Trending Health

Tune in each week for in-depth discussions on the topics we think industry leaders should be considering, along with monthly healthcare news round-ups (Trending News US and Trending News Europe).

Strategic Transformation Series: Strategic Transformations in Life Sciences

With external shifts in regulatory uncertainty tied to the IRA, payer pressures, shifting Federal and state policies, and broader scrutiny around pricing, Life Science companies are transforming their operations to deliver better value, grow, and create meaningful impact in the future. In this last episode of the Strategic Transformation series, Mindy McGrath is joined by Karen Baldry and Andrew Sgarlato to discuss what’s driving strategic transformations, how life science companies are tackling this and key considerations for leaders embarking on this journey.To learn more about how we can help your team navigate these strategic decisions, reach out to Karen.Baldry@vynamic.com and Andrew.Sgarlato@vynamic.com. Podcast Tags: healthcare, life sciences, healthcare strategy, health innovation, strategic transformation Panel – Mindy McGrath, Karen Baldry, Andrew Sgarlato Research & Production – Mindy McGrath, Karen Baldry, Andrew Sgarlato Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

07-17
14:30

Strategic Transformation Series: Pharmacies at the Crossroads - From Retail to Community Care

Between pharmacy closures, drug shortages, technological innovations, and workforce shortages, pharmacies are at a pivot point and must evolve to keep up with this changing environment. In this episode of the Strategic Transformation series, Mindy McGrath, Saurabh Raman, and Ryan Hummel explore how the Pharmacy Channel is reimagining the pharmacist’s role from prescription dispensers to trusted, longitudinal care partners.  To learn more about how we can help your team navigate these strategic decisions, reach out to Saurabh.Raman@vynamic.com and Ryan.Hummel@vynamic.com.Podcast Tags: healthcare, pharmacy, pharmacy channel, healthcare strategy, health innovation, strategic transformation Source Links: 2024-2025 Pharmacy Trends Include Improved Drug Shortages, More Pharmacy Closures  Walgreens agrees to be acquired by private equity firm for almost $10 billion Combating the Post-Pandemic Pharmacy Workforce Shortage Honesty/Ethics in Professions CVS reaps benefits of improved pharmacy experience  Why consumer experience is clinically important in health care Walgreens’ Move to Go Private: 4 Key Takeaways CVS is expanding its MinuteClinics into primary care. Here\’s why Where Are Amazon, CVS and Walgreens Headed in Health Care? Panel – Mindy McGrath, Saurabh Raman, Ryan Hummel  Research & Production – Saurabh Raman, Ryan Hummel, Everly Petruzzelli Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

07-10
19:28

Strategic Transformation Series: Systemness Unlocked—Health Systems Transform for Scale and Experience

In a world of financial pressures, workforce challenges, and increased focus on the patient experience, health systems are continuing to assess their operations to improve efficiencies and grow through strategic transformation. In this episode of the Strategic Transformation series, Mindy McGrath, Saurabh Raman, and Ryan Hummel discuss how health systems can best optimize their operational systems through standardization and centralization to address some of these challenges and improve their patient and employee experience. To learn more about how we can help your team navigate these strategic decisions, reach out to Saurabh.Raman@vynamic.com and Ryan.Hummel@vynamic.com. Podcast Tags: healthcare, health systems, healthcare strategy, health innovation, strategic transformationSource Links: 2025 Outlook: Hospital finances show signs of stability, but rising costs will be a major headwind Costs of Caring | AHA  Emergency Department Utilization (EDU) – NCQA Patients as Consumers: New Research Report Shows A New Era of Expectations in Healthcare To Improve Health Care, Focus on Fixing Systems — Not People Panel – Mindy McGrath, Saurabh Raman, Ryan Hummel  Research & Production – Saurabh Raman, Ryan Hummel, Everly Petruzzelli Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com. 

06-26
23:00

Strategic Transformation Series: Health Plans – Value Creation and Strategic Transformation

In this Trending Health series, Vynamic team members will highlight how different sectors of the health industry are evolving to meet the demands of today’s ever-changing healthcare landscape through value creation and strategic transformations.In this episode, Mindy McGrath, Saurabh Raman, and Ryan Hummel dive into how payers are shifting from short-term cost cutting to long-term strategic transformation as a result of rising costs, policy upheaval, and evolving consumer demands.To learn more about how we can help your team navigate these strategic decisions, reach out to Saurabh.Raman@vynamic.com and Ryan.Hummel@vynamic.com. Podcast Tags: healthcare, health plan, healthcare strategy, health innovation, strategic transformation Source Links:Medical cost trend: Behind the numbers 2025 UnitedHealth reports highest medical costs since COVID-19 pandemic’s start New Evernorth program to cap out-of-pocket costs for Wegovy, Zepbound at $200 Spending growth on GLP-1s outpaces specialty drugs: Evernorth study Elevance Health Reports First Quarter 2024 Results Panel – Mindy McGrath, Saurabh Raman, Ryan Hummel Research & Production – Julia Morrison, Saurabh Raman, Ryan Hummel, Everly PetruzzelliRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com. 

06-19
23:46

Product Launch Series: Applying GenAI to Product Launch

The complexity of today’s product launch environment demands a smarter, more optimized approach when it comes to planning—artificial intelligence (AI) is a potential tool to help teams keep up with the demanding pace. In the final episode of the Product Launch Series, Everly is joined by Ashley Stanley & Matt O\’Dell to explore how GenAI is already being leveraged across the launch lifecycle — from content creation to competitive intelligence — and how teams can build AI fluency now to stay ahead of tomorrow’s launch challenges.To learn more about how we can help your team integrate or optimize AI tools into your next product launch, reach out to Ashley.Stanley@vynamic.com and Matt.ODell@vynamic.com.Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, artificial intelligence, generative artificial intelligence, AI, GenAI  Sources: NYU AI Architect Says Mastering GenAI Means Changing Our Behavior  Panel –Everly Petruzzelli, Ashley Stanley, Matt O\’Dell Research & Production – Zara Ahmad, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

06-05
21:09

Health Industry Chat – Federal Agency Restructuring: May 2025

In this special episode of Trending Health, Mindy McGrath and Karen Baldry explore how recent changes across the U.S. federal health agencies and policies from the new administration are impacting the life sciences and biotech industry compounding with other pressures like the IRA, tariffs, and budget constraints. From launch delays at the FDA to supply chain strain and evolving patient access challenges, Mindy and Karen provide strategic considerations for commercial leaders as they navigate these shifts and uncertainties.   To learn more about how we can help your team with scenario planning and navigating these strategic decisions, reach out to . Check out our recent insights for more information: U.S. Federal Health Agency Layoffs Pose Strategic Risk and Disruption to Life Sciences & The Case for Strategic Transformation: An Executive Conversation with Vynamic’s Leaders    Podcast Tags: healthcare, life sciences, public health, life sciences trends, healthcare strategy, health innovation    Panel – Mindy McGrath, Karen Baldry  Research & Production – Mindy McGrath, Karen Baldry, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki   

05-29
23:51

Product Launch Series: Elevating the HCP Experience

Healthcare providers (HCPs) are busier and more overwhelmed than ever before, meaning the customer experience can no longer be an afterthought—it must be a strategic priority. In this Trending Health episode, Everly is joined by Raina Dhir & Colleen Lawlor to tackle a challenge every launch team faces—how to break through the noise and truly connect with HCPs at launch. Raina, Colleen, and Everly explore strategies for creating personalized, high-impact HCP experiences to truly enable leaders to differentiate their launches.To learn more about how we can help your team, reach out to colleen.lawlor@vynamic.com and raina.dhir@vynamic.com. Check out our recent Omnichannel Insight on our website for more information: From strategy to execution: Delivering an omnichannel transformation – Vynamic LLC Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence, customer engagement, customer experience Panel –Everly Petruzzelli, Colleen Lawlor, Raina Dhir Research & Production – Julia Morrison, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

05-22
15:46

Product Launch Series: Execution Readiness - Practice, Prove, Launch

In today’s fast-paced environment of product launch, planning and preparation aren’t just important—they are essential to launch success. In our second episode of the Trending Health Product Launch Series, Everly is joined by two more Vynamic Launch Leaders, Christina and Swathi, as they explore critical launch readiness tools and key considerations to ensure launch teams, processes, and crucial systems are well prepared, tested, and ready for launch.  To learn more about how we can help your team to become launch ready or to conduct a mock launch, please contact christina.nikolos@vynamic.com and swathi.ramakrishnan@vynamic.com Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence, launch readiness, mock launch, launch navigation Panel –Everly Petruzzelli, Christina Nikolos, Swathi Ramakrishnan  Research & Production – Zara Ahmad, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

05-15
19:09

Product Launch Series: Setting the Foundation for Launch Excellence

In this Trending Health Series, Vynamic Product Launch leaders will share their experience partnering with teams across the launch journey to provide tips and tricks for leaders to consider adopting in their next launch. For this episode, Everly, Alex, and Felice dive into how companies can establish a strong foundation for their launch by embedding launch excellence into the culture and establishing flexible frameworks to enable teams to be set up for long-term success. To learn more about how we help organizations build or maintain a culture of launch excellence, reach out to  . Please check out our other Launch Excellence Insights on the Vynamic website: Embedding Launch Excellence as a Cultural Mindset & Rethinking Launch Planning: Investing Early for Launch Success – Vynamic LLC    Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence    Panel – Everly Petruzzelli, Alex Snopko, Felice Walter  Research & Production – Julia Morrison, Adrea Cope, Everly Petruzzelli   Recording & Editing – Mike Liberto, Rachel Skonecki    For additional discussion, please contact us at TrendingHealth.com. 

05-08
17:45

European Healthcare Innovation Roadshow: Combining AI & Human Decision Making in Supply Chain

Can AI make supply chains smarter and more human? In the latest episode of our European Healthcare Innovation Roadshow, Ollie May, Dan Ahern, and Andrés Vadillo from Roche explore how AI is reshaping supply chain planning—from everyday productivity boosts to balancing resilience, cost, and culture. Andrés is sharing his own personal views, which might not necessarily reflect Roche\’s position.   Podcast Tags: AI, Healthcare Innovation, Digital Health   Panel – Ollie May, Dan Ahern, Andres Vadillo Research & Production – Dan Ahern, Andres Vadillo Recording & Editing – Mike Liberto, Rachel Skonecki   For additional discussion, please leave a comment or contact us at TrendingHealth.com.

04-10
21:57

European Healthcare Innovation Roadshow: France’s AI Revolution in Healthcare

France is making waves in AI-driven healthcare—scaling fast, innovating boldly, and balancing Silicon Valley agility with EU oversight. But is this the winning formula? In the latest episode in our European Healthcare Innovation Roadshow series, Ollie May, Jack Young, and Nathan Carroll break it all down.Podcast Tags: AI, Healthcare Innovation, Digital HealthSource Links:Artificial intelligence in drug development | Nature MedicineUsing Artificial Intelligence to Fight Dengue | UNICEF USAFrance Artificial Intelligence (AI) in Healthcare Market AnalysisFrance leads Europe in AI innovation with 751 start-upsHealthcare innovation 2030.pdfHealthTech: French companies tap into data and AI to become world leaders in medical innovation – Bpifrance.comEthics are at the heart of France\’s digital health strategy | MobiHealthNewsThe French Health Data Hub and the German Medical Informatics Initiatives: Two National Projects to Promote Data Sharing in HealthcareHealthTech: French companies tap into data and AI to become world leaders in medical innovation – Bpifrance.comAP-HP has selected Aiforia as a partner for AI-assisted pathology image analysisAP-HP partners with Gleamer to innovate in the detection of thoracic radiological anomaliesFederated learning in healthcare: the future of collaborative clinical and biomedical researchOwkin unveils new insights into the opportunities and challenges for digital pathology and AI solutions in healthcare – OwkinOwkin launches PortrAIt, in collaboration with Gustave RoussyNew regulatory thinking is needed for AI-based personalised drug and cell therapies in precision oncology | npj Precision OncologyOwkin launches PortrAIt – a €33 million project to make France a global leader in using AI to diagnose and treat diseases – OwkinOwkin and Cerba Path collaborate to use AI to improve breast and colorectal cancer diagnosisPerceptions of artificial intelligence in healthcare: findings from a qualitative survey study among actors in FrancePerceptions of artificial intelligence in healthcare: findings from a qualitative survey study among actors in FrancePartner Spotlight: Owkin and Sanofi embrace the “golden era” of precision medicine with AIPanel – Ollie May, Jack Young, Nathan CarrollResearch & Production – Nathan CarrollRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please leave a comment or contact us at TrendingHealth.com.

03-13
19:42

European Healthcare Innovation Roadshow: UK and the Double-Edged Sword of Innovation

How can we drive medical innovation while keeping healthcare costs in check? In the second episode of our European Healthcare Innovation Roadshow series, Ollie and Jack are joined by special guest Rosie Beacon from Reform UK to tackle this paradox. From government-backed initiatives to real-world success stories, this episode dives into the UK’s leadership in digital and AI —and what the world can learn from it.Podcast Tags: digital health, AI, innovationSource Links:OECD Data Explorer: Government budget allocations for R&DUK Life Sciences VisionNHS Long Term Plan: Research and innovation to drive future outcomes improvementUK invests £82.6 Million to support AI in cancer care and drug discoveryTop Digital Health Trends to Watch in 2025NHS England commissions impact evaluation of virtual wardsDigital transformation in the future of UK healthcare | RSM UKPanel – Ollie May, Rosie Beacon, Jack YoungResearch & Production – Nathan CarrollRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com.

03-06
25:45

European Healthcare Innovation Roadshow: Barcelona's rise as a digital health hub

In this episode, Ollie, Jack, and Nathan discuss the rise of Barcelona as a hotbed for Digital Health Innovation. They discuss digital health trends, how Barcelona has achieved such success, and what lessons the rest of the world can learn.Podcast Tags: healthcare, healthcare news, life sciences, health policy, public health, digital health, digital, artificial intelligence, AI, telemedicine, virtual care, electronic patient recordsSource Links:https://www.4yfn.com/news/barcelona-top-10-in-europe-and-the-middle-east-in-healthtech-investment https://ajuntament.barcelona.cat/digital/en/actualidad/noticias/barcelona-ranks-5th-among-european-cities-in-investment-in-digital-health-1096812https://gkc.himss.org/news/himss-defines-digital-health-global-healthcare-industryhttps://vynamic.com/insights/creating-a-digital-therapeutics-launch-playbook/https://catalonia.com/key-industries-technologies/technologies/digital-health-in-cataloniahttps://barcelonahealthhub.com/en/news/pharmaceutical-company-gebro-pharma-and-barcelona-health-hub-to-collaborate-to-promote-innovation-in-the-field-of-digital-health/https://www.techbarcelona.com/en/angelini-pharma-se-une-a-tech-barcelona-para-impulsar-el-ecosistema-de-salud-digital/https://barcelonahealthhub.com/en/news/4yfn-interview-with-iomed/https://healthtechforward.comhttps://echalliance.com/events-health-connector/flagship-events/the-digital-health-wellness-summit-2025/https://exteriors.gencat.cat/en/actualitat/not_240506_digital_healthhttps://apiumhub.com/tech-blog-barcelona/digital-health/https://www.sjdhospitalbarcelona.org/en/news/sjd-barcelona-childrens-hospital-microsoft-are-collaborating-creation-ai-laboratory-development-digital-health-projectshttps://www.better.care/news/with-promoting-the-open-data-digital-health-platform-in-spain-better-joins-barcelona-health-hub/https://catalonia.com/w/cristian-pascual-barcelona-health-hub-barcelona-has-all-the-ingredients-to-become-one-of-the-world-s-digital-health-capitals-https://www.irsjd.org/en/news-and-events/news/811/retaining-talent-and-fostering-public-private-partnerships-some-of-the-challenges-that-is-facing-the-healthtech-sectorPanel – Ollie May, Jack Young, Nathan CarrollResearch & Production – Nathan CarrollRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, leave a comment or contact us at TrendingHealth.com.

02-27
18:40

2025 Outlook - Life Sciences

For the final installment in Vynamic’s 2025 health industry outlook series, Jen is joined by Vynamic’s Head of Life Sciences, Karen Baldry, and Head of Life Sciences Europe, Gemma Pfister, to focus on the Life Sciences industry – the trends most impacting the pharmaceutical and biotech sectors.To learn more about Vynamic’s overall 2025 Health Industry Outlook, visit: https://vynamic.com/insights/navigating-turbulence-and-transformation-2025-health-industry-outlook/Podcast Tags: healthcare, healthcare news, life sciences, pharmaceutical, biotech, Inflation Reduction Act, product launch, direct-to-consumer, pharmacy, integrated delivery networksPanel – Karen Baldry, Gemma Pfister, Jen BurkeResearch & Production – Jen Burke, Mindy McGrathRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com.

01-23
19:31

2025 Outlook – Health Services

For the second installment in Vynamic’s 2025 health industry outlook series, Jen is joined by Vynamic’s Head of Health Services, Ryan Hummel, and Director, Vish Kaushik, to focus on the Health Services industry – the trends most impacting providers, health plans, and pharmacy. To learn more about Vynamic’s 2025 Health Industry Outlook, visit: https://vynamic.com/insights/navigating-turbulence-and-transformation-2025-health-industry-outlook/Podcast Tags: healthcare, healthcare news, health services, providers, pharmacy, PBMs, hybrid care, virtual care, value-based care, Inflation Reduction Act, AI, digital tools, next-generation medicine, drug shortages, supply chainPanel – Jen Burke, Ryan Hummel, Vish KaushikResearch & Production – Jen Burke, Mindy McGrathRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com.

01-16
26:00

2025 Health Industry Outlook

As 2025 begins, the health industry is charging forward into a transformative era. Faced with unprecedented challenges and opportunities, leaders are rethinking how health care is delivered, financed, and optimized. On this episode, Jen & Mindy dive into the pressing trends, bold outlooks, and actionable strategies leaders need to know to stay ahead in 2025.Podcast Tags: healthcare, healthcare news, life sciences, health policy, public health, Inflation Reduction Act, AI, digital tools, product launch, next-generation medicine, drug shortages, supply chain, CXT Panel – Jen Burke, Mindy McGrath Research & Production – Jen Burke, Mindy McGrath Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com. 

01-09
30:05

Responsible AI for Health Services Organizations

When it comes to deploying AI technologies, there are both technical and ethical considerations – in healthcare, given the critical and sensitive data and decisions at play, these can be magnified nearly exponentially. Jen is joined by Vynamic’s AI Mobilization Lead, Todd Quartiere, and Director, Vish Kaushik to discuss core principles and applications of responsible AI for health services organizations. To learn more about applications of responsible AI in your health services organization, check out the AI At Vynamic page for more information. Podcast Tags: healthcare, health services, responsible AI, artificial intelligence, innovation, responsible use, tech transformation, digital transformation   Panel – Todd Quartiere, Vish Kaushik, Jen Burke Research & Production – Jen Burke Recording & Editing – Mike LibertoFor additional discussion, please contact us at TrendingHealth.com.

12-05
30:03

2024 US Election & Health Policy

On November 6th, Donald Trump was announced as the 47th President of the United States, returning to the White House for his second term. In this episode, Jen, Mindy, and Ryan discuss the potential changes to the healthcare industry that Republicans could look to enact over the next four years, including limiting reproductive rights and abortion access, making changes to the Affordable Care Act, and cutting funding to Medicaid. Podcast Tags: healthcare, healthcare news, life sciences, health policy, public health, reproductive rights, abortion, Affordable Care Act, Inflation Reduction Act, health insurance, Medicare, Medicaid, pharmaceuticals Source Links: Voters in Seven States Approve Constitutional Amendments to Protect Abortion Rights With a Trump Presidency, Grave Threats to Reproductive Freedoms Expected 10 Reasons a Second Trump Presidency Will Decimate Sexual and Reproductive Health What Trump’s 2024 Victory Means for the Affordable Care Act  Under the Biden-Harris Administration, Over 20 Million Selected Affordable Health Coverage in ACA Marketplace Since Start of Open Enrollment Period, a Record High Millions at risk of losing health insurance after Trump\’s victory Fact check: Vance’s promise to cover people with preexisting conditions How a Donald Trump presidency would change health care, from Medicaid to chronic disease Panel –Jen Burke, Mindy McGrath, Ryan Hummel Research & Production – Adrea Cope, Jen Burke Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com or share a voicemail at 1-888-VYNAMIC. 

11-22
22:50

Accounts, Collaboration & Pragmatism: Reuters Pharma Customer Engagement Round-Up

Last month, Life Sciences marketing, commercial and medical leaders from across the country gathered at Reuter’s Pharma Customer Engagement to address current challenges and share industry best practices. In this episode, Jen is joined by Vynamic’s Customer Experience Transformation Lead, Mike Zapiec, and Head of Life Sciences, Karen Baldry to share what they learned about effectively engaging customers.  For more information about Vynamic’s work in Customer Experience Transformation, visit:     Podcast Tags: healthcare, life sciences, customer experience, omnichannel    Panel – Mike Zapiec, Karen Baldry, Jen Burke  Research & Production – Mike Zapiec, Karen Baldry, Jen Burke  Recording & Editing – Mike Liberto, Rachel Skonecki  For additional discussion, please contact us at TrendingHealth.com or share a voicemail at 1-888-VYNAMIC. 

11-07
14:32

Inflation Reduction Act: Implications and Strategies for Success

With the first round of CMS price negotiations behind us, and the next list of targets to be released in February 2026, it’s clear that theorized implications from the Inflation Reduction Act are becoming realities for the life sciences industry. In this episode, Jen and Mindy are joined by Putnam Associates Partner, Scott Briggs, to explore how companies can navigate the new pricing pressures and negotiation frameworks while continuing to innovate and ensure patient access to critical therapies.For more information about Putnam’s work in Value, Pricing and Access, visit their website: https://www.putassoc.com/our-expertise/value-pricing-access/For more information about Vynamic’s work in Market Access, visit: https://vynamic.com/what-we-do/health-industry/life-sciences/market-access/Podcast Tags: healthcare, life sciences, product launch, market access, drug pricing, life sciences trendsPanel – Scott Briggs, Mindy McGrath, Jen BurkeResearch & Production – Scott Briggs, Mindy McGrath, Jen BurkeRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com or share a voicemail at 1-888-VYNAMIC.

10-25
33:07

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