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Titans of SaaS
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Titans of SaaS

Author: SaaS Academy

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Titans of SaaS explores the origin stories, breakthroughs, and hard-won lessons behind today’s most successful SaaS startups.


Hosted by Johnny Page and created by SaaS Academy, each episode features raw, insightful conversations with founders who turned bold ideas into thriving companies - generating millions in revenue and reshaping the way we live and work.


Learn how they built it, scaled it, and evolved as leaders - so you can do the same.


This isn’t just about SaaS. It’s about building something that matters.
6 Episodes
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Join Johnny Page as he sits down with David Cristello, founder of Jetpack Workflow, to unpack how he went from hating business to scaling a multi-million dollar SaaS company for accountants. David shares the story behind his first $2,500 pre-sale, the dangers of easy funding, and how he rebuilt his business by falling back in love with solving customer pain. This is a masterclass in resilience, customer discovery, and building a business that lasts.--Timestamps00:00 – Meet David Cristello03:41 – Discovering Entrepreneurship by Accident07:16 – The Hunt for a Painful Problem11:29 – When No One Wants Your First Idea15:04 – Cracking the Accounting Market18:59 – How a $2,500 Pre-Sale Changed Everything22:58 – Building the First Version (and Learning the Hard Way)27:34 – The Rise (and Trap) of Fast Facebook Growth34:01 – Escaping the Money Trap and Rebuilding41:33 – Success Leaves Clues: Mastering Customer Secrets and Staying Profitable--Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
Tyler Smith never planned to be a founder - but a moment of frustration led to a product that now serves over 10,000 customers. In this episode, Johnny sits down with the accidental entrepreneur behind Text in Church, a SaaS platform that turned follow-up chaos into connection at scale. From running a photography company to managing $7M in ARR and pulling off three acquisitions in six months, Tyler shares how he built a category-defining company through grit, education, and service.--Timestamps00:00 – Meet Tyler Smith01:38 – The Accidental Entrepreneur03:31 – The Spark for Text in Church04:36 – The “Southwest Airlines” Epiphany06:14 – Scaling Beyond a Personal Favor08:11 – Churches Don’t Want Tools - They Want Outcomes10:21 – Why Education Became Their Best Marketing12:13 – Pricing, Trials, and the Power of Loyalty14:10 – How Acquisitions Became a Growth Engine17:59 – From Fear to Confidence: Building the M&A Muscle20:26 – Sitting in Satisfaction… Then Finding the Next Gear24:22 – Success Leaves Clues: 6 Big Lessons from Tyler’s Journey--Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
Roby Peñacastro was a broke DJ in a mariachi suit touring Europe when he stumbled into the tech world. After landing a job at Google, he started a side project in his parents’ garage to help his brother manage WhatsApp leads. That side project became Leadsales - a conversational commerce platform now doing $3.7M ARR and backed by Silicon Valley’s SkyDeck accelerator. In this episode, Roby shares how he went from bootstrapping the MVP on credit cards to pitching on Shark Tank Mexico, reducing churn from 30% to 4%, and building a SaaS company with global ambition - all from a small town in Mexico.--Timestamps00:00 – Meet Roby Peñacastro04:46 – Why He Left College and Landed a Job at Google07:24 – The Side Project That Started in His Parents’ Garage10:11 – Getting His First Customer for $8311:06 – Bootstrapping with Credit Cards and Bonuses13:37 – The Co-Founder Who Quit on the Spot After a Single Demo16:23 – Leaving Google and Taking the Leap17:18 – Getting Into SkyDeck with Just Two Months of Runway19:10 – From Shark Tank Mexico to $3.7M ARR27:28 – Success Leaves Clues: Betting Big on Retention Over Growth--Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
What do you do when you get fired from the company you built? Cody Barbo, founder and CEO of Trust & Will, turned that moment into fuel. In this episode, Cody shares the rollercoaster path from losing his startup to building a nine-figure SaaS company that’s rewriting estate planning across the U.S. You’ll hear how a coffee chat sparked the idea, how Cody and his co-founders lobbied 13 states to change the law, and how they grew from $0 to millions in ARR - all without a legal background. If you’ve ever doubted your ability to bounce back, build big, or break into a “boring” industry, this one’s for you.--Timestamps00:00 – Meet Cody Barbo01:36 – Two Failed Startups and a Firing That Changed Everything04:45 – Rebuilding From Rock Bottom (And Going Viral Doing It)06:19 – The Coffee Conversation That Sparked Trust & Will08:22 – Launching a Legal Tech Company With Zero Legal Experience10:45 – Why They Had to Change State Laws to Succeed13:03 – The Early Growth Playbook: Micro-Influencers, FB Ads, and Grit15:06 – From Direct-to-Consumer to Billion-Dollar B2B Partnerships20:58 – Scaling the Team, Redefining Leadership, and Letting Go22:53 – The IPO Vision (And Who Cody Has to Become to Pull It Off)27:40 – Success Leaves Clues: Resilience, Reinvention, and a Relentless Vision--Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
What would make a former Apple exec sell the only part of his business making money? In this episode, Dean Curtis, CEO of Ingage, shares how he shut down a revenue-generating agency serving Fortune 500 clients to bet everything on SaaS - before finding product-market fit. From a near-collapse in the boardroom to the client that changed it all, Dean unpacks how conviction, clarity, and ruthless product focus turned Ingage into an $8M business.--Timestamps00:00 – Meet Dean Curtis02:27 – From Apple Exec to Agency Life07:24 – Shutting Down the Revenue Engine (On Purpose)10:56 – The Moment Ingage Found Product-Market Fit12:03 – Why Service Businesses Make Great SaaS Incubators13:01 – Dean’s Product Philosophy: Build Simple, Iterate Ruthlessly14:24 – The $20M Vision and Building a Team to Match It16:23 – Success Leaves Clues: From Math Teacher to SaaS CEO--Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
Welcome to Titans of SaaS - a show about the real stories behind software that scaled.In this trailer, our host Johnny Page shares what the podcast is all about, who it’s for, and what you’ll take away from each episode.Whether you're building your first startup or scaling your next one, this show is your behind-the-scenes pass to how great SaaS companies are really built - from zero to millions and everything in between.Catch new episodes of Titans of SaaS every week.---Join 30,000+ founders to get exclusive insights and tactics every week with the SaaS Summit newsletter: www.saasacademy.com/jointhesummitWhere to find Johnny Page➤ LinkedIn: https://www.linkedin.com/in/johnnypage/➤ Instagram: https://www.instagram.com/johnnypage13/➤ YouTube: https://www.youtube.com/@johnnypage1/➤ Website: https://www.thejohnnypage.com/Where to find Titans of SaaS➤ Instagram: https://www.instagram.com/titansofsaas/➤ YouTube: https://www.youtube.com/@titansofsaas/➤ Website: https://www.saasacademy.com/podcast/
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