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TrepTECH Podcast

Author: Airial Re'nal

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If you're a brand new entrepreneur, or thinking of starting your own business, this show is an excellent resource to have in your corner! Join the brilliant, bubbly and friendly host Airial Re'nal and her analytical, cynical and entertaining cohost Scott Doucet as they drop all of their entrepreneurial and technological knowledge on the mics so that you can get a look behind the curtain at the ups and downs of starting and running a business, doing great marketing and making sales!
50 Episodes
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In this episode of TrepTECH Podcast, Airial sits down with Podcasting Success Bootcamp participant Christine Sinclair to get to the bottom of what the experience was like for an attendee! Was it as good as Airial and Scott thought it was? Christine gives her unfiltered and honest feedback as she tells her side of the story about misconceptions surrounding podcasting, how challenging the course material was, which parts she enjoyed, and what made her want to sign up in the first place! If you’ve been on the fence about investing in a course or experience to help you launch your podcast, this testimonial episode is a great one to check out in order to help you make the decision!   In This Episode: [0:25] Christine Sinclair shares her honest feedback on a podcasting success bootcamp with Airial. [8:13] Christine reflects on her experience in the boot camp, although she was initially resistant, she’s now enthusiastic about the benefits of podcasting. [11:56] Christine talks about her misunderstanding of podcasting as being a radio-like medium, and how she’s learned about its versatility and potential for client outreach. [13:58] Christine believes that the boot camp will help attendees realize that podcasting is not as difficult as they think it might be. [19:36] Christine emphasizes the importance of starting with the bootcamp, citing the program's open and friendly nature as a key factor in their decision to sign up.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
In this episode of TrepTECH Podcast, Scott and Airial put the Podcasting Success Bootcamp under the microscope and review it with scrutiny. What was it composed of? What did it accomplish? Is it effective? Both parties bring their own experiences and perspective into the mix after running the first iteration of the bootcamp and discuss what they enjoyed, what worked, and what didn’t.    In This Episode: [0:25] Podcasting bootcamp and tributes to Robin Williams. [7:53] Podcast launch, the bootcamp structure and its effectiveness. [18:26] Audio editing techniques and process. [20:51] Podcasting, marketing, and sales strategies. [31:37] Is the Podcasting Success Boot Camp effective in helping business owners launch successful podcasts?   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
In this episode of TrepTECH Podcast, Aerial comes to the mic wanting to discuss the topic of running a black owned business post-BLM, and how she feels about people sending certain signals in regard to race in the online business space. Scott brings up his own experience and shares his own views on inclusivity, class, race and identity as it pertains to the business landscape.    In This Episode: [3:40] Race and business in modern society. [12:35] Diversity, inclusion, and team dynamics in an online business. [19:14] Class, culture, and identity in a small town. [26:23] Is there superficiality in social justice movements? [49:02] Cultural perceptions and stereotypes while traveling. [59:14] When does cultural appreciation become cultural appropriation?   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
Have you ever entered into a working relationship with someone and realized that they definitely aren’t someone you want to work with? What about letting a client go and having them talk badly about your business to others? In this episode of the TrepTECH Podcast, Airial and Scott get into how to deal with undesirable clients. How do you identify them? How do you break things off? How do you deal with potential backlash? These are some of the questions that are answered in today’s episode! If you’re dealing with a client that you’re not clicking with, check this one out.   In This Episode: [4:33] How to identify when a client is not good for you? [9:57] Getting rid of toxic clients. [20:15] How to deal with former clients badmouthing your business. [30:29] Respecting what you can do and respecting what you know.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
How do I get more customers and clients? This week, Airial and Scott are talking all about drumming up new buyers! The two discuss their favorite methods and strategies that they deploy when they want to attract and sign the next awesome person they want to work with. If you struggle with lining up potential new clientele, you may find something relevant and useful in this episode!   In This Episode: [7:37] How do you drum up new customers? [10:14] How to get referrals from social media. [15:19] Nurturing your email list and the value of bringing in old customers. [29:43] The power of collaboration and affiliate links. [33:00] What else am I missing? Passive vs proactive.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
Scott and Airial are chatting this week about opportunity cost. AFter being headhunted for a full time management and commission sales position, Scott decided to weigh the pros and cons on air. With some of the pros being access to mentorship and experience managing a sales team, but having to give up the beach, and some freedom, there’s a lot to discuss! Airial provides her insights and wisdom to the equation to help Scott hone in on what he truly wants out of his life. If you’ve ever made a big decision, you can likely relate to this episode, and if you have a big choice to make, this is definitely one to check out.   In This Episode: [3:11] What is meant by opportunity cost? [5:35] Making tough decisions. [7:04] How to set expectations for yourself. [14:22] How to decide what to do with your time? [16:18] The importance of being seen for your strengths. [21:34] Finding out what you want out of your life.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
Scott has a bit of a rant on this episode as he and Airial get into why it’s important that the value ladder for your products and services makes sense. Scott shares an example of a value ladder that breaks a potential buyer’s trust, and Airial shares her insights on how to avoid cannibalizing your offers and diluting them down. The two also get into what value really is (not what a lot of online business owners think it is) and how to make sure that your products and services have it. Is your value stack on crack? Tune in and find out!   In This Episode: [2:07] What is a value ladder? [5:56] How to put value in a product or service. [12:23] How to avoid cannibalizing your offers. [16:45] Confused minds don't buy. [21:01] How to build trust in sales and marketing.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s throwback episode, Airial and Scott talk about how entrepreneurship can get extremely lonely at times and what you can do about it. They break down the psychology behind why people don’t support you, the importance of having the right kinds of people around, and how to find them. If you’ve been feeling isolated and alone in this online business space,then you’re not actually alone at all. Tune in and find out!   In This Episode: [0:24] Entrepreneurship can be very lonely.  [3:02] Tall poppy syndrome and crab bucket syndrome. [7:03] The importance of having the right group of people in your life. [15:49] Finding the right people and putting them around you. [22:48] How entrepreneurial loneliness can be cured.   Want a podcast like this one? Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! https://links.yourtechangel.com
What is up and welcome to another episode of the TrepTECH podcast! In this week’s throwback episode, Airial and Scott discuss the topic of depression in an effort to reinforce the importance of self care, and shine a light on what really goes on behind the scenes of entrepreneurship. The two get into what depression can look like for each of them, and how it’s not always the “worst case scenario” we often think of. They also give up their favorite methods and techniques for dealing with the blues before they derail you completely. Entrepreneurship is tough enough on our mental health, why not fortify yourself against the storm a little bit and tune into this episode!   In This Episode: [2:36] The endgame of depression is often what we think of, but there’s more to it. [4:24] What does depression look like for me? [6:51] How to avoid slipping too deep.  [9:14] Self-awareness and self-care are important. [11:28] Caring for yourself is crucial. [13:26] The power of having a personal battle buddy [18:19] Who is in your support system?   Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Airial comes in hard with the big question: How do you monetize a podcast? Scott’s experience in this realm gives him plenty of examples to draw from, and some proven strategies to share. The two explore concepts and methods that have been used successfully by others to generate revenue from podcasts, and also get into the more nuanced and finessed parts like getting listener feedback and using it to build out your own products and services. Of course, a podcast monetization discussion wouldn’t be complete without touching on the two most commonly misunderstood approaches: Sponsorship and merchandising! If you’ve been wanting to launch a podcast of your own, don’t forget to check out the Podcasting Success Toolkit below, and enjoy this episode!   In This Episode: [3:25] Monetizing a podcast from a producer's perspective. [6:41] Different types of monetization and building an audience from day one. [12:44] Advertising strategy and product suite to sell from your podcast. [16:09] Merchandising and sponsorship. [24:36] How can you support your audience? [33:06] Teaching clients how to be great clients using your podcast. [48:44] Proving a concept doesn't have to be hard. [56:55] Learning and listening to your audience. [1:06:22] Does anyone want your t-shirts? [1:18:55] Find out what your audience wants and sell it.   Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Scott leads the charge and shares his favorite promotional tactics in order to make marketing your podcast as simple and effective as possible. Airial gets into how she uses social media, automation, podcast appearances and connections to increase her visibility, as well as build credibility amongst her peers and potential clientele. The two also dissect the major differences between marketing, promotion and sales, and how the 3 correlate in order to create a seamless system that brings your listener from a new set of ears, to someone who trusts you enough to pay you to solve their issues. If this sounds like something you could use, click play and implement some of the (extremely) simple things you’ll learn in this episode! Let’s go!   In This Episode: [4:03] Why visibility matters when the goal is money. [9:41] How do you use social media to market a podcast? [19:07] How to utilize connections to make more connections or generate revenue. [28:13] Using social media as a conversation starter, not a billboard. [38:55] “What would you have done differently?” [40:00] Some of Scott’s best marketing and promotional tactics, and how Airial employs similar strategies in her own way. [47:46] The value of being on other people's shows. [57:07] What is the relationship between promotion, marketing and sales?   Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Scott is left absolutely floored as Airial takes him through a screen share of her latest brilliant creation: The Podcasting Success Toolkit. Prepare to be amazed as Scott with his 8 years of podcasting experience is left speechless by just how comprehensive, all encompassing and well thought out (and presented) the toolkit is. Airial made it her mission to create a podcasting resource that is both all encompassing, and simple enough that anyone could follow, implement, and be successful using. She definitely completed her mission with brilliant results! Want to know what’s in the toolkit and how it can help you create a much more interesting and immersive brand for your following? Tune in!   In This Episode:   [0:01] What is the Podcast Success Toolkit? [3:16] What did the Betatesters have to say about it? [8:31] Inside the most comprehensive podcast guide ever created. [13:26] Leveraging your exposure with interviews. [19:42] How to organize your podcast files. [25:12] What do you need for podcasting success? [30:04] The real value of having the Podcast Success Toolkit, and what it’s being priced at.   Get The Podcasting Success Toolkit! https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Scott and Airial discuss in depth why podcasting is an amazing content marketing vehicle, and why so many people use it to promote themselves, their products, and their services. They also get into the nuts, bolts and mechanics of how to get started on a podcast of your very own. What gear should you buy? Where do you host the show? How do you record? What makes a good podcast? Will people even listen to me? There’s a little bit of everything in this episode and our dynamic duo try to address all of the podcasting questions they’ve received!   In This Episode:   [4:13] What was Airial thinking when she started her first podcast? [13:02] Podcasts versus Video. [22:11] The barriers to entry in podcasting. [30:43] Before you buy gear, be brave. [33:09] How to get started with podcasting. [48:12] What makes a good podcast?   Resources mentioned in this episode:   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Airial and Scott break down the major differences between the Done With You, Done For You, and Do It Yourself products and service models that you often find in the online information space. Airial also gets into why it’s so valuable to be aware of your strengths and when to hire someone else to shore up your weaknesses. Scott shares some of his opinions on who should realistically be doing it themselves, and who should be considering using a Done For You service instead.   In This Episode:   [3:31] How do you CashApp a Pizza? [11:31] Should you do it yourself or should you have it done for you? [18:05] The importance of knowing your strengths and weaknesses. [27:20] How to distinguish between done with you and do it yourself. [30:10] How to get help when you need it.   Resources mentioned in this episode:   More Scott! www.linktr.ee/podcastbay   More Airial! www.airialrenal.com  
What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Scott comes to terms with the fact that Airial has been right about branding all along. More specifically: why it’s important to curate your branding for different audiences, or have multiple brands to do that job for you. Airial has been masterfully creating brands for YEARS  and Scott has finally figured out just how impressive she is at what she does (it’s only taken 7 years for him to figure it out, but we won’t hold that against him). The two also get into some of the components that make up Airial’s brands, why The Veteran Woman is such an integral part of Airial’s professional identity, and the logic behind why Scott set out to make the most repulsive brand possible with Podcast Bay Productions. In This Episode: [1:50] Scott admits that Airial has been correct about branding and having multiple brands for the entirety of their friendship. [7:50] It’s not just a brand, it's a business. [13:15] What is Airial’s Tech Concierge program and why is it everything she’s wanted in an offer? [23:14] Why it’s crucial to be true to yourself within your branding. [25:24] How Scott approaches discounts for Podcast Bay Productions’ services.   Resources mentioned in this episode: More Scott! www.linktr.ee/podcastbay More Airial! www.airialrenal.com  
Hello and welcome to another episode of the TrepTECH podcast with co-hosts Airial Re’nal and Scott Doucet. In this episode we learn who Scott Doucet is and about the Podcast Bay crew he manages. Scott runs Airial through his processes, his team, and the various projects he’s been involved in throughout his tenure in business. Join us as Airial guides us through Scott’s journey from Podcast Coach to Podcast Producer with his eyes set on the horizon to becoming a full-blown media production company.  [2:07] How Scott has grown as a family man and his journey in building up his podcast portfolio with an expert team to complement his own skill sets. [10:37] What is it like being an external provider rather than as an employee for Scott and how does he keep landing big-ticket clients? [14:00] The strong influence of being a husband and how that reality fits into the image of the businessman and lifestyle of an entrepreneur. [19:01] How Scott helps folks, one sales call at a time, with confidence rather than ego. [32:30] What does Scott consider corporate versus entrepreneurial? [37:13] What does the future hold for Scott Doucet and Podcast Bay? Join in to listen to Scott’s story for your own inspiration. Are you ready to make money podcasting? Airial is here to help you shoulder your business frustrations and she welcomes you to find out more about how she can help you over on her website at:  www.AirialRenal.com You can check out Scott’s work over at:  www.linktr.ee/PodcastBay Thank you for joining us, Deuces!  
Hello and welcome to an episode of TrepTECH podcast with co-hosts Airial Re’nal and Scott Doucet. In this episode we get a look into who Airial is and what role she plays in the lives of her clients: A tech angel? An accountability bulldog? A miracle worker? We also see what skills and knowledge she is bringing to her clients to streamline processes in order to provide seamless services offers, get visible, drum up sales, get their branding right and create traction within their businesses. Let’s find out why Airial is the best person to take over your tech woes! In this episode: [1:21] Who is Airial, what she does and how she helps people who she helps plus some history of this show. [4:07] How is it that Airial enjoys the tech tasks that are dreaded by most: funnel integrations, automations, and online business process flow? [6:35] What is Airial’s Tech Concierge service and what are some of the components she takes off of your hands? [13:44] How does Airial come to envision a client’s whole entire brand including how to market and create meaningful assets that make your entrepreneurial journey smoother? [16:37] How does Airial blend being a visionary along with her military work ethic to provide clients the exact tedious automations they need to work beautifully? Airial is here to help you shoulder your business frustrations and she welcomes you to find out more about how she can help you over on her website at: www.AirialRenal.com You can check out Scott’s work over at: www.linktr.ee/PodcastBay Thank you for joining us, Deuces!
In This Episode You’re not ready to launch right now. Don’t divert from your passion! Are coaches the worst kind of people? What snakes look like in the podcast industry, and what components you need to make money with a podcast. If there’s no money at the end of the rainbow, what are you doing? How does having a market tested product change the game? How Emerge came from being angry at the coaching industry.   Airial Quotes: “Why lie?” “You’re gonna end up spending all of this money and you’re not even using a damn thing” “I love the tech stuff” “If I hadn’t experienced that, and heard other people’s stories, I wouldn’t have been able to do Emerge”   Scott Quotes: “Who told you this was a great idea?” “It’s always sales calls that bring out the worst kinds of people” “You need something to sell before you can market”   Rolande Quotes: “It wasn’t a bad business, it just wasn’t right for me” “What are you not doing to make these programs work?” “You have to be consistent” “I’m really here to give you what you need” “My life was interrupting my business and I needed to get my **** straight” Airial Links Airial's Facebook Profile  The Veteran Woman Rebel Revolution Blog  TrepTECH Academy    TrepTECH Facebook Profile TrepTECH Bonus Features  Talk to Airial One-on-One     Scott Links www.podcastbay.net (Click “I already have a podcast”) Scott's Facebook Profile Scott's Instagram Profile  Podcast Bay Facebook Group    Find TrepTECH Podcast on the Below Podcast Apps/Podcast Player Apple Podcast (Apple Only) Castbox.FM (Android & Apple) Libsyn   Disclaimer: Select links are affiliate links
Tell me to reverse engineer and teach me to reverse engineer. Why it’s ridiculous to start with a lead magnet before having an offer. How to presell a program. EMERGE is structure to ensure your success! What is a business incubator?    EMERGE! http://www.brandemersion.com/sales-page30964515   Airial Quotes: “Everybody gets to do what they love, and the client gets a 1 stop shop” “It’s easier for me to sell you than it is to sell myself” “We’re building leaders” “Peace out, It’s time to emerge!” Scott Quotes: “It feels backwards at first, but when you really look at it, this is the only way it could possibly make sense” “I wanna start hearing the first testimonials come through” “You can promote what you don’t even have created”   Airial Links Airial's Facebook Profile  The Veteran Woman Rebel Revolution Blog  TrepTECH Academy    TrepTECH Facebook Profile TrepTECH Bonus Features  Talk to Airial One-on-One     Scott Links www.podcastbay.net (Click “I already have a podcast”) Scott's Facebook Profile Scott's Instagram Profile  Podcast Bay Facebook Group    Find TrepTECH Podcast on the Below Podcast Apps/Podcast Player Apple Podcast (Apple Only) Castbox.FM (Android & Apple) Libsyn   Disclaimer: Select links are affiliate links
Aren’t you worried that the market is oversaturated? What’s the deal with EMERGE? Do business people have to be so bland? How a drug dealer explains market saturation and how to get around it.   Airial Quotes: “Planning is important” “I have finally nailed what makes me different” “I’m filling those gaps that other coaches don’t fill” “Your quirks, the things that get on people’s nerves, the things that piss you off, all of that helps you distinguish yourself from everybody else”   Scott Quotes: “Isn’t somebody else doing this?” “It could just come down to flavour”  “I was struggling really hard” “He zoned in on a benefit and then found the people who would appreciate that benefit” “Is your product viable? Does the market want it?”   Airial Links Airial's Facebook Profile  The Veteran Woman Rebel Revolution Blog  TrepTECH Academy    TrepTECH Facebook Profile TrepTECH Bonus Features  Talk to Airial One-on-One     Scott Links www.podcastbay.net (Click “I already have a podcast”) Scott's Facebook Profile Scott's Instagram Profile  Podcast Bay Facebook Group    Find TrepTECH Podcast on the Below Podcast Apps/Podcast Player Apple Podcast (Apple Only) Castbox.FM (Android & Apple) Libsyn   Disclaimer: Select links are affiliate links
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