurityBrexitFemale Entrepreneurship Inclusivity Holition - https://holition.comAugmented reality Segmentation Computer Weekly - https://www.computerweekly.comInfluential womenTech London Advocates - https://www.techlondonadvocates.org.ukVenture CapitalPlaces:USA LondonSaudi Arabia PennsylvaniaVirginia New YorkSpainFranceEnglandAdvice:Try to find what you want to do by making mistakesThere will always be change. Accept it Be willing to connect with people Be bluntBe insatiably curiousFind your niche Understand your biases Suki Fuller Links:www.sukifuller.comhttps://www.linkedIn.com/in/sukifullerhttps://www.instagram.com/sukifuller/https://twitter.com/SukiFullerSanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/ https://www.twitter.com/sanjsurati/ https://www.instagram.com/artistryinsentiment/You can listen to the Podcast on the following links: Apple: https://podcasts.apple.com/us/podcast/tiger-heart-chats/id1507957892?uo=4 Google: https://bit.ly/2znRXIKDeezer: https://www.deezer.com/show/1048492Spreaker: https://www.spreaker.com/show/tiger-heart-chatsCastbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_Don't forget to share: #tigerheartchats https://www.tigerheartlondon.comTiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the sixteenth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and The Brand Guru, Sue Seel recorded on Tuesday 28th September 2020. Sue Seel is the Brand Guru, an industry disruptor; having worked alongside celebrities such as Eva Longoria, Quentin Tarantino, Lily Allen, Danny Cipriani and Ne Yo, her experience spans over 12 years and her creative style has evolved with the changes in consumer lifestyle and trends in technology. On this podcast Sue and Sanj discuss the seismic shift of change marketing and communications take everyday. Some of the topics raised include: The Brand Guru - http://www.thebrandguru.euPRAdvertisingDavid Beckham - https://www.davidbeckham.comPolice – https://www.policelifestyle.com/ Fashion FootballMarketingCommunications Social MediaGivenchy - https://www.givenchy.com/ Chopard - https://www.chopard.com/intl/LuxuryLondon College of Fashion - https://bit.ly/30kyT8RInstagram - https://www.instagram.com/Facebook https://www.facebook.com/Vogue - https://www.vogue.co.uk/GQ - https://www.gq-magazine.co.uk/Harrods - https://www.harrods.com/en-gb/Selfridges - https://www.selfridges.com/GB/en/Ted Talks - https://bit.ly/33ajdaaNetflix - https://www.netflix.com/Reed Hastings - https://twitter.com/reedhastingsCovid 19Innovation MentoringGucci - https://www.gucci.com/Alessandro Michele - https://www.instagram.com/alessandro_michele/Millennials Euromonitor - https://www.euromonitor.comMcKinsey & Company - https://www.mckinsey.comDavid Attenborough - https://www.instagram.com/davidattenborough/Jennifer Aniston - https://www.instagram.com/jenniferaniston/Black Lives MatterCultural Appropriation CommunityBrewdog - https://www.brewdog.com/uk/Lululemon - https://www.lululemon.co.uk/YogaJournalism Paolo Coelho - https://paulocoelhoblog.comAnxiety DepressionSpiritual ConnectionImposter SyndromePeter PanPositivityHouse of Wisdom - https://houseofwisdomstudio.com/Elle Magazine - https://www.elle.comTom Ford - https://www.tomford.co.ukStella McCartney - https://www.stellamccartney.com/High Brow - https://gohighbrow.comHarvard - https://www.harvard.eduLeaders of Learning - https://www.edx.org/course/leaders-of-learningEva Longoria - https://www.instagram.com/evalongoria/Quentin Tarantino - https://www.imdb.com/name/nm0000233/Brad Pitt - https://www.imdb.com/name/nm0000093/Carlton Hotel Cannes - https://www.carlton-cannes.com/en/BatikComing to America - https://www.imdb.com/title/tt0094898/Future ThinkPlaces:LondonManchesterJapan South Africa Lithuania BloomsburyMadridHampsteadBrazilWest AfricaMayfairAdvice:The etiquette of the communication is importantCreate a sustainable community with your teamInspire as a mentor and get your students to inspire youFocus on emotional intelligence and valueListen to your community Recognise who you areBe grateful of who you areValue yourself after you go through the darknessAbsorb and research the industry you wish to get involved inInvest in your belief systemSue Seel Links:https://www.instagram.com/susanjseelsue@thebrandguru.euhttp://www.susanjseel.co Sanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/ https://www.twitter.com/sanjsurati/ https://www.instagram.com/artistryinsentiment/You can listen to the Podcast on the following links: Apple: https://podcasts.apple.com/us/podcast/tiger-heart-chats/id1507957892?uo=4 Google: https://bit.ly/2znRXIKDeezer: https://www.deezer.com/show/1048492Spreaker: https://www.spreaker.com/show/tiger-heart-chatsCastbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_Don't forget to share: #tigerheartchats https://www.tigerheartlondon.comTiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.

This is the fifteenth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Rachel Paling who is an Author, Neuroscientist and the creator of Neurolanguage Coaching recorded on Tuesday 21st September 2020. Rachel Marie Paling founded Efficient Language Coaching Global in 2008 and created the Neurolanguage Coaching® concept based on the introduction of the principles of neuroscience as well as the structure and principles of coaching in the language learning process.Some of the topics raised include: Neurolanguage Coaching - https://neurolanguagecoachnetwork.comLanguage Coaching The difference between Teaching and Coaching The difference between Empathy and CompassionHarvard - https://www.harvard.eduLeaders of Learning - https://www.gse.harvard.edu/news/14/06/leaders-learningPre frontal cortex Steve Jobs - https://www.apple.com/uk/stevejobs/SpanishEnglish University of Madrid - https://www.ucm.es/englishThe University of Sheffield - https://www.sheffield.ac.ukSpanish LawMasters in Human RightsDavid Rock - https://davidrock.netNeuro leadership Neuroscience Richard Bentley ICF – https://www.coachfederation.org.ukRussian Greek Ancient GreekChinesePolishSlovakianHindiCzechBefore the InternetThe evolution of communicationNeuroplasticity Professor Bessel Vanderkolk – https://www.besselvanderkolk.comThe shaping of behaviour Social and emotional pain Creative FuturesPlaces:SpainBarcelona Sitges MadridEngland VeniceItaly Germany Bochum Russia PeruFranceTarragona Priorat Salou Cambrias Advice:Challenges will make you grateful. So be grateful. Get ready to lose everything to become everything Face yourself, face your fears, be tipped over. Question and liberate your own brain Learn how to ask the right questionsThe essence of what you are doing should move you. Have a passion. Don’t focus on the reward.Remove judgement and encourage each other Be gentle with ourselves Rachel Paling can be contacted on the following links:Neurolanguage .cominfo@efficientlanguagecoaching.comhttps://efficientlanguagecoaching.comhttps://twitter.com/EfficientLanguahttps://www.facebook.com/EfficientLanguageCoaching/https://www.instagram.com/rachelmariepaling/Sanj Surati & Tiger Heart: https://www.twitter.com/tigerhearttech/https://www.instagram.com/tigerhearttech/ https://www.twitter.com/sanjsurati/ https://www.instagram.com/artistryinsentiment/You can listen to the Podcast on the following links: Apple: https://podcasts.apple.com/us/podcast/tiger-heart-chats/id1507957892?uo=4 Google: https://bit.ly/2znRXIKDeezer: https://www.deezer.com/show/1048492Spreaker: https://www.spreaker.com/show/tiger-heart-chatsCastbox: https://castbox.fm/channel/id2779314Podcast Addict: https://podplayer.net/?podId=2855948Podchaser: https://www.podchaser.com/podcasts/tiger-heart-chats-1112186JioSaavn: https://www.jiosaavn.com/shows/Tiger-Heart-Chats\/1\/TJgps4JXdps_Don't forget to share: #tigerheartchats https://www.tigerheartlondon.comTiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.