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Upgrade Your Identity

Author: Maya Khoweiss

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Upgrade Your Identity is your guide to transformation, mindset shifts, and stepping into your highest self. Hosted by Maya, an Identity Coach, this podcast explores the cycles of personal growth, overcoming challenges through business and personal life, and aligning with your true purpose. Through raw storytelling and deep insights, Maya shares how to navigate change, embody your next-level self, and sustain success through spiritual alignment. If you're ready to break free from limitations and elevate your life, hit play and Upgrade Your Identity.
15 Episodes
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If you've been dreaming bigger, acting bolder, and setting your sights higher, only to be met with exhaustion, doubt, or sudden resistance, this episode is for you.In this season finale, I reveal a truth we’re not taught: the bigger the dream, the more rest is required. Because when you're calling in a future version of yourself, you’re not just chasing a goal, you’re birthing a whole new identity. And that process is energetic.I share what's really going on when everything feels like it's breaking down, and why your tiredness might not be resistance… but reconstruction.Whether you've been sick, unmotivated, or questioning your timing, this episode will help you see the power of pause and why rest is part of your manifestation process, not proof that it’s not working.If you’ve been:Feeling drained right after making a big decisionStruggling to stay motivated even though you’re clear on your visionWondering why your body and mind want to slow downQuestioning whether your dream is really possible…This is your reminder: you’re not stuck, you’re upgrading.Key episode takeaways✨ Why your exhaustion isn’t resistance, it’s reconstruction✨ How energetic upgrades affect your mind, body, and emotions✨ The connection between manifestation and rest✨ Why time away is often the final stage before a breakthrough✨ What’s next for Season 2 (and what to expect from the quantum leap ahead)If this episode landed for you, share it to your Instagram stories and tag me @officiallymayak. I’d love to hear what activated something in you.Until Season 2, stay iconic.
If you’ve been trying to manifest, lead, grow, pivot, or deepen your relationships… and something still feels off, this episode is for you.Because here’s the truth no one talks about: confidence isn’t built from external results. It’s built from self-trust.In this episode, I break down why self-trust is the missing piece behind your confidence, clarity, and ability to take action. I share personal moments from my journey, like saying yes to a broken-down salon and navigating deep personal loss, and how they taught me to trust myself deeply, even when nothing made sense on the outside.You’ll learn why self-trust is the energetic foundation for everything you want… and how to build it for real.If you’ve been:1. Doubting yourself or your decisions2. Waiting for others to validate your vision3. Struggling to show up with clarity or confidence4. Questioning whether you’re on the right path…Then this episode is your reminder: nothing moves until you trust yourself first.Key episode takeaways:✨ Why self-trust is the energetic root of confidence✨ How to stop outsourcing your certainty✨ What life mirrors back when you move with conviction✨ How to shift from “I hope it works” to “I know it’s mine”✨ Why this is the first step in the Identity Upgrade SystemIf this resonated, share it on Instagram stories and tag me @officiallymayak. I’d love to know what part activated something in you.
Back in 2016, I made a decision that looked like failure to most people, but I knew it was the beginning of something.In this episode, I’m sharing the story of how I started my first salon by investing $5,000 into what others saw as a write-off. No brand. No clients. No business plan. Just energy and vision. I walk you through what really happens in those early days of entrepreneurship, the doubt, the noise, the isolation, and how you lead when there’s no proof yet.This episode is for the woman who’s building something no one else understands … yet. The one who sees possibility where others see nothing. And the one who knows the version of her that said “yes” when it didn’t make sense still lives inside her.If you’re:-  Starting something from scratch- Investing in a future no one else can see- Feeling like people are watching (but not supporting)- In a season of doubt, fear, or loneliness…Then this episode is for you.Key episode takeaways:✨What it looks like to see value before it exists✨Why entrepreneurship is an initiation✨The truth about early business stages no one talks about✨How to lead, believe, and build without external validation✨Why you must stand in your certainty and be the one that has your backResources✨ Learn more about my upcoming masterclasses - HEREIf this story resonated, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear what part of your own journey this reminded you of.
What if the chaos you’re moving through right now… is exactly what you asked for?In this unplanned, unfiltered episode, I share what’s been happening behind the scenes of my life, a few chaotic weeks that disrupted everything, and why I now see it as the exact recalibration I needed.From sick kids to team shifts and back-to-back challenges, I unpack what it really means when life pulls you out of your routine and how these moments are often sacred pauses preparing you for more.If you’ve ever felt like:1. Things keep “going wrong” as you try to grow2. Life feels chaotic and out of your control3. You’re in a season of disruption and don’t know what to do next…Then this episode is for you.Key episode takeaways:✨ Why breakdowns often arrive just before breakthroughs✨ The energetic reason things feel messy when you’re manifesting big changes✨ How to work with the pause (not resist it)✨ What it really means to get “into position” for your next upgrade✨ A journaling prompt that will shift your perspective instantlyResources✨ Learn more about my upcoming masterclasses - HEREIf this conversation moved something in you, share it on your Instagram stories and tag me @officiallymayak - I’d love to know what landed. 
Ever had a moment so painful, so disruptive, it made you question everything?In this episode, I take you behind the scenes of the three moments that changed my life - a $35 week in my first business, my stillbirth, and a mountain of debt that made me feel trapped - and how they became the foundation of my signature framework: the Identity Upgrade System.This isn’t just another mindset tool. This is the system that was born in the fire. A spiritual, emotional and energetic evolution that redefined who I was, and what was possible for me.If you’ve ever felt like:– You’ve been cracked open by life and don’t know who you are anymore– You’ve outgrown your old self but don’t know how to become the next version– You’re stuck in a loop and wondering why you can’t move forward…Then this episode is for you.Key episode takeaways: ✨ What spiritual initiations really look like in everyday life✨ Why breakdown is often the first step to breakthrough✨ The identity shifts required for lasting transformation✨ How to alchemise pain into purpose✨ Why this system isn’t surface-level - and how it worksResources:✨ Learn more about my upcoming masterclasses - HEREIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak – I’d love to hear what resonated most.
Do you feel like you're stuck in a life that doesn’t reflect the version of you you know exists? That version with more clarity, freedom, motivation, and abundance?In this episode, I’m revealing the truth about what it takes to bridge the gap between who you are now and who you’re meant to become - and why it doesn’t have to take 10 years. I share the exact system I used to go from $35 weeks to $35,000 weeks, and how you can use the same framework to collapse time and create instant momentum.This is your permission slip to stop waiting, stop looping, and start becoming.If you’ve ever felt like:– You can see the life you want, but don’t know how to reach it– You’re ready for change, but fear it’ll take forever– You keep trying new things, but nothing sticks…Then this episode is for you.Key episode takeaways:✨ Why believing in your future self is the first step✨ The real reason your reality doesn’t yet match your vision✨ An introduction to “the system”✨ What it means to collapse time and how to start doing it✨ Why your energetic system is the foundation of every result in your lifeIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak - I’d love to hear what clicked for you most.
Feeling stuck even though you're doing everything right?In this episode, I share a powerful behind-the-scenes moment from one of my laser coaching sessions. It’s the moment where everything shifted: when a block my client didn’t even realise was there was finally brought to the surface… and released.If you’ve been striving for more (in your career, body, business, income, or relationships) and can’t figure out why it’s not happening yet - this episode will open your eyes to the subconscious patterns that may be keeping you stuck.I break down what happens in a laser coaching session, how I help clients trace their resistance back to its origin, and the energetic rewiring that becomes possible once you finally know what’s really in the way.Key episode takeaways✨ Why you might feel stuck even when you're doing all the "right" things✨ The real reason behind recurring challenges in leadership, money, and relationships✨ What a laser coaching session looks like - and how it works✨ The power of bringing subconscious blocks into conscious awarenessResources✨ Want to learn more? Download my FREE masterclass “Identity Crisis” - HERE✨ Want to book a Laser Coaching session? Learn more - HERE If you loved this episode, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway. 
Have you ever looked around and realised… you’ve become the version of you you used to dream about?This episode is for you if you’ve ever doubted manifestation, questioned whether it’s “real,” or felt frustrated because your vision still hasn’t landed in your physical reality.In this powerful and personal story, I take you back to a memory at 18 years old, a moment of pure alignment, and walk you through my journey from earning $35 a week to running multiple businesses, building dream teams, and helping others unlock their potential.I even read out a real note I wrote back in 2019, long before I became a coach, that foreshadowed exactly what I do now.This episode isn’t about fluff or overnight success. It’s about what really happens when you set a vision, back yourself, and keep going, no matter what life throws at you.Key episode takeaways✨ Why your goals often come true before you even realise it✨ What’s actually required to go from stuck to six figures✨ The proof that manifestation works, if you stay aligned and committed✨ Why investing in the right coach can collapse years of trial and errorResources✨ Want to learn more? Download my FREE masterclass “Identity Crisis” - HEREIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway. 
Have you ever found yourself frustrated with your team or struggling to lead others, and wondered why things feel so off?This episode is for you if you're a business owner, manager, or anyone in a leadership role who’s realising that team challenges are often mirrors for deeper inner work.In this powerful episode, I follow on from Episode 6’s message about relationships being a reflection of the self - and apply it to the world of leadership. I unpack what true leadership really means, how your energy shapes your team, and why healing your relationship with yourself is the first step to building a thriving culture.Whether you lead a team of 1 or 100, this episode will help you step into your highest leadership potential - from the inside out.Key episode takeaways✨Why your team is a reflection of your internal world✨ What it really means to lead with conviction and self-trust ✨ How to reset your energy when you've plateaued or burned out✨ Why every challenge in leadership is an invitation to growResources ✨ Want to learn more? Download my FREE masterclass “Identity Crisis” - HEREIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway.
Have you noticed how certain people trigger you… while others don’t affect you at all?This episode is for you if you’ve ever wondered why the same patterns keep showing up in your relationships… whether it’s with your partner, friends, family, team, or even strangers.I’m diving deep into why your relationship with yourself is the most important relationship you’ll ever have - and how every person you meet is reflecting back parts of you: the healed, the unhealed, the beliefs you’ve outgrown, and the ones still holding you back.I’ll share how to recognise when someone is showing up as a test… and when they’re showing up to help you grow.Plus, I’ll walk you through a powerful mindset shift that will change how you see triggers, challenges, and the people in your life.Remember: The relationship you have with yourself sets the tone for everything else.Key episode takeaways✨ Why your external world reflects your internal beliefs✨ How to tell if a trigger is a sign you still need healing✨ The difference between people who grow you vs. people who drain you✨ How to return to your true, authentic self - free from old patternsIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear what resonated most.
Have you ever set a big, exciting goal… and then everything suddenly starts falling apart?This episode is for you if you’ve been doing all the right things… setting the vision, taking action, doing the inner work  - but instead of ease, you're met with chaos, pressure, and breakdowns that make you question everything.I will share the truth about what really happens when you declare a big desire. Why things feel harder. Why it often gets messy. And how the version of you that created the goal… isn’t the version who will achieve it.I take you into my personal story - navigating deep grief, debt, leadership, and self-doubt - and how I continued to hold the faith even when nothing made sense. Because transformation isn’t always pretty. But it is always leading you somewhere higher.If you’ve been asking, “Why does it get harder when I try to grow?” press play. Key episode takeaways✨ Why your biggest goals often trigger your hardest challenges✨ The breakdowns happen before the breakthrough ✨ What it means to outgrow your old identity✨ How to keep the faith when your external reality doesn’t match your visionIf you loved this episode, share it on your Instagram stories and tag me @officiallymayak. I’d love to hear what landed most.
Episode 4: The challenge no one talks about before your manifestation arrivesDo you feel like you are so close to your big breakthrough… only to suddenly question everything?This episode is for you if you’ve been doing the work, holding the vision, passing the pressure tests - but still haven’t quite received the manifestation you know is meant for you.In this powerful conversation, I share what really happens right before your big picture reality arrives - the part no one talks about. The final test. The energetic loop. And why even after all the growth and expansion, you can still get pulled backwards if you’re not conscious of this one moment.If you’ve been feeling exhausted, doubtful, or stuck right at the edge of what you’ve been calling in - this episode is your reminder that it’s not over. You’re actually closer than ever.After this episode I would recommend:Journaling and seeing what comes upSee if there is a pattern that keeps showing upThere will be a pattern in this journal entry that will be significant/stems back to the time before all the crap manifested itselfWe have to work on that underlying thought, emotion and feeling that is linked to a memory that triggered the crap to manifest which lead to the decision to change which lead to the challenges and tower momentsRemove that block once and for allAnd viola...we catapultKey episode takeaways✨ What happens just before your biggest manifestation lands✨ Why the ego resurfaces right after a breakthrough✨ How to spot the energetic loop that pulls you backwards✨ The importance of matching your mindset to your expanded capacityIf you loved this episode, make sure you share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway.Let’s cross the finish line together.
Have you ever questioned if it’s all worth it — the sacrifices, the pressure, the emotional ups and downs of building something from nothing?In this episode, I share a raw and powerful metaphor for what entrepreneurship really feels like. Not the highlight reel. Not the filtered version. But the unfiltered ride — blindfolded, heart racing, full of unknowns, and entirely driven by you.If you’re in business, starting out, plateauing, or wondering why things feel heavier than expected… this story is for you.You’ll hear what it’s really like to feel the dip, doubt everything, and still choose to keep going — because deep down, you know your vision is worth it. And at the end of it all, you’ll be reminded: the true reward was never the destination. It was who you became to get there.Key episode takeaways✨ Entrepreneurship will stretch you, break you open, and ask you who you really are✨ The path isn’t meant to be clear — it forms as you move forward✨ Your value isn’t in what you build, it’s in who you become along the way✨ The moment you realise you’re the one driving the ride — everything changesIf you loved this episode, make sure you share it on your Instagram stories and tag me @officiallymayak. I’d love to hear what part of the rollercoaster you’re on right now.This is your reminder to hold the vision. Keep going. You’re the one building the path — even if you can’t see it yet.
Have you ever felt like everything was falling apart, only to realise it was the start of something greater?Recently, I found myself in a serious funk - snapping at people I love, feeling unworthy, overworked, emotional, and physically unwell. On the outside, everything looked messy. But deep down, I was in the middle of a major identity upgrade.In this episode, I open up about the messy middle - what it really looks like to grow through discomfort. I share the breakdown moment, the spiritual realisation that changed everything, and how I stepped back into alignment with the next version of myself.If you’re feeling stuck, reactive, or disconnected from who you know you truly are… this episode will remind you: you’re not broken - you’re levelling up.Key episode takeaways✨ When life feels uncomfortable, confusing, messy and you're about to give up ...it's often a sign thay you're on the cusp of a breakthrough✨ Growth doesn't always feel good in the moment, it's when you look back and realise what you have just overcome .. that's where your strength lies✨ Stop seeking validation from others - start aligning with your higher self✨ You don’t need to wait to become her. You can choose to step into that version of you nowIf you loved this episode, make sure you share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway.You’re not just going through it - you’re growing through it. Let’s step into your next level together.
Have you ever felt stuck, like no matter how much success you achieve, something still feels missing?When I started my business, I had no experience, no plan, and just five clients. I thought hard work alone would get me there. But I quickly realised that every challenge - every setback, every pivot - wasn’t just about business growth, it was about me growing too.In this episode, I share my journey of entrepreneurship, personal transformation, and the identity shifts that happen when we step into bigger versions of ourselves. I talk about the struggles, the moments I wanted to give up, and the mindset shifts that changed everything.If you’ve ever felt overwhelmed by change or unsure of how to move forward, this episode is for you.Key episode takeaways✨ Growth isn’t just about strategy - it’s about becoming the person who can handle success✨ Every challenge is an opportunity to upgrade your identity, but only if you embrace it✨ The biggest shifts happen when you stop resisting and start trusting the process✨ Feeling stuck is often a sign that you're on the verge of a major transformationIf you loved this episode, make sure you share it on your Instagram stories and tag me @officiallymayak. I’d love to hear your biggest takeaway.Let’s step into your next level together.
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