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Touch Point Podcast
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Touch Point Podcast

Author: TouchPoint

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181 Episodes
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Ed Bennett and Chris Boyer discuss their frustration with the shifting expectations around achieving AGI (Artificial General Intelligence). Ed then shares his personal experience using Apple AirPods as a hearing aid, and Chris conducts an experiment to see if asking GenAI questions politely yields different results compared to using insults.
Chris Boyer and Reed Smith share how healthcare organizations can harness a seven-step data maturity model to transform patient care, streamline operations, and maximize the value of their data assets.
Reed Smith and Chris Boyer discuss essential traits for healthcare leaders facing industry-wide transformation. Jill Austin joins the show to discuss her new book, Transformative Leadership: Self-Mastery for the New Voice of Business Success.
Ed Bennett and Chris Boyer discuss the growing trend of artificial online sales events and delve into the potential impact of AI Agents. They also explore a study commissioned by Apple, highlighting the limitations of GenAI’s logical reasoning abilities.
Reed Smith and Chris Boyer explore the significant disruptions currently transforming the US healthcare system. This episode also features an insightful interview with Mike Schneider from Greystone, where he shares his perspective on the evolving digital expectations within health systems and offers an exclusive sneak peek of what to expect at HCIC this year.
Chris Boyer and Reed Smith explore why consumer-driven healthcare falls short of typical shopping experiences. Learn how insurance, geographic limitations, and poor UX/UI in online appointment systems complicate patient decision-making. Discover ways healthcare systems can improve the digital experience for patients.
d Bennett and Chris Boyer discuss how GenAI is starting to replicate natural human language in a frightening way, and ponder how quickly it will fall from the Trough of Disillusionment to bridging the Uncanny Valley. They also take NotebookLM for a spin and share some surprising results.
Reed and Chris break down the healthcare playbook, discussing key drivers of health, the rise of healthcare consumerism, and the role of marketing in transforming patient experiences. Learn how a consumer-focused strategy can drive meaningful change.
hris Boyer and Reed Smith explore how the concept of ROI in healthcare digital experience extends beyond financial returns to impact patient care, operations, and sustainability. They break down ROI into three key areas: growth, cost savings, and improving experience.
Ed Bennett and Chris Boyer vent about online user agreements and the universal struggle we all face with them. Then they share how ChatGPT 4.01 can be your secret weapon for conquering those pesky Connections puzzles. Finally, they put AI to the test by asking it to summarize complex book and movie plots.
Explore the pros and cons of point solutions vs. integrated platforms in this episode. Learn how to choose the best approach for your organization and the role of AI-powered technologies in improving workflows, scalability, and user experiences.
Chris Boyer and Reed Smith discuss the evolution of SEO, the rise of GenAI and ponder if AIO is the new SEO. Carrie Liken shares her perspective on the future of search.
Ed Bennett and Chris Boyer recap past discussions, and provide a quick update on various annoyances, technology tips and put GenAI to the Turing test.
Chris Boyer and Reed Smith reflect on the last almost eight years of podcasting, and share stories from the early days (how it began and the first few episodes), to how the topics have shifted over the years, and reflect on memorable moments throughout the show lifetime. They also are humbled to share voices messages from fans and former guests of the show.
Reed Smith and Chris Boyer explore the "flat pancake" metaphor as it applies to the evolving role of the Chief Digital Officer and discuss how with conflicting priorities and lacking a clear mandate, CDOs face unique challenges in driving digital transformation within healthcare. Jerry Grady of the Ward Group shares his perspective on how health systems are evolving their approach in recruiting digital talent.
Ed Bennett and Chris Boyer discuss the challenges of gamification and wonders if things have gone too far. They also share a great tool to help develop flowchart visualizations using text prompts and then try to stump GenAI to answer a hypothetical question to determine how much it will hallucinate.
Chris Boyer and Reed Smith share an update on the evolution of patient portals and how healthcare leaders are leveraging them to drive patient experience - sometimes to unintended consequences. They also discuss two recent patient studies illustrating potential biases in the adoption rate of patient portals.
Reed Smith and Chris Boyer discuss the overall need for health systemsto embrace radical digital transformation and discuss how prioritizing patient advocacy can find success. Scott Becker, publisher of Becker’s Healthcare, shares insights and trends of the industry and how they might impact our need for transformation.
Bennett and Chris Boyer dive into the world of infotainment, exploring their love-hate relationship with Apple and Android car apps, and why they believe automakers should steer clear of developing their own. They also geek out over the perks of a brand-new widescreen monitor and put Generative AI to the test with a deceptively simple logic puzzle known as the “Alice in Wonderland problem.”
Chris Boyer and Reed Smith discuss some of Gartner’s findings and the impact it has on digital marketing, review a story that opines on whether AI is in a bubble and share the current adoption rate in the healthcare industry.
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