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Uncoded

Author: Maurizio Grassi

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What if technology wasn’t the answer—but the question?
In a world flooded with hype, Uncoded is the podcast where tech entrepreneurs learn to think clearly, act intentionally, and grow on their own terms. Hosted by entrepreneur and coach Maurizio Grassi, this podcast cuts past the buzzwords to explore what really works when building, promoting, and scaling technology-driven businesses.
This isn’t about lines of code or technical specs. It’s about navigating the messy, human, often uncomfortable path of turning powerful ideas into real-world impact—and sustainable profit.
Through open, unconventional conversations with founders, creatives, and bold thinkers, Maurizio dives into the strategies, mindset shifts, and quiet disciplines that fuel lasting success. No hacks. No hype. Just clear thinking, honest reflection, and a little challenge when you need it.
If you’re a tech entrepreneur seeking clarity, connection, and a deeper way to grow, you’re in the right place.
Because technology doesn’t change the world. You do.
11 Episodes
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⚡ From Courtroom to Code | Bradford Carlton on AI, Automation & Business GrowthWhat happens when a lawyer becomes an AI automation consultant? In this episode of UNCODED Podcast, host Maurizio Grassi talks with Dr. Bradford Carlton, former attorney turned AI business consultant, about his journey from law to low-code—and how he helps companies scale with AI and no-code tools like n8n.🔎 What You’ll Learn in This Episode:Why Bradford left law to embrace business consulting and AIHow he discovered low-code/no-code and automated his own workWhy process understanding matters more than technology in automationThe role of discovery calls in translating ideas into workflowsPricing and business models for building automationsThe future of agentic AI and vertical automationWhether you’re a founder, consultant, or business leader exploring automation, this episode shows how AI can unlock time, scale processes, and reshape entire industries.📌 Listen & Subscribe to UNCODED:YouTube: Subscribe here https://bit.ly/3GTPmc4Spotify: Listen here https://spoti.fi/4irDUSpApple Podcasts: Listen here https://apple.co/3YenqFURSS Feed: https://feeds.captivate.fm/uncoded/👤 Host & Guest InfoHost: Maurizio Grassi – Entrepreneur & CoachLinkedIn: /mauriziograssiGuest: Dr. Bradford Carlton – AI Automation ConsultantLinkedIn: /bradfordcarlton🎙️ Produced by Zero2Stars | Voice & Editing: Riccardo Grassi💌 Join the Community & Stay ConnectedSubscribe to LinkedIn Newsletter: https://bit.ly/lnkd-newsletterBook a Discovery Call: https://bit.ly/40j2yP0Sponsorships & Contact: https://bit.ly/4iIcKXg
🚀 Strategy Before Tactics | Angelo Ponzi on Marketing Leadership & AI InnovationWhat’s the real role of marketing in an AI-driven business world? In this episode of UNCODED Podcast, host Maurizio Grassi talks with Angelo Ponzi, Fractional CMO, strategist, and author of The Strategy Blueprint. Together, they dive into why startups and SMEs need strategic marketing leadership, how fractional executives create impact, and where AI fits into innovation and ideation.🔎 What You’ll Learn in This Episode:The value of a Fractional CMO for startups and small businessesWhy companies fail without a clear marketing strategyHow to balance ideation vs execution in innovationThe risks of over-relying on AI for marketing (and what really works)The future of agentic AI and orchestration in businessHow to test, validate, and scale new ideas effectivelyIf you’re a founder, entrepreneur, or business leader navigating growth, this episode will help you rethink marketing, innovation, and AI adoption with a sharper lens.📌 Listen & Subscribe to UNCODED:YouTube: Subscribe hereSpotify: Listen hereApple Podcasts: Listen hereRSS Feed: https://feeds.captivate.fm/uncoded/👤 Host & Guest InfoHost: Maurizio Grassi – Entrepreneur & CoachLinkedIn: /mauriziograssiGuest: Angelo Ponzi – Fractional CMO & Author of The Strategy BlueprintLinkedIn: /angeloponzi🎙️ Produced by Zero2Stars | Voice & Editing: Riccardo Grassi💌 Join the Community & Stay ConnectedSubscribe to LinkedIn Newsletter: https://bit.ly/lnkd-newsletterBook a Discovery Call: https://bit.ly/40j2yP0Sponsorships & Contact: https://bit.ly/4iIcKXg🔥 If you found this episode valuable, don’t forget to like, share, and comment with your biggest takeaway about strategy, AI, or marketing.
WHAT IF THE REAL CHALLENGE FOR FOUNDERS WASN’T BUILDING THE TECH—BUT TELLING THE STORY?In this episode of UNCODED, Maurizio Grassi sits down with Joel Benge, a technologist turned communication strategist, who helps founders transform raw innovation into compelling narratives.Joel shares why even the smartest solopreneurs hit a wall when they cling too tightly to their product—and how scaling requires more than code. Together, we explore:Why investors don’t care about your tech, only your outcomesThe messy reality of AI startups growing too fast, too aloneHow Joel uses a “card game” to unlock authentic messaging from foundersThe danger of generic slogans that sound good but mean nothingWhy AI might be useful for prompts—but never replaces human storytellingIf you’ve ever wondered how to move from “cool technology” to a clear message that scales teams, wins customers, and convinces investors, this conversation is for you.🎧 IN THIS EPISODEJoel Benge unpacks how technologists can find their voice, involve their teams, and create messaging that truly connects.► SUBSCRIBE: https://bit.ly/3GTPmc4► Listen on Spotify: https://spoti.fi/4irDUSp► Listen on Apple Podcasts: https://apple.co/3YenqFU► RSS Feed: https://feeds.captivate.fm/uncoded/👤 HOST & CREWHost: Maurizio GrassiLinkedIn: https://linkedin.com/in/mauriziograssiVoice-over & Editing: Riccardo GrassiProduced by Zero2Stars
WHAT IF TECHNOLOGY WASN’T THE ANSWER—BUT THE QUESTION?In a world flooded with hype, UNCODED is the podcast where tech entrepreneurs learn to think clearly, act intentionally, and grow on their own terms. Hosted by entrepreneur and coach Maurizio Grassi, this series cuts past the buzzwords to explore what really works when building, promoting, and scaling technology-driven businesses.🎧 IN THIS EPISODEAnthony Franco reveals why most companies fail at AI adoption—and how to fix it. From his AI First Principles and the Wiser Method, Franco shows why “automating bad processes” is the ultimate trap, why leaders must think AI first and automate last, and how the right mindset turns AI from a tool into a true force for transformation.► SUBSCRIBE:https://bit.ly/3GTPmc4► Listen on Spotify: https://spoti.fi/4irDUSp ► Listen on Apple Podcasts: https://apple.co/3YenqFU► RSS Feed: https://feeds.captivate.fm/uncoded/---👤 HOST & CREWHost: Maurizio Grassi LinkedIn: https://linkedin.com/in/mauriziograssi Voice‑over & Editing: Riccardo Grassi Produced by Zero2Stars---💌 CONNECT & COMMUNITYSubscribe to LinkedIn newsletter: https://bit.ly/lnkd-newsletterBook a discovery call with me: https://bit.ly/40j2yP0---📧 CONTACT / SPONSORSHIPLeave your details at https://bit.ly/4iIcKXg I will call you back ---#TechPodcast #Entrepreneurship #UncodedPodcast
WHAT IF INVESTOR RELATIONS WEREN’T JUST MANAGED—BUT INTELLIGENTLY ORCHESTRATED?In a world where capital moves fast and trust moves slow, UNCODED is the podcast where founders explore the mindsets, systems, and edge-cases defining the next era of technology.🎧 IN THIS EPISODEWilliam Hollis, AI founder and real estate investor, breaks down how he’s using automation to rewire the most human part of finance: investor relations. From gaming roots to managing millions, Hollis shares how AI can personalize outreach, surface qualified leads, and bring empathy into financial communication—at scale. Tune in for lessons on data leverage, emotional intelligence, and building durable tech in an industry built on tradition.► SUBSCRIBE:https://bit.ly/3GTPmc4► Listen on Spotify: https://spoti.fi/4irDUSp ► Listen on Apple Podcasts: https://apple.co/3YenqFU► RSS Feed: https://feeds.captivate.fm/uncoded/---👤 HOST & CREWHost: Maurizio Grassi LinkedIn: https://linkedin.com/in/mauriziograssi Voice‑over & Editing: Riccardo Grassi Produced by Zero2Stars---💌 CONNECT & COMMUNITYSubscribe to LinkedIn newsletter: https://bit.ly/lnkd-newsletterBook a discovery call with me: https://bit.ly/40j2yP0---📧 CONTACT / SPONSORSHIPLeave your details at https://bit.ly/4iIcKXg I will call you back ---#TechPodcast #Entrepreneurship #UncodedPodcast
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