We Live to Build

<p><strong>We Live to Build</strong> is the raw, no-fluff interview series for high-performance founders and CEOs who are scaling 5+ figure businesses and want to grow faster without burning out.</p><br /><p>Hosted by serial founder and angel investor <strong>Sean Weisbrot</strong>, each episode delivers tactical conversations with battle-tested operators, unpacking the mental models, systems, and automation strategies that drive sustainable success.</p><br /><p>If you're obsessed with scaling smart, optimizing for mental resilience, and building teams and products that don’t rely on your constant presence, these interviews were recorded for you.</p><br /><p>Expect honest talk about leadership, delegation, AI tools, cost reduction, psychology, and how to stop being the bottleneck in your business.</p><br /><p><strong>We’re not here to inspire, we’re here to equip.</strong></p><br /><p>Subscribe and upgrade how you build.</p><hr /><p style="color: grey; font-size: 0.75em;"> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color: grey;" target="_blank">acast.com/privacy</a> for more information.</p>

Don't Miss Out on This Game-Changing Cursor Technique for AI Entrepreneurs

Don't miss out on this game-changing Cursor technique designed specifically for AI entrepreneurs. While most use Cursor AI just for coding, there's a revolutionary way to manage your entire business, documents, emails, projects, and sales, directly within its interface, treating everything like code in a GitHub repository. In this demo, Seva Ustinov unveils this powerful workflow. Forget scattered AI tools; see how centralizing your company's context (strategy docs, meeting transcripts, competitor analysis) allows AI agents like Claude inside Cursor to automate huge portions of your non-coding work. Learn how this technique saves hours, increases accuracy, and could be the key to building a leaner, faster AI-driven business. Check out the company: https://ellyanalytics.com👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Cursor Technique AI Entrepreneurs NEED to Know 01:27 - Why This Beats ChatGPT for Business Management 01:55 - LIVE DEMO: Managing Business Docs in Cursor AI 04:05 - Applying the Technique to Internal Company Ops 06:03 - Maintaining Context: Cursor vs. Chat Threads 07:14 - You're Still Responsible for the AI Output 08:31 - Building Your "Canonical" Knowledge Base in Cursor 11:35 - Using the Cursor Technique for Product Roadmapping 18:30 - How This Technique Enables Leaner Teams 19:10 - Managing Client Projects with the Cursor Technique 22:15 - Seva's AI Product: Automating Performance Marketing 31:58 - Why This Cursor Technique IS The Future of Work 38:05 - Demo: AI Marketing Agent Based on Cursor Context 46:03 - Automating Knowledge Extraction with This Technique📈 WORK WITH ME▶ AI Startup Fundraising: https://welivetobuild.com/fundraising▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai🎧 LISTEN TO THE AUDIO VERSIONSpotify: https://open.spotify.com/show/68lykxIMOyofZNiWSF4vFxiTunes: https://podcasts.apple.com/us/podcast/we-live-to-build/id1531994765 Hosted on Acast. See acast.com/privacy for more information.

11-18
48:14

Founder vs. Investor: Which Role is Actually Harder? (Mike Lazerow)

Which is harder: being a founder or being an investor? Mike Lazerow has done both, building and selling companies for nearly $1 billion and now running a $400M VC fund and a PE firm. His answer might surprise you. In this interview, Mike unpacks the "existential dread" of entrepreneurship versus the challenges of deploying capital. He shares why he's most excited about AI transforming "boring" businesses , the reality of feeling lost and purposeless after a massive exit, and the single most important lesson he's learned: your network is your net worth. Check out the company: https://velvetseavc.com👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Founder vs. Investor: Which is Harder? 01:19 - Why I Still Prefer Being an Entrepreneur 02:04 - Scratching Both Itches: VC vs. PE 05:49 - The Best Part of Being an Investor 07:23 - Why AI Will Revolutionize "Boring" Businesses 12:03 - The Post-Exit Depression No One Talks About 14:30 - Feeling Lost After Selling for $1 Billion 16:01 - Why We're the Luckiest People in the World 19:57 - Why I Keep My Anonymity 23:36 - Money Buys Security, Health & Freedom 27:30 - Why Idle Brains Go Dark 31:41 - Your Network IS Your Net Worth 38:45 - Giving GaryVee His First Office Space 40:40 - The #1 Rule in Life & Business📈 WORK WITH ME▶ Startup Fundraising: https://welivetobuild.com/fundraising▶ Sponsor the Channel: https://www.welivetobuild.com/ai-product-testing▶ My AI/Automation Agency: https://optimai.ai🎧 LISTEN TO THE AUDIO VERSIONSpotify: https://open.spotify.com/show/68lykxIMOyofZNiWSF4vFxiTunes: https://podcasts.apple.com/us/podcast/we-live-to-build/id1531994765 Hosted on Acast. See acast.com/privacy for more information.

11-11
41:25

I Sold My Agency. Here Are The 5 Things I'd Do Differently.

Jeff Archibald is one of the lucky few who was able to sell his agency, and now he advises other agency owners. In this interview, he reveals what he would do differently if he had to start his agency all over again. We break down the critical mistakes most founders make, starting with the failure to set revenue goals and reverse-engineer a plan to meet them. Jeff explains why being too risk-averse and not reinvesting a portion of revenue into promotion hindered his agency's growth. He also shares the powerful 3-tier proposal method he adopted that transformed his pricing strategy by removing the fear of overpricing , and explains why you must proactively plan for your company's future instead of just reactively hiring when you get busy. This is a masterclass in building a sellable agency the right way. Check out the company: https://www.jeffarchibald.caBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Thing #1: Reverse-Engineer Your Revenue Goals02:28 - Why "Making Money" Isn't Enough to Survive08:17 - Thing #2: Reinvest in Promotion From Day One10:06 - Thing #3: Build Strategic Partnerships Intentionally15:10 - Thing #4: Master The 3-Tier Pricing Proposal21:40 - The Psychology of Price Anchoring24:01 - Thing #5: Proactively Plan For Growth (Stop Reactive Hiring)28:18 - The Hard Truth About Your Identity After an Exit29:53 - Recovering From Founder Burnout📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

11-04
31:03

The "AI-First" Content Strategy is Wrong. Do This Instead.

Everyone is talking about an "AI-First" content strategy, but it's the wrong mentality, and it's killing your founder authority. In a world drowning in noise, you don't need to be everywhere; you need to be "undeniable where it counts." This interview with Ethan Monkhouse, founder of Naviro, breaks down the new rules for building authority as a founder. We explore why quality content is a hundredfold more important than quantity and how to use AI as a co-pilot for the heavy lifting, not as a replacement for human creativity. You'll learn the fatal flaw in most AI content tools and the framework for a content funnel that attracts your ideal customers without turning you into just another "supplier." Check out the company: https://naviro.aiBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Be Undeniable Where It Counts01:36 - Quality vs. Quantity in the Age of AI02:01 - Why The "AI-First" Mentality is Wrong02:30 - AI is The Co-Pilot, Not The Pilot04:09 - The Big Flaw in AI Content Tools05:48 - Building Your Content Funnel Framework08:36 - Why Your Content Must Be Evergreen12:24 - The #1 Mistake That Gets You Marked as a "Supplier"14:19 - Content Attracts, The Funnel Sells22:51 - Your LinkedIn Profile is a Landing Page, Not a Resume24:22 - The Most Important Lesson of My Life📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-28
26:39

Why Bootstrapping is a Slow Death for Ambitious Founders

For many ambitious founders, bootstrapping is a slow death. After building a profitable, high seven-figure SaaS company for 10 years, Sameer Narkar realized his self-funded model was no longer enough to win. In this interview, Sameer explains why the AI revolution is forcing successful bootstrapped companies into raising funds to move faster. He breaks down his decision to seek investment after a decade of profitability, why he believes thinking about an exit is a distraction from building a great product, and how he plans to use the new capital to "buy growth" by investing in experienced sales teams and partnerships rather than burning cash on ads. Check out the company: https://konnectinsights.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Why I'm Abandoning My 8-Figure Bootstrap Business00:35 - The AI Arms Race Demands Speed 02:42 - Fundraising With No Plan to Exit? 04:28 - Is a "Lifestyle Business" a Bad Thing?08:20 - How $15M Changes a Profitable Company09:50 - The "Spend $110 for every $100 Earned" Growth Model 12:01 - Why We Invest in Partnerships, Not Google Ads15:20 - Why We're Hiring Expensive, Experienced Sales Vets 18:10 - Our Content Strategy: Case Studies & Industry Reports 23:05 - The Hardest Part of The Bootstrapping Journey 27:57 - The Most Important Lesson After 10 Years as a Founder 📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-24
29:04

Never Show Customers Your Underpants (A Guide to AI Pricing)

Are you making the #1 mistake in AI pricing? Many founders are using their old SaaS pricing model, but for AI, that’s a huge error. As pricing expert Dan Balcauski explains, it’s like showing customers your “underpants”, and it’s killing your sales. In this guide to AI pricing, Dan breaks down why the game has changed. Unlike traditional SaaS, AI products have significant variable costs and unpredictable customer value, creating a new set of challenges for founders. We explore the psychology of value-based pricing, how to choose the right pricing metric, and the strategies companies like Google and OpenAI are using to price their AI tools. Check out the company: https://www.producttranquility.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Why Your SaaS Pricing Model is Obsolete02:05 - The Value vs. Cost Dilemma of AI03:20 - Foundation Models vs. AI Applications07:15 - Why AI Product Prices Are So Inconsistent11:15 - The Power of Long-Tail Distributions in Pricing17:05 - The Problem with Capped "Unlimited" Plans19:10 - Why AI Companies Are Hardware Constrained24:30 - The 2 Axes of a Smart AI Pricing Strategy28:00 - The #1 AI Pricing Mistake: Showing Your "Underpants"31:30 - The Psychology of Value-Based Pricing📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-21
33:03

How I Get a 70% Reply Rate on LinkedIn DMs (CEO of an 8-Figure Agency)

How do you get a 70% reply rate on LinkedIn DMs? In this episode, I sit down with Gabe Lullo, CEO of the 8-figure sales development agency Alleyoop, who shares his exact method for filling his sales pipeline every single day. Gabe unpacks the hard truths about modern sales, explaining why most LinkedIn outreach is just noise and how hyper-personalized voice notes can get you a 7x higher response rate. He also breaks down his "calls and content" strategy, why prospecting for one hour daily is more effective than batching it once a week , and the critical difference between being a founder and being a CEO. Check out the company: https://alleyoop.ioBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The #1 Rule for a Full Sales Pipeline 01:10 - Why Daily Prospecting Beats Weekly Batching 06:15 - Founder vs. CEO: Why You're Not Who You Think You Are 09:30 - My Secret to a 70% Reply Rate on LinkedIn DMs 11:00 - Why LinkedIn Voice Notes Get 7x More Replies 15:00 - The "Doctor" Method of Selling 23:30 - "Calls & Content": The LinkedIn Growth Strategy 25:15 - How to "Build in Public" When You Have Zero Customers29:10 - A 3-Step Plan for LinkedIn Prospecting31:25 - The One Thing I Wish I Started 13 Years Ago 📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-17
32:25

Why 80% of Leaders Are Dangerously Behind on AI

A shocking statistic reveals that 80% of leaders are dangerously behind on AI, and the window to catch up is closing fast. Most are trapped by day-to-day "urgent" tasks, ignoring the "important" work of AI adoption that will determine their company's future. In this episode, executive coach and founder of NewPo, Arielle Lechner, explains why so many leaders are failing to integrate AI and provides a clear roadmap to get started. We discuss how AI is transforming industries like executive coaching with tools like custom GPTs, how to automate workflows to save countless hours, and why you need to start thinking of AI as the most powerful assistant you've never hired. Check out the company: https://newpo.ioBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Shocking Stat: 80% of Leaders Are Ignoring AI02:25 - The "Urgent vs. Important" Trap Killing Your Business05:05 - Will a Custom GPT Replace Your Executive Coach?07:20 - How to Create a "Digital Twin" of Your Favorite Experts11:00 - The AI Workflow That Saves 20+ Hours of Work15:00 - A Coach's Secret to Delivering More Value with AI20:15 - Building Your Personal "Digital Twin" in ChatGPT28:30 - The "All or Nothing" Mindset33:05 - The #1 Thing Most People Know They Should Do (But Don't)📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-14
34:01

Is Your Work Ethic Secretly Sabotaging Your Business?

What if your "great" work ethic is secretly sabotaging your business? It's a tough question, but one every founder needs to confront. The toxic hustle culture sold by Silicon Valley isn't just unhealthy, it's often unprofitable. In this episode, Personal Growth Advisor Brad Farris joins me to dismantle the "grind" mindset. We explore why overworking kills the creativity needed for breakthroughs , and how things like sleep, exercise, and hobbies are actually critical tools for productivity and sustainable success. If you're an entrepreneur chasing growth without burning out, this conversation will shift your entire approach to work. Check out the company: https://anchoradvisors.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Hustle Culture Lie Pushed By VCs02:15 - Why Grinding Kills Your Creativity04:00 - The Biggest Threat to Your Business Is Your Own Health07:30 - How "Doom Scrolling" Destroys Your Sleep & Productivity11:25 - A Growth Advisor's 3-Step Calendar Audit15:10 - The "Who Not How" Principle to Stop Drowning in Work21:40 - Why Hobbies Like Archery & Golf Are Business Tools27:00 - Using Meditation to Find Quiet in the Chaos30:22 - The Most Important Lesson of My Life📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-10
32:52

Stop Building a Startup and Just Buy a Profitable Business

Why stop building a startup from scratch when you could just buy a profitable business instead? For many entrepreneurs, acquiring an established company is a faster and more direct path to success. In this interview, Neel Bhargava, Founding Partner of the private equity firm NB Group Investors, unpacks his playbook for entrepreneurial investing. He explains the real differences between private equity and the venture capital world , how he raises capital on a deal-by-deal basis , and the unique investment themes he's currently pursuing, from youth enrichment to end-of-life care. If you're a founder tired of the startup grind, this conversation will show you an alternative path to building your empire. Check out the company: https://nbgroup.usBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Is Private Equity the "Smart" Entrepreneurship?02:20 - Forget a Fund: The Deal-By-Deal Capital Model04:10 - The REAL Difference Between PE & Venture Capital06:30 - When The Investor Has To Become The Interim CFO08:48 - His Investment Thesis: Youth Enrichment & End-of-Life Care11:20 - How AI is Shaping Modern Investment Strategy15:00 - Why Building Relationships is 90% of The Job19:25 - The Hardest Part of Buying a Profitable Business📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-07
20:17

How I Bought an $8M/Year Company With Only $5,000

Ever wonder how someone bought an $8M/year company with only $5,000? Gary Shelton did just that, and in this interview, he reveals his exact model. Gary is "The Coaching King," having acquired, scaled, and sold 12 different businesses over the last 50 years, each hitting 8-figures per year. He explains why mindset is the #1 reason most entrepreneurs never hit $1M a year in revenue and shares the lessons he learned from his mentor who built the first black-owned billion-dollar company. If you want to learn how to acquire businesses with little of your own money, build systems that allow them to run without you, and develop the perseverance to succeed, this conversation is for you. Check out the company: https://goshelton.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - "Life is Quick, Man."01:34 - The REAL Reason Businesses Fail to Hit $1M/Year03:42 - The Money Lesson My Grandfather Taught Me at Age 406:35 - My First Million-Dollar Business Acquisition08:29 - The #1 Thing That Gives a Business REAL Value11:19 - How I Bought an $8M/Year Company With $5,00014:48 - "I'm Not Betting The Farm Unless The Crops Are On Fire"17:22 - The 2 Things to Look For When Buying a Business22:20 - The Hardest Part of Being an Entrepreneur30:45 - "I Don't Work. I Do What I Love."📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

10-03
34:04

The "Hero Leader" Delusion That's Secretly Destroying Your Team

Are you accidentally destroying your team with a "Hero Leader" mindset? Many leaders believe their job is to be the primary problem-solver, but this approach can secretly sabotage team performance and create a massive bottleneck. This is the "Hero Leader" Delusion. In this interview, executive coach Dr. Carla Fowler (MD, Ph.D.) breaks down the psychology of leadership and reveals how even well-intentioned leaders stifle growth. We explore the critical differences between strategic thinkers and action-takers, why leaders must stop "putting out fires," and how to truly empower your team to achieve breakthrough results. If you're an entrepreneur, CEO, or founder, this conversation will challenge everything you thought you knew about building a high-performing team. Check out the company: https://thaxa.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The "Hero Leader" Delusion That's Killing Your Business01:46 - The Psychology That Separates Good vs. Great Leaders03:29 - Are You a Strategic Thinker or an Action-Taker?06:38 - Why Your Team Communication Is Silently Failing08:03 - An Executive Coach's Role Isn't to Solve Your Problems14:22 - The "Spider-Man" Complex That Disempowers Your Team19:43 - Why You Are The Biggest Barrier To Your Team's Growth32:34 - The One Question Every Effective Leader Needs to Ask📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-30
34:10

Poor People Add, Rich People Multiply, Billionaires Subtract

Why do billionaires subtract? It’s a powerful mindset that separates the ultra-successful from everyone else. In this dense masterclass on productivity, Todd Hagopian, who runs a $90 million business division, breaks down the wealth framework he learned from a billionaire: poor people add, rich people multiply, and billionaires subtract. He explains why you must ruthlessly focus on your "profit per minute" and eliminate the 80% of tasks that are wasting your time and mental energy. You'll also learn his "mind-blowing" SEO strategy to generate thousands of high-authority backlinks from evergreen content. Check out the company: https://playerone.sppx.ioBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Poor People Add, Rich People Multiply, Billionaires Subtract02:05 - The 80/20 Rule Is Deeper Than You Think03:04 - How Jeff Bezos & Google Used Subtraction to Win05:08 - The #1 Metric: Are You Maximizing Your "Profit Per Minute?"07:18 - Your Social Media Is Gone in a Month. This Is Forever.10:31 - My SEO Strategy for 3,000+ High-Authority Backlinks16:01 - The "Karelin Method": Why You Must Train Differently to Win18:18 - Why You Must Think Like a Billionaire From Day One23:24 - The 3 Levers of Results: Activity, Efficiency & Focus25:27 - My Trick to Stop Sending (and Receiving) Useless Emails26:50 - How I'm Building My Brand with a Business Fiction Trilogy📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-26
39:35

The New B2B Buyer Doesn't Want to Talk to You

The New B2B Buyer Doesn't Want to Talk to You. Nearly 60% of B2B buyers are now millennials who grew up online and expect a seamless, self-service experience. In this interview, B2B expert David explains why personalization and a frictionless, multi-channel journey are the keys to winning over the modern buyer. Learn how to blend digital self-service with a strategic sales team, why your business may be "dead in 24 months" without AI, and his 6-month rule for making new hires. Check out the company: https://www.saltboxmgmt.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The New B2B Buyer Doesn't Want to Talk to You01:49 - Why Millennials Are Driving This Change05:59 - Why You Still Need Sales Reps (For Complex Deals)11:17 - The NEW Job of a B2B Sales Rep13:18 - How AI is Already Replacing Sales Reps15:03 - "Your Business Will Be Crying in 24 Months Without AI"20:15 - How to Balance New Initiatives vs. Client Work25:36 - The 6-Month Rule for Making a New Hire29:34 - The Most Important Lesson: Change is the Only Constant📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-23
31:27

Why AI Makes Your Website MORE Important, Not Less

Do you know Why AI Makes Your Website MORE Important, Not Less? While AI agents seem to be replacing everything, your website is the one place you control your message and the primary "repository of information" that large language models use to learn about your business. In this interview, domain broker Jeffrey Gabriel explains that without a well-written website, AI models can't easily find, understand, or prioritize your business over competitors. Learn why your site is the essential "home base" you need to succeed in the age of AI. Check out the company: https://saw.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Are Websites Obsolete in the Age of AI? 01:40 - The Truth About Domain 'Squatters' 06:54 - How I Sold a Domain Name for $13 Million 07:57 - The Hardest Part of Being a Domain Broker 09:58 - Why I Fire My Clients 16:20 - The Business Cycle of a Domain Broker 18:10 - The 86-Day Average Sale Time for a Domain 22:30 - The Risky Business of Domain Financing 25:54 - How We Use AI in Our Own Operations 27:01 - The Two Most Important Things I've Learned in Life📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-19
28:23

A Bad Investor is Worse Than No Investor

Every founder needs to hear this: A Bad Investor is Worse Than No Investor. Before you start chasing venture capital, you must understand the risks. In this interview, M&A expert Scott Kelly explains why bootstrapped founders of seven, eight, and even nine-figure brands often love their lives, while many VC-backed founders are miserably stressed. We break down the cautionary tale of FanDuel, whose founders got "little or nothing" after raising hundreds of millions, versus MailChimp, whose founders kept 98% of the proceeds from their exit after bootstrapping. This is a must-watch for any entrepreneur deciding how to fund their business. Check out the company: https://blackdogvp.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Art of Finding the Right Partner03:29 - The #1 Thing Founders Must Do Before Starting06:27 - The VC Trap: Chasing Fundraising vs. Building a Business08:13 - Quantity vs. Quality of Life: A Founder's Choice11:04 - The Warning: MailChimp (Bootstrap) vs. FanDuel (VC)13:40 - M&A is Sexy, But It's an Art16:48 - The Dirty Secret of VC Due Diligence21:49 - Why a Bad Investor is Worse Than No Investor25:12 - Why I Love Bootstrapped Founders28:01 - Start With The End in Mind📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-16
31:22

This Sales Test Revealed My #1 Weakness

I took a sales ability test, and this sales test revealed my #1 weakness. The results showed that in a sales context, I have a tendency to believe that talking is more important than asking good questions. In this unique episode, sales expert Mike Irving, founder of Advanced Business Abilities, analyzes my live test results, breaking down my strengths (like being a "Hunter") and my opportunities for growth (like "Discernment" ). We explore why everyone is in sales, whether they know it or not, and how understanding your personal traits can make you a more effective communicator. Check out the company: https://advancedbusinessabilities.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Taking a Sales Test on a Live Podcast 01:00 - Why Everyone is in Sales (Even If You're Not a Salesperson) 02:50 - My Overall Results: The Good News 05:50 - A Surprising Weakness: "Knowing How to Deal With People" 07:50 - My #1 Weakness: The "Questioner" Trait 10:05 - Why I Subconsciously Talk More Than I Ask14:35 - The Key to Success: Understanding "Discernment" 20:45 - My Unexpected Strength: The "Hunter" Trait 24:00 - My Secret Weapon: A High "Not Nice" Score 29:30 - Key Takeaways & How to Improve Your Own Sales Skills📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-09
33:08

Stop Solving Problems. Start CREATING Them.

What if the biggest obstacle to your company's growth isn't the problems you can't solve, but the ones you aren't creating? This counterintuitive idea is the key to radical business transformation. In this episode, Sean Weisbrot sits down with Ted Santos, President of Turnaround Investment Partners, to explore why leaders must stop solving problems and start creating them on purpose. We dive into how this strategy sparks true innovation, rewires the brain for change through neuroplasticity, and why self-mastery is the foundation of effective leadership. This conversation challenges everything you know about chaos, change management, and organizational success. Get ready to discover a new paradigm for growth. Check out the company: https://turnaroundip.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Why CEOs Who Don't Create Problems Should Be Fired02:55 - The Steve Jobs Method: Inventing a Problem to Change the World05:58 - Sponsor: Brilliant.org08:03 - The Simple (But Radical) First Step: Question Everything13:00 - Why Your Need for the "Right Answer" is Killing Innovation17:58 - The Difference Between "Thinking" and "Having Thoughts"22:25 - How Tragedy Taught Me to Rewire Brains with Neuroplasticity27:01 - Why Giving The Solution Is The Worst Way to Lead30:14 - The Ultimate Leadership Skill: Self-Mastery Over Chaos📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

09-02
32:38

The #1 Mistake in AI-Generated Content (And How to Fix It)

Most AI-generated content is easy to spot, and journalists are hitting 'delete' the second they see it. So, what are the tell-tale signs, and how do you avoid them? I sat down with Curtis Sparrer, a PR expert and founder of Bospar, to find out. He reveals The #1 Mistake in AI-Generated Content (And How to Fix It): using AI as your final draft instead of your first. We discuss why AI will reward human quirkiness, the rise of Generative Engine Optimization (GEO), and why you need to create AI-friendly blogs and FAQs to stay discoverable. This is an essential guide for any marketer or creator using AI for their content. Check out the company: https://bospar.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Introduction: Making Your Brand Discoverable to AI01:10 - What is Generative Engine Optimization (GEO)?02:20 - Can You Buy Your Way into an AI's Favor?04:50 - Why AI Still Struggles with Video Content07:15 - How to Make Your Content More "AI-Friendly"09:45 - The Power of an AI-Friendly FAQ Page11:40 - The "Tells" of AI-Generated Content (And Why Journalists Hate It)12:40 - The #1 Rule: AI is Your First Draft, Not Your Final Draft14:30 - Why You Must Ditch the Fluff & Be Concise17:00 - The Future of AI: Personalized Memory21:20 - The "Race to the Bottom" in AI Content27:45 - Final Lesson: Never Believe You've Figured It All Out📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

08-26
28:30

"The Customer Is Always Right" is a Destructive Lie

We've all heard the phrase "The Customer Is Always Right," but what if following that advice is secretly burning out your team and killing your business? I sat down with Borja Cuan, CEO of Four15 Digital, who learned this lesson the hard way. He shares his powerful story of why he now believes "The Customer Is Always Right" is a Destructive Lie, and why he made the controversial decision to prioritize his employees over his clients. We also dive into the psychology of resilience, how to handle bad news like a CEO, and the cultural differences in business communication. This is a must-watch for any leader tired of sacrificing their team's well-being for unreasonable client demands. Check out the company: https://four15digital.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Hardest Part of Being a Business Owner02:57 - The Hard Truth: Is Resilience Innate?04:08 - How My Leadership Style Had to Evolve07:32 - Why I Put My Employees Before My Clients13:50 - Cultural Differences in Business Communication16:36 - My Personal Story with a "Sociopath" Boss23:22 - The #1 Job of a Leader: Employee Happiness26:45 - Setting Boundaries with Disrespectful Clients📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.ai Hosted on Acast. See acast.com/privacy for more information.

08-19
30:57

Recommend Channels